3. Intended Learning Outcomes:-
1. Define health promotion and discuss its
importance.
2. Discuss social preconditions and five key areas of
action outlined in Ottawa Charter for Health
Promotion (1986).
3. Identify different approaches to health
promotion
4. Health Promotion
Health promotion
combination of educational, social
environmental actions conducive to
is defined as any
and
the
health of a population of a geographically
defined area.
Health promotion is the processes of
enabling people to increase control over (the
determinants
their health.
of health), and to improve
5. Health Promotion
History of Health promotion:
• In the beginning of 19th century rapid
industrialization led to poor and overcrowded
living and working conditions in big cities.
This led to epidemics of infectious diseases.
•As a result social and municipal reforms
were introduced to control water supply, food
supply, sewage disposal etc.
for
example
Public Health Act (1875) in the U.K.
10. Health Promotion
•By the late 19th century, epidemics of infectious
diseases receded and the focus shifted from
environmental measures to educational
approach, targeting individuals to change
personal attitudes and behavior to remain healthy.
This approach was ‘disease specific’ and most of
the time led to ‘victim blaming’.
14. Health Promotion
‘The individual is responsible for the
conduct of his life but the society is
largely responsible for the conditions
of life’.
15. References:
1-Burt AB, Eklund SA. Dentistry, Dental Practice and
the Community. 6th Ed 2005, W. B. Saunders Company,
Chapter No.5.
2-Daly B, Watt R, Batchelor P,Treasure E. Essential
Dental Public Health. Ist Ed 2005, Oxford
University Press, Chapter 9.