Do you need marketing
assistance that blends high-
level strategic perspective with
practical tactics for
"The most important thing – and I realize now, the
most critical thing – that Colleen has helped me do is
connect the dots.
It's not enough to send emails. It's not enough to offer a
new product. You need to connect the messages and
products you put out with the interests and needs of your
prospective clients. It sounds easy, but it takes practice.
Colleen has shown me step-by-step, in every platform we
use, how to refine our message. She has shown me how
to connect the dots in people's minds. That's her
massive genius, and it's worth every penny."
~ Jamie Yuenger, StoryKeep
Social media strategy
Colleen worked with us to identify the business goals that
aligned with our use of social media as a marketing tool.
She taught us specifics about how to use Facebook, Twitter,
Instagram and HootSuite, and gave us ideas for using
those tools to engage customers in a conversation that
would lead to increased profitability. We still use those
ideas regularly while communicating through social media.
We found her to be hard working and dedicated. We would
definitely reach out to her for any future social media projects.
~ Ron Sahadi, Sahadi's Speciality and Fine Foods
"Amanda and Colleen's marketing workshop was
one fabulously inspiring day of hands-on marketing
training and interaction with other creative and
passionate women in business.
They are not only experts with beautifully complimentary
teaching styles, they're also genuine, friendly, and totally
get that many of us who run our own businesses kind of
hate promoting ourselves.
They build in plenty of time to get to know your fellow
attendees and brainstorm brilliant ideas with them, too. I
loved the workshop and the community that has evolved
from it. Highly recommend!"
~ Katie Jett Walls, Red Turtle Photography
Colleen’s consultation is foundational to the success of my
business. Truthful, direct, insightful and creative with the
rare ability to think both long term and day-to-day, Colleen
challenges and inspires me to create the business I want, not
just the business I run.
Her suggestions have broadened my market base, improved my
search engine potential and helped me design product variants
that meets my customers’ needs more directly.
You owe it to your business to consult with Colleen.
~ Rob Hess, Go! Ice Cream
Colleen helped me think through some big strategic
questions and implementation tactics to help us
increase sales of tickets and merchandise.
She listened to our needs and made
recommendations that were in tune with our
staffing, budget and culture.
~ Ron Rona, Preservation Hall, New Orleans
Our quick-hit session gave us lots of great and,
maybe more importantly, actionable stuff in a short
~ Louis Rosenfeld, Rosenfeld Media
We have worked with Colleen on two research projects – one
a broad assessment of our members’ needs and the other
gathering participants’ feedback on a specific service we
In both cases, Colleen crafted questions that got at our
most pressing decision points and walked us through
the results in a clear, easy-to-understand way. I felt
confident presenting the results of both surveys to our board
~ Tom Slaughter, Inland Press Association
Evaluating new offerings
Colleen helped us not only understand the industry landscape,
but to capture and consolidate the good ideas already simmering
with our own staff. That blending of internal and external
insights helped us move forward quickly.
Colleen has a wonderful “deskside” manner, knowing when
to take the steering wheel and drive the project and when to
just provide some directions and encouragement. That's not
a skill that's easy to find but it's a big reason Colleen is so
successful. From staff to third parties to executives, Colleen
knew what information to deliver and how to deliver it.
~ Randy Picht, Donald W. Reynolds Journalism Institute
social media strategy
Colleen crafted a thoughtful marketing strategy that syncs up the
nonprofit I founded, Joybox Express, and my own promotions as
a musician. She paid attention to what I’m hoping to achieve
and what has challenged me in the past.
She also helped me get momentum on communication with
my fans by demystifying social media, showing me why I need
to use it and how to do that effectively.
I'm grateful to have Colleen as a part of the Joybox Express
~ Mark Braun, aka blues and boogie woogie pianist Mr. B
Colleen is a genius. I literally walked out of our
meeting and that night was suddenly talking about
our company differently at a cocktail party et voila!
I got an offer for work - that night! I know that
sounds like an infomercial but it really happened.
And the following week we made huge changes to our
website and marketing materials that finally helped
make sense of what we are trying to do and offer.
~ Katie Goodman, actress/ comedian/ writer
(continues on next slide)
Colleen helped us define our products - and in the arts
that is tricky since it's not just one thing, nor is it
some thing you buy in a store.
And the following week we had three offers - first to
speak and do a workshop for a corporate retreat, the
second to write copy for someone's app, and the third to
funny-up someone's book. All three offers came about
because we were talking differently about what we do
and offer, which came directly out of our session with
I can't tell you how much working with Colleen changed
up our game.
~ Katie Goodman, actress/ comedian/ writer
(continued from previous slide)