1. Your Email
Empire
Chris McCann

2. Credit: Jason Baptiste

3. “Biggest untapped social
network”
• 1.9 BILLION email users
• 247 BILLION emails sent per
day

4. Email Newsletter Exits
~$10-$15m per year
$125m to Comcast
$20m to Disney on 150k subscribers
$20m to Vocus Media on 100k subs
~$20m per year

5. You Need to be on Email Now
Here is our Story:

6. What is StartupDigest?
StartupDigest is an actionable media
company around startup & tech events
–22 to 75,000+ subscribers in 11 months
–1 to 51+ cities and verticals in 11 months
• Regarded as the worldwide source for tech
startup events by:
"Plain and simple, Startup Digest seems like a
pretty smart idea to me..."

7. Growth
# of Subscribers
0
10000
20000
30000
40000
50000
60000
70000
80000
90000
16-Nov 16-Dec 16-Jan 16-Feb 16-Mar 16-Apr 16-May 16-Jun 16-Jul 16-Aug Today

8. Research
Editorial
Transactional
Deals
News
Marketplace

9. 3 Things we Implemented that
Worked

10. Classifieds

11. Conference Deals

12. How it Looks in the Email

13. Editorial
Chris McCann
Co-Founder of StartupDigest,
organizer for Geeks on a Plane Tokyo,
founding team TEDx Silicon Valley
Brendan McManus
Co-Founder of StartupDigest, first
employee for Wildfire Interactive,
Inc. and the UpDown
Local Curators:

14. Lessons Learned
• Repetition builds a Brand
• Find a unique content niche
• Email drives traffic/sales
• Lots of Brands & Companies want to
reach our audience

15. How can you Implement
Email?

16. Questions?