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Let’s Share: What are the 3 questions you have about this whole “Branding” thing?
Living the Value Proposition Bringing the Brand to Life We can do this! * Lifetime Guarantee Included *       
We can all do this! Take one step… ,[object Object],[object Object],[object Object],[object Object]
Failure IS an Option www.youtube.com/watch?v=-Vo4M4u5Boc
Five Things We Can Do ,[object Object],[object Object],[object Object],[object Object],[object Object]
Congratulations!   You now own your own network & newspaper
Let’s go to work…
How Do You Feel? UCB CHL
Onward!  Taking the tools home ,[object Object],[object Object],[object Object]
Dan Cohen, Principal Full Court Press Communications [email_address] 510-271-0640 @dcstpaul / @fullcourtpress

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PEJE - FCP Branding Overview before worksheet