2. WHAT IS THIS GUY FAMOUS FOR?
Sherlock Holmes is a fictional detective created by Scottish
author and physician Sir Arthur Conan Doyle. A London-based
"consulting detective" whose abilities border on the fantastic,
Holmes is famous for his astute logical reasoning, his ability to
adopt almost any disguise, and his use of forensic science to
solve difficult cases.
INVESTIGATOR
17. EXTERNAL SEGMENT
What are
generation X & Y’s
expectations to want
products and
services?
What
are the major
current concerns
of young people
in Asia?
What is
the relevance of
student exchange
programmes in the
minds of students
in AP?
What are the
ambitions of
young people in
Asia?
What are the
current social issues
hampering our
society?
What are
government,
companies,
universities moving
towards?
19. INTERNAL SEGMENT
How is LDM
currently being
implemented?
How do we package
our product currently
in AP?
Is the way we
package the product in
AP relevant?
What’s
the difference
between the current
customer flow and
ideal customer
flow?
20. Timing
7:30 - 8:30 : Research
8:30 - 9:30: Dinner
9:30 - 10:00: GD and compile into PPT
10:00 - 10:30: Presentation + Check out
