Readings · Read Sommers-Flanagan's 2015 article, "Evidence-Based Relationship Practice: Enhancing Counselor Competence," from the Journal of Mental Health Counseling, volume 37, issue 2, pages 95–108. · Read Altmaier's 2011 article, "Best Practices in Counseling Grief and Loss: Finding Benefit from Trauma," in Journal of Mental Health Counseling, volume 33, issue 1, pages 33–45. · Read Marquis, Douthit, and Elliot's 2011 article, "Best Practices: A Critical Yet Inclusive Vision for the Counseling Profession," in Journal of Counseling and Development, volume 89, issue 4, pages 397–405. · Read Norcross and Wampold's 2011 article, "Evidence-Based Therapy Relationships: Research Conclusions and Clinical Practices," from Psychotherapy, volume 48, issue 1, pages 98–102. · Read Ray, Hull, Thacker, Pace, Swan, Carlson, and Sullivan's 2011 article, "Research in Counseling: A 10-Year Review to Inform Practice," from the Journal of Counseling and Development, volume 89, issue 3, pages 349–359. · Read Kaplan, Tarvydas, and Gladding's 2014 article, "20/20: A Vision for the Future of Counseling: The New Consensus Definition of Counseling," from the Journal of Counseling & Development, volume 92, issue 3, pages 366–372. Explore the Web sites of the following professional organizations. Locate and examine their resources regarding evidence-based practices: · American Counseling Association (ACA). · American Mental Health Counselors Association (AMHCA). Readings · Read Sommers - Flanagan's 2015 article, " Evidence - Based Relatio nship Practice: Enhancing Counselor Competence ," from the Journal of Mental Health Counseling , volume 37, issue 2, pages 95 – 108. · Read Altmaier's 2011 article, " Best Practices in Counseling Grief and Loss: Finding Benefit from Trauma ," in Journal of Mental Health Counseling, volume 33, issue 1, pages 33 – 45. · Read Marquis, Douthit, and Elliot's 2011 article, " Best Practices: A Critical Yet Inclusive Vision for the Counseling Profession ," in Journal of Counseling and Development, volume 89, issue 4, pages 397 – 405. · Read Norcross and Wampold's 2011 article, " Evidence - Based Therapy Relationships: Re search Conclusions and Clinical Practices ," from Psychotherapy , volume 48, issue 1, pages 98 – 102. · Read Ray, Hull, Thacker, Pace, Swan, Carlson, and Sullivan's 2011 article, " Research in Counseling: A 10 - Year Review to Inform Practice ," from the Journal of Counseling and Developm ent , volume 89, issue 3, pages 349 – 359. · Read Kaplan, Tarvydas, and Gladding's 2014 article, " 20/20: A Vision for the Future of Counseling: The New Consensus De ? nition of Counseling ," from the Journal of Counseling & Development , volume 92, issue 3, pages 366 – 372. Explore the Web sites of the following professional organizations. Locate and examine their resources regarding evidence - based practices: · American Counseling ...

1. Readings
· Read Sommers-Flanagan's 2015 article, "Evidence-Based
Relationship Practice: Enhancing Counselor Competence," from
the Journal of Mental Health Counseling, volume 37, issue 2,
pages 95–108.
· Read Altmaier's 2011 article, "Best Practices in Counseling
Grief and Loss: Finding Benefit from Trauma," in Journal of
Mental Health Counseling, volume 33, issue 1, pages 33–45.
· Read Marquis, Douthit, and Elliot's 2011 article, "Best
Practices: A Critical Yet Inclusive Vision for the Counseling
Profession," in Journal of Counseling and Development, volume
89, issue 4, pages 397–405.
· Read Norcross and Wampold's 2011 article, "Evidence-Based
Therapy Relationships: Research Conclusions and Clinical
Practices," from Psychotherapy, volume 48, issue 1, pages 98–
102.
· Read Ray, Hull, Thacker, Pace, Swan, Carlson, and Sullivan's
2011 article, "Research in Counseling: A 10-Year Review to
Inform Practice," from the Journal of Counseling and
Development, volume 89, issue 3, pages 349–359.
· Read Kaplan, Tarvydas, and Gladding's 2014 article, "20/20:
A Vision for the Future of Counseling: The New Consensus
Definition of Counseling," from the Journal of Counseling &
Development, volume 92, issue 3, pages 366–372.
Explore the Web sites of the following professional
organizations. Locate and examine their resources regarding
evidence-based practices:
· American Counseling Association (ACA).
· American Mental Health Counselors Association (AMHCA).

2. Readings
·
Read Sommers
-
Flanagan's 2015 article, "
Evidence
-
Based
Relatio
nship
Practice:
Enhancing
Counselor
Competence
," from the
Journal
of
Mental
Health
Counseling
, volume 37, issue 2,
pages 95

3. –
108.
·
Read Altmaier's 2011 article, "
Best
Practices
in
Counseling
Grief
and
Loss:
Finding
Benefit
from
Trauma
," in
Journal
of
Mental
Health

4. Counseling,
volume 33, issue 1, pages 33
–
45.
·
Read Marquis, Douthit, and Elliot's 2011 article, "
Best
Practices:
A
Critical
Yet
Inclusive
Vision
for
the
Counseling
Profession
," in
Journal
of
Counseling

5. and
Development,
volume 89, issue 4,
pages 397
–
405.
·
Read Norcross and Wampold's 2011 article, "
Evidence
-
Based
Therapy
Relationships:
Re
search
Conclusions
and
Clinical
Practices
," from
Psychotherapy
, volume 48, issue 1, pages 98
–
102.

6. ·
Read Ray, Hull, Thacker, Pace, Swan, Carlson, and Sullivan's
2011 article, "
Research
in
Counseling:
A
10
-
Year
Review
to
Inform
Practice
," from the
Journal
of
Counseling
and
Developm
ent
, volume 89, issue 3, pages 349

7. –
359.
·
Read Kaplan, Tarvydas, and Gladding's 2014 article, "
20/20:
A
Vision
for
the
Future
of
Counseling:
The
New
Consensus
De
?
nition
of
Counseling
," from the

8. Journal
of
Counseling
&
Development
, volume 92, issue 3, pages 366
–
372.
Explore the Web sites of the following professional
organizations. Locate and examine their
resources regarding evidence
-
based practices:
·
American
Counseling
Association
(ACA).
·
American

9. Mental
Health
Counselors
Association
(AMHCA).
Readings
-Flanagan's 2015 article, "Evidence-Based
Relationship Practice: Enhancing
Counselor Competence," from the Journal of Mental Health
Counseling, volume 37, issue 2,
pages 95–108.
"Best Practices in Counseling
Grief and Loss: Finding Benefit
from Trauma," in Journal of Mental Health Counseling, volume
33, issue 1, pages 33–45.
Practices: A Critical Yet Inclusive Vision
for the Counseling Profession," in Journal of Counseling and
Development, volume 89, issue 4,
pages 397–405.
-Based
Therapy Relationships: Research
Conclusions and Clinical Practices," from Psychotherapy,
volume 48, issue 1, pages 98–102.
2011 article, "Research in
Counseling: A 10-Year Review to Inform Practice," from the

10. Journal of Counseling and
Development, volume 89, issue 3, pages 349–359.
A Vision for the Future of
Counseling: The New Consensus De?nition of Counseling,"
from the Journal of Counseling &
Development, volume 92, issue 3, pages 366–372.
Explore the Web sites of the following professional
organizations. Locate and examine their
resources regarding evidence-based practices:
Nature of Family Business & Family Business Reputation

11. Chapter 1
1
Lecture 1 Outline
What is the three generation rule?
What is the Three Circle Model of the Family Business and the
overlapping areas?
What is the difference between family-first, business-first, and
ownership-first perspectives?
How does family, business, and ownership relate to generational
transition and the need for governance?

12. The Three Generation Rule
In America: “Shirtsleeves to shirtsleeves in three generations.”
In China: “Fu bu guo san dai” (Wealth never survives three
generations or “From peasant shoes to peasant shoes in three
generations.”
In Mexico: “Padre bodeguero, hijo caballero, nieto pordiosero”.
(Father-merchant, son-gentleman, grandson-beggar.)
In Brazil: “Pai rico, filho nobre, neto pobre” (Rich father, noble
son, poor grandson.)
3
Three Circle Model
of Family Business
Family
Business
Ownership
Source: The Systems Model. Adapted from Davis and Tagiuri,
1981.

13. 4
Overlapping Areas
Family and Business
Family Employees and Managers
Family and Ownership
Family Shareholders
Business and Ownership
Owner-Manager Non-Family Members
Family, Business, and Ownership
Owner-Manager Family Members

14. Chapter 1
5
Family-First Businesses
Employment in the business is expected
Equal pay for same generation members
Qualifications based on being born into family or being
connected to one of its members
Permanent employment
Strong commitment to continuity
Family “Socialistic” System
Chapter 1

15. 6
Business-First Businesses and Ownership-First Businesses
Business-First
Employment is selective not automatic
Qualifications matter
Family members may not be qualified for business
Performance reviewed and competence assessed
Compensation based on responsibility and performance
Focused on future market needs
Business “Capitalistic” System
Ownership-First
Focused on satisfaction of business owners through dividends
More about risk and return on investment
Chapter 1
7

16. Generational Transition & Governance
Active to Passive Involvement in Family Business
Stage 1: One-Person
Focused on business, control, and owner personality
Stage 2: Small Family
Transition to business and family focus, power sharing, and
competence
Stage 3: Large Family
Transition to FB + ownership, division of labor, dividends, less
reinvestment
Integrative Governance Structure
Family Governance
Family Assembly and Family Council
Development of Family Constitution
Business Governance
Board of Directors
Management
Ownership Governance
Shareholder Meeting
Family Office

17. Chapter 1
8
Lecture 2 Outline
What is the difference between brand and reputation?
What is reputational capital for family firms?
What are the myths of communication as it relates to reputation
management for family firms?
What are the different areas of reputation management?
What is the difference between brand and reputation?
A brand refers to everything a firm does and says about itself.
The brand is owned by the company and is its promise to
stakeholders.
Reputation refers to the sum of what others hear, think, believe,
and feel about a company. Reputation is owned by the
stakeholders and is how well the promise is understood or
believed.

18. What is reputational capital for family firms?
Reputational capital is about proactively managing the business
reputation prior to a crisis event.
It is about getting the right people to understand the right things
about you, in a way that is consistent with your personal and
commercial objectives and the family business profile.

19. What are the myths of communication as it relates to reputation
management for family firms?
Communications is about PR and talking to the media
Being proactive in communications is being high profile.
“Saying nothing” is a feasible strategy for managing reputation.
What are the different areas of reputation management?
First, define the family story and values.
Second, assess the relationship between corporate and family
reputation.
Third, identify who leads the family business to stakeholders
and plan communication strategies for when the business
transitions from the first to second generation.
Fourth, manage the family firm’s involvement in philanthropy.

20. 1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.