2. TECHNOLOGICAL FORCES SOCIAL FORCES ECONOMIC FORCES
The mobile revolution and Word-of-mouth has Death of print
decentralization of search moved online directory advertising
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3. TECHNOLOGICAL FORCES SOCIAL FORCES ECONOMIC FORCES
192 Million people 76% of consumers $7.3 billion decline
with smartphones rely on online in print yellow page
in the U.S. by 2016 reviews before ad sales since 2007
making a purchase
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4. EVERY BUSINESS MUST MANAGE THEIR ONLINE IDENTITY
100
WIN
50
VISIBILITY
50 100
R E P U TAT I O N
3
5. Local Market Launch provides simple solutions for local
and multi-location businesses to Build, Enhance, Monitor,
and Grow their online presence.
4
6. We reach those businesses through channel partners that
have existing relationships with local businesses.
5
7. For traditional media companies, we provide a new digital products
with an easy to use dashboard that allows the local business to
manage their online visibility and reputation.
Local Print Directories Local Newspapers Ad Agencies Local Radio Stations Local T.V. Stations
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8. For new media companies, a visibility module that integrates
seamlessly into their existing dashboards, via API, can add value
and additional revenue opportunities. (Q1 2013)
Reputation Management Dashboards
(YellowBot, fishbowl, ReviewPush)
Domain / Hosting Companies
(Network Solutions, Host Gator, Go Daddy)
Digital Ad Agencies
(IQ Agency, R/GA, Ogilvy Danmark)
Social Media Dashboards
(HootSuite, TweetDeck, Media Funnel)
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9. Business Listings Management (BLM)
We syndicate business profiles to 100’s of sites through these data providers:
Then create enhanced, owner verified,
business profiles on the top-tier
search directories.
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12. 2012 HISTORY AND ACCOMPLISHMENTS
Strong management team
Brand Identity for Local Search Optimization with retail website
Over 200 paying clients in more than 25 states
Relationships with over 45 partners (Including Dex!)
Documented case studies
Creation of collateral material for all products
Scalable fulfillment and accounting systems
Development of a comprehensive partner / client dashboard
Intuitive baseline and ongoing reporting
Development of cost-effective methods and procedures to ensure quality
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13. MILESTONES FOR 2013
Implement marketing plan
Create trade show display and collateral materials
Hire a dominant PR firm
Expand our education and social media outreach
Grow our business development and technology teams
Release our “Freemium” LSO product
Begin marketing of our multi-location Local Search Solution
Expand the evolution of our client dashboard
Begin marketing our quick-deploy website product
Achieve monthly revenue of at least $1 million per month profitably
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