Amazon presentation and case study analysing ebusiness strategies
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This case study examines Amazon's e-marketing strategies and information systems. It discusses Amazon's transaction processing systems like 1-click purchasing and secure payments. It also covers Amazon's recommendation and supply chain management systems. Key business strategies discussed include smart innovation, customer relationship management, and limitless inventory. The document also analyzes Amazon's revenue model, competitive strategies, and recommends expanding their Amazon Go concept internationally.
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Thanks for reading
~ 𝗧𝗼𝗻𝗴𝘀𝗮 𝗚𝘂𝘆
Book:- https://amzn.to/3XsVTz2.13 Teams
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~ 𝗧𝗼𝗻𝗴𝘀𝗮 𝗚𝘂𝘆
Book:- https://amzn.to/3XsVTz2.13 Teams
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Average talent teams that get along well with each other are more productive than gifted teams that don’t get along. It doesn’t matter how well a team with low emotional intelligence is in control of the numbers. They can’t even decide what to try to do.
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Chapter 9.2 discusses business intelligence (BI) which analyzes data to support decision making. It describes the challenges of managing large data volumes and how BI can provide reliable, consistent insights through operational, tactical and strategic analysis. Data mining tools are used to find patterns in large datasets.
3792.pptx
The document provides an analysis of Amazon's digital technologies and CRM strategy. It discusses Amazon's expansion into various services like online grocery, e-reading, cloud computing and video streaming. It then analyzes Amazon's corporate strategy, competitive advantage, and performs a SWOT analysis. Finally, it describes Amazon's CRM strategy and how it collects customer data, provides recommendations, support and integrates with Amazon's marketing, ERP and supply chain systems.
Data science for CRM in banks
Lightning talk given at Vienna Data Science Group Knowledgefeed Vol 13 (2016-09-16) about the usage of data science methods in CRM of banks.
Customer Relationship Management
The document discusses customer relationship management (CRM) and its evolution since the 1960s. It defines CRM as an integrated system using software and databases to manage customer-focused business processes throughout a customer's relationship with a business. The objectives of CRM include creating customer value, gaining competitive advantage, and increasing customer service and efficiency. Traditional CRM focuses on automation, while strategic CRM aims to build high-value customer relationships. Information technology plays a key role in CRM through personalized communication. The implementation of a CRM system requires a strategic review and selection of appropriate technologies and partners.
crmnew-160425095952.pdf
13 Teams
__
Average talent teams that get along well with each other are more productive than gifted teams that don’t get along. It doesn’t matter how well a team with low emotional intelligence is in control of the numbers. They can’t even decide what to try to do.
14 Stress
___
Difficulties at work and in our relationships put us under stress. Stress makes it difficult for us to find solutions to problems. When we can’t find solutions to problems, we get more stressed. To get rid of this dead end, we need to know how to manage our stressful situations.
15 Marriage
____
The secret of long and happy marriages is sincerity in your feelings. If your marriage was not built on this basis of intimacy from the very beginning, it will begin to crack over the years. Even small problems become unsolvable. You have to be emotionally open at the beginning of the road.
16 Leadership
______
Leadership does not mean dominance. Leading your colleagues to a common goal and making them believe in the reality of this purpose. Successful leaders are those who can keep their team’s motivation alive for many years. You have to make them desire the work to be done.
17. Emotions Are All Normal
___
Anger, hatred, love, happiness… You can understand when and under what circumstances these feelings will emerge by following yourself. You may have these feelings depending on how you interpret the events you encounter. The important thing is to be able to react independently of your feelings. You may find yourself making promises that you cannot keep because you are happy, or you may resort to violence when you are angry.
18/ Being able to Express Your Emotions
____
Not everyone’s level of empathy can be very good. You may be in a difficult situation immediately. You may feel bad, but people may not understand it. In these situations, you may need to express your feelings a little more directly.
19/You Are Not Your Emotions
______
Keep doing what you need to do, no matter how you feel. Success is achieved by people who cannot give up no matter what their feelings and thoughts are. Don’t let your feelings affect your actions.
20/ Timing
__
As soon as you feel a different emotion, try to think before you act. Because emotional intelligence moves faster than rational intelligence, it can make you act irrationally and make you say any unnecessary words.
Thanks for reading
~ 𝗧𝗼𝗻𝗴𝘀𝗮 𝗚𝘂𝘆
Book:- https://amzn.to/3XsVTz2..
Crm in Amazon
Deep analysis of Amazon.com in customer relationship management. It gives insite about crm. How Amazon uses it to expand their business.
Cross selling 2
The document discusses key concepts in customer relationship management (CRM). It defines CRM as a business strategy focused on placing the customer at the center of a company's processes and culture. The summary highlights:
1) CRM involves acquiring new customers, enhancing existing customer profitability through cross-selling and up-selling, and retaining the most profitable customers.
2) Implementing CRM requires integrating customer data, contact points, and end-to-end business processes across departments. It also involves data mining and metrics to measure success.
3) Studies show CRM improves customer retention and satisfaction, which can significantly boost a company's revenues and profits over time. However, proper implementation requires overcoming internal collaboration
scm
CRM systems manage a company's interactions with customers from initial order to after-sales support. They provide a unified view of customer data from multiple sources to improve customer satisfaction, marketing effectiveness, and revenue. CRM includes operational, analytical, and collaborative dimensions. Operational CRM supports front-office functions like sales and marketing. Analytical CRM analyzes customer data to build profitable relationships. Collaborative CRM allows customers to self-serve through channels like websites. SCM systems integrate suppliers, distribution, and customer logistics to reduce costs and improve responsiveness through close coordination across the supply chain.
coMMERCE rELATED fILE mANAGEMENT sCIENCES.pptx
Customer Relationship Management (CRM) involves understanding customers and managing relationships to maximize customer lifetime value. It has evolved from mass marketing in the 1960s to focus on customer retention and relationship building. CRM uses integrated software and databases to support customer-focused processes across acquiring, retaining, and understanding customers. The objectives of CRM are to create value for both customers and the company through competitive advantage, increased customer service, and lower marketing costs.
Reimagining the Digital Market Experience
Learn how future-ready enterprises will use cognitive processes to drive great customer experience initiatives. With insight-driven, automated decisioning engines and predictive models driving deeper human engagement, see how these cognitive models are leading up to increased brand affinity and consumer loyalty. Learn more: https://www.hybris.com/marketing
Amazon Business Model
The document provides an overview of Amazon's business model. It describes Amazon's mission, vision, values and core strategies. It outlines Amazon's three customer sets and how it captures attention through its website. It then details the evolution of Amazon's business model, including its expansion into ebooks/Kindle, diversification of revenue streams, and geographical growth. The document also examines Amazon's sales breakdown and international expansion. It concludes that Amazon has grown significantly by logically expanding its resources and channels.
E-CRM
The document discusses customer relationship management (CRM) and its evolution with technology. It explains that CRM aims to optimize profitability through enhanced customer satisfaction, automating and enhancing customer-centric processes. eCRM expands traditional CRM by integrating electronic channels like web and wireless technologies. Effective eCRM requires understanding customers, capturing and analyzing data, and providing personalized, targeted experiences across channels to improve customer retention and reduce costs.
Accenture Case Competition
Team Elevation proposes ways for TravelEZ to cut costs, increase revenue, and gain a competitive edge. They recommend moving infrastructure to the cloud to reduce overhead costs and allow scalability. They also suggest upgrading the ERP system, expanding the loyalty program using data analytics, growing social media marketing, and launching a corporate travel management solution to tap the $214.7 billion business travel market. A timeline outlines plans for development, testing, data collection, negotiations and launches over the next 30 months.
Oracle Retail - Insight Driven Retailing
The document discusses Oracle's approach to insight-driven retailing for retailers. It summarizes implementations of Oracle's retail suite for department stores, grocery retailers, and multi-national manufacturers. It then outlines the challenges facing retailers like inflation, fuel prices, and store saturation. The document proposes that Oracle's fusion technology and insight-driven approach can help retailers make optimized decisions across merchandising, supply chain, and operations to improve performance.
Supply Chain Management
This document discusses supply chain management (SCM) best practices. It provides an overview of SCM, including key objectives and challenges. SCM integration can provide benefits like increased visibility, cost reductions, and improved service levels. The document also outlines next generation SCM solutions, how to measure SCM success, and how small and medium enterprises can adopt SCM practices. It concludes with an explanation of the Supply Chain Operations Reference model (SCOR) framework.
Lec i sait_crm
This document discusses customer relationship management (CRM) strategies and tools. It provides a history of CRM from the late 1980s to the present day. It then discusses key CRM concepts like building customer-focused businesses, maintaining customer relationships over time from prospects to partners, and using CRM tools for sales, marketing and customer service functions. Specific company examples of CRM implementation are also summarized.
Ril enliven cem__banking_presentation
The document discusses enlivenCEM, a customer experience management solution that uses analytics to provide actionable insights. It aims to help banks better understand their customers, improve customer retention, and increase cross-selling. EnlivenCEM provides a 360-degree view of individual customers, analyzes transactional data, and recommends next best actions to deliver personalized experiences. Major features include processing large amounts of customer data from various sources, configurable analytics, and guidance to resolve issues and improve products based on customer insights.
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Amazon presentation and case study analysing ebusiness strategies
- 1. Name- Annesha Banerjee Case Study-Amazon Roll number-168905
- 3. HISTORY
- 6. INFORMATION SYSTEMS UTILIZED FOR INTERNET ACTIVITY Transaction processing system 1-click purchase Secure Credit/debit card payment Recommendation System Interactive searching System Supply Chain Management (SCM) Enterprise Resource Management (ERP System) Customer Relation Management (CRM) NATURE- INFORMATION SYSTEM BUSINESS STRATEGIES APPLIED FOR INTERNET ACTIVITY • Smart Innovation Strategy • Customer Relation Management Strategy Limitless inventory Customer Care High margin, lowest price. • Limitless Inventory Serving few needs of many customer Serving broad needs of few customer Serving broad needs of many customers • E-crm
- 7. BUSINESS STRATEGies ADAPTED Customer Segment (CS) Cost Structure(C$) Customer Relationship (CR) Channels (CH) Revenue Streams (R$) Key Resources (KR) Key Partnerships (KP) Key Activities (KA) Value Proposition (VP) Capital efficien cy Inventor y turnove r Cash generati ve cycle Maximize Profit Dollars, Not Margins
- 8. BUSINESS RE-ENGENERING BRICKSN MORTARS The company opened its seventh US bookshop in New York on Thursday, drawing a steady stream of selfie-snapping gawkers, tourists and loyal shoppers who revelled in the novelty experience of shopping in person. Amazon opened its first bookshop in Seattle in 2015. By the end of the year, it plans to have 13 in the US. It's also expanded its physical footprint on university campuses and is experimenting with grocery and convenience shops.
- 9. REVENUE MODEL AND BUSINESS INTEGRATION
- 11. RECOMENDATION Amazon go Amazon is giving a tough competition to Wal-Mart in US, the new concept of amazon go will give it edge over Wal-Mart. But instead of restricting the shop floor only to Us, spreading it into the international market will boost up the revenue to an higher extent and will open a new dimension in the Brick n mortar segment, making Amazon a much bigger player than what it is presently.
- 12. CONCLUSION Evolution • Logical path • Resources & Channels • B2C, B2B Expansion • New markets • Strength of Brand • “Earth’s biggest selection” Attention Economy • Community & Stickiness • Trust • Customer Experience
- 14. FromA-Z Thankyou