Malawi climate services business model - Global Framework for Climate Services (GFCS)

1. Stakeholders(MOA, DCCMS, NGO, Farmer Organization, Telecom operators
and Radio Stations, Research Institutions and Media and ICT based Institutions)
(Pull Based Approach& Feedback)
INNOVATIONS
MOBILE
1. Technological and process
interventions in existing
extension system
2. Usage of Mobile Platforms
with increased awareness (
farmer hotline, IVRS,
Beepservices)
INTERACTIVE RADIO
1. Call in program with
experts on weekly basis
Push and Pull Based Climate and Agro Advisory Services Anchored on Public Private Producer Partnership
END USERS DELIVERY CHANNELS CONTENT PACKING CONTENT DEVELOPMENT

2. SUPPLY SIDE PARTNERSHIPCONTENT DEVELOPMENT
FPO ( NASFAM, Farmers World, FUM)
Government Department
(MAFS, DCCMS, DAES, MOIWR, Dept. of
Natural Resources,Dept. of Fisheries
Academic Institutions
(LUANAR, NRC, UNIMA)
UNITED NATION ORGANIZATION
(UNDP, FAO, WFP, WMO)
NON-GOVERNMENTORGANIZATIONS
(MRCS, ELDS, LEAD, SHA,, Christian Aid,
Save the Children)
Research Organizations
(ARET , CCAFS, ICRAF, ICRISAT, BARS, CRS,
FRI)
COORDINATION UNIT
(Climate/Agriculture/Alliedsector Info &
Advisory)
Develop a detailed outline of the program
structure & potential
content
Content
Development
Coordinationamongandwithintheorganization
Farmer based Organizations (NASFAM,
FUM)

3. ClimateandAgriInfo/Advisory
PUBLIC PRIVATE COMMUNITY RADIO
STATION (ZODIAK, MBC 1, FRT)
Airtel, TNM
Innovations
1. Airtel, 321
2. Video based extension
service
3. Community Radio Clubs
(Push Based Approach)
DELIVERY SIDE PARTNERSHIPCOMMUNICATION CHANNELS
MACRA
Commercial Farmers
Semi Commercial Farmers
Small holder Farmers
SUB GROUPS BASED ON DIFF
AGRI VALUE CHAIN
(COOPERATIVE,FARMER
GROUPS ASSOCIATIONS,LEAD
FARMERS)

4. Push and Pull Based Climate and Agro Advisory Services Anchored on Public Private Producer Partnership
(Pull Based Approach& Feedback)
EVALUATION SIDE PARTNERSHIPFEEDBACK PROCESS
Commercial Farmers
Semi Commercial Farmers
Small holder Farmers
INNOVATIONS
MOBILE
1. Technological and process
interventions in existing extension
system
2. Usage of Mobile Platforms with
increased awareness ( farmer hotline,
IVRS, Beepservices)
INTERACTIVE RADIO
1. Call in program with experts on weekly
basis
SUB GROUPS BASED ON DIFF
AGRI VALUE CHAIN
(COOPERATIVE,FARMER
GROUPS ASSOCIATIONS,LEAD
FARMERS)
Stakeholders(MOA, DCCMS, NGO, Farmer Organization, Telecom operators
and Radio Stations, Research Institutions and Media and ICT based Institutions)
COORDINATION UNIT
(Climate/Agriculture/Alliedsector Info
& Advisory)
Develop a detailed outline of the program
structure & potential
content
Content
Development