“SD @ Cal Poly”<br />
What is StartupDigest<br />MVP<br />MVP Examples <br />Taking advantage of incubators<br />
StartupDigest is the insider’s guide to the startup technology world. <br />Regarded as the worldwide source for high tech...
Curators<br />Brendan McManusCo-Founder of StartupDigest, first employee for Wildfire Interactive, Inc. and the UpDown<br ...
Growth<br />     Subscriber Growth<br />
Goal of Incubator = MVP with Traction<br />
Minimal Viable Product = MVP<br />
MVP = “Minimal Viable Product”<br />The minimum viable product is that product which has just those features and no more t...
Contra-MVP Example<br />Web-OS<br /><ul><li>Raised $1M
2 years to build
Epic launch
Epic failure</li></li></ul><li>“Deploy first, code later”<br />MVP’s can start off as an email, google ad words, offer, la...
What’s the point of an MVP?<br /><ul><li>Get feedback
See if anyone wants this
Test revenue
Test and prove traction</li></li></ul><li>What is Traction?<br /><ul><li>Traction is your story of momentum
“5,000 users in 4 months”
“Revenue doubling every quarter”
“Converting 5% of new users to paid users”</li></li></ul><li>Startups = An Experiment<br /><ul><li>Hypothesis = problem
Test = MVP
Success = Traction
Scaling = Business</li></li></ul><li>
MVP Examples<br />
Cars Direct<br />
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MVP's + Incubators - StartupDigest @ Cal Poly

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  • Do I like this? Of course I like this!! It's two of my favorite things: Startups and Cal Poly. Great job Chris.
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MVP's + Incubators - StartupDigest @ Cal Poly

  1. 1. “SD @ Cal Poly”<br />
  2. 2. What is StartupDigest<br />MVP<br />MVP Examples <br />Taking advantage of incubators<br />
  3. 3. StartupDigest is the insider’s guide to the startup technology world. <br />Regarded as the worldwide source for high tech startup events by:<br />"Plain and simple, [Startup Digest] seems like a pretty smart idea to me..."<br />
  4. 4. Curators<br />Brendan McManusCo-Founder of StartupDigest, first employee for Wildfire Interactive, Inc. and the UpDown<br />Chris McCann<br />Co-Founder of StartupDigest, organizer for Geeks on a Plane Tokyo, founding team TEDx Silicon Valley<br />Local Curators:<br />
  5. 5. Growth<br /> Subscriber Growth<br />
  6. 6.
  7. 7. Goal of Incubator = MVP with Traction<br />
  8. 8. Minimal Viable Product = MVP<br />
  9. 9. MVP = “Minimal Viable Product”<br />The minimum viable product is that product which has just those features and no more that allows you to ship a product for early adopters<br />
  10. 10. Contra-MVP Example<br />Web-OS<br /><ul><li>Raised $1M
  11. 11. 2 years to build
  12. 12. Epic launch
  13. 13. Epic failure</li></li></ul><li>“Deploy first, code later”<br />MVP’s can start off as an email, google ad words, offer, landing page<br />Secret: Non-development<br />
  14. 14. What’s the point of an MVP?<br /><ul><li>Get feedback
  15. 15. See if anyone wants this
  16. 16. Test revenue
  17. 17. Test and prove traction</li></li></ul><li>What is Traction?<br /><ul><li>Traction is your story of momentum
  18. 18. “5,000 users in 4 months”
  19. 19. “Revenue doubling every quarter”
  20. 20. “Converting 5% of new users to paid users”</li></li></ul><li>Startups = An Experiment<br /><ul><li>Hypothesis = problem
  21. 21. Test = MVP
  22. 22. Success = Traction
  23. 23. Scaling = Business</li></li></ul><li>
  24. 24. MVP Examples<br />
  25. 25. Cars Direct<br />
  26. 26. 4 Hour work week<br />
  27. 27. Events<br />
  28. 28. How we use MVP’s<br />
  29. 29. Taking Advantage of IncubatorsAka the “Rape and Pillage” Strategy<br />*ONLY* after traction<br />Ask for advice<br />3 points to a line<br />Take all of the glory at the end<br />**special situations<br />Launch MVP’s and get traction NOW<br />
  30. 30. *Advice for non-technical founders<br />http://startupdigest.com/2011/04/17/non-technical-founder-code/<br />http://learnpythonthehardway.org/<br />http://tryruby.org/<br />http://try-clojure.org/<br />
  31. 31. Lasting Advice<br />An MVP is not the end<br />You don’t need to be technical to create an MVP<br />A startup is an experiment<br />Startup MVP’s based on your own problems<br />
  32. 32. <shameless plug><br />Sign up @ StartupDigest.com<br /></shameless plug><br />
  33. 33. Questions?<br />Chris McCann<br />chris@startupdigest.com<br />@McCannatron<br />

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