2. Vision:
A Global Software & Marketing Solutions Company
People First Approach Innovating on Design & Technology
We put ‘Open’ back in the Source & ‘Inbound’ back in the Marketing
Mission:
Strive to simplify by design & scale with new technologies
ROI focused approach to automation
About OneLeap
OneLeap
4. Customized
Business Apps
Business Intelligence
/ Analytics
Business Process
Automation
Web & Enterprise
Portals
Brand
Management
Media Content
Distribution
Solution Offering
Application
Management
5. Wire framing
/ Prototyping
/ UI/UX
Responsive
Mobile
Development
Word Press
CMS
Integration
Ecommerce
Integration
Optimization
& Security
Designing
UX
Cross
Compiled
Development
Cloud
Syncing
Custom /
REST-JSON /
SOAP-XML
API’s
Push
Notifications
/ Analytics
Search
Engine
Optimization
SEM,
Shopping
ads
Social media
marketing
SMO
(Facebook,
Twitter, G+)
Email
Marketing &
Retargeting
SMS / Missed
Call
Campaigns
Gamification
/ ROI /
Loyalty
Engines
Contests on
Facebook,
Twitter
Social Media
Apps
Microsites
Ecommerce
Tracking
ROAS Based
Reporting
Goal / Event
tracking
HeatMaps &
Form
Dropout
reports
Lead /
Conversion
Reporting
Logo /
Merchandise
Design
Graphic
Design
Product
Design
(Digital)
UI/UX (Web &
Mobile)
Information
Architecture
CONSULTING
Website
Development
Mobile Apps
Digital
Marketing Engagement Insights &
Analytics
Design/
Branding
Services Offering
7. Case Study – VH1
VH1 App:
Developed content driven mobile application for iOS & Android Streaming TV Shows,
Featured Artists Tweets, Top Ten Tracks, Concerts/Events & News Feed
All of it synced with a powerful Content Management System
8. Case Study - PlaySports
PlaySports App:
Create Games, Teams, Book Grounds, Tournaments, Invite Friends, Chat, Re-Discover a
Healthy New Life
9. Case Study - HealthZo
HealthZo App:
Find Doctors, Clinics, Order Medicines, Maintain Vitals, Reports,
Personal Healthcare Records and Medical Help App.
10. Case Study - ThinkZik
ThinkZik App:
Create a Personalized Whitelabelled Company App / School App / NGO App
Post Updates, Chat, Events Calendar, Meetings & RSVP, Set Reminders.
11. Case Study - Vodafone
Vodafone App:
Designed Sales Enablement application with Gamification and Redemption
12. Case Study - Hungama
Hungama Website:
Developed responsive Design Website for
Hungama.org
Elegantly drives the visitor through the various Group
Companies, Products, Clients
Most importantly “Fun of working in Hungama” to
create more Hungama.
13. Case Study – KYC App
DecipherIT - KYC App:
A Simple KYC-Feedback-Survey Mobile Product, which has a powerful backend used to
pivot data, take actions as per the insights available from the reporting built in as well.
14. Showcase – CRM
BizBudd - CRM System:
The first responsive & gamified CRM, takes sales enablement & engagement to a new
level. Added modules help involve Operations, HR, Marketing teams on board as well.
15. Case Study – Citrus Pay
Citrus Pay - Digital Marketing
A host of activities were performed to improve branding, exposure, increase
conversions and more:
Google Ad campaign
Landing Pages
Social Media Campaign
Advanced Goal Tracking
SEO
SMO
Responsive Website with CMS
A/B testing
16. Case Study – Citrus Pay
Month
Citrus
Website
Google
ads
Organic
traffic
Others Total
Oct 144 104 19 19 286
Nov 200 172 14 23 409
Dec 184 135 78 139 536
Jan 293 231 54 129 707
Feb 433 143 70 29 675
Mar 427 135 63 48 673
Lead conversion:
In a period of 6 months the overall conversion increased by 235% from overall sources. The above
is a breakup of conversion sources from our digital marketing activities such as SEO, Google ad
campaigns, Social Media Marketing and more.
17. Case Study – Citrus Pay
Month ROAS
Conv
(20%)
October 3.17 57
November 4.97 82
December 8.3 107
January 7.11 141
February 9.55 135
March 10.45 135
Return on Ad spend:
The ROAS from overall conversions spiked upto 10. We assumed a 20% conversion rate from the
leads generated from our digital marketing campaigns.
