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The Influence Of Chinese And Irish Laborers On The...
The Influence of Chinese and Irish Laborers on the Transcontinental Railroad
The Chinese and Irish laborers answered strongly when asked to help build the Transcontinental
Railroad that connected the Pacific and the Atlantic Coasts. During the long process the immigrant
workers encountered harsh weather and living and working conditions. Their work produced the
Great Iron Trail in an incredibly short time with minimal resources and equipment. Their struggles
are often overlooked and their overseers credited with the building of the railroad. The Chinese and
Irish found what entertainment they could, often challenging each other to lay more track in one day
than the other. Both found a hostile country in the ... Show more content on Helpwriting.net ...
The Irish had come from a hostile Boston in search of a place in the job market. They found an
equality they had been unable to find in New England (Potter 670; Howard 225). Although they
found jobs, few were very successful. A majority still lived in shantytowns and poverty even in
California.
The Civil War played a major role in who was hired and how the employees were chosen. The Civil
War began in 1861, two years before the groundbreaking to start the transcontinental railroad and
one year before the Great Railroad Act of 1862. The construction on the transcontinental railroad
was finished in 1869, four years after the end of the Civil War and six years after the
groundbreaking (Howard 126–143; website). The western and eastern railroad companies had
always depended on immigrant workers and with the start of the Civil War, this dependency was
even greater (Johnson and Supple 191). There was a shortage of white Americans willing to work
because they had either enlisted or been drafted into the war (Hogg 71; Howard 224). The Chinese
were forced into a servant's/slave's life. In some cases, white men imported Chinese laborers in
crowded ships, much like the African slaves, and "hired" at auctions (Hogg 72–73). The Chinese
were also looking for a way out of poverty and slavery and saw the transcontinental railroad as a
means of escape. During the Civil War, the wealthy were able to buy their way out of the draft,
leaving the poor to fight. The Irish
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International Management
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International Management
Culture, Strategy, and Behavior
Eighth Edition
Fred Luthans University of Nebraska–Lincoln Jonathan P. Doh Villanova University
INTERNATIONAL MANAGEMENT: CULTURE, STRATEGY, AND BEHAVIOR, EIGHTH
EDITION Published by McGraw–Hill, a business unit of The McGraw–Hill Companies, Inc., 1221
Avenue of the Americas, New York, NY 10020. Copyright © 2012 by The McGraw–Hill
Companies, Inc. All rights reserved. Previous editions © 2009, 2006, and 2003. No part of this
publication may be reproduced or distributed in any form or by any means, or stored in a database or
retrieval system, without the prior written consent of The McGraw–Hill Companies, Inc., including,
but not limited ... Show more content on Helpwriting.net ...
The advent of social networking and other media has transformed the way citizens interact and how
businesses market, promote, and distribute their products globally. The same can be said for mass
collaboration efforts occurring through digital, online technology for the development of new and
innovative systems, products, and ideas. Both social networking and mass collaboration bring new
power and influence to individuals across borders and transform the nature of their relationships
with global organizations. As in the past, these developments underscore and reinforce the
importance of understanding different cultures, national systems, and corporate management
practices around the world. Students and managers now recognize that all business is global and that
the world is now interconnected not only geographically but also electronically and psychologically;
it is hard to imagine any business or nonbusiness organization that is not directly affected by
globalization. Yet, as cultural, political, and economic differences persist, savvy international
managers must be able to develop a global mindset in order to effectively adjust, adapt, and navigate
the changing landscape they face on a day–to–day basis. In this new eighth edition of International
Management, we have taken care to retain the
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Dr Pepper Case Study
1.0 Company background
1.1 Overview
From the invention of the first soft drink more than 200 years ago to some of the industry's most
beloved beverage brands, Dr Pepper Snapple Group (DPS) has a proud legacy of innovation, bold
and distinct flavors, and entrepreneurial spirit.
On May 7, 2008, DPS became a stand–alone, publicly–traded company on the New York Stock
Exchange as the result of a spin–off by Cadbury, plc which held the Cadbury Schweppes Americas
Beverages business group of entities.
One of North America's leading refreshment beverage companies, DPS markets more than 50
brands of carbonated soft drinks, juices, teas, mixers, waters and other premium beverages. The
company's strategy, brands and people have made it a ... Show more content on Helpwriting.net ...
Accordingly, they focus on:
i. Building and enhancing our leading brands ii. Pursuing profitable channels, packages and
categories iii. Leveraging our integrated business models iv. Strengthening our route to market
v. Improving operating efficiency
They own a diverse portfolio of well–known carbonated soft drinks and non–carbonated beverages
brands. Many of their brands enjoy high levels of consumer awareness, preference and loyalty,
which drive their market positions. Their diverse portfolio provides their bottlers, distributors and
retailers with a wide variety of products and provides us with a platform for growth and profitability.
They believe their brand possession, manufacturing and distribution are more integrated than the
United States operations of their principal competitors and that this differentiation provides them
with a competitive benefit. The energy beverages market experienced product proliferation and price
erosion in recent years. Product proliferation resulted from line extensions, new packaging, and
sizes, and market segmentation. There has also been some significant price erosion when prices
declined 30 percent from 2001 to 2006.
The company delivers to all types of off–premise retailers where energy beverages are sold. Dr
Pepper Snapple Group, Inc. is distributing Monster Energy in selected US territories on behalf of
Hansen Natural
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Boon Rawd Brewery Company analysis(including...
Table of ContentExecutive summary3Corporate Background4Which industry or industries is the
firm operating in?4Who are the customers?4Where does the company serve?5What needs are being
satisfied by the company´s goods or services?5What are the company's distinctive competencies?
6Which generic strategy in currently used by the company?7Country analysis and attractiveness
assessment7Brazil PEST analysis7India PEST analysis12South Korea PEST analysis15Industry and
Competitive Analysis–18Porter's Five Forces Analysis of Beer Industry in Thailand (as
Consolidated Industry)18Beer industry in Brazil19Beer industry in India19Beer industry in South
Korea20Company Situation22Problem/Key Issue22References24Executive summaryBoon Rawd
Brewery is an ... Show more content on Helpwriting.net ...
Today they have over 2000 employees in nine factories across the Thailand. They produce annually
over one billion liters of beer and much more other drinks.
Who are the customers?Identify and segment target customersThe Company has a versatile range of
goods and that´s one of the reasons to succeed. They sell necessary product like simply drinking
water and everybody has to drink water to stay alive. Beer is also popular among adult and young
adult nations and they have both quality and cheap beers so they can reach most of the customer,
who drinks beer. Juice and that kind of soft drinks are for everybody as well, but especially children
and teens like to drink juice a lot. Green tea and coffee are more for adults. So they can sell products
to huge part of the population.
Where does the company serve?Define company´s geographic scopeThe company primarily
operates in Thailand, where it is headquartered in Bangkok. Network of The Boon Rawd Brewery
Co. includes three breweries and six soft drinks factories all over the Thailand. Other factories
located in strategic regions across The Thailand, in Chiangmai, Khonkaen, Singburi, Ayutthaya,
Pathum Thani and Surat Thani.
The Boon Rawd Brewery Co. Ltd. owns two breweries in German. The first one located in the town
of Mittweida, that brew Mittweida beer and the second one brews Gerand Hartmanndorf beer in the
town of Gerand Hartmanndorf.
Nowadays their products
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Hp Transformation Leadership
TRANSFORMATION Leadership at HP | Under supervision of DR. Ahmed Farouk | | This report
will present transformation process of hp corp. By discussing the following topics: Organization
background, organization culture specifically "hp way", One of the leaders who leaded the company
towards a great transformation, hp before and after the transformation and finally discussing the role
of the human resource in the transformation process. | | | 1/30/2012 | |
CONTENTS 1. INTRODUCTION ................................................................................................ | 03
| 2. ORGANIZATION BACKGROUND .........................................................................2.1 HP
Background ...............................................................................................2.2 HP ... Show more
content on Helpwriting.net ...
Organizational leadership means the process of improving actions of line managers and decision
makers through better knowledge and understanding. To operate effectively, organizations need to
fit or align themselves with their environment, strategies, capabilities and leadership skills. To
compete successfully in highly competitive and constantly changing business environment,
however, organizations also need to achieve fitness and the ability to learn and change to fit new
circumstances. In other words, firms can lose their competitive advantage through the lapse of time,
therefore leadership skills are the only sustainable competitive advantage firms can have.
After a colleagues ' discussion, and a series research, we have decided that Hewlett Packard (HP)
will be the subject of our case study for the Organizational Leadership course project. Reason being,
the HP culture speaks, acts, and operates within their values, which will be further elaborated in
their motto that is widely shared at HP, "The HP Way". The core organizational values have been
embedded and practiced by their employees over the years proves that HP is one of the best learning
organizations around today.
Hewlett–Packard (HP) is one of those companies that have risen to the top. It is a well known
company with a good name and great financial successes. But is this company able to remain at that
top? Could HP avoid failures that follow success in many high–tech
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Human Relations Between Cuba And Cuba
Lord Viscount Palmerston, a former British prime minister, once said that "it is a narrow policy to
suppose that... [Britain]... is to be marked out as the eternal ally or the perpetual enemy of England.
We have no eternal allies, and we have no perpetual enemies. Our interests are eternal and perpetual,
and those interests it is our duty to follow" (qtd. Burke 51). This view is valid for all countries, but
in particular, it speaks to the United States and their relationship with Cuba. Since 1959, the year in
which Fidel Castro took over Cuba from the dictator Fulgencio Batista and established a communist
regime, relations between America and Cuba have been rather tense. When Fidel Castro and his
allies took power through a revolution, ... Show more content on Helpwriting.net ...
Recent developments in the relationship between the US and Cuba have surprised many, but this is
not a sudden change as there are many reasons for this shift. A number of countries in Latin America
are hostile to America's foreign politics in the region and even some allies such as Mexico,
Argentina, or Brazil have not agreed with America's espionage scandal. In fact, the US spied on the
Brazil, one of their greatest ally in the region. These revelations have cast a chill in relations
between the two countries. Since American–Cuban relations are historically vast, this paper will
focus on the history of the past 55 years in order to better understand the context of the current
situation, and to help explain why this approach is not sudden or abrupt. America does not have
permanent enemies and has often had a pragmatic approach toward hostile regimes. Analyzing the
current approach of the American policy toward Cuba as a function of the international political
scene, I will also show that the bulk of American opinion has evolved on the Cuban question. After
many years, the embargo policy has not produced the expected effects on Cuban social structures. In
addition, the American economy needs new markets, like
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Balance Sheet and Statement of Cash Flow
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C H A P T E R
5
BALANCE SH EET AN D STATEMENT OF CASH FLOWS
LEARNING OBJECTIVES
After studying this chapter, you should be able to:
1 2 3 4 5 6 7 8 9
Explain the uses and limitations of a balance sheet. Identify the major classifications of the balance
sheet. Prepare a classified balance sheet using the report and account formats. Determine which
balance sheet information requires supplemental disclosure. Describe the major disclosure
techniques for the balance sheet. Indicate the purpose of the statement of cash flows. Identify the
content of the statement of cash flows. Prepare a basic statement of cash flows. Understand the
usefulness of the statement of ... Show more content on Helpwriting.net ...
USEFULNESS OF THE BALANCE SHEET
Op
Liquidity era tio ns
How quickly will my assets convert to cash?
By providing information on assets, liabilities, and stockholders' equity, the balance sheet provides a
basis for computing rates of return and evaluating the capital structure of the enterprise. As our
opening story indicates, analysts also use information in the balance sheet to assess a company's
risk2 and future cash flows. In this regard, analysts use the balance sheet to assess a company's
liquidity, solvency, and financial flexibility. Liquidity describes "the amount of time that is expected
to elapse until an asset is realized or otherwise converted into cash or until a liability has to be
paid."3 Creditors are interested in short–term liquidity ratios, such as the ratio of cash (or near cash)
to short–term liabilities. These ratios indicate whether a company, like Amazon, will have the
resources to pay its current and maturing obligations. Similarly, stockholders assess liquidity to
evaluate the possibility of future cash dividends or the buyback of shares. In general, the greater
Amazon's liquidity, the lower its risk of failure.
GROUNDED
The terrorist attacks of September 11, 2001, showed how vulnerable the major airlines are to falling
demand for their services. Since that infamous date,
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Cott Corporation
1. General Economic Outlook Cott Corporation earned its revenue mainly from United States,
Canada and U.K. Its revenue from these countries accounted for 97.83% and 98.62% in 2003 and
2002 respectively. However, the company tends to increase its operation in Mexico as a result of its
acquisition in .. Therefore, our discussion will be based on 4 countries as mentioned above. 1.1
Global Economic Outlook From economic in bubble stage in 2000 to the adverse effects of the
September 11, 2001 terrorists attack on the U.S and the subsequent wars in Afghanistan and Iraq, the
SARS outbreak in Canada and China in 2001–3. Over the past year, the global recovery has become
increasingly well established, with global GDP growth now ... Show more content on
Helpwriting.net ...
Therefore, we do not anticipate that the average consumers ' level of real income will decrease much
over the next 5 years. Exchange rate We present percent change year over year of period average in
exchange rate of local currency to US$. We believe this indicator is important as Cott corporation 's
revenue and operation are in other countries apart from United States. The exchange rate will affect
the financial performance of the company and directly affect the consolidated financial statement
because the result has to convert to US. dollar. As shown in the figure , Both Canada and United
Kingdom currencies will continually appreciate against US. dollar. Implication for Cott Based on
the general indicator it would seem as though in the short term the economy is growing from the
recession with a high level of real GDP growth of 5%. However, with the continuously increase in
oil price may hold the overall economy from going well as expected. Moreover, the exchange rate
for both UK and Canada that continuously appreciate against US may affect consumption by
consumer and the operation of the company. Overall, we expect that the economic will grow at
stable rate with relatively increase for the next 5 years. Beverage and bottling industry For beverage
and bottling industry, the cost of acquiring and converting aluminum and PET resin constitutes the
majority of bottlers ' packaging costs. Packaging costs represent approximately 45% of
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Notes on Colonialism and Imperialism
Chapter 33 Notes * Foundations of empire * Motives of imperialism * Modern imperialism * Refers
to domination of industrialized countries over subject lands * Domination achieved through trade,
investment, and business activities * Two types of modern colonialism * Colonies ruled and
populated by migrants * Colonies controlled by imperial powers without significant settlement *
Economic motives of imperialism * European merchants and entrepreneurs made personal fortunes
* Overseas expansion for raw materials: rubber, tin, copper, petroleum * Colonies were potential
markets for industrial products * Political motives * Strategic purpose: harbors and supply stations
for industrial ... Show more content on Helpwriting.net ...
* Island plantations produced sugarcane, copra, guano * The emergence of new imperial powers *
U.S. imperialism in Latin America and the Pacific * The Monroe Doctrine, 1823: proclamation by
U.S. president James Monroe * Opposed European imperialism in the Americas; justified U.S.
intervention * United States purchased Alaska from Russia in 1867 * Hawaii became a protectorate
in 1875, formally annexed in 1898 * The Spanish–American War (1898–99) * United States
defeated Spain and took over Cuba, Puerto Rico, Guam, and Philippines * United States backed
Filipino revolt against Spain, purchased and took over the colony *
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A World Lit Only by Fire Outline Essay
A World Lit Only by Fire by William Manchester Outline The Medieval Mind I. The Dark Ages A.
The Years A.D. 400 to A.D. 1000 1. Referred to as the Dark Ages because knowledge and literacy
vanished during this era. 2. Rulers during this age were illiterate and most found it trivial. a.
Emperor Sigismund said, "Ego sum rex Romanus et super grammatica"–as king of Rome, he was
above grammar. B. Rome's Fall in the Fifth Century 1. The Hsiung–nu (Huns) ravaged though
Europe after defeat in China. a. Went from China to Russia, Russia to Ukraine, Ukraine to Romania,
and from Romania continued east through Europe. i. Survivors crossed the Danube River. ii.
Emperor Valens ordered that the refugees be ... Show more content on Helpwriting.net ...
i. Ruined temples, stole property, and persecuted martyrs. 3. Christianity was influenced by
paganism (which was, of course, denied). a. Of the seven cardinal virtues that were named by Pope
Gregory I, only three had Christian roots. i. The three were faith, hope, and charity. b. The other four
virtues were derived from Plato and Pythagoras, both of whom were pagans. i. These were wisdom,
justice, courage, and temperance. 4. Pagan and Christian philosophers showed contradictions in
knowledge. a. Pagan philosophers studied the Bible and found that it contrad– icted each other. b.
They also found that Genesis implies multiple gods. i. Saint Bernard of Clairvaux said that gathering
knowledge was pagan and unholy, unless it was "sanctified by a holy mission." c. Christians were
often blamed for the fall of Rome. C. Aurelius Augustinus (Saint Augustine)–Bishop of Hippo,
Catholic prelate 1. Wrote De civitate Dei (The City of God) a. Wrote that Rome was being punished
not for the new Christian religion, but for the old religion. i. Punished because of "lascivious acts"
and "corruption among politicians". 2. Believed that the original sins were temptation and lust. a.
Rooted from Adam and Eve. b. Wrote that people became corrupted in conception. i. Sexual
intercourse was a "mass of perdition (exitium)." c. The Virgin Mary could save some of those who
were corrupt.
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Abortion
Chapter 5 South America Multiple Choice Introduction 1. Which of the following countries does not
contain a significant portion of the Andes? *A. Paraguay B. Argentina C. Peru D. Colombia E.
Venezuela 2. Which of the following countries does not contain a portion of the Amazon Basin? A.
Brazil B. Ecuador C. Peru D. Colombia *E. Chile 3. The religion most closely associated with South
America is: A. Islam *B. Roman Catholicism C. Incanism D. Cokism E. Coptic Christianity 4. In
South America, the richest 20% of the population control _____ of the wealth. A. 2% *B. 67% C.
90% D. 1% E. 95% The Human Sequence 5. An altiplano is: A. a low area with small mountains *B.
a plain high in the Andes C. ... Show more content on Helpwriting.net ...
the Amazon River predominates D. oil is a major natural resource E. most of the area is a D climate
27. In the Mestizo–Transitional Region: *A. the population is of mixed Amerindian/European origin
B. most of the area has a plantation economy C. the Amazon River predominates D. oil is a major
natural resource E. most of the area is a D climate Economic Integration 28. Which of the following
is not a current attempt at economic integration in South America? A. Mercosur *B. LAFTA C.
Andean Group D. Group of 3 E. FTAA Urbanization 29. Overall, South America's population has a
high growth rate, but nowhere does the population grow faster than: A. in the rural areas *B. in the
cities and towns C. in the Amazon Basin D. in the Andean altiplanos E. in Uruguay 30. South
America's large cities: *A. with few exceptions fit Jefferson's concept of the primate city B. are
usually not the capitals C. are often found in the interior, such as Buenos Aires D. are experiencing a
net out–migration E. have very low unemployment rates 31. About ____ percent of South
Americans live in urban areas. A. 50 B. 20 *C. 75 D. 10 E. 90 32. Which of the following
statements is false? A. South America is more urbanized than Middle America. *B. Although South
America's population is growing at an alarming rate and will be larger than that of the United States
early in the 21st century, it
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The Transcontinental Railroad and Westward Expansion
The Transcontinental Railroad and Westward Expansion
Thesis: The transcontinental railroad greatly increased Westward expansion in the United States of
America during the latter half of the nineteenth century.
The history of the United States has been influenced by England in many ways.
In the second half of the 1800 's, the railroad, which was invented in England, had a major effect on
Western expansion in the United States.
"Railroads were born in England, a country with dense populations, short distances between cities,
and large financial resources. In America there were different circumstances, a sparse population in
a huge country, large stretches between cities, and only the smallest amounts of money." ("Railroad"
85) ... Show more content on Helpwriting.net ...
Then came the construction gangs who, working in shifts, graded
(flattened) the land by as much as a hundred miles a stretch. Behind them came the track–laying
crews, each consisting of ten thousand men and as many animals.
For each mile of track, the government was loaning the railroad from $16,000, for flat land, to
$48,000, for mountainous land ("Railroad" 86). The supplies needed to lay a single mile of track
included forty train cars to carry four hundred tons of rail and timber, ties, bridgings, fuel, and food,
which all had to be assembled in a depot on the Missouri River. But the Union Pacific had the twin
advantages of comparatively flat land and a continuous supply line back to the factories of the East
coast. It was quite different for the Central Pacific, which had to fetch most of its materials, except
timber, by sea, twelve thousand miles around the tip of South America. Another difference between
the two companies was their work–forces. The Eastern work gangs were recruited from immigrant
Irish, poor Southern whites, and poor Southern blacks, while the
Western crews came mostly from China. The Union Pacific was said to be sustained by whisky
while the Central Pacific was said to be sustained by tea (Douglas
110).
While the Easterners were racing through the prairie, the Westerners were stripping foothill forests,
painfully
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Kohl's Corporation
Kohl's Department Store Analysis
Ursula Landry & Angela Burton
Cardinal Stritch University
Managerial Finance ADM 406
January 27, 2016
Introduction The New York Times states, "Kohl's Corporation is a specialty department store. As of
January 31, 2015, the company operated 1,162 department stores in 49 states and e– commerce
website (www. Kohl's.com). The company sells private label, and national brand apparel, foot wear,
accessories, and beauty and home products. Kohl's Corporation is one of the largest discount
department store chains in the United States. Targeting middle–income shoppers buying for their
families and homes, the chain maintains low retail prices through a low cost structure, limited
staffing, and progressive ... Show more content on Helpwriting.net ...
Competition heated up as department stores, particularly J.C. Penny Corporation, Inc. and specialty
apparel stores improved their performances. According to the article of Funding Universe, "Kohl's
was faced with fierce competition in California from stores such as, Mervyns' and Macy West. Some
analysts contended the big push into the Golden State had distracted management, and indeed the
company suffered from excess inventory, forcing it to discount heavily, which dented profits. Some
shoppers turned to rival retailers when they encountered less–well–kept stores and longer checkout
lines than usual." Which the numbers were disappointing, while revenues were still up 12.7 percent,
surpassing the ten billion mark for the first time, but net income fell for the first time in ten years
dropping a whopping 8.5% to $581 million, and in–store sales fell 1.6 percent. In view of the
financial statements attached to this paper, Kohl's acquired debt increased both in dollars and as a
percentage of sales. Gross margin as a percentage of sales was 36.4% in 2014, much lower in 2013.
The merchandise margin increased, but was offset by higher shipping losses attributable to growth
in the number of on–line orders. Selling, general and administration expenses both increased in
dollars and as a percentage of sales. There are numerous factors that impact the success of
department stores such as, political and
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Analysis Of John Updike 's ' Araby '
John Updike 's penchant for appropriating great works of literature and giving them contemporary
restatement in his own fiction is abundantly documented––as is the fact that, among his favorite
sources, James Joyce looms large.[1]
With special affinity for Dubliners, Updike has, by common acknowledgment, written at least one
short story that strongly resembles the acclaimed "Araby," not only in plot and theme, but in
incidental detail. That story, the 1960 "You 'll Never Know, Dear, How Much I Love You"––like
"Araby"––tells the tale of a poor, romantically infatuated young boy who, though obstructed by
parental slowness, journeys with innocent urgency, coins in hand, to a seemingly magical carnival––
only to find there, behind its facades, ... Show more content on Helpwriting.net ...
The self–delusion in both cases leads quickly to an emotional fall.
At 19, Updike 's protagonist, Sammy, is a good bit older than Joyce 's––at the opposite end of
adolescence, it would seem. While in Joyce 's boy we readily believe such confusion between the
gallant and profane, I think we needn 't assume that Sammy is likewise unable to distinguish
between the two quite normal impulses. His attraction to the girl in the aisle is certainly far more
anatomically and less ambiguously expressed than that of Joyce 's boy to Mangan 's sister. But it is
Beauty that confounds the issue. When human aesthetics come into play, when the object of a young
man 's carnal desire also gratifies him aesthetically, that is when the confusion arises. in Irish–
Catholic Dublin of the 1890s,[3] such youthful beauty not surprisingly invokes analogies between
Mangan 's sister and the Queen of Heaven (though the swinging of her body and "the soft rope of
her hair toss[ing] from side to side" [Joyce 30]), which captivate the boy, hint at something less
spiritual than Madonna worship). And while beauty 's benchmarks in Sammy 's more secular mid–
century America are more anatomical than spiritual, Updike does have Sammy call his young
femme fatal "Queenie," and he does make her the center of a "trinity" of sorts, showing her two
friends at one point "huddl[ing] against her for relief" ("A & P" 189).
Once smitten, both young
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Self-Victimization In John Updike's A & P
The Consequence of Self–Victimization in John Updike's "A & P"
John Updike was a prolific American literary author during the mid–20th century. As a resident of
the small town of Ipswich, Massachusetts, Updike's real–life environment staged the background of
rural coastal Americana in his 1961 short story "A & P." This setting introduces the main character
Sammy, a nineteen–year old cashier at the popular grocery store known as the Great Atlantic and
Pacific Tea Company. A teenager on the cusp of adulthood, Sammy's perception and attitude toward
his customers, a provocative girl, and his store manager, eventually lead to his downfall at the A & P
grocery.
Sammy's sentiment of customers is clearly evident when he mistakenly rings up a box of crackers a
second time at the opening of the story. This seemingly innocent mistake by Sammy results in an
outburst by a shopper that he describes as an old witch in her fifties that had been enthusiastically
waiting for moments like this to strike. Sammy further continues to drum up insensitive
characterizations in which he considers his customers as ... Show more content on Helpwriting.net
...
Affectionately named Queenie by Sammy, the leader of the group catches his attention as a
welcoming contrast from his day–to–day zombie customers. As Queenie moves about the store with
confidence while her entourage tags along, Sammy sizes her up as the most stunning person he has
ever seen. When she finally locates her fancy herring snacks to purchase, Sammy further imagines
that Queenie lives a high–society lifestyle consisting of sophisticated snacks and cocktails; items
that are far more elegant than the cheap beer and cartoon stenciled glasses at his own gatherings.
The infatuation for Queenie eventually reaches the tipping point when her rebellious intentions
collide with the authority of the store manager regarding the dress code
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New Era Greed Of The Grocery Store Essay
New Era Greed
I. Introduction
A. The grocery store seems like an everyday simplistic duty that everyone in American society has
to do to feed their family. Yet there is a lot of trust that goes on through the process. Consumers are
made unaware of where the products come from and not only that trust is slowly diminishing with
online grocery shopping.
B. A once personal task is becoming impersonal as we progress. Globalization and the technological
advancements have made it it difficult for the consumer to actually know what they are getting and
changing the idea of the grocery store all together.
C. Consumer food demands has made a corner mom– and – pop grocer to a fast, mass, and globally
producing supermarket and there is a price to pay.
II. Background
A. Chain grocery stores started off with the Great Atlantic and Pacific Tea Company. Before then
grocers were a small store where the store owner or associate will have to retrieve the item in order
for you to buy it.
1. Grocers often sold dry items such as spice, pepper, coffee, tea, sugar sometimes vegetables and
often times canned goods. If a customer wanted to buy poultry or some baked goods they often had
to take a second trip to the local butcher and baker.
B. A&P was new grocer that only sold items that they new would sell fast. A & P was designed to
present itself as the cheaper way to grocery shop making it more appealing.
1. The introduction of A& P and the competition it had with local mom– and– pop shops.
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Asia: the World's Largest and Most Popular Continent
ASIA
Asia is the world's largest and most populous continent, located primarily in the eastern and northern
hemispheres. It covers 8.7% of the Earth's total surface area (or 30% of its land area) and with
approximately 3.9 billion people, it hosts 60% of the world's current human population. During the
20th century Asia's population nearly quadrupled. Asia is generally defined as comprising the
eastern four–fifths of Eurasia. It is located to the east of the Suez Canal and the Ural Mountains, and
south of the Caucasus Mountains and the Caspian and Black Seas. It is bounded on the east by the
Pacific Ocean, on the south by the Indian Ocean and on the north by the Arctic Ocean. Asia differs
very widely among and within its regions with ... Show more content on Helpwriting.net ...
* Southwest Asia – The Middle East including Turkey, Iran, Cyprus, Israel, and Lebanon.
ETYMOLOGY Asia was originally a concept of Western civilization.[14] The place name, "Asia",
in various forms in a large number of modern languages is of unknown ultimate provenience. Its
etymology and language of origin are uncertain. It appears to be one of the most ancient of recorded
names. A number of theories have been published. English Asia can be traced through the formation
of English literature to Latin literature, where it has the same form, Asia. Whether all uses and all
forms of the name derive also from the Latin of the Roman Empire is much less certain.
ECONOMIC Asia has the second largest nominal GDP of all continents, after Europe, but the
largest when measured in purchasing power parity. As of 2011, the largest economies in Asia are
China, Japan, India, South Korea and Indonesia. Based on Global Office Locations 2011, Asia
dominated the office locations with 4 of top 5 were in Asia, Hong Kong, Singapore, Tokyo, London
and Shanghai. Around 68 percent of international firms have office in Hong Kong. In the late 1990s
and early 2000s, the economies of the PRC] and India have been growing rapidly, both with an
average annual growth rate of more than 8%. Other recent very high growth nations in Asia include
Malaysia, Indonesia, Pakistan, Thailand, Vietnam, Mongolia, Uzbekistan, Cyprus and the
Philippines, and mineral–rich nations
... Get more on HelpWriting.net ...
The Story Of Kohl's
The story of Kohl's commenced during 1962 in Brookfield, Wisconsin. Founded by Max Kohl, the
company initially began as a department store, meaning it sold a variety of goods, which back then
included food produce. The company BATUS inc., a division of British American Tobacco, took
control of Kohl's Food department by purchasing 80% of their stake. BATUS was not able to deal
with the amounting competition, so they went out of the retail business by the mid 1980's, and later
sold Kohl's food stores to the Great Atlantic and Pacific Tea company (A&P) in 1983. Kohls ranked
eighth in Wisconsin's top 100 privately owned companies by 1987, and the greatest growth year was
in 1988 when the company purchased 26 federated department stores. This
... Get more on HelpWriting.net ...
Baskin Robbins Marketing Plan Outline Paper
Baskin Robbins Marketing Plan Final Outline Paper
Lou Ann San Nicolas
MKT 421 Marketing
1. Baskin Robbins Organizational Overview
Baskin Robbins is a franchise based business operating in 35 countries for the last 65 years. The ice
cream shops have more than 1,000 flavors since 1945. Baskin Robbins has more than 150 million
consumers worldwide with 2,800 locations nationally and 5,800 stores globally. What began as a
small business opportunity has grown into a solid business model for existing and future franchise
business owners. Despite, by these two ice cream enthusiasts, whose passion leads to the creation of
more than 1,000 ice creams flavors, and with a variety of delicious treats, such as nutty ... Show
more content on Helpwriting.net ...
Product Mix
The product mix of business, which is generally defined as the total composite of products offered
by a particular company such as Baskin Robbins; consists of single product lines, the product line,
and new product description. A product line is a group of products within the product mix, most
often are closely related. Despite, the functionality in a similar manner, and are sold to the same
customer groups, are marketed through the same types of outlets, most often the same price range
(Baskin & Robbins, 2011).
The product is a distinct unit within the produce line that is distinguishable by size, price,
appearance, or otherwise the attributes (Baskin & Robbins, 2011). For example, all the courses at
university of phoenix offers constitute its product mix; courses in the marketing department
constitute a product line, and the basic marketing course is a product item. Product decisions at these
three levels are generally of two types: those that involve width (variety) and depth (assortment) of
the product line and those that involve changes in the product mix occur overtime (Baskin &
Robbins, 2011).
1) Single product
Baskin Robbins, in 1945 released the single product line of snowbird ice cream in Glendale,
California. In the Glendale location Baskin Robbins featured 21 flavors and emphasized high–
quality ice cream sold in a fun, personalized atmosphere. Despite, the priced is economically,
... Get more on HelpWriting.net ...
Reading Key
CHAPTER 1: THREE OLD WORLDS CREATE A NEW, 1492–1600
GUIDED READING QUESTIONS
57 terms
Introduction
Know: Old World, New World
Are the terms old world and new world biased?
Old World :
Europeans fleeing poverty & religious persecution.
New World:
North America 1. What conditions existed in what is today the United States that made it "fertile
ground" for a great nation?
Abundant natural resources
Prior inhabitance & cultivation of the land by the Native Americans
The Shaping of North America
Know:
Great Basin: Lake Bonneville covering most of Idaho & Utah today–it drained into the Pacific–
drained the west through the Snake River & Columbia River system. Lake Bonneville's beaches are
visible 1,000 ft. ... Show more content on Helpwriting.net ...
Most were professional soldiers & sailors. The rest were peasants ans artisans.
Treaty of Tordesillas: 1494 Treaty to discovery of Columbus dividing land b/t Spain and Portugal.
Most of the land went to Spain, but Portugal got more land in Africa.
Vasco Nunez Balboa: Spanish discoverer of Pacific Ocean of Pananma 1513 & claimed washed by
that sea.
Ferdinand Magellan: Sailed around the world
Juan Ponce de Leon: Sailed to FL
Francisco Coronado: From Mexico east through AZ & NM. He encountered the Pueblos
Hernando de Soto: From the East crossed the Mississippi. Particularly brutal to Native Am.
Francisco Pizarro: Destroyed the Incas in 1532.
Encomienda: Basically enslavement of the natives in return for conversion to Christianity
9. Were the conquistadors great men? Explain.
They were great at destroying the existence of native societies of the Americas
Makers of America: The Spanish Conquistadors
Know:
Granada: Moorish stronghold in Spain (city) 1492 it fell to the Spanish after a 10 year siege. For 500
years the Christian kingdoms of Spain had been attempting to rid the area of the North African
Muslims
Moors: North African Muslims
"Reconquista": Ended as a result of Moorish defeat....... The religious zealotry & intolerance of the
Spanish was now
... Get more on HelpWriting.net ...
Swot Analysis Of Princess Cruise
Princess Cruises: Mainstream/Deluxe
Princess has a Fleet of 17 ships,
Princess Cruises Passenger Profile:
Princess Cruises' demographic is geared to couples, families, and older singles. Passengers have
ranges of all shapes, sizes, ages, and income brackets. Younger passengers tend to be found on the
shorter Caribbean itineraries, while the older, more affluent frequent the exotic destinations.
Princess Cruises Onboard Activities and Entertainment:
Princess Cruises has performers who put on glamorous, Las Vegas–style production shows geared to
the North American audience. The Princess cruise ships also have cabaret acts and many audience
participations shows. Carnival Cruise: Budget
Carnival has a Fleet of 36 ships
Carnival Cruise Lines ... Show more content on Helpwriting.net ...
Ages range from 30s to 60s in high season, younger in the low season.
Celebrity Cruises Onboard Activities and Entertainment:
Celebrity has the standard production lounge shows, cabaret acts, and lots of onboard activities such
as bingo, horse racing, art auctions, and games.
Clipper Cruises: Master
Clipper has a Fleet of 4 ships
Celebrity Cruises Passenger Profile:
The demographic is 50+ North Americans and Europeans who are not huge fans of cruising, but
enjoy the act of sailing. It 's not a great fit for those with significant mobility issues.
Clipper Cruises Onboard Activities and Entertainment:
This is a low–key cruise ship, there may be a solo musician plays guitar during the ship's cocktail
hour. There are sometimes a staff–and–passenger fashion/talent show or a team trivia contest. There
are also scheduled daytime activities revolve around water sports at the beaches.
Oceania Cruises: Adventure
Oceania has a Fleet of 7 ships
Oceania Cruises Passenger Profile:
The demographic is one that is appealing to a more sophisticated traveler in search of world–class
cuisines. With personal service to go along with the luxurious onboard ambiance and enriching
destination experiences.
Oceania Cruises Onboard Activities and Entertainment:
Hands–on cooking school at sea, chefs from around the world lead class to fine tune skill with dish
prepared by passengers. There are usually esteemed
... Get more on HelpWriting.net ...
Rising Action In 'A & P'
he events leading up to the climax are considered to be the rising action. The rising action is a series
of relevant incidents that create suspense, interest, and tension in a narrative. The rising action can
include things from decisions to character flaws to a twist leading to a climax. Short stories and tales
are written differently because of the content that they contain. A short story involves a main
character with a measurable goal as to where a tale involves a series of events that might not be
related to a goal. The two stories that are about to be described relate to each other in some ways but
are very different in other ways. When talking about the short story and the tale, "A&P" by John
Updike and "Godfather Death" by Jakob and ... Show more content on Helpwriting.net ...
The rising action quickly begins when three young ladies walk into a grocery store in nothing but
bathing suits, causing heads to turn and confused looks to appear on the faces of many including one
store employee named Sammy. One of the young ladies, who Sammy refers to as Queenie,
according to Sammy, is the most beautiful person ever and with that being said he starts to give her
special treatment ignoring other customers. While checking out a customer, Sammy says the
phrase," I ring it up again and the customer started giving me hell" (Updike), this one simple line in
the story shows how much Sammy was distracted, he could not focus on anything else except
getting Queenies attention, leading his boss to get mad. The boss, Lengel comes over to question the
girls on their apparel, leading Sammy to defend them and quit, not considering the repercussions
that could be made. The location in this story is in a grocery store called The Great Atlantic &
Pacific Tea Company, also known as A&P. Narrated by the main character and also the protagonist,
Sammy tells this story in his point of view. Creating a perspective from a teenagers' stand point,
Sammy explains to the readers what he feels is happening; however, like any other teenager, he does
not think about the consequences or even realize that the girls do not care and they leave the
... Get more on HelpWriting.net ...
Karl Make Research Paper
In 1859, when Manhattan still had many farms, near the Battery on the island's southern tip The
Great American Tea Company was launched. It grew, and outgrew its name, becoming in 1870 The
Great Atlantic & Pacific Tea Company, which in 1912 begat the first A&P Economy Store, a semi–
modern grocery store.
By 1920, there were 4,500 such stores; by 1930, 15,000. In 1936, in Braddock, Pennsylvania, A&P
opened a "supermarket." By the 1950s, A&P was, briefly, what Walmart now is, the nation's largest
retailer, with a 75 percent share of America's grocery business. A&P was, however, about to learn
that Karl Marx was right.
In "The Communist Manifesto," Marx testified to capitalism's transformative power: "All that is
solid melts into air." ... Show more content on Helpwriting.net ...
Neil Irwin of The New York Times writes of Amazon: "The online retailer is on a collision course
with Walmart to try to be the predominant seller of pretty much everything you buy. Each one is
trying to become more like the other – Walmart by investing heavily in technology, Amazon by
opening physical bookstores and now buying physical supermarkets." Something similar, says
Irwin, is happening in "nearly every major industry," benefiting "the biggest and best–run
organizations, to the detriment of upstarts and second–fiddle players."
In the accelerated churning of today's capitalism, changing tastes and expanding choices destroy
some jobs and create others, with net gains in price and quality. But disruption is never restful, and
America now faces a decision unique in its history: Is it tired – tired of the turmoil of creative
destruction? If so, it had better be ready to do without creativity. And ready to stop being what it has
always been: restless.
Americans just now are being plied with promises that the political class can, and is eager to, protect
them from the need to make strenuous exertions to provide for themselves in an increasingly
competitive world. If the nation really is ready to sag into a rocking chair, it can while away its days
and
... Get more on HelpWriting.net ...
Customers’Attitudes Towards Retail Chain Store Services...
Customers' attitudes towards retail chain store services in Bangladesh – A comparative study
between retail chain store and small retail store Mohammad Zahedul Alam[1] S.M. Sohel Rana[2]
Abstract: The aim of this paper is to analyze the customers' attitudes towards retail chain store
services in comparison with the small retail stores in Bangladesh. From the study, it has been found
that most of the retail chain stores are selling the quality products with high quality services in the
hassle free environment. Another thing is that retail chain store provides variety of assortments
where customers can purchase all kinds of goods from a particular chain store at a time. From the
study, it has also been found that majority of the ... Show more content on Helpwriting.net ...
In the retail chain store, there is variety of assortments in the shelves. All assortments are
inventoried in a convenient way so that customers can take, check and verify the goods very easily.
Objectives: The specific objectives of the study are to; i) Analyze the present scenario of the retail
chain stores in Bangladesh; ii) Analyze the attitudes towards the retail chain store services in this
country; iii) Compare the services provided by the retail chain store and the small retail store; iv)
Analyze the trends of growth of this sector; vi) Provide some suggestions and recommendations on
the basis of findings. Methodology: The study is exploratory in nature and combination of the
qualitative and quantitative research. Documentary sources and direct observation are the major
methods of this study. For the purpose of the study, data were collected from both secondary and
primary sources. But, maximum concentration was given on primary sources of data. All the
primary data were collected from personal interview with existing customers, potential customers
and employees of the retail chain stores through administration of a questionnaire. The respondents
were personally questioned and the questionnaire was filled in by the interviewer based on the
response of the respondents. Four leading retail chain stores have been selected for the study such as
Agora, Shopna, Meena Bazar & Nandon.
... Get more on HelpWriting.net ...
Essay on The Transcontinental Railroad And Westward...
The Transcontinental Railroad and Westward Expansion
Thesis: The transcontinental railroad greatly increased Westward expansion in the United States of
America during the latter half of the nineteenth century.
The history of the United States has been influenced by England in many ways.
In the second half of the 1800's, the railroad, which was invented in England, had a major effect on
Western expansion in the United States.
"Railroads were born in England, a country with dense populations, short distances between
cities, and large financial resources. In America there were different circumstances, a sparse
population in a huge country, large stretches between cities, and only the smallest amounts of
money." ... Show more content on Helpwriting.net ...
Romantics dreamed of the discoveries of wild Indians, scouts and hunters, and, of course, gold.
Gold had been a desired find throughout the exploration of America. The California Gold Rush of
1849 again created much excitement about the search for gold.
The Pacific Railroads were founded when the Civil War was in progress. Until the war was over, the
transcontinental railroad was a giant enterprise stalled by much bickering between a reluctant
Congress and the Army, who had clamored for it (Cooke 254). If it had been left to the government,
it would have taken another twenty years to complete the transcontinental railroad. However, it was
a commercial venture, and it was fortunately fed by the adrenaline of competition. There were two
railroad companies building the transcontinental railroad, the Union Pacific from the East, and the
Central Pacific from the West.
The two companies struggled to beat each other in slamming down a record mileage of track. At
first, Congress avidly pursued the project and they had stipulated that the Central Pacific should stop
when it reached the California Border
(Congress was full of Easterners). In 1865, after much argument about the aid the government was
providing to the two companies, the actual construction of the transcontinental railroad was started.
Then in 1866, Congress decided that two companies
... Get more on HelpWriting.net ...
Strategic Role of Logistics in Kazakhstan
Table of Contents 1. Theoretical background 4 1.1. Introduction 4 1.2. Definition of Key Terms 5
1.3. Effective Research 10 1.3.1. Logistics and time as a trade barrier 10 1.3.2. The Logistics
Performance Index 14 1.4. Summary 21 2. Data Analysis of Logistics industry and Trade in
Kazakhstan 24 2.1. Introduction 24 2.2.1 External Trade 24 2.2.2. Assessment of the Transport and
Logistics Sectors 29 2.2.2.2 Logistics Sector 41 2.2.3 Constraints in Physical Infrastructure and
Transport Facilities 43 2.2.3.1 Constraints in the Rail Transport System 43 2.2.3.2 Constraints in the
Road Transport System 45 2.2.3.3 Constraints in the Air Transport System 45 2.2.3.4 LPI &
Ease of Doing Business: Trading Across ... Show more content on Helpwriting.net ...
In developed countries the portion of revenues from logistics sector is about 13–14%, while in
Kazakhstan the number is only 8%. The number can be much higher since our country lies in the
heart of Eurasia and many trade roads are passing through Kazakhstan. This opportunity can be used
for generating wealth for the country and getting more trade partners. The development of logistics
will also cut the costs of the production of domestic producers which will lead the Republic to the
new stage of competitiveness in the world market. The thesis is written in order to outline the
perspectives and obstacles in the development of logistics in Kazakhstan. Secondary data from
statistical agencies and publications is used in the research. 1. Theoretical background 2.1.
Introduction Geographically advantageous location of Kazakhstan in the centre of the Eurasian
continent between Europe and Asia provides the country with unique opportunity to establish
efficient straight transit corridors connecting Asia and the Pacific with Europe. Transforming
Kazakhstan into the largest transit country of Eurasia is a main state policy in the field of transport.
State of transport infrastructure is an important factor for the economy of Kazakhstan, and it mostly
impacts on effective implementation of transit opportunities of the country. In this regard, priorities
in developing transport sector of Kazakhstan are to be: * Integrating
... Get more on HelpWriting.net ...
A & P By John Updike Essay
The short story, "A & P," written by John Updike published in 1961 conveys the authors personal
ideas about how society is turning people into mindless animals. The A & P is short for Great
Atlantic and Pacific Tea Company which is a US grocery store; the time setting of this story is
around 1980's which is indicated in the story. The presentation given about the characterization
gives a strong sense of emotion to appeal of the economic difference. Marxism theory is portrayed
through text discussing socioeconomics. Focusing on the social class of the characters, their
interactions with each other and, as well the conflict brought on because of the difference of each
class. Focusing as well, how with every action consequences will up rise. In the story, Updike
critiques the establishment of class levels whether be below, above or the same. As ... Show more
content on Helpwriting.net ...
In the beginning of the story a "queen" is introduced. Even though the girl is just an ordinary girl
like the rest of her friends she is labeled as the "queen." It was meant to emphasis on how she
controls the group and will of course have power over them. This is emphasizing how queens are
independent which grasps Sammy's attention automatically. Since a "queen" is identifies as rich,
beautiful, respected, and looked up to the attention is given to her. Social conflicts appear on how
rich people don't always work as hard as poor people, however they still have a better life. This is
shown with Sammy, he works hard at the store, while the "manager" sits on his chair all day long.
Marxist believes in a non–divided society, everyone having the same access to all the basic needs.
Sammy is displayed as lower class placement by the way he interacts with Lengel. When Lengel
asks the girls to leave Sammy defends them in order to portray as a hero to them. Conflict emerges
upon the situation which goes to show how Lengel, being the boss has the say on what
... Get more on HelpWriting.net ...
Kohl 's Corporation, A Large Retail Business
Kohl's Corporation is a large retail business that sells a wide variety of household and clothing
products. During this class we have been asked to choose a public company and analyze the
financial standing of chosen company. This learner chose Kohl's Corporation. For one reason, it so
happens to be one of her favorite stores and for another because they continue to show that they are
profitable year after year. Although they have low cash reserves, they have still managed to be
profitable, and operate efficiently allowing them to stay in business for over 50 years. Kohl's History
A bit of history on the corporation's beginnings; a man named Max Kohl started the first Kohl's
Department store in 1962 in Milwaukee, Wisconsin. He began ... Show more content on
Helpwriting.net ...
By 1992 sales increased from $388 million to $1 billion and within the same year the company went
public. By 2000, Kohl's operated 298 stores in 25 states with 43,000 associates. Current data shows
that Kohl's now has 1167 stores in 49 US states (Our History, n.d.). Kohl's sells a wide variety of
household and clothing products. They sell such things as coffee makers, cookware and other
kitchen accessories. They have patio furniture, home décor, candles, picture frames and wall art.
They have clothing for men, women and children along with shoes for the entire family. They offer
their customers the convenience of shopping online and picking up their merchandise at their local
store to save on shipping costs (Our History, n.d.). Kohl's biggest competitors are J.C. Penney and
Target. They sell very similar merchandise and they both fall around the middle of the scale of retail
department stores. Kohl's believes in giving back to the communities they serve, and not just with
money and resources but also with talent and time. They have a community giving and volunteer
program that supports kids' health and education, environmental initiatives and women's health.
They have a vision where the future is full of healthy children, resources are plentiful and breast
cancer is thing of the past (Our History, n.d.). Kohl's target marketing strategy focuses on middle–
class women ages 25–45 who shops for
... Get more on HelpWriting.net ...
The Differences Of Main Characters In Recitatif By Toni...
In the story "Recitatif", Toni Morrison portrays the lives of two girls from different racial
backgrounds who are emotionally abandoned by their mothers. The main characters, Twyla and
Roberta, are portrayed at different points in their life, ranging from when they were eight until their
adulthood. Because of the situations with their mothers, Twyla and Roberta develop unhealthy
senses of self–image and attempt to solve them with distractions. As time goes by, their
characteristics become vastly different because of their lifestyles and outlooks. Although Twyla and
Roberta both struggled with mother issues, they develop different reactions yet similar solutions to
their troubles. During her stay at the youth shelter, ... Show more content on Helpwriting.net ...
Years after the restaurant incident, Twyla meets Roberta at the Food Emporium. Although Roberta
had treated Twyla so harshly years earlier, she is overjoyed to see her. When Roberta meets Twyla,
she states, "I got married to a man who lives here. And you, you're married too right" (1409)? While
Roberta has married a very rich man, Twyla has married a fireman named James (1408–10).
Because of their marriages, Twyla and Roberta find peace and joy in their lives. Twyla begins to
love her lifestyle because of her husband and his family. Roberta begins to live an even more lavish
lifestyle than before because of her husband and seems to enjoy every moment of it. Because of
mothers' lack of emotional support, Twyla became very hard on herself and Roberta became self–
righteous. Eventually, Twyla and Roberta find their source of validation through their marriages in
different ways. As they become older and are married, Twyla and Roberta's characteristics begin to
become more distinct. Before Twyla meets Roberta at the Food Emporium, she raves about her
marriage and states, "He liked my cooking and I liked his big loud family" (1408). Twyla is pictured
as a responsible, loving housewife. Her marriage had become an important part of her life and she
enjoyed the responsibility. When both girls arrive at the Food Emporium, their characteristics
become more prominent. Roberta is mentioned as being "dressed to kill" (1409) with "diamonds on
her hand, [and] a smart white
... Get more on HelpWriting.net ...
Starbucks Strategic Plan
Starbucks Strategic Plan � PAGE * MERGEFORMAT �23� Running head: STARBUCKS
STRATEGIC PLAN Starbucks Strategic Plan University of Phoenix � TABLE OF CONTENTS
31. EXECUTIVE SUMMARY � 32. COMPANY BACKGROUND � 33. VISION STATEMENT
� 34. MISSION STATEMENT � 35. VALUES STATEMENT � 46. ENVIRONMENTAL
ANALYSIS � 46.1. External Environment � 56.2. Opportunities and Threats � 66.3. Competitive
Analysis � 86.4. Economic Analysis � 106.5. Non–Economic Factors in the Remote Environment
� 126.6. Internal Analysis � 147. LONG–TERM OBJECTIVES � 168. STRATEGIC
ANALYSIS AND CHOICE � 169. PLAN GOALS AND IMPLEMENTATION � 1610.
FINANCIAL PROJECTIONS AND ANALYSIS � 1811. CRITICAL SUCCESS FACTORS �
1812. CONTROLS AND EVALUATION � � � ... Show more content on Helpwriting.net ...
"External factors influence a firm 's choice of direction and action and, ultimately, its organizational
structure and internal processes. These factors, which constitute the external environment, can be
divided into three interrelated subcategories: factors in the remote environment, factors in the
industry environment, and factors in the operating environment... In combination, these factors form
the basis of the opportunities and threats that a firm faces in its competitive environment," (Pearce &
Robinson, 2004, p. 78). To create an experience unlike its competitors, Starbucks must constantly
evaluate all areas of their business while capitalizing on economies of scale and eliminating
redundancies. EXTERNAL ENVIRONMENT Starbucks can benefit from an environmental scan
from the environmental analysis, identifying challenges and opportunities, and by using the external
and internal sources of information researched. These factors make up the external environment to
include the remote and operating environment, (Pearce & Robinson, 2004). Market research by First
Research (2010) has shown that the United States coffee shop industry includes about 25,000 stores
with combined annual revenue of about $13 billion. Major companies in this industry include
Starbucks, Caribou, Coffee Bean and Tea Leaf, and Praise International. The industry is
concentrated with the top 50 companies generating more than 70% of sales. The external
... Get more on HelpWriting.net ...
Compare And Contrast Organizational Structure Of Starbucks
Compare and Contrast Organizational structure – Starbucks
Introduction
Starbucks company is not just about coffee but an organization wherein human connections are
fostered; community involvement is encouraged and different cultures are celebrated. Diversity is
valued and respected because it is instilled as an integral part of the culture of the company enabling
commitment of all employees (Starbucks – The Best Coffee and Espresso Drinks, n.d.). As depicted
in the visual below, Starbucks is a company that has not been prevented from establishing its global
presence due to cultural differences between home and foreign countries (Peters, Dehon, & Garcia–
prieto, 2015).
Operations
By having a mission statement which conforms to inspiring and nurturing human spirit focusing at a
time on one person, one cup and one neighborhood, a positive influence is being created. As a
company–wide diversity strategy, the four areas focused upon are: partners (employees), customers,
suppliers and communities (Starbucks – The Best Coffee and Espresso Drinks, n.d.). Employees are
also referred to as partners and the organization pursues individuals who are as diverse as the
communities being served. With the goal to provide exceptional customer experience, Starbucks
connects with customers in a culturally relevant way to be able to recognize and respond to
customers' unique preference and needs (Starbucks – The Best Coffee and Espresso Drinks, n.d.).
Through strategic partnerships and economic development opportunities, Starbucks supports and
invest in local neighborhoods and globally to deepen their ties in the communities. Through a
supplier diversity program, Starbucks works towards building business relationships with minority
and women–owned suppliers (Starbucks – The Best Coffee and Espresso Drinks, n.d.).
Due to differences in beliefs and values across countries, there is mixed evidence from existing
cultural research on the effect of national cultural differences and on international operations (e.g.,
Hofstede, 1980; House, Hanges, Javidan, Dorfman, & Gupta, 2004). International business studies
have conceptualized cultural differences as a double–edge sword (Reus & Lamont, 2009) with both
process gains and
... Get more on HelpWriting.net ...
One Significant Change That Has Occurred in the World...
E SSAYS ON TWENTIETH–C ENTURY H ISTORY In the series Critical Perspectives on the
Past, edited by Susan Porter Benson, Stephen Brier, and Roy Rosenzweig Also in this series: Paula
Hamilton and Linda Shopes, eds., Oral History and Public Memories Tiffany Ruby Patterson, Zora
Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and
Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made:
Politics and Culture in Recent America Joanne Meyerowitz, ed., History and September 11th John
McMillian and Paul Buhle, eds., The New Left Revisited David M. Scobey, Empire City: The
Making and Meaning of the New York City Landscape Gerda Lerner, Fireweed: A ... Show more
content on Helpwriting.net ...
The beginnings and ends of what we choose to call centuries are almost invariably years of little
significance. But there is little agreement over when the twentieth century c.e. arrived, and there
were several points both before the year 2000 (the collapse of the Soviet Union, the reunification of
Germany, the surge of globalization from the mid–1990s) and afterward (9/11, or the global
recession of 2008) when one could quite plausibly argue that a new era had begun. A compelling
case can be made for viewing the decades of the global scramble for colonies after 1870 as a
predictable culmination of the long nineteenth century, which was ushered in by the industrial and
political revolutions of the late 1700s. But at the same time, without serious attention to the
processes and misguided policies that led to decades of agrarian and industrial depression from the
late 1860s to the 1890s, as well as the social tensions and political rivalries that generated and were
in turn fed by imperialist expansionism, one cannot begin to comprehend the causes and
consequences of the Great War that began in 1914. That conflict determined the contours of the
twentieth century in myriad ways. On the one hand, the war set in motion transformative processes
that were clearly major departures from those that defined the nineteenth–century world order. On
the other, it perversely unleashed forces
... Get more on HelpWriting.net ...
The Life and Contribution to the Development of the...
The Life and Contribution to the Development of the British Empire of James Cook
I) Introduction
The purpose of this paper is to describe the life and the contribution to the development of the
British Empire of one of the most important English explorers. It was in the second half of the 18th
century when James Cook, originally a poor farm boy, explored and mapped vast uncharted areas of
the Pacific and the Atlantic Ocean. However, James Cook was not 'only' an explorer. He can also be
called a scientist – he managed to introduce new principles into seafaring and cartography.
For better understanding, the paper is divided into five chapters. The first chapter is the introduction,
which throws light on the purpose and ... Show more content on Helpwriting.net ...
Such a structure of commerce enabled the immense growth of wealth of the country.
An imperial enthusiasm – the British found out that they could grow rich from the trade with their
colonies. As a result it led to a constant, unending search for new markets for British products, new
trading centres and eventually, new lands to settle their surplus criminals and poor, unemployed
citizens.
New inventions in navigation – these inventions had a profound influence, not only upon Britain,
but even upon much of the rest of the world. John Hadley's invention of the reflecting quadrant
made it possible to determine the latitude at noon or by night. Extremely accurate, it was quickly
adopted by the admiralty (1730). John Harrison's ship chronometer was to revolutionise the world's
shipping (1736). A new method of combating scurvy was found – James Lind recommended to use
citrus juice (1747) and finally, John Campbell introduced the new sextant to the Royal Navy (1757).
All of these inventions helped to create Britain's naval supremacy.
A new philosophical approach – the 18th century in Western Europe is the beginning of the Age of
Reason, the philosophers and scientists stressed the value of global discovery, of learning more
about the earth and of collecting unusual flora and fauna from around the globe.
Thus Great Britain established (or
... Get more on HelpWriting.net ...
Notes
Chapter
4
Colonialism and the
African Experience
Virtually everything that has gone wrong in Africa since the advent of independence has been
blamed on the legacies of colonialism. Is that fair? Virtually all colonial powers had
"colonial missions." What were these missions and why were they apparently such a disaster? Did
any good come out of the African "colonial experience"?
Introduction
Colonization of Africa by European countries was a monumental milestone in
the development of Africa. The Africans consider the impact of colonization
on them to be perhaps the most important factor in ­nderstanding the u p
­resent condition of the African continent and of the ­frican people.
A
Therefore, a close ... Show more content on Helpwriting.net ...
Africa, then referred to as the "Dark Continent," provided just the right kind of challenge. It held a
lot of mystery for European ­xplorers, who traveled and e observed and recorded what they saw.
Many of the early explorers of Africa were geographers and scientists who were beckoned by the
mysteries and exotic qualities of this new land. Expeditions of people like Samuel Baker,
Joseph Thompson, Richard Burton, John Speke, and others in the ­
nineteenth century, conducted in
the name of science and knowledge, served to attract Europeans to Africa. They "discovered" rivers,
lakes, and mountains.
They studied the African people and wrote about them. Of Prince Henry's exploratory expeditions,
including those to Africa, a historian has written,
"While Henry directed exploratory activities, he placed high value on the collection of geographical
knowledge and rewarded his ­
aptains 'in c p
­roportion to the efforts they had made to carry the boundaries of k ­nowledge farther,' thus keeping
them intent on the work of ­xploration."3 e Without revisiting the debate as to what the Europeans
meant by ­laiming c to have "discovered" Africa's rivers and lakes, which the Africans had known
and sailed and fished from all along, and without belaboring the often extremely
... Get more on HelpWriting.net ...
Kohl Vs. Kohl 's Corp Essay
Kohl's Corp. Kohl's Corp. was founded in 1962. , and has grown into a company that had revenues
of over $19 billion in 2015. Their headquarters are in Menomonee Falls, Wisconsin and is a family–
oriented department store that sells national brands and private label merchandise of apparel, shoes,
accessories, and housewares. Kohl's competes with other department stores and discount stores for
the middle–income shopping target market. The names brand products that Kohl's offers are not
typically available at the discount stores and Kohl's focuses on controlling costs so they can offer
lower prices than their department store competitors can. Kohl's low cost and higher margins are the
result of lean staffing, state of the art management information systems, and creating operating
efficiencies by centralizing advertising, buying and distribution. In 1962, Kohl's initially started as a
supermarket in Wisconsin. In 1967, the company diversified into apparel and renamed itself Kohl's
Food and Department Stores. In 1986, the company had 40 stores, located in Indiana and Wisconsin,
and chose to sell the food operations to Great Atlantic and Pacific Tea, Co. and the retail segment
sold in a leveraged buyout arranged by the executive team. In 1988, Kohl's completed an acquisition
of 26 Main Street department stores for $388 million. In 1992, revenues had grown to $1 billion and
the company completed an initial public offering of 9,675,000 shares at $14 per share.
... Get more on HelpWriting.net ...
Essay on Marketing Management
Marketing Management I
Tata Eight O'Clock Coffee
Submitted by:
Group 4
Section A
1
Table of Contents
Marketing Goals and Objectives
3
Company Profile
3
Profile of Tata Group
4
Situation Analysis
4
PESTEL Analysis
4
Competitive Environment
6
Porters Five Forces Model
7
Consumer Behaviour Analysis
8
Marketing Strategy
9
Segmentation
9
Targeting
11
Positioning
14
Branding Strategy & Decisions
15
Bulls Eye Model
18
Marketing Mix
19
Product Decisions
19
Pricing Decisions
23
Promotion Decisions
25
Place Decisions
26
References
28
2
Marketing Goals and Objectives
The Objective is to plan the detailed ... Show more content on Helpwriting.net ...
In the wake of liberalization, many international business houses, attracted by the sheer volume of
over
250 million buyers have flooded the Indian market. Tax Policy is moderate and employment laws
are proemployee with slow reforms. The trade barriers are very low and Foreign Direct Investment
(FDI) is encouraged in most sectors. FDI upto 100% is permitted in processing and warehousing in
coffee industry, via the automatic route.
Economic Factors
Coffee Production in India: India is the 6th largest coffee producer in the world, with the southern
states of
Karnataka and Kerala accounting for 91% of the production. Both varieties of coffee beans –
Arabica and
Robusta are produced in India.
Emerging Market: The Indian food services retail market is worth $8 billion and will grow at a
compounded average rate of 8–10% over the next five years. The organised market accounts for
15% (or
$1.2 billion) of this and specialty coffee chains contribute 16% to the organised food services retail
market (Source – ET 15 August 2012).
Rising Disposable Income: For the youth and office goers with steady, disposable incomes, coffee
shops serve as a social hub, a place between home and college/office to hang out.
Coffee Consumption in India: According to the International Coffee Organization (ICO), coffee
consumption in India grew by 3 per
... Get more on HelpWriting.net ...
Strategic Role of Logistics in Kazakhstan
Table of Contents 1. Theoretical background 4 1.1. Introduction 4 1.2. Definition of Key Terms 5
1.3. Effective Research 10 1.3.1. Logistics and time as a trade barrier 10 1.3.2. The Logistics
Performance Index 14 1.4. Summary 21 2. Data Analysis of Logistics industry and Trade in
Kazakhstan 24 2.1. Introduction 24 2.2.1 External Trade 24 2.2.2. Assessment of the Transport and
Logistics Sectors 29 2.2.2.2 Logistics Sector 41 2.2.3 Constraints in Physical Infrastructure and
Transport Facilities 43 2.2.3.1 Constraints in the Rail Transport System 43 2.2.3.2 Constraints in the
Road Transport System 45 2.2.3.3 Constraints in the Air Transport System 45 2.2.3.4 LPI &
Ease of Doing Business: ... Show more content on Helpwriting.net ...
This is not a complete list of tasks needed to achieve the full potential of our transit potential. If this
is done, Kazakhstan will step into the new level of development where not only the freight turnover
will improve, but Kazakhstan's producers will spend less on logistics costs which will allow them to
be more cost efficient and compete better on international market.
Methodology of the study. The research is mainly based on the data from internet resources. The
statistical data is mainly taken from Statistical Agency of The Republic of Kazakhstan, International
Monetary Fund, World Bank, publications of economic professors, and from other agencies and
institutions which conduct economic research. I also studied and made a brief analysis of
Kazakhstani legislature on trade and transport. While conducting research I visited some online
forums and discussions on such web sites as ct.kz, linkedin.com and others. The data taken from the
forums replaced the questionnaires.
First of all I read several brief articles in newspapers and publications
... Get more on HelpWriting.net ...
Essay about Herman Melville: A Biography And Analysis
Herman Melville: A Biography And Analysis
Throughout American history, very few authors have earned the right to be called "great." Herman
Melville is one of these few. His novels and poems have been enjoyed world wide for over a
century, and he has earned his reputation as one of the finest American writers of all time. A man of
towering talent, with intellectual and artistic brilliance, and a mind of deep insight into human
motives and behavior, it is certainly a disgrace that his true greatness was not recognized until nearly
a generation after his death.
Born in the city of New York on August 1, 1819, Melville was the third child and second son of
Allan Melvill(it wasn't ... Show more content on Helpwriting.net ...
He was to draw upon this memory two decades later in his writing of Pierre.
In order to support the family, Herman took a position as an assistant clerk at a local bank, and his
brothers Gansevoort and Allan took over their late father's fur business. Possibly because of his
mother's concern over his health, Herman left his position at the bank in the spring of 1834 and
spent a season working for his Uncle Thomas's farm near Pittsfield.
During the winter months of early 1835, Herman left Pittsfield and joined his brothers in the fur
business. Now fifteen and a half, he kept the books of the firm for the following two years. At some
time during this period he enrolled as a student in the Albany Classical School. He also became am
member in the Albany Young Men's Association, a club for debating and reading, of which his
brother was already a member. Such clubs, in absence of public libraries, were popular in many
cities and served a most useful educational purpose. Within a year or two of education at the Albany
Classical School, he had become qualified as a school teacher. He left his brothers at the now failing
fur company and became a teacher at a one–room schoolhouse outside of
Pittsfiesd. On his first day of the new job, the inexperienced teacher was confronted with
... Get more on HelpWriting.net ...
Starbucks Annual Report 2008
Starbucks Corporation Fiscal 2008 Annual Report
Fiscal 2008 Financial Highlights
Stores Open at Fiscal Year End
(COMPANY–OPERATED AND LICENSED STORES)
Net Revenues (IN BILLIONS) & Net Revenue Growth (PERCENTAGES) from Previous Year
16,680 $9.4 $7.8 $6.4 $5.3 $4.1
24% 30% 20% 22% 21%
$10.4
10%
International United States
15,011 12,440 10,241
8,569 7,225
2003
2004
2005
2006
2007
2008
2003
2004
2005
2006
2007
2008
Components of 2008 Revenue Retail Licensing Foodservice & Other
84% 12% 4%
Operating Income (IN MILLIONS) & Operating Margin (PERCENTAGES) $1,054 $894 $781
$606
2008 Revenue Breakdown $421 United States International Global Consumer Products Group
76% 20% 4% 2003 ... Show more content on Helpwriting.net ...
All of this gives me confidence that Starbucks–unlike many other retailers–has what it takes to
endure as a vital part of the fabric of every community and neighborhood where we do business. In
fiscal 2008, we invested in the Starbucks Experience and what we know our customers are looking
for when they visit our stores. We put a significant emphasis on coffee–starting with the launch of
Pike Place™ Roast, our new everyday brewed coffee. This emphasis included the introduction of
the ™ Starbucks Mastrena, our new, lower–profile espresso machines, and the purchase of the
company that
makes the Clover® brewer, a state–of–the–art single–cup brewing system that allows us to serve
the best cup of brewed coffee available anywhere. Our customers also told us they are looking to
Starbucks for more in the health and wellness space, and in response, we launched our nutritious
Vivanno™ Nourishing Blends and extended our breakfast platform with choices like Perfect
Oatmeal, one of our most successful food introductions ever. Not surprisingly, our customers have
asked us to reward their loyalty and provide value, and we did just that through our Starbucks
Rewards program. Value continues to be key to meeting the needs of our customers, and we have
our sights set on more ways to provide it–all while not diminishing our brand, which stands for
quality above all
... Get more on HelpWriting.net ...

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The Influence Of Chinese And Irish Laborers On The...

  • 1. The Influence Of Chinese And Irish Laborers On The... The Influence of Chinese and Irish Laborers on the Transcontinental Railroad The Chinese and Irish laborers answered strongly when asked to help build the Transcontinental Railroad that connected the Pacific and the Atlantic Coasts. During the long process the immigrant workers encountered harsh weather and living and working conditions. Their work produced the Great Iron Trail in an incredibly short time with minimal resources and equipment. Their struggles are often overlooked and their overseers credited with the building of the railroad. The Chinese and Irish found what entertainment they could, often challenging each other to lay more track in one day than the other. Both found a hostile country in the ... Show more content on Helpwriting.net ... The Irish had come from a hostile Boston in search of a place in the job market. They found an equality they had been unable to find in New England (Potter 670; Howard 225). Although they found jobs, few were very successful. A majority still lived in shantytowns and poverty even in California. The Civil War played a major role in who was hired and how the employees were chosen. The Civil War began in 1861, two years before the groundbreaking to start the transcontinental railroad and one year before the Great Railroad Act of 1862. The construction on the transcontinental railroad was finished in 1869, four years after the end of the Civil War and six years after the groundbreaking (Howard 126–143; website). The western and eastern railroad companies had always depended on immigrant workers and with the start of the Civil War, this dependency was even greater (Johnson and Supple 191). There was a shortage of white Americans willing to work because they had either enlisted or been drafted into the war (Hogg 71; Howard 224). The Chinese were forced into a servant's/slave's life. In some cases, white men imported Chinese laborers in crowded ships, much like the African slaves, and "hired" at auctions (Hogg 72–73). The Chinese were also looking for a way out of poverty and slavery and saw the transcontinental railroad as a means of escape. During the Civil War, the wealthy were able to buy their way out of the draft, leaving the poor to fight. The Irish ... Get more on HelpWriting.net ...
  • 2. International Management This page intentionally left blank International Management Culture, Strategy, and Behavior Eighth Edition Fred Luthans University of Nebraska–Lincoln Jonathan P. Doh Villanova University INTERNATIONAL MANAGEMENT: CULTURE, STRATEGY, AND BEHAVIOR, EIGHTH EDITION Published by McGraw–Hill, a business unit of The McGraw–Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2012 by The McGraw–Hill Companies, Inc. All rights reserved. Previous editions © 2009, 2006, and 2003. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw–Hill Companies, Inc., including, but not limited ... Show more content on Helpwriting.net ... The advent of social networking and other media has transformed the way citizens interact and how businesses market, promote, and distribute their products globally. The same can be said for mass collaboration efforts occurring through digital, online technology for the development of new and innovative systems, products, and ideas. Both social networking and mass collaboration bring new power and influence to individuals across borders and transform the nature of their relationships with global organizations. As in the past, these developments underscore and reinforce the importance of understanding different cultures, national systems, and corporate management practices around the world. Students and managers now recognize that all business is global and that the world is now interconnected not only geographically but also electronically and psychologically; it is hard to imagine any business or nonbusiness organization that is not directly affected by globalization. Yet, as cultural, political, and economic differences persist, savvy international managers must be able to develop a global mindset in order to effectively adjust, adapt, and navigate the changing landscape they face on a day–to–day basis. In this new eighth edition of International Management, we have taken care to retain the ... Get more on HelpWriting.net ...
  • 3. Dr Pepper Case Study 1.0 Company background 1.1 Overview From the invention of the first soft drink more than 200 years ago to some of the industry's most beloved beverage brands, Dr Pepper Snapple Group (DPS) has a proud legacy of innovation, bold and distinct flavors, and entrepreneurial spirit. On May 7, 2008, DPS became a stand–alone, publicly–traded company on the New York Stock Exchange as the result of a spin–off by Cadbury, plc which held the Cadbury Schweppes Americas Beverages business group of entities. One of North America's leading refreshment beverage companies, DPS markets more than 50 brands of carbonated soft drinks, juices, teas, mixers, waters and other premium beverages. The company's strategy, brands and people have made it a ... Show more content on Helpwriting.net ... Accordingly, they focus on: i. Building and enhancing our leading brands ii. Pursuing profitable channels, packages and categories iii. Leveraging our integrated business models iv. Strengthening our route to market v. Improving operating efficiency They own a diverse portfolio of well–known carbonated soft drinks and non–carbonated beverages brands. Many of their brands enjoy high levels of consumer awareness, preference and loyalty, which drive their market positions. Their diverse portfolio provides their bottlers, distributors and retailers with a wide variety of products and provides us with a platform for growth and profitability. They believe their brand possession, manufacturing and distribution are more integrated than the United States operations of their principal competitors and that this differentiation provides them with a competitive benefit. The energy beverages market experienced product proliferation and price erosion in recent years. Product proliferation resulted from line extensions, new packaging, and sizes, and market segmentation. There has also been some significant price erosion when prices declined 30 percent from 2001 to 2006. The company delivers to all types of off–premise retailers where energy beverages are sold. Dr Pepper Snapple Group, Inc. is distributing Monster Energy in selected US territories on behalf of Hansen Natural ... Get more on HelpWriting.net ...
  • 4. Boon Rawd Brewery Company analysis(including... Table of ContentExecutive summary3Corporate Background4Which industry or industries is the firm operating in?4Who are the customers?4Where does the company serve?5What needs are being satisfied by the company´s goods or services?5What are the company's distinctive competencies? 6Which generic strategy in currently used by the company?7Country analysis and attractiveness assessment7Brazil PEST analysis7India PEST analysis12South Korea PEST analysis15Industry and Competitive Analysis–18Porter's Five Forces Analysis of Beer Industry in Thailand (as Consolidated Industry)18Beer industry in Brazil19Beer industry in India19Beer industry in South Korea20Company Situation22Problem/Key Issue22References24Executive summaryBoon Rawd Brewery is an ... Show more content on Helpwriting.net ... Today they have over 2000 employees in nine factories across the Thailand. They produce annually over one billion liters of beer and much more other drinks. Who are the customers?Identify and segment target customersThe Company has a versatile range of goods and that´s one of the reasons to succeed. They sell necessary product like simply drinking water and everybody has to drink water to stay alive. Beer is also popular among adult and young adult nations and they have both quality and cheap beers so they can reach most of the customer, who drinks beer. Juice and that kind of soft drinks are for everybody as well, but especially children and teens like to drink juice a lot. Green tea and coffee are more for adults. So they can sell products to huge part of the population. Where does the company serve?Define company´s geographic scopeThe company primarily operates in Thailand, where it is headquartered in Bangkok. Network of The Boon Rawd Brewery Co. includes three breweries and six soft drinks factories all over the Thailand. Other factories located in strategic regions across The Thailand, in Chiangmai, Khonkaen, Singburi, Ayutthaya, Pathum Thani and Surat Thani. The Boon Rawd Brewery Co. Ltd. owns two breweries in German. The first one located in the town of Mittweida, that brew Mittweida beer and the second one brews Gerand Hartmanndorf beer in the town of Gerand Hartmanndorf. Nowadays their products ... Get more on HelpWriting.net ...
  • 5. Hp Transformation Leadership TRANSFORMATION Leadership at HP | Under supervision of DR. Ahmed Farouk | | This report will present transformation process of hp corp. By discussing the following topics: Organization background, organization culture specifically "hp way", One of the leaders who leaded the company towards a great transformation, hp before and after the transformation and finally discussing the role of the human resource in the transformation process. | | | 1/30/2012 | | CONTENTS 1. INTRODUCTION ................................................................................................ | 03 | 2. ORGANIZATION BACKGROUND .........................................................................2.1 HP Background ...............................................................................................2.2 HP ... Show more content on Helpwriting.net ... Organizational leadership means the process of improving actions of line managers and decision makers through better knowledge and understanding. To operate effectively, organizations need to fit or align themselves with their environment, strategies, capabilities and leadership skills. To compete successfully in highly competitive and constantly changing business environment, however, organizations also need to achieve fitness and the ability to learn and change to fit new circumstances. In other words, firms can lose their competitive advantage through the lapse of time, therefore leadership skills are the only sustainable competitive advantage firms can have. After a colleagues ' discussion, and a series research, we have decided that Hewlett Packard (HP) will be the subject of our case study for the Organizational Leadership course project. Reason being, the HP culture speaks, acts, and operates within their values, which will be further elaborated in their motto that is widely shared at HP, "The HP Way". The core organizational values have been embedded and practiced by their employees over the years proves that HP is one of the best learning organizations around today. Hewlett–Packard (HP) is one of those companies that have risen to the top. It is a well known company with a good name and great financial successes. But is this company able to remain at that top? Could HP avoid failures that follow success in many high–tech ... Get more on HelpWriting.net ...
  • 6. Human Relations Between Cuba And Cuba Lord Viscount Palmerston, a former British prime minister, once said that "it is a narrow policy to suppose that... [Britain]... is to be marked out as the eternal ally or the perpetual enemy of England. We have no eternal allies, and we have no perpetual enemies. Our interests are eternal and perpetual, and those interests it is our duty to follow" (qtd. Burke 51). This view is valid for all countries, but in particular, it speaks to the United States and their relationship with Cuba. Since 1959, the year in which Fidel Castro took over Cuba from the dictator Fulgencio Batista and established a communist regime, relations between America and Cuba have been rather tense. When Fidel Castro and his allies took power through a revolution, ... Show more content on Helpwriting.net ... Recent developments in the relationship between the US and Cuba have surprised many, but this is not a sudden change as there are many reasons for this shift. A number of countries in Latin America are hostile to America's foreign politics in the region and even some allies such as Mexico, Argentina, or Brazil have not agreed with America's espionage scandal. In fact, the US spied on the Brazil, one of their greatest ally in the region. These revelations have cast a chill in relations between the two countries. Since American–Cuban relations are historically vast, this paper will focus on the history of the past 55 years in order to better understand the context of the current situation, and to help explain why this approach is not sudden or abrupt. America does not have permanent enemies and has often had a pragmatic approach toward hostile regimes. Analyzing the current approach of the American policy toward Cuba as a function of the international political scene, I will also show that the bulk of American opinion has evolved on the Cuban question. After many years, the embargo policy has not produced the expected effects on Cuban social structures. In addition, the American economy needs new markets, like ... Get more on HelpWriting.net ...
  • 7. Balance Sheet and Statement of Cash Flow 2760T_c05_176–261.qxd 11/4/08 9:32 PM Page 176 C H A P T E R 5 BALANCE SH EET AN D STATEMENT OF CASH FLOWS LEARNING OBJECTIVES After studying this chapter, you should be able to: 1 2 3 4 5 6 7 8 9 Explain the uses and limitations of a balance sheet. Identify the major classifications of the balance sheet. Prepare a classified balance sheet using the report and account formats. Determine which balance sheet information requires supplemental disclosure. Describe the major disclosure techniques for the balance sheet. Indicate the purpose of the statement of cash flows. Identify the content of the statement of cash flows. Prepare a basic statement of cash flows. Understand the usefulness of the statement of ... Show more content on Helpwriting.net ... USEFULNESS OF THE BALANCE SHEET Op Liquidity era tio ns How quickly will my assets convert to cash? By providing information on assets, liabilities, and stockholders' equity, the balance sheet provides a basis for computing rates of return and evaluating the capital structure of the enterprise. As our opening story indicates, analysts also use information in the balance sheet to assess a company's risk2 and future cash flows. In this regard, analysts use the balance sheet to assess a company's
  • 8. liquidity, solvency, and financial flexibility. Liquidity describes "the amount of time that is expected to elapse until an asset is realized or otherwise converted into cash or until a liability has to be paid."3 Creditors are interested in short–term liquidity ratios, such as the ratio of cash (or near cash) to short–term liabilities. These ratios indicate whether a company, like Amazon, will have the resources to pay its current and maturing obligations. Similarly, stockholders assess liquidity to evaluate the possibility of future cash dividends or the buyback of shares. In general, the greater Amazon's liquidity, the lower its risk of failure. GROUNDED The terrorist attacks of September 11, 2001, showed how vulnerable the major airlines are to falling demand for their services. Since that infamous date, ... Get more on HelpWriting.net ...
  • 9. Cott Corporation 1. General Economic Outlook Cott Corporation earned its revenue mainly from United States, Canada and U.K. Its revenue from these countries accounted for 97.83% and 98.62% in 2003 and 2002 respectively. However, the company tends to increase its operation in Mexico as a result of its acquisition in .. Therefore, our discussion will be based on 4 countries as mentioned above. 1.1 Global Economic Outlook From economic in bubble stage in 2000 to the adverse effects of the September 11, 2001 terrorists attack on the U.S and the subsequent wars in Afghanistan and Iraq, the SARS outbreak in Canada and China in 2001–3. Over the past year, the global recovery has become increasingly well established, with global GDP growth now ... Show more content on Helpwriting.net ... Therefore, we do not anticipate that the average consumers ' level of real income will decrease much over the next 5 years. Exchange rate We present percent change year over year of period average in exchange rate of local currency to US$. We believe this indicator is important as Cott corporation 's revenue and operation are in other countries apart from United States. The exchange rate will affect the financial performance of the company and directly affect the consolidated financial statement because the result has to convert to US. dollar. As shown in the figure , Both Canada and United Kingdom currencies will continually appreciate against US. dollar. Implication for Cott Based on the general indicator it would seem as though in the short term the economy is growing from the recession with a high level of real GDP growth of 5%. However, with the continuously increase in oil price may hold the overall economy from going well as expected. Moreover, the exchange rate for both UK and Canada that continuously appreciate against US may affect consumption by consumer and the operation of the company. Overall, we expect that the economic will grow at stable rate with relatively increase for the next 5 years. Beverage and bottling industry For beverage and bottling industry, the cost of acquiring and converting aluminum and PET resin constitutes the majority of bottlers ' packaging costs. Packaging costs represent approximately 45% of ... Get more on HelpWriting.net ...
  • 10. Notes on Colonialism and Imperialism Chapter 33 Notes * Foundations of empire * Motives of imperialism * Modern imperialism * Refers to domination of industrialized countries over subject lands * Domination achieved through trade, investment, and business activities * Two types of modern colonialism * Colonies ruled and populated by migrants * Colonies controlled by imperial powers without significant settlement * Economic motives of imperialism * European merchants and entrepreneurs made personal fortunes * Overseas expansion for raw materials: rubber, tin, copper, petroleum * Colonies were potential markets for industrial products * Political motives * Strategic purpose: harbors and supply stations for industrial ... Show more content on Helpwriting.net ... * Island plantations produced sugarcane, copra, guano * The emergence of new imperial powers * U.S. imperialism in Latin America and the Pacific * The Monroe Doctrine, 1823: proclamation by U.S. president James Monroe * Opposed European imperialism in the Americas; justified U.S. intervention * United States purchased Alaska from Russia in 1867 * Hawaii became a protectorate in 1875, formally annexed in 1898 * The Spanish–American War (1898–99) * United States defeated Spain and took over Cuba, Puerto Rico, Guam, and Philippines * United States backed Filipino revolt against Spain, purchased and took over the colony * ... Get more on HelpWriting.net ...
  • 11. A World Lit Only by Fire Outline Essay A World Lit Only by Fire by William Manchester Outline The Medieval Mind I. The Dark Ages A. The Years A.D. 400 to A.D. 1000 1. Referred to as the Dark Ages because knowledge and literacy vanished during this era. 2. Rulers during this age were illiterate and most found it trivial. a. Emperor Sigismund said, "Ego sum rex Romanus et super grammatica"–as king of Rome, he was above grammar. B. Rome's Fall in the Fifth Century 1. The Hsiung–nu (Huns) ravaged though Europe after defeat in China. a. Went from China to Russia, Russia to Ukraine, Ukraine to Romania, and from Romania continued east through Europe. i. Survivors crossed the Danube River. ii. Emperor Valens ordered that the refugees be ... Show more content on Helpwriting.net ... i. Ruined temples, stole property, and persecuted martyrs. 3. Christianity was influenced by paganism (which was, of course, denied). a. Of the seven cardinal virtues that were named by Pope Gregory I, only three had Christian roots. i. The three were faith, hope, and charity. b. The other four virtues were derived from Plato and Pythagoras, both of whom were pagans. i. These were wisdom, justice, courage, and temperance. 4. Pagan and Christian philosophers showed contradictions in knowledge. a. Pagan philosophers studied the Bible and found that it contrad– icted each other. b. They also found that Genesis implies multiple gods. i. Saint Bernard of Clairvaux said that gathering knowledge was pagan and unholy, unless it was "sanctified by a holy mission." c. Christians were often blamed for the fall of Rome. C. Aurelius Augustinus (Saint Augustine)–Bishop of Hippo, Catholic prelate 1. Wrote De civitate Dei (The City of God) a. Wrote that Rome was being punished not for the new Christian religion, but for the old religion. i. Punished because of "lascivious acts" and "corruption among politicians". 2. Believed that the original sins were temptation and lust. a. Rooted from Adam and Eve. b. Wrote that people became corrupted in conception. i. Sexual intercourse was a "mass of perdition (exitium)." c. The Virgin Mary could save some of those who were corrupt. ... Get more on HelpWriting.net ...
  • 12. Abortion Chapter 5 South America Multiple Choice Introduction 1. Which of the following countries does not contain a significant portion of the Andes? *A. Paraguay B. Argentina C. Peru D. Colombia E. Venezuela 2. Which of the following countries does not contain a portion of the Amazon Basin? A. Brazil B. Ecuador C. Peru D. Colombia *E. Chile 3. The religion most closely associated with South America is: A. Islam *B. Roman Catholicism C. Incanism D. Cokism E. Coptic Christianity 4. In South America, the richest 20% of the population control _____ of the wealth. A. 2% *B. 67% C. 90% D. 1% E. 95% The Human Sequence 5. An altiplano is: A. a low area with small mountains *B. a plain high in the Andes C. ... Show more content on Helpwriting.net ... the Amazon River predominates D. oil is a major natural resource E. most of the area is a D climate 27. In the Mestizo–Transitional Region: *A. the population is of mixed Amerindian/European origin B. most of the area has a plantation economy C. the Amazon River predominates D. oil is a major natural resource E. most of the area is a D climate Economic Integration 28. Which of the following is not a current attempt at economic integration in South America? A. Mercosur *B. LAFTA C. Andean Group D. Group of 3 E. FTAA Urbanization 29. Overall, South America's population has a high growth rate, but nowhere does the population grow faster than: A. in the rural areas *B. in the cities and towns C. in the Amazon Basin D. in the Andean altiplanos E. in Uruguay 30. South America's large cities: *A. with few exceptions fit Jefferson's concept of the primate city B. are usually not the capitals C. are often found in the interior, such as Buenos Aires D. are experiencing a net out–migration E. have very low unemployment rates 31. About ____ percent of South Americans live in urban areas. A. 50 B. 20 *C. 75 D. 10 E. 90 32. Which of the following statements is false? A. South America is more urbanized than Middle America. *B. Although South America's population is growing at an alarming rate and will be larger than that of the United States early in the 21st century, it ... Get more on HelpWriting.net ...
  • 13. The Transcontinental Railroad and Westward Expansion The Transcontinental Railroad and Westward Expansion Thesis: The transcontinental railroad greatly increased Westward expansion in the United States of America during the latter half of the nineteenth century. The history of the United States has been influenced by England in many ways. In the second half of the 1800 's, the railroad, which was invented in England, had a major effect on Western expansion in the United States. "Railroads were born in England, a country with dense populations, short distances between cities, and large financial resources. In America there were different circumstances, a sparse population in a huge country, large stretches between cities, and only the smallest amounts of money." ("Railroad" 85) ... Show more content on Helpwriting.net ... Then came the construction gangs who, working in shifts, graded (flattened) the land by as much as a hundred miles a stretch. Behind them came the track–laying crews, each consisting of ten thousand men and as many animals. For each mile of track, the government was loaning the railroad from $16,000, for flat land, to $48,000, for mountainous land ("Railroad" 86). The supplies needed to lay a single mile of track included forty train cars to carry four hundred tons of rail and timber, ties, bridgings, fuel, and food, which all had to be assembled in a depot on the Missouri River. But the Union Pacific had the twin advantages of comparatively flat land and a continuous supply line back to the factories of the East coast. It was quite different for the Central Pacific, which had to fetch most of its materials, except timber, by sea, twelve thousand miles around the tip of South America. Another difference between the two companies was their work–forces. The Eastern work gangs were recruited from immigrant Irish, poor Southern whites, and poor Southern blacks, while the Western crews came mostly from China. The Union Pacific was said to be sustained by whisky while the Central Pacific was said to be sustained by tea (Douglas 110). While the Easterners were racing through the prairie, the Westerners were stripping foothill forests, painfully ... Get more on HelpWriting.net ...
  • 14. Kohl's Corporation Kohl's Department Store Analysis Ursula Landry & Angela Burton Cardinal Stritch University Managerial Finance ADM 406 January 27, 2016 Introduction The New York Times states, "Kohl's Corporation is a specialty department store. As of January 31, 2015, the company operated 1,162 department stores in 49 states and e– commerce website (www. Kohl's.com). The company sells private label, and national brand apparel, foot wear, accessories, and beauty and home products. Kohl's Corporation is one of the largest discount department store chains in the United States. Targeting middle–income shoppers buying for their families and homes, the chain maintains low retail prices through a low cost structure, limited staffing, and progressive ... Show more content on Helpwriting.net ... Competition heated up as department stores, particularly J.C. Penny Corporation, Inc. and specialty apparel stores improved their performances. According to the article of Funding Universe, "Kohl's was faced with fierce competition in California from stores such as, Mervyns' and Macy West. Some analysts contended the big push into the Golden State had distracted management, and indeed the company suffered from excess inventory, forcing it to discount heavily, which dented profits. Some shoppers turned to rival retailers when they encountered less–well–kept stores and longer checkout lines than usual." Which the numbers were disappointing, while revenues were still up 12.7 percent, surpassing the ten billion mark for the first time, but net income fell for the first time in ten years dropping a whopping 8.5% to $581 million, and in–store sales fell 1.6 percent. In view of the financial statements attached to this paper, Kohl's acquired debt increased both in dollars and as a percentage of sales. Gross margin as a percentage of sales was 36.4% in 2014, much lower in 2013. The merchandise margin increased, but was offset by higher shipping losses attributable to growth in the number of on–line orders. Selling, general and administration expenses both increased in dollars and as a percentage of sales. There are numerous factors that impact the success of department stores such as, political and ... Get more on HelpWriting.net ...
  • 15. Analysis Of John Updike 's ' Araby ' John Updike 's penchant for appropriating great works of literature and giving them contemporary restatement in his own fiction is abundantly documented––as is the fact that, among his favorite sources, James Joyce looms large.[1] With special affinity for Dubliners, Updike has, by common acknowledgment, written at least one short story that strongly resembles the acclaimed "Araby," not only in plot and theme, but in incidental detail. That story, the 1960 "You 'll Never Know, Dear, How Much I Love You"––like "Araby"––tells the tale of a poor, romantically infatuated young boy who, though obstructed by parental slowness, journeys with innocent urgency, coins in hand, to a seemingly magical carnival–– only to find there, behind its facades, ... Show more content on Helpwriting.net ... The self–delusion in both cases leads quickly to an emotional fall. At 19, Updike 's protagonist, Sammy, is a good bit older than Joyce 's––at the opposite end of adolescence, it would seem. While in Joyce 's boy we readily believe such confusion between the gallant and profane, I think we needn 't assume that Sammy is likewise unable to distinguish between the two quite normal impulses. His attraction to the girl in the aisle is certainly far more anatomically and less ambiguously expressed than that of Joyce 's boy to Mangan 's sister. But it is Beauty that confounds the issue. When human aesthetics come into play, when the object of a young man 's carnal desire also gratifies him aesthetically, that is when the confusion arises. in Irish– Catholic Dublin of the 1890s,[3] such youthful beauty not surprisingly invokes analogies between Mangan 's sister and the Queen of Heaven (though the swinging of her body and "the soft rope of her hair toss[ing] from side to side" [Joyce 30]), which captivate the boy, hint at something less spiritual than Madonna worship). And while beauty 's benchmarks in Sammy 's more secular mid– century America are more anatomical than spiritual, Updike does have Sammy call his young femme fatal "Queenie," and he does make her the center of a "trinity" of sorts, showing her two friends at one point "huddl[ing] against her for relief" ("A & P" 189). Once smitten, both young ... Get more on HelpWriting.net ...
  • 16. Self-Victimization In John Updike's A & P The Consequence of Self–Victimization in John Updike's "A & P" John Updike was a prolific American literary author during the mid–20th century. As a resident of the small town of Ipswich, Massachusetts, Updike's real–life environment staged the background of rural coastal Americana in his 1961 short story "A & P." This setting introduces the main character Sammy, a nineteen–year old cashier at the popular grocery store known as the Great Atlantic and Pacific Tea Company. A teenager on the cusp of adulthood, Sammy's perception and attitude toward his customers, a provocative girl, and his store manager, eventually lead to his downfall at the A & P grocery. Sammy's sentiment of customers is clearly evident when he mistakenly rings up a box of crackers a second time at the opening of the story. This seemingly innocent mistake by Sammy results in an outburst by a shopper that he describes as an old witch in her fifties that had been enthusiastically waiting for moments like this to strike. Sammy further continues to drum up insensitive characterizations in which he considers his customers as ... Show more content on Helpwriting.net ... Affectionately named Queenie by Sammy, the leader of the group catches his attention as a welcoming contrast from his day–to–day zombie customers. As Queenie moves about the store with confidence while her entourage tags along, Sammy sizes her up as the most stunning person he has ever seen. When she finally locates her fancy herring snacks to purchase, Sammy further imagines that Queenie lives a high–society lifestyle consisting of sophisticated snacks and cocktails; items that are far more elegant than the cheap beer and cartoon stenciled glasses at his own gatherings. The infatuation for Queenie eventually reaches the tipping point when her rebellious intentions collide with the authority of the store manager regarding the dress code ... Get more on HelpWriting.net ...
  • 17. New Era Greed Of The Grocery Store Essay New Era Greed I. Introduction A. The grocery store seems like an everyday simplistic duty that everyone in American society has to do to feed their family. Yet there is a lot of trust that goes on through the process. Consumers are made unaware of where the products come from and not only that trust is slowly diminishing with online grocery shopping. B. A once personal task is becoming impersonal as we progress. Globalization and the technological advancements have made it it difficult for the consumer to actually know what they are getting and changing the idea of the grocery store all together. C. Consumer food demands has made a corner mom– and – pop grocer to a fast, mass, and globally producing supermarket and there is a price to pay. II. Background A. Chain grocery stores started off with the Great Atlantic and Pacific Tea Company. Before then grocers were a small store where the store owner or associate will have to retrieve the item in order for you to buy it. 1. Grocers often sold dry items such as spice, pepper, coffee, tea, sugar sometimes vegetables and often times canned goods. If a customer wanted to buy poultry or some baked goods they often had to take a second trip to the local butcher and baker. B. A&P was new grocer that only sold items that they new would sell fast. A & P was designed to present itself as the cheaper way to grocery shop making it more appealing. 1. The introduction of A& P and the competition it had with local mom– and– pop shops. ... Get more on HelpWriting.net ...
  • 18. Asia: the World's Largest and Most Popular Continent ASIA Asia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area (or 30% of its land area) and with approximately 3.9 billion people, it hosts 60% of the world's current human population. During the 20th century Asia's population nearly quadrupled. Asia is generally defined as comprising the eastern four–fifths of Eurasia. It is located to the east of the Suez Canal and the Ural Mountains, and south of the Caucasus Mountains and the Caspian and Black Seas. It is bounded on the east by the Pacific Ocean, on the south by the Indian Ocean and on the north by the Arctic Ocean. Asia differs very widely among and within its regions with ... Show more content on Helpwriting.net ... * Southwest Asia – The Middle East including Turkey, Iran, Cyprus, Israel, and Lebanon. ETYMOLOGY Asia was originally a concept of Western civilization.[14] The place name, "Asia", in various forms in a large number of modern languages is of unknown ultimate provenience. Its etymology and language of origin are uncertain. It appears to be one of the most ancient of recorded names. A number of theories have been published. English Asia can be traced through the formation of English literature to Latin literature, where it has the same form, Asia. Whether all uses and all forms of the name derive also from the Latin of the Roman Empire is much less certain. ECONOMIC Asia has the second largest nominal GDP of all continents, after Europe, but the largest when measured in purchasing power parity. As of 2011, the largest economies in Asia are China, Japan, India, South Korea and Indonesia. Based on Global Office Locations 2011, Asia dominated the office locations with 4 of top 5 were in Asia, Hong Kong, Singapore, Tokyo, London and Shanghai. Around 68 percent of international firms have office in Hong Kong. In the late 1990s and early 2000s, the economies of the PRC] and India have been growing rapidly, both with an average annual growth rate of more than 8%. Other recent very high growth nations in Asia include Malaysia, Indonesia, Pakistan, Thailand, Vietnam, Mongolia, Uzbekistan, Cyprus and the Philippines, and mineral–rich nations ... Get more on HelpWriting.net ...
  • 19. The Story Of Kohl's The story of Kohl's commenced during 1962 in Brookfield, Wisconsin. Founded by Max Kohl, the company initially began as a department store, meaning it sold a variety of goods, which back then included food produce. The company BATUS inc., a division of British American Tobacco, took control of Kohl's Food department by purchasing 80% of their stake. BATUS was not able to deal with the amounting competition, so they went out of the retail business by the mid 1980's, and later sold Kohl's food stores to the Great Atlantic and Pacific Tea company (A&P) in 1983. Kohls ranked eighth in Wisconsin's top 100 privately owned companies by 1987, and the greatest growth year was in 1988 when the company purchased 26 federated department stores. This ... Get more on HelpWriting.net ...
  • 20. Baskin Robbins Marketing Plan Outline Paper Baskin Robbins Marketing Plan Final Outline Paper Lou Ann San Nicolas MKT 421 Marketing 1. Baskin Robbins Organizational Overview Baskin Robbins is a franchise based business operating in 35 countries for the last 65 years. The ice cream shops have more than 1,000 flavors since 1945. Baskin Robbins has more than 150 million consumers worldwide with 2,800 locations nationally and 5,800 stores globally. What began as a small business opportunity has grown into a solid business model for existing and future franchise business owners. Despite, by these two ice cream enthusiasts, whose passion leads to the creation of more than 1,000 ice creams flavors, and with a variety of delicious treats, such as nutty ... Show more content on Helpwriting.net ... Product Mix The product mix of business, which is generally defined as the total composite of products offered by a particular company such as Baskin Robbins; consists of single product lines, the product line, and new product description. A product line is a group of products within the product mix, most often are closely related. Despite, the functionality in a similar manner, and are sold to the same customer groups, are marketed through the same types of outlets, most often the same price range (Baskin & Robbins, 2011). The product is a distinct unit within the produce line that is distinguishable by size, price, appearance, or otherwise the attributes (Baskin & Robbins, 2011). For example, all the courses at university of phoenix offers constitute its product mix; courses in the marketing department constitute a product line, and the basic marketing course is a product item. Product decisions at these three levels are generally of two types: those that involve width (variety) and depth (assortment) of the product line and those that involve changes in the product mix occur overtime (Baskin & Robbins, 2011). 1) Single product Baskin Robbins, in 1945 released the single product line of snowbird ice cream in Glendale, California. In the Glendale location Baskin Robbins featured 21 flavors and emphasized high– quality ice cream sold in a fun, personalized atmosphere. Despite, the priced is economically, ... Get more on HelpWriting.net ...
  • 21. Reading Key CHAPTER 1: THREE OLD WORLDS CREATE A NEW, 1492–1600 GUIDED READING QUESTIONS 57 terms Introduction Know: Old World, New World Are the terms old world and new world biased? Old World : Europeans fleeing poverty & religious persecution. New World: North America 1. What conditions existed in what is today the United States that made it "fertile ground" for a great nation? Abundant natural resources Prior inhabitance & cultivation of the land by the Native Americans The Shaping of North America Know: Great Basin: Lake Bonneville covering most of Idaho & Utah today–it drained into the Pacific– drained the west through the Snake River & Columbia River system. Lake Bonneville's beaches are visible 1,000 ft. ... Show more content on Helpwriting.net ... Most were professional soldiers & sailors. The rest were peasants ans artisans. Treaty of Tordesillas: 1494 Treaty to discovery of Columbus dividing land b/t Spain and Portugal. Most of the land went to Spain, but Portugal got more land in Africa. Vasco Nunez Balboa: Spanish discoverer of Pacific Ocean of Pananma 1513 & claimed washed by that sea. Ferdinand Magellan: Sailed around the world
  • 22. Juan Ponce de Leon: Sailed to FL Francisco Coronado: From Mexico east through AZ & NM. He encountered the Pueblos Hernando de Soto: From the East crossed the Mississippi. Particularly brutal to Native Am. Francisco Pizarro: Destroyed the Incas in 1532. Encomienda: Basically enslavement of the natives in return for conversion to Christianity 9. Were the conquistadors great men? Explain. They were great at destroying the existence of native societies of the Americas Makers of America: The Spanish Conquistadors Know: Granada: Moorish stronghold in Spain (city) 1492 it fell to the Spanish after a 10 year siege. For 500 years the Christian kingdoms of Spain had been attempting to rid the area of the North African Muslims Moors: North African Muslims "Reconquista": Ended as a result of Moorish defeat....... The religious zealotry & intolerance of the Spanish was now ... Get more on HelpWriting.net ...
  • 23. Swot Analysis Of Princess Cruise Princess Cruises: Mainstream/Deluxe Princess has a Fleet of 17 ships, Princess Cruises Passenger Profile: Princess Cruises' demographic is geared to couples, families, and older singles. Passengers have ranges of all shapes, sizes, ages, and income brackets. Younger passengers tend to be found on the shorter Caribbean itineraries, while the older, more affluent frequent the exotic destinations. Princess Cruises Onboard Activities and Entertainment: Princess Cruises has performers who put on glamorous, Las Vegas–style production shows geared to the North American audience. The Princess cruise ships also have cabaret acts and many audience participations shows. Carnival Cruise: Budget Carnival has a Fleet of 36 ships Carnival Cruise Lines ... Show more content on Helpwriting.net ... Ages range from 30s to 60s in high season, younger in the low season. Celebrity Cruises Onboard Activities and Entertainment: Celebrity has the standard production lounge shows, cabaret acts, and lots of onboard activities such as bingo, horse racing, art auctions, and games. Clipper Cruises: Master Clipper has a Fleet of 4 ships Celebrity Cruises Passenger Profile: The demographic is 50+ North Americans and Europeans who are not huge fans of cruising, but enjoy the act of sailing. It 's not a great fit for those with significant mobility issues. Clipper Cruises Onboard Activities and Entertainment: This is a low–key cruise ship, there may be a solo musician plays guitar during the ship's cocktail hour. There are sometimes a staff–and–passenger fashion/talent show or a team trivia contest. There are also scheduled daytime activities revolve around water sports at the beaches. Oceania Cruises: Adventure Oceania has a Fleet of 7 ships Oceania Cruises Passenger Profile: The demographic is one that is appealing to a more sophisticated traveler in search of world–class cuisines. With personal service to go along with the luxurious onboard ambiance and enriching destination experiences. Oceania Cruises Onboard Activities and Entertainment: Hands–on cooking school at sea, chefs from around the world lead class to fine tune skill with dish prepared by passengers. There are usually esteemed
  • 24. ... Get more on HelpWriting.net ...
  • 25. Rising Action In 'A & P' he events leading up to the climax are considered to be the rising action. The rising action is a series of relevant incidents that create suspense, interest, and tension in a narrative. The rising action can include things from decisions to character flaws to a twist leading to a climax. Short stories and tales are written differently because of the content that they contain. A short story involves a main character with a measurable goal as to where a tale involves a series of events that might not be related to a goal. The two stories that are about to be described relate to each other in some ways but are very different in other ways. When talking about the short story and the tale, "A&P" by John Updike and "Godfather Death" by Jakob and ... Show more content on Helpwriting.net ... The rising action quickly begins when three young ladies walk into a grocery store in nothing but bathing suits, causing heads to turn and confused looks to appear on the faces of many including one store employee named Sammy. One of the young ladies, who Sammy refers to as Queenie, according to Sammy, is the most beautiful person ever and with that being said he starts to give her special treatment ignoring other customers. While checking out a customer, Sammy says the phrase," I ring it up again and the customer started giving me hell" (Updike), this one simple line in the story shows how much Sammy was distracted, he could not focus on anything else except getting Queenies attention, leading his boss to get mad. The boss, Lengel comes over to question the girls on their apparel, leading Sammy to defend them and quit, not considering the repercussions that could be made. The location in this story is in a grocery store called The Great Atlantic & Pacific Tea Company, also known as A&P. Narrated by the main character and also the protagonist, Sammy tells this story in his point of view. Creating a perspective from a teenagers' stand point, Sammy explains to the readers what he feels is happening; however, like any other teenager, he does not think about the consequences or even realize that the girls do not care and they leave the ... Get more on HelpWriting.net ...
  • 26. Karl Make Research Paper In 1859, when Manhattan still had many farms, near the Battery on the island's southern tip The Great American Tea Company was launched. It grew, and outgrew its name, becoming in 1870 The Great Atlantic & Pacific Tea Company, which in 1912 begat the first A&P Economy Store, a semi– modern grocery store. By 1920, there were 4,500 such stores; by 1930, 15,000. In 1936, in Braddock, Pennsylvania, A&P opened a "supermarket." By the 1950s, A&P was, briefly, what Walmart now is, the nation's largest retailer, with a 75 percent share of America's grocery business. A&P was, however, about to learn that Karl Marx was right. In "The Communist Manifesto," Marx testified to capitalism's transformative power: "All that is solid melts into air." ... Show more content on Helpwriting.net ... Neil Irwin of The New York Times writes of Amazon: "The online retailer is on a collision course with Walmart to try to be the predominant seller of pretty much everything you buy. Each one is trying to become more like the other – Walmart by investing heavily in technology, Amazon by opening physical bookstores and now buying physical supermarkets." Something similar, says Irwin, is happening in "nearly every major industry," benefiting "the biggest and best–run organizations, to the detriment of upstarts and second–fiddle players." In the accelerated churning of today's capitalism, changing tastes and expanding choices destroy some jobs and create others, with net gains in price and quality. But disruption is never restful, and America now faces a decision unique in its history: Is it tired – tired of the turmoil of creative destruction? If so, it had better be ready to do without creativity. And ready to stop being what it has always been: restless. Americans just now are being plied with promises that the political class can, and is eager to, protect them from the need to make strenuous exertions to provide for themselves in an increasingly competitive world. If the nation really is ready to sag into a rocking chair, it can while away its days and ... Get more on HelpWriting.net ...
  • 27. Customers’Attitudes Towards Retail Chain Store Services... Customers' attitudes towards retail chain store services in Bangladesh – A comparative study between retail chain store and small retail store Mohammad Zahedul Alam[1] S.M. Sohel Rana[2] Abstract: The aim of this paper is to analyze the customers' attitudes towards retail chain store services in comparison with the small retail stores in Bangladesh. From the study, it has been found that most of the retail chain stores are selling the quality products with high quality services in the hassle free environment. Another thing is that retail chain store provides variety of assortments where customers can purchase all kinds of goods from a particular chain store at a time. From the study, it has also been found that majority of the ... Show more content on Helpwriting.net ... In the retail chain store, there is variety of assortments in the shelves. All assortments are inventoried in a convenient way so that customers can take, check and verify the goods very easily. Objectives: The specific objectives of the study are to; i) Analyze the present scenario of the retail chain stores in Bangladesh; ii) Analyze the attitudes towards the retail chain store services in this country; iii) Compare the services provided by the retail chain store and the small retail store; iv) Analyze the trends of growth of this sector; vi) Provide some suggestions and recommendations on the basis of findings. Methodology: The study is exploratory in nature and combination of the qualitative and quantitative research. Documentary sources and direct observation are the major methods of this study. For the purpose of the study, data were collected from both secondary and primary sources. But, maximum concentration was given on primary sources of data. All the primary data were collected from personal interview with existing customers, potential customers and employees of the retail chain stores through administration of a questionnaire. The respondents were personally questioned and the questionnaire was filled in by the interviewer based on the response of the respondents. Four leading retail chain stores have been selected for the study such as Agora, Shopna, Meena Bazar & Nandon. ... Get more on HelpWriting.net ...
  • 28. Essay on The Transcontinental Railroad And Westward... The Transcontinental Railroad and Westward Expansion Thesis: The transcontinental railroad greatly increased Westward expansion in the United States of America during the latter half of the nineteenth century. The history of the United States has been influenced by England in many ways. In the second half of the 1800's, the railroad, which was invented in England, had a major effect on Western expansion in the United States. "Railroads were born in England, a country with dense populations, short distances between cities, and large financial resources. In America there were different circumstances, a sparse population in a huge country, large stretches between cities, and only the smallest amounts of money." ... Show more content on Helpwriting.net ... Romantics dreamed of the discoveries of wild Indians, scouts and hunters, and, of course, gold. Gold had been a desired find throughout the exploration of America. The California Gold Rush of 1849 again created much excitement about the search for gold. The Pacific Railroads were founded when the Civil War was in progress. Until the war was over, the transcontinental railroad was a giant enterprise stalled by much bickering between a reluctant Congress and the Army, who had clamored for it (Cooke 254). If it had been left to the government, it would have taken another twenty years to complete the transcontinental railroad. However, it was a commercial venture, and it was fortunately fed by the adrenaline of competition. There were two railroad companies building the transcontinental railroad, the Union Pacific from the East, and the Central Pacific from the West. The two companies struggled to beat each other in slamming down a record mileage of track. At first, Congress avidly pursued the project and they had stipulated that the Central Pacific should stop when it reached the California Border (Congress was full of Easterners). In 1865, after much argument about the aid the government was providing to the two companies, the actual construction of the transcontinental railroad was started. Then in 1866, Congress decided that two companies ... Get more on HelpWriting.net ...
  • 29. Strategic Role of Logistics in Kazakhstan Table of Contents 1. Theoretical background 4 1.1. Introduction 4 1.2. Definition of Key Terms 5 1.3. Effective Research 10 1.3.1. Logistics and time as a trade barrier 10 1.3.2. The Logistics Performance Index 14 1.4. Summary 21 2. Data Analysis of Logistics industry and Trade in Kazakhstan 24 2.1. Introduction 24 2.2.1 External Trade 24 2.2.2. Assessment of the Transport and Logistics Sectors 29 2.2.2.2 Logistics Sector 41 2.2.3 Constraints in Physical Infrastructure and Transport Facilities 43 2.2.3.1 Constraints in the Rail Transport System 43 2.2.3.2 Constraints in the Road Transport System 45 2.2.3.3 Constraints in the Air Transport System 45 2.2.3.4 LPI & Ease of Doing Business: Trading Across ... Show more content on Helpwriting.net ... In developed countries the portion of revenues from logistics sector is about 13–14%, while in Kazakhstan the number is only 8%. The number can be much higher since our country lies in the heart of Eurasia and many trade roads are passing through Kazakhstan. This opportunity can be used for generating wealth for the country and getting more trade partners. The development of logistics will also cut the costs of the production of domestic producers which will lead the Republic to the new stage of competitiveness in the world market. The thesis is written in order to outline the perspectives and obstacles in the development of logistics in Kazakhstan. Secondary data from statistical agencies and publications is used in the research. 1. Theoretical background 2.1. Introduction Geographically advantageous location of Kazakhstan in the centre of the Eurasian continent between Europe and Asia provides the country with unique opportunity to establish efficient straight transit corridors connecting Asia and the Pacific with Europe. Transforming Kazakhstan into the largest transit country of Eurasia is a main state policy in the field of transport. State of transport infrastructure is an important factor for the economy of Kazakhstan, and it mostly impacts on effective implementation of transit opportunities of the country. In this regard, priorities in developing transport sector of Kazakhstan are to be: * Integrating ... Get more on HelpWriting.net ...
  • 30. A & P By John Updike Essay The short story, "A & P," written by John Updike published in 1961 conveys the authors personal ideas about how society is turning people into mindless animals. The A & P is short for Great Atlantic and Pacific Tea Company which is a US grocery store; the time setting of this story is around 1980's which is indicated in the story. The presentation given about the characterization gives a strong sense of emotion to appeal of the economic difference. Marxism theory is portrayed through text discussing socioeconomics. Focusing on the social class of the characters, their interactions with each other and, as well the conflict brought on because of the difference of each class. Focusing as well, how with every action consequences will up rise. In the story, Updike critiques the establishment of class levels whether be below, above or the same. As ... Show more content on Helpwriting.net ... In the beginning of the story a "queen" is introduced. Even though the girl is just an ordinary girl like the rest of her friends she is labeled as the "queen." It was meant to emphasis on how she controls the group and will of course have power over them. This is emphasizing how queens are independent which grasps Sammy's attention automatically. Since a "queen" is identifies as rich, beautiful, respected, and looked up to the attention is given to her. Social conflicts appear on how rich people don't always work as hard as poor people, however they still have a better life. This is shown with Sammy, he works hard at the store, while the "manager" sits on his chair all day long. Marxist believes in a non–divided society, everyone having the same access to all the basic needs. Sammy is displayed as lower class placement by the way he interacts with Lengel. When Lengel asks the girls to leave Sammy defends them in order to portray as a hero to them. Conflict emerges upon the situation which goes to show how Lengel, being the boss has the say on what ... Get more on HelpWriting.net ...
  • 31. Kohl 's Corporation, A Large Retail Business Kohl's Corporation is a large retail business that sells a wide variety of household and clothing products. During this class we have been asked to choose a public company and analyze the financial standing of chosen company. This learner chose Kohl's Corporation. For one reason, it so happens to be one of her favorite stores and for another because they continue to show that they are profitable year after year. Although they have low cash reserves, they have still managed to be profitable, and operate efficiently allowing them to stay in business for over 50 years. Kohl's History A bit of history on the corporation's beginnings; a man named Max Kohl started the first Kohl's Department store in 1962 in Milwaukee, Wisconsin. He began ... Show more content on Helpwriting.net ... By 1992 sales increased from $388 million to $1 billion and within the same year the company went public. By 2000, Kohl's operated 298 stores in 25 states with 43,000 associates. Current data shows that Kohl's now has 1167 stores in 49 US states (Our History, n.d.). Kohl's sells a wide variety of household and clothing products. They sell such things as coffee makers, cookware and other kitchen accessories. They have patio furniture, home décor, candles, picture frames and wall art. They have clothing for men, women and children along with shoes for the entire family. They offer their customers the convenience of shopping online and picking up their merchandise at their local store to save on shipping costs (Our History, n.d.). Kohl's biggest competitors are J.C. Penney and Target. They sell very similar merchandise and they both fall around the middle of the scale of retail department stores. Kohl's believes in giving back to the communities they serve, and not just with money and resources but also with talent and time. They have a community giving and volunteer program that supports kids' health and education, environmental initiatives and women's health. They have a vision where the future is full of healthy children, resources are plentiful and breast cancer is thing of the past (Our History, n.d.). Kohl's target marketing strategy focuses on middle– class women ages 25–45 who shops for ... Get more on HelpWriting.net ...
  • 32. The Differences Of Main Characters In Recitatif By Toni... In the story "Recitatif", Toni Morrison portrays the lives of two girls from different racial backgrounds who are emotionally abandoned by their mothers. The main characters, Twyla and Roberta, are portrayed at different points in their life, ranging from when they were eight until their adulthood. Because of the situations with their mothers, Twyla and Roberta develop unhealthy senses of self–image and attempt to solve them with distractions. As time goes by, their characteristics become vastly different because of their lifestyles and outlooks. Although Twyla and Roberta both struggled with mother issues, they develop different reactions yet similar solutions to their troubles. During her stay at the youth shelter, ... Show more content on Helpwriting.net ... Years after the restaurant incident, Twyla meets Roberta at the Food Emporium. Although Roberta had treated Twyla so harshly years earlier, she is overjoyed to see her. When Roberta meets Twyla, she states, "I got married to a man who lives here. And you, you're married too right" (1409)? While Roberta has married a very rich man, Twyla has married a fireman named James (1408–10). Because of their marriages, Twyla and Roberta find peace and joy in their lives. Twyla begins to love her lifestyle because of her husband and his family. Roberta begins to live an even more lavish lifestyle than before because of her husband and seems to enjoy every moment of it. Because of mothers' lack of emotional support, Twyla became very hard on herself and Roberta became self– righteous. Eventually, Twyla and Roberta find their source of validation through their marriages in different ways. As they become older and are married, Twyla and Roberta's characteristics begin to become more distinct. Before Twyla meets Roberta at the Food Emporium, she raves about her marriage and states, "He liked my cooking and I liked his big loud family" (1408). Twyla is pictured as a responsible, loving housewife. Her marriage had become an important part of her life and she enjoyed the responsibility. When both girls arrive at the Food Emporium, their characteristics become more prominent. Roberta is mentioned as being "dressed to kill" (1409) with "diamonds on her hand, [and] a smart white ... Get more on HelpWriting.net ...
  • 33. Starbucks Strategic Plan Starbucks Strategic Plan � PAGE * MERGEFORMAT �23� Running head: STARBUCKS STRATEGIC PLAN Starbucks Strategic Plan University of Phoenix � TABLE OF CONTENTS 31. EXECUTIVE SUMMARY � 32. COMPANY BACKGROUND � 33. VISION STATEMENT � 34. MISSION STATEMENT � 35. VALUES STATEMENT � 46. ENVIRONMENTAL ANALYSIS � 46.1. External Environment � 56.2. Opportunities and Threats � 66.3. Competitive Analysis � 86.4. Economic Analysis � 106.5. Non–Economic Factors in the Remote Environment � 126.6. Internal Analysis � 147. LONG–TERM OBJECTIVES � 168. STRATEGIC ANALYSIS AND CHOICE � 169. PLAN GOALS AND IMPLEMENTATION � 1610. FINANCIAL PROJECTIONS AND ANALYSIS � 1811. CRITICAL SUCCESS FACTORS � 1812. CONTROLS AND EVALUATION � � � ... Show more content on Helpwriting.net ... "External factors influence a firm 's choice of direction and action and, ultimately, its organizational structure and internal processes. These factors, which constitute the external environment, can be divided into three interrelated subcategories: factors in the remote environment, factors in the industry environment, and factors in the operating environment... In combination, these factors form the basis of the opportunities and threats that a firm faces in its competitive environment," (Pearce & Robinson, 2004, p. 78). To create an experience unlike its competitors, Starbucks must constantly evaluate all areas of their business while capitalizing on economies of scale and eliminating redundancies. EXTERNAL ENVIRONMENT Starbucks can benefit from an environmental scan from the environmental analysis, identifying challenges and opportunities, and by using the external and internal sources of information researched. These factors make up the external environment to include the remote and operating environment, (Pearce & Robinson, 2004). Market research by First Research (2010) has shown that the United States coffee shop industry includes about 25,000 stores with combined annual revenue of about $13 billion. Major companies in this industry include Starbucks, Caribou, Coffee Bean and Tea Leaf, and Praise International. The industry is concentrated with the top 50 companies generating more than 70% of sales. The external ... Get more on HelpWriting.net ...
  • 34. Compare And Contrast Organizational Structure Of Starbucks Compare and Contrast Organizational structure – Starbucks Introduction Starbucks company is not just about coffee but an organization wherein human connections are fostered; community involvement is encouraged and different cultures are celebrated. Diversity is valued and respected because it is instilled as an integral part of the culture of the company enabling commitment of all employees (Starbucks – The Best Coffee and Espresso Drinks, n.d.). As depicted in the visual below, Starbucks is a company that has not been prevented from establishing its global presence due to cultural differences between home and foreign countries (Peters, Dehon, & Garcia– prieto, 2015). Operations By having a mission statement which conforms to inspiring and nurturing human spirit focusing at a time on one person, one cup and one neighborhood, a positive influence is being created. As a company–wide diversity strategy, the four areas focused upon are: partners (employees), customers, suppliers and communities (Starbucks – The Best Coffee and Espresso Drinks, n.d.). Employees are also referred to as partners and the organization pursues individuals who are as diverse as the communities being served. With the goal to provide exceptional customer experience, Starbucks connects with customers in a culturally relevant way to be able to recognize and respond to customers' unique preference and needs (Starbucks – The Best Coffee and Espresso Drinks, n.d.). Through strategic partnerships and economic development opportunities, Starbucks supports and invest in local neighborhoods and globally to deepen their ties in the communities. Through a supplier diversity program, Starbucks works towards building business relationships with minority and women–owned suppliers (Starbucks – The Best Coffee and Espresso Drinks, n.d.). Due to differences in beliefs and values across countries, there is mixed evidence from existing cultural research on the effect of national cultural differences and on international operations (e.g., Hofstede, 1980; House, Hanges, Javidan, Dorfman, & Gupta, 2004). International business studies have conceptualized cultural differences as a double–edge sword (Reus & Lamont, 2009) with both process gains and ... Get more on HelpWriting.net ...
  • 35. One Significant Change That Has Occurred in the World... E SSAYS ON TWENTIETH–C ENTURY H ISTORY In the series Critical Perspectives on the Past, edited by Susan Porter Benson, Stephen Brier, and Roy Rosenzweig Also in this series: Paula Hamilton and Linda Shopes, eds., Oral History and Public Memories Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and Culture in Recent America Joanne Meyerowitz, ed., History and September 11th John McMillian and Paul Buhle, eds., The New Left Revisited David M. Scobey, Empire City: The Making and Meaning of the New York City Landscape Gerda Lerner, Fireweed: A ... Show more content on Helpwriting.net ... The beginnings and ends of what we choose to call centuries are almost invariably years of little significance. But there is little agreement over when the twentieth century c.e. arrived, and there were several points both before the year 2000 (the collapse of the Soviet Union, the reunification of Germany, the surge of globalization from the mid–1990s) and afterward (9/11, or the global recession of 2008) when one could quite plausibly argue that a new era had begun. A compelling case can be made for viewing the decades of the global scramble for colonies after 1870 as a predictable culmination of the long nineteenth century, which was ushered in by the industrial and political revolutions of the late 1700s. But at the same time, without serious attention to the processes and misguided policies that led to decades of agrarian and industrial depression from the late 1860s to the 1890s, as well as the social tensions and political rivalries that generated and were in turn fed by imperialist expansionism, one cannot begin to comprehend the causes and consequences of the Great War that began in 1914. That conflict determined the contours of the twentieth century in myriad ways. On the one hand, the war set in motion transformative processes that were clearly major departures from those that defined the nineteenth–century world order. On the other, it perversely unleashed forces ... Get more on HelpWriting.net ...
  • 36. The Life and Contribution to the Development of the... The Life and Contribution to the Development of the British Empire of James Cook I) Introduction The purpose of this paper is to describe the life and the contribution to the development of the British Empire of one of the most important English explorers. It was in the second half of the 18th century when James Cook, originally a poor farm boy, explored and mapped vast uncharted areas of the Pacific and the Atlantic Ocean. However, James Cook was not 'only' an explorer. He can also be called a scientist – he managed to introduce new principles into seafaring and cartography. For better understanding, the paper is divided into five chapters. The first chapter is the introduction, which throws light on the purpose and ... Show more content on Helpwriting.net ... Such a structure of commerce enabled the immense growth of wealth of the country. An imperial enthusiasm – the British found out that they could grow rich from the trade with their colonies. As a result it led to a constant, unending search for new markets for British products, new trading centres and eventually, new lands to settle their surplus criminals and poor, unemployed citizens. New inventions in navigation – these inventions had a profound influence, not only upon Britain, but even upon much of the rest of the world. John Hadley's invention of the reflecting quadrant made it possible to determine the latitude at noon or by night. Extremely accurate, it was quickly adopted by the admiralty (1730). John Harrison's ship chronometer was to revolutionise the world's shipping (1736). A new method of combating scurvy was found – James Lind recommended to use citrus juice (1747) and finally, John Campbell introduced the new sextant to the Royal Navy (1757). All of these inventions helped to create Britain's naval supremacy. A new philosophical approach – the 18th century in Western Europe is the beginning of the Age of Reason, the philosophers and scientists stressed the value of global discovery, of learning more about the earth and of collecting unusual flora and fauna from around the globe. Thus Great Britain established (or ... Get more on HelpWriting.net ...
  • 37. Notes Chapter 4 Colonialism and the African Experience Virtually everything that has gone wrong in Africa since the advent of independence has been blamed on the legacies of colonialism. Is that fair? Virtually all colonial powers had "colonial missions." What were these missions and why were they apparently such a disaster? Did any good come out of the African "colonial experience"? Introduction Colonization of Africa by European countries was a monumental milestone in the development of Africa. The Africans consider the impact of colonization on them to be perhaps the most important factor in ­nderstanding the u p ­resent condition of the African continent and of the ­frican people. A Therefore, a close ... Show more content on Helpwriting.net ... Africa, then referred to as the "Dark Continent," provided just the right kind of challenge. It held a lot of mystery for European ­xplorers, who traveled and e observed and recorded what they saw. Many of the early explorers of Africa were geographers and scientists who were beckoned by the mysteries and exotic qualities of this new land. Expeditions of people like Samuel Baker, Joseph Thompson, Richard Burton, John Speke, and others in the ­ nineteenth century, conducted in the name of science and knowledge, served to attract Europeans to Africa. They "discovered" rivers, lakes, and mountains. They studied the African people and wrote about them. Of Prince Henry's exploratory expeditions, including those to Africa, a historian has written, "While Henry directed exploratory activities, he placed high value on the collection of geographical knowledge and rewarded his ­ aptains 'in c p ­roportion to the efforts they had made to carry the boundaries of k ­nowledge farther,' thus keeping them intent on the work of ­xploration."3 e Without revisiting the debate as to what the Europeans
  • 38. meant by ­laiming c to have "discovered" Africa's rivers and lakes, which the Africans had known and sailed and fished from all along, and without belaboring the often extremely ... Get more on HelpWriting.net ...
  • 39. Kohl Vs. Kohl 's Corp Essay Kohl's Corp. Kohl's Corp. was founded in 1962. , and has grown into a company that had revenues of over $19 billion in 2015. Their headquarters are in Menomonee Falls, Wisconsin and is a family– oriented department store that sells national brands and private label merchandise of apparel, shoes, accessories, and housewares. Kohl's competes with other department stores and discount stores for the middle–income shopping target market. The names brand products that Kohl's offers are not typically available at the discount stores and Kohl's focuses on controlling costs so they can offer lower prices than their department store competitors can. Kohl's low cost and higher margins are the result of lean staffing, state of the art management information systems, and creating operating efficiencies by centralizing advertising, buying and distribution. In 1962, Kohl's initially started as a supermarket in Wisconsin. In 1967, the company diversified into apparel and renamed itself Kohl's Food and Department Stores. In 1986, the company had 40 stores, located in Indiana and Wisconsin, and chose to sell the food operations to Great Atlantic and Pacific Tea, Co. and the retail segment sold in a leveraged buyout arranged by the executive team. In 1988, Kohl's completed an acquisition of 26 Main Street department stores for $388 million. In 1992, revenues had grown to $1 billion and the company completed an initial public offering of 9,675,000 shares at $14 per share. ... Get more on HelpWriting.net ...
  • 40. Essay on Marketing Management Marketing Management I Tata Eight O'Clock Coffee Submitted by: Group 4 Section A 1 Table of Contents Marketing Goals and Objectives 3 Company Profile 3 Profile of Tata Group 4 Situation Analysis 4 PESTEL Analysis 4 Competitive Environment 6
  • 41. Porters Five Forces Model 7 Consumer Behaviour Analysis 8 Marketing Strategy 9 Segmentation 9 Targeting 11 Positioning 14 Branding Strategy & Decisions 15 Bulls Eye Model 18 Marketing Mix 19 Product Decisions 19 Pricing Decisions 23 Promotion Decisions
  • 42. 25 Place Decisions 26 References 28 2 Marketing Goals and Objectives The Objective is to plan the detailed ... Show more content on Helpwriting.net ... In the wake of liberalization, many international business houses, attracted by the sheer volume of over 250 million buyers have flooded the Indian market. Tax Policy is moderate and employment laws are proemployee with slow reforms. The trade barriers are very low and Foreign Direct Investment (FDI) is encouraged in most sectors. FDI upto 100% is permitted in processing and warehousing in coffee industry, via the automatic route. Economic Factors Coffee Production in India: India is the 6th largest coffee producer in the world, with the southern states of Karnataka and Kerala accounting for 91% of the production. Both varieties of coffee beans – Arabica and Robusta are produced in India. Emerging Market: The Indian food services retail market is worth $8 billion and will grow at a compounded average rate of 8–10% over the next five years. The organised market accounts for 15% (or $1.2 billion) of this and specialty coffee chains contribute 16% to the organised food services retail market (Source – ET 15 August 2012). Rising Disposable Income: For the youth and office goers with steady, disposable incomes, coffee shops serve as a social hub, a place between home and college/office to hang out. Coffee Consumption in India: According to the International Coffee Organization (ICO), coffee consumption in India grew by 3 per ... Get more on HelpWriting.net ...
  • 43. Strategic Role of Logistics in Kazakhstan Table of Contents 1. Theoretical background 4 1.1. Introduction 4 1.2. Definition of Key Terms 5 1.3. Effective Research 10 1.3.1. Logistics and time as a trade barrier 10 1.3.2. The Logistics Performance Index 14 1.4. Summary 21 2. Data Analysis of Logistics industry and Trade in Kazakhstan 24 2.1. Introduction 24 2.2.1 External Trade 24 2.2.2. Assessment of the Transport and Logistics Sectors 29 2.2.2.2 Logistics Sector 41 2.2.3 Constraints in Physical Infrastructure and Transport Facilities 43 2.2.3.1 Constraints in the Rail Transport System 43 2.2.3.2 Constraints in the Road Transport System 45 2.2.3.3 Constraints in the Air Transport System 45 2.2.3.4 LPI & Ease of Doing Business: ... Show more content on Helpwriting.net ... This is not a complete list of tasks needed to achieve the full potential of our transit potential. If this is done, Kazakhstan will step into the new level of development where not only the freight turnover will improve, but Kazakhstan's producers will spend less on logistics costs which will allow them to be more cost efficient and compete better on international market. Methodology of the study. The research is mainly based on the data from internet resources. The statistical data is mainly taken from Statistical Agency of The Republic of Kazakhstan, International Monetary Fund, World Bank, publications of economic professors, and from other agencies and institutions which conduct economic research. I also studied and made a brief analysis of Kazakhstani legislature on trade and transport. While conducting research I visited some online forums and discussions on such web sites as ct.kz, linkedin.com and others. The data taken from the forums replaced the questionnaires. First of all I read several brief articles in newspapers and publications ... Get more on HelpWriting.net ...
  • 44. Essay about Herman Melville: A Biography And Analysis Herman Melville: A Biography And Analysis Throughout American history, very few authors have earned the right to be called "great." Herman Melville is one of these few. His novels and poems have been enjoyed world wide for over a century, and he has earned his reputation as one of the finest American writers of all time. A man of towering talent, with intellectual and artistic brilliance, and a mind of deep insight into human motives and behavior, it is certainly a disgrace that his true greatness was not recognized until nearly a generation after his death. Born in the city of New York on August 1, 1819, Melville was the third child and second son of Allan Melvill(it wasn't ... Show more content on Helpwriting.net ... He was to draw upon this memory two decades later in his writing of Pierre. In order to support the family, Herman took a position as an assistant clerk at a local bank, and his brothers Gansevoort and Allan took over their late father's fur business. Possibly because of his mother's concern over his health, Herman left his position at the bank in the spring of 1834 and spent a season working for his Uncle Thomas's farm near Pittsfield. During the winter months of early 1835, Herman left Pittsfield and joined his brothers in the fur business. Now fifteen and a half, he kept the books of the firm for the following two years. At some time during this period he enrolled as a student in the Albany Classical School. He also became am member in the Albany Young Men's Association, a club for debating and reading, of which his brother was already a member. Such clubs, in absence of public libraries, were popular in many cities and served a most useful educational purpose. Within a year or two of education at the Albany Classical School, he had become qualified as a school teacher. He left his brothers at the now failing fur company and became a teacher at a one–room schoolhouse outside of Pittsfiesd. On his first day of the new job, the inexperienced teacher was confronted with ... Get more on HelpWriting.net ...
  • 45. Starbucks Annual Report 2008 Starbucks Corporation Fiscal 2008 Annual Report Fiscal 2008 Financial Highlights Stores Open at Fiscal Year End (COMPANY–OPERATED AND LICENSED STORES) Net Revenues (IN BILLIONS) & Net Revenue Growth (PERCENTAGES) from Previous Year 16,680 $9.4 $7.8 $6.4 $5.3 $4.1 24% 30% 20% 22% 21% $10.4 10% International United States 15,011 12,440 10,241 8,569 7,225 2003 2004 2005 2006 2007 2008 2003 2004
  • 46. 2005 2006 2007 2008 Components of 2008 Revenue Retail Licensing Foodservice & Other 84% 12% 4% Operating Income (IN MILLIONS) & Operating Margin (PERCENTAGES) $1,054 $894 $781 $606 2008 Revenue Breakdown $421 United States International Global Consumer Products Group 76% 20% 4% 2003 ... Show more content on Helpwriting.net ... All of this gives me confidence that Starbucks–unlike many other retailers–has what it takes to endure as a vital part of the fabric of every community and neighborhood where we do business. In fiscal 2008, we invested in the Starbucks Experience and what we know our customers are looking for when they visit our stores. We put a significant emphasis on coffee–starting with the launch of Pike Place™ Roast, our new everyday brewed coffee. This emphasis included the introduction of the ™ Starbucks Mastrena, our new, lower–profile espresso machines, and the purchase of the company that makes the Clover® brewer, a state–of–the–art single–cup brewing system that allows us to serve the best cup of brewed coffee available anywhere. Our customers also told us they are looking to Starbucks for more in the health and wellness space, and in response, we launched our nutritious Vivanno™ Nourishing Blends and extended our breakfast platform with choices like Perfect Oatmeal, one of our most successful food introductions ever. Not surprisingly, our customers have asked us to reward their loyalty and provide value, and we did just that through our Starbucks Rewards program. Value continues to be key to meeting the needs of our customers, and we have our sights set on more ways to provide it–all while not diminishing our brand, which stands for quality above all ... Get more on HelpWriting.net ...