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Calvas Extremo: Mountain
Biking Initiatives
Jonathan Baldwin & Danielle Valaitis
Global Leadership Center
Agenda
● Client
● Project Charge
● Relevant Statistics
● Trail Creation
● Finances
● Situations & Solutions
(ActiveAzur, 2014)
Photo Credit: Calvas Extremo Facebook & Xavier Benalcazar
Calvas Extremo
Project Charge
Identify and compile
the information
required for the
construction of
mountain bike trails
around Cariamanga,
Ecuador.
Analyze what
infrastructure,
services, and support
are necessary to
sustain a mountain
biking tourism
initiative.
Tourism Statistics
Inbound Tourists by the Year
Characteristically abundant and
naturally plentiful
Ecuador has observed a stable and
consistent growth in tourism
International tourism increased 56
percent in past 10 years
1,364,000 international tourist
arrivals in 2013
(Indexmundi, 2013)
Field Research
Site Visits: Strouds Run State Park
Process to Build
Financials
Standard $30,000-per-mile estimate for the trail building process
Includes volunteer hours, equipment and tools, design time,
mapping, signage, etc.
Maintenance can be upwards of $10,000 per mile
The overall cost of a bike trail will increase or decrease based on
desired characteristics of the trail
(Gore & Payne, 2011) and (IMBA, 2014)
Financials
Ecuador bike shop research on average costs for a beginner’s bike:
Higher-end Shop
Lowest Cost: $880
*Includes options for
bike maintenance
Lower-end Shop
Lowest Cost: $450
*Does not include in-
shop maintenance
Situation #1
Lack of both local and
international presence and
outreach.
Situation #1
Lack of both local and
international presence and
outreach.
Solution
● Obtain a clear business plan
● Create a mission statement
● Establish a clear structure of
operations
● Increase promotion or marketing
efforts
● Facebook
● Pamphlets
● Travel Websites
Situation #2
Not affiliated with any biking
organizations or businesses
Situation #2
Not affiliated with any biking
organizations or businesses
Solution
● Establish an IMBA partnership
○ Destination Partnership
■ Promotion
■ Consultation
○ Grant Applications
■ Small Grants Program
■ Completed through IMBA’s
website
Situation #3
Lack of a cohesive biking
community within Cariamanga
Situation #3
Lack of a cohesive biking
community within Cariamanga
Solution
● Bicycle Co-operative
○ Open and accessible space
for individuals
○ Assist individuals in need of
bike repair, maintenance,
or mentorship
Recap & Combining Charges
Infrastructure
Obtain a clear business
plan
Increase Promotional
Efforts
Establish Partnerships
Bicycle Co-Op
Trails
Financial flexibility
Equipment availability
Standard process
References
Carlson, C. (2010). Bicycling Activism in Ecuador. Retrieved from
http://sf.streetsblog.org/2010/02/23/bicycling-activism-in-quito-ecuador-an-interview-with-heleana-zambonino/.
Cross, Sarah. (2015). Calvas Extremo. Retrieved from https://www.facebook.com/luisitos46/photos_stream?tab=photos_stream.
Discover the Tourism of the Country of Ecuador. Retrieved from http://www.ecuador.com/tourism/.
Ecuador Explorer. (2015). Retrieved from http://www.ecuadorexplorer.com/html/about_ecuador/ngo_list.html.
International Mountain Biking Association. (2015). Programs. Retrieved from https://www.imba.com/programs.
National Trails Training Partnership. (2007). Trail maintenance and management. Retrieved from
http://www.americantrails.org/resources/ManageMaintain/searnsmaint101.html.
People for Bikes. (2015). Infographic: Busting seven myths about people who bike. Retrieved from
http://www.peopleforbikes.org/blog/entry/infographic-busting-seven-myths-about-people-who-bike.
Siderelis, C., Naber, M., & Leung, Y. (2010). The Influence of Site Design and Resource Conditions on Outdoor Recreation Demand: A
Mountain Biking Case Study. Journal of Leisure Research, 42(4), 573-590.
Single Tracks. (2008) Retrieved from http://www.singletracks.com/blog/mtb-trails/boy-scouts-help-build-and-maintain-virginia-singletrack/.
"May your trails be crooked, winding, dangerous, leading to the most amazing
view. May your mountains rise into and above the clouds" - Edward Abbey
Thank You!

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Pitch

  • 1. Calvas Extremo: Mountain Biking Initiatives Jonathan Baldwin & Danielle Valaitis Global Leadership Center
  • 2. Agenda ● Client ● Project Charge ● Relevant Statistics ● Trail Creation ● Finances ● Situations & Solutions (ActiveAzur, 2014)
  • 3. Photo Credit: Calvas Extremo Facebook & Xavier Benalcazar Calvas Extremo
  • 4. Project Charge Identify and compile the information required for the construction of mountain bike trails around Cariamanga, Ecuador. Analyze what infrastructure, services, and support are necessary to sustain a mountain biking tourism initiative.
  • 5. Tourism Statistics Inbound Tourists by the Year Characteristically abundant and naturally plentiful Ecuador has observed a stable and consistent growth in tourism International tourism increased 56 percent in past 10 years 1,364,000 international tourist arrivals in 2013 (Indexmundi, 2013)
  • 6. Field Research Site Visits: Strouds Run State Park
  • 8. Financials Standard $30,000-per-mile estimate for the trail building process Includes volunteer hours, equipment and tools, design time, mapping, signage, etc. Maintenance can be upwards of $10,000 per mile The overall cost of a bike trail will increase or decrease based on desired characteristics of the trail (Gore & Payne, 2011) and (IMBA, 2014)
  • 9. Financials Ecuador bike shop research on average costs for a beginner’s bike: Higher-end Shop Lowest Cost: $880 *Includes options for bike maintenance Lower-end Shop Lowest Cost: $450 *Does not include in- shop maintenance
  • 10. Situation #1 Lack of both local and international presence and outreach.
  • 11. Situation #1 Lack of both local and international presence and outreach. Solution ● Obtain a clear business plan ● Create a mission statement ● Establish a clear structure of operations ● Increase promotion or marketing efforts ● Facebook ● Pamphlets ● Travel Websites
  • 12. Situation #2 Not affiliated with any biking organizations or businesses
  • 13. Situation #2 Not affiliated with any biking organizations or businesses Solution ● Establish an IMBA partnership ○ Destination Partnership ■ Promotion ■ Consultation ○ Grant Applications ■ Small Grants Program ■ Completed through IMBA’s website
  • 14. Situation #3 Lack of a cohesive biking community within Cariamanga
  • 15. Situation #3 Lack of a cohesive biking community within Cariamanga Solution ● Bicycle Co-operative ○ Open and accessible space for individuals ○ Assist individuals in need of bike repair, maintenance, or mentorship
  • 16. Recap & Combining Charges Infrastructure Obtain a clear business plan Increase Promotional Efforts Establish Partnerships Bicycle Co-Op Trails Financial flexibility Equipment availability Standard process
  • 17. References Carlson, C. (2010). Bicycling Activism in Ecuador. Retrieved from http://sf.streetsblog.org/2010/02/23/bicycling-activism-in-quito-ecuador-an-interview-with-heleana-zambonino/. Cross, Sarah. (2015). Calvas Extremo. Retrieved from https://www.facebook.com/luisitos46/photos_stream?tab=photos_stream. Discover the Tourism of the Country of Ecuador. Retrieved from http://www.ecuador.com/tourism/. Ecuador Explorer. (2015). Retrieved from http://www.ecuadorexplorer.com/html/about_ecuador/ngo_list.html. International Mountain Biking Association. (2015). Programs. Retrieved from https://www.imba.com/programs. National Trails Training Partnership. (2007). Trail maintenance and management. Retrieved from http://www.americantrails.org/resources/ManageMaintain/searnsmaint101.html. People for Bikes. (2015). Infographic: Busting seven myths about people who bike. Retrieved from http://www.peopleforbikes.org/blog/entry/infographic-busting-seven-myths-about-people-who-bike. Siderelis, C., Naber, M., & Leung, Y. (2010). The Influence of Site Design and Resource Conditions on Outdoor Recreation Demand: A Mountain Biking Case Study. Journal of Leisure Research, 42(4), 573-590. Single Tracks. (2008) Retrieved from http://www.singletracks.com/blog/mtb-trails/boy-scouts-help-build-and-maintain-virginia-singletrack/.
  • 18. "May your trails be crooked, winding, dangerous, leading to the most amazing view. May your mountains rise into and above the clouds" - Edward Abbey Thank You!

Editor's Notes

  1. http://www.activeazur.com/wp-content/uploads/2014/01/tignes-mountain-biking-3.jpg
  2. Startup Mountain Bike Initiative Cariamanga Friend Group calvas extremo the beginning of a start-up mountain biking organization. the group consists of 8 friends who are located in cariamanga
  3. http://www.ecuadorexplorer.com/html/about_ecuador/ngo_list.html NGOs have played an indispensable role in helping the nation’s marginalized citizenry meet their basic needs, encouraging sustainable development and protecting the nation’s natural resources from exploitation. because there is a lack of government stability, NGOs
  4. Start by surveying the framework of the trail aligning the potential trail with marker flags and temporary boundaries. This is the part where you dig the tread of the trail which will be the section of the trail that bikers will ride on. Broadcast the debris to the side. So there is not such a distinct cut in the trail, the next step is the cut the backslope. The backslope is the cut bank along the uphill side of the trail extending upward from the tread. The next step is to outslope the trail tread. The outslope is the downhill side of the trail tread and this is usually at a 5% slope but this can change depending on the level of difficulty of the trail. The next step is compacting all parts of the trail including the tread, backslope, and outslope ensuring the stability of the soil. The last step is to disperse the excess soil material back over the trail and any other natural materials.
  5. http://www.muddbunnies.com/news/wp-content/uploads/2011/04/20090601-IMBA_logo_1.jpg
  6. Big bike corporations are: Giant Bicycle Trek