This seminar was offered to small businesses and non-profits across northeast and north central Arkansas. The seminar was made free to the public in partnership with with Connect Arkansas.

1. Website in a Day
Abbi Siler
Training Specialist & Business Consultant
lsiler@astate.edu or @abbisiler

2. Part 1:
Creating a Basic Marketing Site

3. Creating a Weebly Account
Sign Up Box
1. Fill in your:
– name,
– email address
– Password
Record in workbook!
2. Click orange “Sign Up. Its
Free!” button.

4. Creating a Weebly Account

5. Creating a Weebly Account

6. Planning a Website

7. Creating Your Web Site
Adding Pages
1. Click blue PAGES button
2. Click orange “Add Page”
3. Enter page name
4. Select layout
5. Click “Save & Edit”

8. Critical Elements on a Home Page
1. Headline
2. Description
3. Benefits
4. Primary Call to
Action
9. Supporting Image

9. Critical Elements on a Home Page
5. Features
6. Social Proof
7. Success Indicators
10. Content Offer
11. Resources
12. Second Call to Action

10. Creating Your Home Page
1. “Click to Add
Headline
2. “Click to add
description”
3. Edit Call to Action
button
4. Edit supporting
image

11. Creating Your Home Page
Drag Multiple Columns element
Drag Title elements
Label columns
Drag Text elements

12. Publishing to Weebly
Choose your Website
Domain Dialog Box
1. Select Use a Subdomain
of Weebly.com.
2. Enter a subdomain name
in the text box.
3. Click orange Continue
button.

13. Publishing to Weebly
Create a Site Dialog Box
1. Click orange Publish button
on ribbon bar.
2. Select Business as the type.
3. Select the category.
4. Click orange Continue
button.

14. About Us Page Worksheet
Company founded
Top management
Contribute to
community
Location

15. Creating Your About Us Page
• Staff photo
• About Us text
• Contact
Information

16. The Testimonials Page
Powerful headline
Testimonial video
featuring a
customer
Group of testimonials

17. The Testimonials Page
Tips for Testimonials
1. Use a powerful headline.
2. Give specifics.
3. Group testimonials for
impact.
4. Use many short quotes.
5. Correct grammar & spelling.
6. Enclose in quotation marks.
7. Bold important parts.
8. Include names, titles, &
locations.

18. Creating Your Testimonials Page
• Select Testimonials page
• Drag paragraph w/ title
• Edit title
• Add testimonials

19. Break Time!
Take a Break!
• Refresh yourself
• Attendance form
• Network with others

20. Lunch!
Let’s have lunch!
• Refresh yourself
• Attendance form
• Network with others

21. Part 2
Creating a Basic Marketing Site

22. Advanced Page Settings
Page Title
Page Description
Meta Keywords
Footer Code
Header Code

23. The Contact Us Page
Features
• Contact Us Navigation
Button
• Hours of Operation
• Complete contact
information
• Embedded Google Map
• Online Contact form
• Downloadable Directions

24. Creating a Contact Us Page
• Add new page
• Label “Contact Us”
• Add hours
• Add phone & email

25. Creating a Contact Us Page
• Add address
• Add Google map
• Add contact form

26. Products & Services Page
What the user needs to…
• See
• Remember
• Read
• Do

27. Creating a Products & Services Page
• Drag columns
• Image on left
• Title & Text on right
• Divider element

28. Resources
• Weebly support
• Web design tutorials
• Google Places
• Google Analytics
• Webmaster tools

29. Homework
What next?
• Weebly support
• Web design tutorials
• Google Places
• Google Analytics
• Webmaster tools

30. YouTube