The Business of F&B Innovation - Feb 1, 2017

1. Innovative
Strategies for
Strong F&B
Brands
Johnlu G. Koa
The French Baker CEO
THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

3. The French Baker Story
How we became a
new dominant
industry model in
1989
THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

4. The First 10 Years
Battle with the
me-too's
THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

5. The Next 10 Years
Battle with foreign
brands in the
same category
THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

6. The Past 8 Years
Battle with
everyone else
THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

7. THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

8. THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

9. THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

10. THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

11. THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

12. THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE

13. Look at Marketing Mix
Strategies
Innovate on 4 P's
of Marketing: Price,
Place, Product,
Promotion
THE BUSINESS OF FOOD & BEVERAGE INNOVATION, TOP MENU MASTERS FOODSERVICE CONFERENCE