The document discusses the album artwork designs of several artists including Justin Bieber, Rihanna, Ariana Grande, and Taylor Swift. It analyzes design elements like colors, fonts, images, and positioning of the artists to understand how each conveys themes and messages about the albums. Key aspects mentioned include Justin Bieber linking his album to his fans through colors and imagery, Rihanna establishing a consistent house style with red tones, and Taylor Swift using news articles and split images to tell her story and create mystery. The document provides inspiration for establishing similar visual identities and relationships with audiences through album design.

1. The title of the album is in
bold which guides the
audience to the main focus
of the album. It also gives
the user a understanding of
what the album is going to
about as the word believe
makes you think of trust
and achievement. This
suggests that the album
will be about the artist
singing about the people
who has believed in him in
his life.
Along with the title of the songs in
the album, it includes a quote from
his song which says ‘where would I be
if you didn’t believe.’ This also gives
the audience a understanding that he
has linked his album to his fans/
The picture of Justin Bieber suggests that he is linking
it to before he was famous when he used to busk on
the streets. The fact that the case of the guitar says
believe suggests that because people believed in him
he was able to achieve his goal.
This picture
suggests that the
spotlight is now on
him and his
posture suggests
that it still has not
changed who he is.
The way he is standing suggests that he is showing his
style of music such as showing.
The use of the colours orange
and yellow creates a sense of
warmth.
The use of the colour yellow makes the
artist stand out as he is wearing dark
clothing.
Inspiration: For our digipak,
we can use similar colours as
Justin Bieber has used in his
digipak.

2. Red is used throughout the
digipak such as her hair colour,
her red lipstick and the roses
behind her. This suggests that
she has created her house style
for her digipak to give the
audience an idea of what her
album is going to be like.
Rihanna is the main focus
of the digipak which
suggests that her image is
important to her.
The font of the title of the
album is in capitals which
suggests that this is the
second important thing to
her as she is drawing the
audience attention to the
album name.
The fact that the album name
is in capital suggests that she
wants the album to be listened
to and that she is going to
express her views on whatever
she wants on her album.
The colour of Rihanna’s hair blends
in with the roses. This suggests that
she does not want to be seen, which
also suggests that her image is now
not important to her.
The image of the CD links to
the image of the roses of her
digipak and matches the
colour of her dress. This again
shows that she has created a
house style for her digipak.
The fact that Rihanna is laying on
the roses creates a calm
atmosphere. This juxtaposes with
the title of the album as we would
expect an image that will represent
the title of the album.
On the front cover of the digipak,
Rihanna has her eyes close. This
suggests that she is hiding from the
camera which again juxtaposes the
album name as we would expect her
to be looking at the camera. This is
because the album name suggests
that she is not shy and that she is
confident.
The red lipstick has been
used to highlight her
features.
Inspiration: For our digipak,
we can use a similar close
up of one of the singers for
the front cover.

3. The colour of the
background relates
to romance which is
what most of her
songs are about in
this album.
The way she has positioned
herself suggests that she is
vulnerable and shy as her
eyes are closed and her face
is resting on her hand.
She is the main focus of the
album cover as the text
small. This suggests that she
wants to show her image
more rather than the title of
the album.
Her house style of black
and white is also used
in the album.
Her name is written in bold
writing to emphasise her name.
The back of the album
does not show an
image of the artist
which suggests that
she wants her music to
be the main focus.
The artist is winking which creates
mystery. This suggests that she
doesn’t want to give clues about
her album.
The font of the title of the
album looks handwritten
which suggests that the album
is something personal to her.
Ariana Grande has the same
hair style that her fans see
her have all the time. This
shows that it is used so that
her fans recognise that it is
her.
Inspiration: We can use
similar typography that is
used for the artist name.
We can use the typography
for the front cover of the
digipak and the back cover
of the digipak.

4. On the front cover of the
album, it includes news articles
behind Taylor Swift. This
suggests that the album gives
her a chance to tell her side of
the story about the things that
have been said to her in the
media.
The news articles is also covering one
side of her face. This suggests that
she is representing that on parts of
the album she is going to be singing
about what the media has said about
her, whilst on other parts of the
album she is going to be singing her
side of the story.
One side of her face is covered with
the track list. This suggests that she is
showing pride in her songs.
Even though, the colour of the
album is in black and white, we
can still see that she is wearing
red lipstick. This shows that she
has still shown her iconography
which her fans will recognise.
Taylor Swift is looking up at the camera
which shows that she is has pride in her
album.
The CD is split into images. One of the image shows her
covering her mouth with her finger. This creates mystery as it
suggests that in the album she is going to express the personal
things to her. This creates a relationship with her fans as it
suggests that the album includes secrets that her fans will be
able to hear. Another image, includes an eye. This suggests
that it has been used to create tension as it suggests that she
is trying to make the audience feel intimidated.
Taylor Swift has created a house
style of black and white. This
suggests that it links to the
theme of news as on the front
cover she includes news articles
and news articles are black and
white. This suggests that she is
expressing what her album is all
about to her audience.
Inspiration: We can use
a close up of one of the
artist on either the
front cover or the back
cover of the digipak.