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The Wicked Craft of Enterprise UX

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Uday Gajendar, Principal Designer at Peel and previously of Oracle and Citrix, talks about how craft—the intentional, thoughtful design of processes and products—fits into the wicked complex design workflow for enterprise products, where massive scale and convoluted processes present huge UX challenges.

Published in: Design
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The Wicked Craft of Enterprise UX

  1. Oracle BEA Adobe Cisco Citrix 12+ years of experience E-business Suite WebLogic IDE License Systems VOIP Phones Cloud/Virtualization frog Netflix LinkedIn
  2. The Wicked Craft of Enterprise UX Uday Gajendar | Principal Designer, Peel Photos courtesy of Shutterstock #invisionwebinar@udanium
  3. craft
  4. craft
  5. & #invisionwebinar@udanium
  6. Beautiful Final Objectfrom Aesthetic refinement & romanticism Facilitative Anchorto Enabling productive teamwork & decisions New Way of Craft #invisionwebinar@udanium
  7. craftTrust Integrity Quality+ +Value Matters. #invisionwebinar@udanium
  8. craftTrust Integrity Quality+ + #invisionwebinar@udanium Value Matters.
  9. Wrestle with multi-faceted relationships thousands of objects & actions defined within the database Clarify goals & intents of CIO (buyer) vs IT admin (user) convoluted and possibly contentious Sales process Navigate rough political currents to just “fix the app” where to begin, with legacy tech framework & newly acquired platform vendors Wickedness. #invisionwebinar@udanium
  10. ? Umm. Now what?
  11. Craft as Anchor. Keep your grounding. #invisionwebinar@udanium
  12. Reactive Interpretive Collaborative 3 Short Stories. Craft as a facilitative anchor
  13. REACTIVE force clarity of intricate/complex problems #invisionwebinar@udanium
  14. INTERPRETIVE achieve mutually beneficial understanding #invisionwebinar@udanium
  15. COLLABORATIVE align diverse opinions and goals #invisionwebinar@udanium
  16. Ephemeral Embodiments craft in Enterprise UX #invisionwebinar@udanium
  17. Drives Debates & Decisions craft in Enterprise UX #invisionwebinar@udanium
  18. See Problems Differently craft in Enterprise UX #invisionwebinar@udanium
  19. Empowers a Maker Culture craft in Enterprise UX #invisionwebinar@udanium

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