1. Salford City College
Eccles Sixth Form Centre
BTec Level 3
Extended Diploma in Creative Media
Production
Film, TV and Radio
HA4 – Objects of Desire
Production Log
Name: Callum Harrison
Production: TV Advert GiffGaff
Date Action Taken
16/05/13 Filmed the first few clips for my TV Advert. This was originally intended to be a part of the advert
but after playing the footage back, I decided to slightly change my Idea for my Advert and not
include this footage because I have only be allocated 30 seconds for my Advert and using this
footage would make my Advent a lot longer than 30 seconds.
18/05/13 Began filming my Advert again, I gave myself 3 days to complete the filming of the advert.
20/05/13 Finished filming my TV Advert, Began working on the GiffGaff Logo and text ‘A life In Colour’
23/05/13 Finished making the GiffGaff Logo and Text. I also created another sequence where I created a
globe that was spinning, I considered using this globe in the background and changing the text to
‘A world of Colour’ but I decided on not using the Globe because to me it seemed like there was
too much going on and I thought the simple text and logo looked better.
Started piecing together my Advert.
30/05/13 Finished piecing together my Advert having a basic edit ready to have effects added to it.
3/06/13 Started using the selective Colour effect and the ‘Change to Colour’ Effect to give me the desired
effect I wanted.
6/06/13
Managed to do most of my Effects editing and added the Music which I mixed together myself
using an instrumental version of the song and the actual song. My Advert is around 40 seconds
long. I need to edit it and cut it down to the 30 seconds that I was allocated.
13/06/13 Cut down the Advert, I ran into problems and had to Speed up the soundtrack and the video
footage in order to make it fit the 30 seconds I have to use.
I finished the video and exported it having the final TV Advert Finished.