Business intelligence (BI) involves gathering, storing, and analyzing data to help users make business decisions. It includes technologies like reporting, analytics, and data mining. A business object represents real-world things like customers or orders with attributes, behaviors, and relationships. In SAP, BI tools extract data from sources into data warehouses for analysis. Consultants help clients optimize processes and determine BI needs. SAP BI consultants design, implement, and deploy BI solutions, while SAP BO consultants focus more on technical aspects. Salaries for BI and BO consultants range from around $60,000 for entry-level to over $150,000 for more experienced roles.