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Bundled Pricing, Product Attribute Differentiation, Customers Willingness to Pay and Human
Capital are ways in which a business can gain a competitive advantage.
Discuss these ways mentioned above and relate it to a business that provides tour guide services.
Be sure to give examples regarding the tour guide business in your discussion.

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  • 1. Bundled Pricing, Product Attribute Differentiation, Customers Willingness to Pay and Human Capital are ways in which a business can gain a competitive advantage. Discuss these ways mentioned above and relate it to a business that provides tour guide services. Be sure to give examples regarding the tour guide business in your discussion.