SlideShare a Scribd company logo
1 of 4
Focus Group
By Beth Cox
Possible Titles
I asked a few of my friends who are the same age as me, 16/17, and fit in
my target audience, about a few titles I could call my music magazine. I
sent them a photo of the 3 possible titles asking the question ‘Which title
do you like for a pop music magazine?’ I made sure they knew it was the
title for the magazine and the sub-genre of the magazine I am doing, Pop.
Results
From the focus group I did, I have decided to name my magazine
‘Download’. I have come to the decision as out of the 5 people I asked they
all said download was eye catching, it stands out, professional looking and
appropriate for a music magazine as its music related. As the people I
asked fitted into my target audience, knowing that the title download was
liked the most, it would attract the reader of my music magazine more
than the other titles as the title fits the target audiences likes. I decided to
not use the other two titles as pulse didn't stand out as much as
download, and the symbol i used in repeat wasn't obviously an ‘e’ and
wasn't clear to the audience.

D

WNLOAD

More Related Content

What's hot

Questionnaire results analysis
Questionnaire results analysisQuestionnaire results analysis
Questionnaire results analysisFlipDexHD1
 
Questionnaire results analysis
Questionnaire results analysisQuestionnaire results analysis
Questionnaire results analysisFlipDexHD1
 
Summary of feedback questionnaire results
Summary of feedback questionnaire resultsSummary of feedback questionnaire results
Summary of feedback questionnaire resultsLucyrutter21
 
Survey analysis
Survey analysisSurvey analysis
Survey analysismillerjess
 
Questionnaire graphs and data
Questionnaire graphs and dataQuestionnaire graphs and data
Questionnaire graphs and dataLittlePainter
 
Audience Research - Results and Conclusions
Audience Research - Results and ConclusionsAudience Research - Results and Conclusions
Audience Research - Results and Conclusionslmcgarity
 
Magazine front cover Analysis
Magazine front cover Analysis Magazine front cover Analysis
Magazine front cover Analysis louis0141
 
Target audience
Target audienceTarget audience
Target audiencedangleeson
 
Media homework1 (3)
Media homework1 (3)Media homework1 (3)
Media homework1 (3)louis0141
 
Evaluation question four
Evaluation question fourEvaluation question four
Evaluation question fourJackOwen97
 
Audiences feedback- short commentary
Audiences feedback- short commentary Audiences feedback- short commentary
Audiences feedback- short commentary coralprout
 
short Audiences feedback
short Audiences feedbackshort Audiences feedback
short Audiences feedbackcoralprout
 
Audience research
Audience researchAudience research
Audience researchlmcgarity
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3Kingsley Dare
 
Questionnaire analysis
Questionnaire analysisQuestionnaire analysis
Questionnaire analysiskarennguyenx
 

What's hot (17)

Evaluation 4
Evaluation 4Evaluation 4
Evaluation 4
 
Questionnaire results analysis
Questionnaire results analysisQuestionnaire results analysis
Questionnaire results analysis
 
Question 5
Question 5Question 5
Question 5
 
Questionnaire results analysis
Questionnaire results analysisQuestionnaire results analysis
Questionnaire results analysis
 
Summary of feedback questionnaire results
Summary of feedback questionnaire resultsSummary of feedback questionnaire results
Summary of feedback questionnaire results
 
Survey analysis
Survey analysisSurvey analysis
Survey analysis
 
Questionnaire graphs and data
Questionnaire graphs and dataQuestionnaire graphs and data
Questionnaire graphs and data
 
Audience Research - Results and Conclusions
Audience Research - Results and ConclusionsAudience Research - Results and Conclusions
Audience Research - Results and Conclusions
 
Magazine front cover Analysis
Magazine front cover Analysis Magazine front cover Analysis
Magazine front cover Analysis
 
Target audience
Target audienceTarget audience
Target audience
 
Media homework1 (3)
Media homework1 (3)Media homework1 (3)
Media homework1 (3)
 
Evaluation question four
Evaluation question fourEvaluation question four
Evaluation question four
 
Audiences feedback- short commentary
Audiences feedback- short commentary Audiences feedback- short commentary
Audiences feedback- short commentary
 
short Audiences feedback
short Audiences feedbackshort Audiences feedback
short Audiences feedback
 
Audience research
Audience researchAudience research
Audience research
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3
 
Questionnaire analysis
Questionnaire analysisQuestionnaire analysis
Questionnaire analysis
 

Viewers also liked

Retallos 2013 portada e contraportada
Retallos 2013  portada e contraportadaRetallos 2013  portada e contraportada
Retallos 2013 portada e contraportadaA Solaina
 
Exchange Participant Catalog
Exchange Participant CatalogExchange Participant Catalog
Exchange Participant CatalogBilal Murtaza
 
Whey-ing Greek yogurt’s environmental impact – Eatocracy
Whey-ing Greek yogurt’s environmental impact – EatocracyWhey-ing Greek yogurt’s environmental impact – Eatocracy
Whey-ing Greek yogurt’s environmental impact – Eatocracymakecompost8
 
Copyright and your paper / Leon Osinski
Copyright and your paper / Leon OsinskiCopyright and your paper / Leon Osinski
Copyright and your paper / Leon OsinskiLeon Osinski
 
Why you should start a side project as soon as possible
Why you should start a side project as soon as possibleWhy you should start a side project as soon as possible
Why you should start a side project as soon as possibleLuciano Braga
 
LENGUA. Tema 3
LENGUA. Tema 3LENGUA. Tema 3
LENGUA. Tema 3anacanoHBS
 
La Organización
La OrganizaciónLa Organización
La OrganizaciónTees87
 
التجسس الرقمى
التجسس الرقمىالتجسس الرقمى
التجسس الرقمىghadeermagdy
 
Programacion radial
Programacion radialProgramacion radial
Programacion radialBarbara2211
 
Contaminacion del agua
Contaminacion del aguaContaminacion del agua
Contaminacion del aguaDayamica505
 

Viewers also liked (14)

Retallos 2013 portada e contraportada
Retallos 2013  portada e contraportadaRetallos 2013  portada e contraportada
Retallos 2013 portada e contraportada
 
Exchange Participant Catalog
Exchange Participant CatalogExchange Participant Catalog
Exchange Participant Catalog
 
Whey-ing Greek yogurt’s environmental impact – Eatocracy
Whey-ing Greek yogurt’s environmental impact – EatocracyWhey-ing Greek yogurt’s environmental impact – Eatocracy
Whey-ing Greek yogurt’s environmental impact – Eatocracy
 
Copyright and your paper / Leon Osinski
Copyright and your paper / Leon OsinskiCopyright and your paper / Leon Osinski
Copyright and your paper / Leon Osinski
 
Spielend deutsch lernen
Spielend deutsch lernenSpielend deutsch lernen
Spielend deutsch lernen
 
Why you should start a side project as soon as possible
Why you should start a side project as soon as possibleWhy you should start a side project as soon as possible
Why you should start a side project as soon as possible
 
LENGUA. Tema 3
LENGUA. Tema 3LENGUA. Tema 3
LENGUA. Tema 3
 
A 1 VT resume doc
A 1 VT resume docA 1 VT resume doc
A 1 VT resume doc
 
La Organización
La OrganizaciónLa Organización
La Organización
 
التجسس الرقمى
التجسس الرقمىالتجسس الرقمى
التجسس الرقمى
 
Media company's
Media company'sMedia company's
Media company's
 
Programacion radial
Programacion radialProgramacion radial
Programacion radial
 
Doc2
Doc2Doc2
Doc2
 
Contaminacion del agua
Contaminacion del aguaContaminacion del agua
Contaminacion del agua
 

Similar to Focus group

Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire resultsnsharif125
 
Results For Questionaire New Onee[1]
Results For Questionaire New Onee[1]Results For Questionaire New Onee[1]
Results For Questionaire New Onee[1]guest969fd6
 
Music Questionaire
Music Questionaire Music Questionaire
Music Questionaire Rosie
 
Questionnaire Results
Questionnaire ResultsQuestionnaire Results
Questionnaire Resultsa06nsharif
 
Question 4 part 2
Question 4 part 2Question 4 part 2
Question 4 part 2kianpatel10
 
Summary of results
Summary of results Summary of results
Summary of results sophieb96x
 
Evaluation of graphs
Evaluation of graphsEvaluation of graphs
Evaluation of graphsjakepeel
 
Evaluation of graphs
Evaluation of graphsEvaluation of graphs
Evaluation of graphsjakepeel
 
Primary Research
Primary ResearchPrimary Research
Primary ResearchJessieGee14
 
Questionnaire
QuestionnaireQuestionnaire
Questionnairedeash
 
Evaluation question 5b - general public
Evaluation question 5b - general publicEvaluation question 5b - general public
Evaluation question 5b - general publicasmediac16
 
Evaluation question 5b - general public
Evaluation question 5b - general publicEvaluation question 5b - general public
Evaluation question 5b - general publicasmediac16
 

Similar to Focus group (20)

Survey Results
Survey ResultsSurvey Results
Survey Results
 
h
hh
h
 
Task 7
Task 7Task 7
Task 7
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
 
Evaluation – question_1
Evaluation – question_1Evaluation – question_1
Evaluation – question_1
 
Questionnaire analysis
Questionnaire analysisQuestionnaire analysis
Questionnaire analysis
 
Results For Questionaire New Onee[1]
Results For Questionaire New Onee[1]Results For Questionaire New Onee[1]
Results For Questionaire New Onee[1]
 
Music Questionaire
Music Questionaire Music Questionaire
Music Questionaire
 
Questionnaire Results
Questionnaire ResultsQuestionnaire Results
Questionnaire Results
 
Question 4 part 2
Question 4 part 2Question 4 part 2
Question 4 part 2
 
Some mock up
Some mock upSome mock up
Some mock up
 
Task 8
Task 8Task 8
Task 8
 
Summary of results
Summary of results Summary of results
Summary of results
 
Evaluation of graphs
Evaluation of graphsEvaluation of graphs
Evaluation of graphs
 
Evaluation of graphs
Evaluation of graphsEvaluation of graphs
Evaluation of graphs
 
Primary Research
Primary ResearchPrimary Research
Primary Research
 
Focus Group Analysis
Focus Group AnalysisFocus Group Analysis
Focus Group Analysis
 
Questionnaire
QuestionnaireQuestionnaire
Questionnaire
 
Evaluation question 5b - general public
Evaluation question 5b - general publicEvaluation question 5b - general public
Evaluation question 5b - general public
 
Evaluation question 5b - general public
Evaluation question 5b - general publicEvaluation question 5b - general public
Evaluation question 5b - general public
 

More from Beth Cox

Checklist for TV Listings
Checklist for TV ListingsChecklist for TV Listings
Checklist for TV ListingsBeth Cox
 
Checklist for TV Listings
Checklist for TV ListingsChecklist for TV Listings
Checklist for TV ListingsBeth Cox
 
Checklist for tv listings
Checklist for tv listingsChecklist for tv listings
Checklist for tv listingsBeth Cox
 
Checklist for radio advert
Checklist for radio advertChecklist for radio advert
Checklist for radio advertBeth Cox
 
Shot types and Codes and Conventions of Interviews
Shot types and Codes and Conventions of InterviewsShot types and Codes and Conventions of Interviews
Shot types and Codes and Conventions of InterviewsBeth Cox
 
Shot types and codes and conventions of interviews
Shot types and codes and conventions of interviewsShot types and codes and conventions of interviews
Shot types and codes and conventions of interviewsBeth Cox
 
Shot types and codes and conventions of interviews
Shot types and codes and conventions of interviewsShot types and codes and conventions of interviews
Shot types and codes and conventions of interviewsBeth Cox
 
Codes and Conventions of Interviews
Codes and Conventions of InterviewsCodes and Conventions of Interviews
Codes and Conventions of InterviewsBeth Cox
 
Planning photographs
Planning photographsPlanning photographs
Planning photographsBeth Cox
 
Planning photographs
Planning photographsPlanning photographs
Planning photographsBeth Cox
 
My Focus group- Magazine Names
My Focus group- Magazine NamesMy Focus group- Magazine Names
My Focus group- Magazine NamesBeth Cox
 
Name Experimenting
Name ExperimentingName Experimenting
Name ExperimentingBeth Cox
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire resultsBeth Cox
 

More from Beth Cox (16)

Checklist for TV Listings
Checklist for TV ListingsChecklist for TV Listings
Checklist for TV Listings
 
Checklist for TV Listings
Checklist for TV ListingsChecklist for TV Listings
Checklist for TV Listings
 
Checklist for tv listings
Checklist for tv listingsChecklist for tv listings
Checklist for tv listings
 
Checklist for radio advert
Checklist for radio advertChecklist for radio advert
Checklist for radio advert
 
Shot types and Codes and Conventions of Interviews
Shot types and Codes and Conventions of InterviewsShot types and Codes and Conventions of Interviews
Shot types and Codes and Conventions of Interviews
 
Shot types and codes and conventions of interviews
Shot types and codes and conventions of interviewsShot types and codes and conventions of interviews
Shot types and codes and conventions of interviews
 
Shot types and codes and conventions of interviews
Shot types and codes and conventions of interviewsShot types and codes and conventions of interviews
Shot types and codes and conventions of interviews
 
Codes and Conventions of Interviews
Codes and Conventions of InterviewsCodes and Conventions of Interviews
Codes and Conventions of Interviews
 
Photos
PhotosPhotos
Photos
 
Photos
PhotosPhotos
Photos
 
Photos
PhotosPhotos
Photos
 
Planning photographs
Planning photographsPlanning photographs
Planning photographs
 
Planning photographs
Planning photographsPlanning photographs
Planning photographs
 
My Focus group- Magazine Names
My Focus group- Magazine NamesMy Focus group- Magazine Names
My Focus group- Magazine Names
 
Name Experimenting
Name ExperimentingName Experimenting
Name Experimenting
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
 

Focus group

  • 3. I asked a few of my friends who are the same age as me, 16/17, and fit in my target audience, about a few titles I could call my music magazine. I sent them a photo of the 3 possible titles asking the question ‘Which title do you like for a pop music magazine?’ I made sure they knew it was the title for the magazine and the sub-genre of the magazine I am doing, Pop.
  • 4. Results From the focus group I did, I have decided to name my magazine ‘Download’. I have come to the decision as out of the 5 people I asked they all said download was eye catching, it stands out, professional looking and appropriate for a music magazine as its music related. As the people I asked fitted into my target audience, knowing that the title download was liked the most, it would attract the reader of my music magazine more than the other titles as the title fits the target audiences likes. I decided to not use the other two titles as pulse didn't stand out as much as download, and the symbol i used in repeat wasn't obviously an ‘e’ and wasn't clear to the audience. D WNLOAD