Most important tools and platforms every startups must use during the initial days of the business. Bhautik Sheth conducted a seminar organized by eChai at iKoVerk co-working place in Surat
2. NEED OF TOOLS - INTERNET IN INDIA
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3. •Market competition
•You are an allrounder
•Focus of fast business growth
•Handy with smart phones and laptop
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WHY TO USE HANDY TOOLS?
4. 8 TOOLS YOU MUST USE AS A STARTUP
1. GOOGLE SEARCH CONSOLE
•To understand website health
•To focus on search keywords
•To learn need of website changes
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5. 8 TOOLS YOU MUST USE AS A STARTUP
2. GOOGLE MY BUSINESS
•Heavily supports changing Google algorithm
•Easy local listing
•Allows you to get in top of SERP – in 3 Pack
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6. 8 TOOLS YOU MUST USE AS A STARTUP
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7. 8 TOOLS YOU MUST USE AS A STARTUP
3. GOOGLE ANALYTICS
•To learn the geographic and demographic data of
the website traffic
•To focus on websites which gives you the links.
•To learn the traffic navigation on the website.
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8. 8 TOOLS YOU MUST USE AS A STARTUP
4. CANVA.COM
•Quick and easy way of creating social media
images, marketing materials, slid show designs
and many more things.
•Best part – upload your own images and no need
to purchase from the in-store
•FREE!
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9. 8 TOOLS YOU MUST USE AS A STARTUP
5. FACEBOOK PAGE INSIGHTS
•Get the details of your Facebook page
performance
•Focus on important metrics which helps you in
generating the business.
•Strategize your content based on your regular
monitoring.
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10. 8 TOOLS YOU MUST USE AS A STARTUP
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11. 8 TOOLS YOU MUST USE AS A STARTUP
6. IFTTT
•No need to schedule your social media posts again
and again.
•One content is shared on different platforms.
•Huge sharing options are available to choose
from.
•Use smartly
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12. 8 TOOLS YOU MUST USE AS A STARTUP
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13. 8 TOOLS YOU MUST USE AS A STARTUP
7. EASELLY (EASEL.LY)
•Easy way to create communication content for
social media, Email and other marketing material.
•Easy way to create Infographics
•Free and use own images.
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14. 8 TOOLS YOU MUST USE AS A STARTUP
8. SLIDESHARE (SLIDESHARE.NET)
•Share your presentations, documents and
infographics to the world.
•Share the links of your business presentation to
the clients before meeting
•Integrate it with your LinkedIn profile
•SEO friendly
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15. 8 TOOLS YOU MUST USE AS A STARTUP
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16. REMEMBER
•Don’t get lost in the thousands of tools
•Every startup has different need. Analyze your
need and use the tools accordingly
•Use maximum features of the tools you are using.
•Keep searching for better options.
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