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1 of 9
CANDIDATE EXPERIENCE:
the key to a powerful employment brand
MEET YOUR PRESENTER
Craig Sweeney
2
CRAIG SWEENEY
@RPO_Craig
As Director of Recruitment Solutions-EMEA, Craig heads up
WilsonHCG’s business solutions across the region. He is also
involved in the company's EMEA marketing activities and
runs a number of networking events across the U.K. Prior to
joining the company, Craig worked for a number of years for a
major recruitment firm, latterly as Operations Director.
He spent his early career with an IT agency.
ABOUT WILSONHCG
better people, better business.®
3
HISTORY
• Founded in 2002
• Global headquarters in Tampa, FL
• EMEA headquarters in London
• Offices: Manchester, New York City, Sydney and Toronto
CAPABILITIES
• Recruitment Process Outsourcing
• Human Capital Consulting
• Managed Services Provider
DELIVERY MODEL
• Full-time employees (not contractors)
• Dedicated delivery teams
• Hybrid model (on-site and virtual)
DIFFERENTIATORS
• Business-impacting roles
• Value-added services
• RPO: Redefined®
CANDIDATE EXPERIENCE
why is it so important?
4
Impacts
your company’s
bottom line
Encourages
referrals
Builds
brand
loyalty
Shows that
employees and
future employees
are valued
Influences
retention
and
attraction
CANDIDATE
EXPERIENCE
CANDIDATE EXPERIENCE
what does WilsonHCG do to maintain and innovate our candidate experience?
5
CANDIDATE EXPERIENCE
optimising the candidate experience
6
CANDIDATE EXPERIENCE
leadership participation is key
7
of CEOs are worried about employer branding as their own task and over one-third
of them feel their HR workers are responsible for it.
Universum Research
60%
CANDIDATE
EXPERIENCE
what are the challenges?
?
THANK YOU!
questions and answers

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Candidate Experience: Elevate Your Employer Brand

  • 1. CANDIDATE EXPERIENCE: the key to a powerful employment brand
  • 2. MEET YOUR PRESENTER Craig Sweeney 2 CRAIG SWEENEY @RPO_Craig As Director of Recruitment Solutions-EMEA, Craig heads up WilsonHCG’s business solutions across the region. He is also involved in the company's EMEA marketing activities and runs a number of networking events across the U.K. Prior to joining the company, Craig worked for a number of years for a major recruitment firm, latterly as Operations Director. He spent his early career with an IT agency.
  • 3. ABOUT WILSONHCG better people, better business.® 3 HISTORY • Founded in 2002 • Global headquarters in Tampa, FL • EMEA headquarters in London • Offices: Manchester, New York City, Sydney and Toronto CAPABILITIES • Recruitment Process Outsourcing • Human Capital Consulting • Managed Services Provider DELIVERY MODEL • Full-time employees (not contractors) • Dedicated delivery teams • Hybrid model (on-site and virtual) DIFFERENTIATORS • Business-impacting roles • Value-added services • RPO: Redefined®
  • 4. CANDIDATE EXPERIENCE why is it so important? 4 Impacts your company’s bottom line Encourages referrals Builds brand loyalty Shows that employees and future employees are valued Influences retention and attraction CANDIDATE EXPERIENCE
  • 5. CANDIDATE EXPERIENCE what does WilsonHCG do to maintain and innovate our candidate experience? 5
  • 6. CANDIDATE EXPERIENCE optimising the candidate experience 6
  • 7. CANDIDATE EXPERIENCE leadership participation is key 7 of CEOs are worried about employer branding as their own task and over one-third of them feel their HR workers are responsible for it. Universum Research 60%