The document defines "indie" as referring to independent media, literature, music, gaming and television. It specifically discusses independent music genres like indie dance, folk, hip hop, pop and rock. It then examines representations of individuals in the "indie" genre found on social media sites like WeHeartIt, Tumblr and Instagram. These images suggest the indie genre is influenced by smoking, alcohol, art, photography, literature, fashion, socializing, music and festivals. The document concludes this genre appears to be working class or students who have a laid back, carefree approach to life focused on current experiences.