A good internal communication strategy makes good business sense.
If your employees are communicating effectively, you’ll have a highly-committed and well-performing workforce. Effective communication also creates a can-do culture and leads to a learning organization.
If you want to totally rock how your management team and employees communicate, here are 10 internal communication ideas to get you started.
We’ve come up with a list of common business communication questions and how their solutions will fit into your internal communication strategy.
2. 10 Simple Secrets to Totally Rock Your Internal Communications
A good internal communication strategy makes good business sense.
If your employees are communicating effectively, you’ll have a highly-committed
and well-performing workforce. Effective communication also creates a can-do
culture and leads to a learning organization.
If you want to totally rock how your management team and employees
communicate, here are 10 internal communication ideas to get you started.
We’ve come up with a list of common business communication questions and
how their solutions will fit into your internal communication strategy.
Here we go ...
3. 10 Simple Secrets to Totally Rock Your Internal Communications
Question 1
How do I keep my team updated in the
most engaging way possible?
4. 10 Simple Secrets to Totally Rock Your Internal Communications
1Integrate Video into Your
Internal Communications Strategy
Solution
5. 10 Simple Secrets to Totally Rock Your Internal Communications
Using audio and video is way more entertaining and engaging for your team
than reading a long email.
Consider some of the following:
• Online training and how-to videos
• Weekly or monthly company newsletters
• A presentation from your CEO
• Employee contributions to boost moral
• Company-wide meetings
• Important updates to company procedures
• Interview your employees about a topic
Keep videos short and punchy, make them conversational, record interviews,
and use animations.
Integrate Video into Your Internal Communications Strategy1
6. 10 Simple Secrets to Totally Rock Your Internal Communications
How do I flatten corporate hierarchy,
encourage people to connect with each
other, and help my company search,
source, and identify employee skill-sets?
Question 2
7. 10 Simple Secrets to Totally Rock Your Internal Communications
2Launch an Internal Social Network
Solution
8. 10 Simple Secrets to Totally Rock Your Internal Communications
Deploying an internal social network is one way to introduce social media into
an organization. Social networking software can be a great information resource
because employees use and contribute to it.
Users can also decide on the type of content and the people they want to
interact with, similar to public social sites like Facebook and Twitter.
With most employees already using public social sites, using an internal social
network will not seem challenging.
Ultimately though, the power and success of social media in your internal
communications plan will depend on the enthusiastic participation of everybody
within the organization.
Launch an Internal Social Network2
9. 10 Simple Secrets to Totally Rock Your Internal Communications
How do I empower my employees to
have and share opinions?
Question 3
10. 10 Simple Secrets to Totally Rock Your Internal Communications
3Start an Open Door Policy
Solution
11. 10 Simple Secrets to Totally Rock Your Internal Communications
Rather than settling for what the management team says, encourage two-way
feedback and emphasize to employees that their opinions will not affect their
standing in the organization.
Having an open door policy reduces office politics and helps employees realize
that their opinions and thoughts matter.
It also lets them know that they have an impact in the organization.
This is, by far, one of the most effective ways to improve internal communication
in the workplace.
Start an Open Door Policy3
12. 10 Simple Secrets to Totally Rock Your Internal Communications
How do I easily share information?
Question 4
13. 10 Simple Secrets to Totally Rock Your Internal Communications
4Set Up a Wiki for Sharing
and Building a Knowledge Base
Solution
14. 10 Simple Secrets to Totally Rock Your Internal Communications
Wikis are excellent tools for documenting personal information, knowledge
management, or anything of interest surrounding projects, tasks, and teams.
Within an organization, these tools are great for information sharing, building a
knowledge base, and for responding to queries from employees.
Wikis are especially encouraged within an organization or departments that
thrive on creativity and shared ownership.
They establish platforms where everyone, including senior management, can
search and locate contributions from the team.
Set Up a Wiki for Sharing and Building a Knowledge Base4
15. 10 Simple Secrets to Totally Rock Your Internal Communications
Question 5
How do I improve collaboration,
employee engagement, and access
to information?
16. 10 Simple Secrets to Totally Rock Your Internal Communications
5Deploy Social Intranet Software
Solution
17. 10 Simple Secrets to Totally Rock Your Internal Communications
Social intranets are a great way of empowering employees and teams.
Rather than keep them in the dark, social intranet software improves internal
collaboration, employee engagement, and access to information.
This approach has been shown to increase productivity and enhance
internal communication.
Executives and management can use social intranet software to disseminate
information, offer updates on company policies, and keep in touch with the rest
of the organization.
Employees can connect directly with management right on the intranet,
contributing their opinions, thoughts, and insights.
Learn more about social intranet software.
Deploy Social Intranet Software5
18. 10 Simple Secrets to Totally Rock Your Internal Communications
How do I encourage growth with visual
representations and trends?
Question 6
19. 10 Simple Secrets to Totally Rock Your Internal Communications
6Establish and Drive Metrics
Solution
20. 10 Simple Secrets to Totally Rock Your Internal Communications
Which is more likely to have a positive impact:
• an bland email that tells employees where to focus to reach company goals
... or ...
• a visually appealing report that includes quarterly results, data, graphs, and
growth numbers to encourage focus on a certain area
The answer is clear.
By using metrics, you are more likely to encourage growth. Adding visuals that
show trends lets people see where they can focus without having to tell them.
Metrics speak louder than words and make your internal communications
strategy more impactful.
Establish and Drive Metrics6
21. 10 Simple Secrets to Totally Rock Your Internal Communications
Question 7
How do I get employees to contribute
more effectively?
22. 10 Simple Secrets to Totally Rock Your Internal Communications
7Communicate Up and Across
Solution
23. 10 Simple Secrets to Totally Rock Your Internal Communications
In many organizations, communication happens from the top down. The
management team feels responsible for communicating necessary information
and deliberating among itself with little to no input from the employees.
Consider having a bottom-up internal communications plan where employees
can contribute their ideas and opinions ... and have these discussed openly by
other employees and management.
By involving employees in decision making process, you’ll likely enhance
collaboration and appreciation for what management is doing.
How do you do this?
Open up the lines of communication. This is as simple as providing a way for
them to add comments or ask questions.
Communicate Up and Across7
24. 10 Simple Secrets to Totally Rock Your Internal Communications
How do I put meaning into metrics?
Question 8
25. 10 Simple Secrets to Totally Rock Your Internal Communications
8Be Transparent with
Company Goals and Objectives
Solution
26. 10 Simple Secrets to Totally Rock Your Internal Communications
Transparency of goals drives performance because it creates both a sense of
urgency and commitment. By telling everybody within the organization your
goals, you are helping them pursue those goals in their own way.
Goals and objectives that are publicly available to your employees also help put
meaning into metrics.
Updating employees on your progress of achieving goals, with metrics, gives it a
whole new meaning ... helping everybody see how their efforts are contributing
to the goals.
This is a powerful means of improving your internal communications that helps
meet expectations.
Be Transparent with Company Goals and Objectives8
27. 10 Simple Secrets to Totally Rock Your Internal Communications
How do I increase awareness of the
company and update employees on
recent developments?
Question 9
28. 10 Simple Secrets to Totally Rock Your Internal Communications
9Publish a Company Newsletter
Solution
29. 10 Simple Secrets to Totally Rock Your Internal Communications
Publishing a newsletter gives you an opportunity to increase awareness and
understanding of your company, its products, and its services. This is important
for new employees who need to get acquainted with processes and procedures.
A newsletter can also be an effective for updating employees on recent
developments and metrics.
You could go through the trouble of having a paper newsletter designed,
formatted, printed, and then dispersed ... or ... you could dedicate a blog on
your social intranet to be the newsletter.
If you have your newsletter online, it’s easier for your employees to access it ...
plus, as we discussed in point #7, you can collect comments and feedback.
Publish a Company Newsletter9
30. 10 Simple Secrets to Totally Rock Your Internal Communications
How do I keep communication open
at all times and let employees work
from anywhere?
Question 10
31. 10 Simple Secrets to Totally Rock Your Internal Communications
10Use Mobile Tools and Technology
Solution
32. 10 Simple Secrets to Totally Rock Your Internal Communications
Mobile devices are changing the face of communication for all businesses.
The use of smartphones and tablets for work has enabled companies to operate
across a number of geographic locations and time zones effectively.
Using smartphones and tablets can also greatly improve your internal
communications strategy. There are many apps available, like a mobile intranet,
that enable companies to push notifications and allow employees to respond
right from their own device.
This is not only convenient for them, but also ensures communication channels
are open at all times for both management and employees.
Use Mobile Tools and Technology10
33. 10 Simple Secrets to Totally Rock Your Internal Communications
Wrapping it up ...
The people inside your organization are what make your company possible.
Unless they are communicating effectively, it is difficult to know where you stand
... and it’s even more difficult to grow.
The preceding 10 internal communication ideas will totally rock your internal
communicaiton strategy and help you gain an efficient, highly-committed, and
well-performing workforce.
34. About Axero
Axero is the leading provider of social intranet software for small and medium
sized businesses. Our product, Communifire, is a central, instantly searchable
hub for your teams, conversations, and documents.
Today, Communifire powers social intranets, collaboration spaces, knowledge
management, and internal social networking. Our estimated user base is over
one million people. You might have even heard of some of our customers,
like Toyota, Hyundai, Bravo, Schneider Electric, About.com, and USA State
and local governments.
Replace your outdated, socially challenged intranet software with Communifire,
the intranet solution for teams that hate intranets. 100% useful. 100% customizable.
100% loved by nearly a million people.
More information can be found at https://axerosolutions.com.
35. The Central, Instantly
Searchable Hub for Your Teams,
Conversations and Documents.
100% useful. 100% customizable. 100% loved by nearly a million people.
We’ll help you evaluate Communifire for your business, no sales pitch.
Contact Us:
Phone: 1-888-976-4446 | Contact: http://info.axerosolutions.com/contact-us | Web: https://axerosolutions.com
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