1. Mode of address
Throughout the magazine I reference to the magazine as ‘we’ for example
“we sat down with” this gives the sense that the audience is part of a much
larger community, which is a common language feature in
magazine/newspapers. This also applies to the audience as well, referring to
them as ‘you guys’ or ‘you’ is you wish to make the reader feel individual, for
example if it is an advert for a prize.
The tenor of my magazine is very informal, this is achieved through the use of
slang and condensed language, also when reading the magazine you don’t
feel as through you are been told what to think, by the magazine giving one
angle of the story, instead you feel as though you are talking with someone
who is giving their own opinion on a subject.
The coverlines on the cover are designed to make the magazine sound
plentiful by using a plus sign, instead of just listing stories.

2. Use of colour
• The stereotypical colours of red, black and white, that are utalised in many
music magazines, are present in the colour scheme I chose, however my
chosen colour scheme represents the the colours of the Union Jack to
coincide with the magazines USP of focusing on British bands, which
would attract a British audience, who would find this kind of publication
interesting and relevant.

3. Design Elements
• The Key coverline, which is the subjects name, is the largest text on the
page which, in the real world, would attract the potential readers as
presumably they would know about him.
• Also there is no use of sans serif fonts, as this would detract from the idea
that the magazine is aimed at the younger generation and could make the
publication look dated.
• There are also other bands featured on the cover, which are referenced
using their logos, which will be recognisable to the audience enticing the
further
• You could also argue that there is a sense of exclusivity as it is a ‘special
first edition’ issue, which could attract those who would like a sense of
individualism.