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Will Hanke
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From the St Louis Publisher's Assn meeting in January, 2015
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Leveraging Amazon Kindle for More Exposure
1.
LEVERAGING AMAZON KINDLE FOR MORE EXPOSURE Will
Hanke
2.
5 Steps to
Self Publishing on Kindle
3.
Q&A at the
End
4.
5.
B&N Nook
6.
Sony Kobo
7.
Digiland’s 7” Tablet
8.
Pandigital Novel
9.
10.
Amazon’s E-Book Market
Share
11.
Kindle App: Many
Devices
12.
5 Steps to
Self Publishing on Kindle
13.
Your Book
14.
1. Sign Up
as a Publisher
15.
Three Options
16.
17.
http://kdp.amazon.com
18.
2. Format &
Design for Kindle
19.
Amazon Formatting Guide kdp.amazon.com/help?topicId=A17W8UM0MMSQX6
20.
DIY Formatting calibre-ebook.com
21.
Cheap/Crappy Formatting
22.
Pay Someone
23.
Kindle “Previewer” app
24.
3. Upload /
Publish
25.
Add a New
Title
26.
Book Details: Use
Keywords
27.
Rights & Target
Audience
28.
Category Selection
29.
Be Picky with
Keywords
30.
Release & Book
Cover
31.
Recommended Minimums 625 pixels 1000
pixels (2500)
32.
Recommended Minimums 72 dpi >50Mb
33.
This. Is. Bad.
34.
Pay Someone
35.
Upload!
36.
Acceptable Formats • Word
(.doc or .docx) • ePub • PDF • HTML • Text
37.
Success!
38.
39.
Kindle “Previewer” app
40.
Choose Where it
Publishes
41.
Money
42.
Money
43.
Money
44.
MatchBook & Lending
45.
Your Bookshelf
46.
4. Promote
47.
Share Your SEO’d
Link
48.
Share Your SEO’d
Link
49.
Share Your SEO’d
Link
50.
Share Your SEO’d
Link http://www.amazon.com/Defeating-Internet- Boogeyman-Reputation-Management- ebook/dp/B00LAG1124/ref=sr_1_1?ie=UTF8 &qid=1421085898&sr=8- 1&keywords=seo+social+internet+hanke
51.
Get (Legit) Reviews
52.
Get (Legit) Reviews storycartel.com
53.
Give Something Away
54.
5. Do the
Extra Stuff
55.
Be Your First
Customer
56.
Should You Enroll
in KDP Select?
57.
KDP Select Details •
90 Day Enrollment Period • Can’t Publish Elsewhere (digitally) • Increased Reach on Amazon • $hare of monthly ‘KDP Select Global Fund’ • Promotion Tools
58.
Borrowing/Prime Members
59.
KDP Select Promotions
60.
KDP Select Promotions
61.
Build Your Author
Page amazon.com/author/willhanke
62.
Author Central authorcentral.amazon.com
63.
Watch Your Rankings!
64.
Let’s Review 1. Sign
up as a publisher
65.
Let’s Review 1. Sign
up as a publisher 2. Format & Design
66.
Let’s Review 1. Sign
up as a publisher 2. Format & Design 3. Upload/Publish
67.
Let’s Review 1. Sign
up as a publisher 2. Format & Design 3. Upload/Publish 4. Promote
68.
Let’s Review 1. Sign
up as a publisher 2. Format & Design 3. Upload/Publish 4. Promote 5. Do the Extra Stuff
69.
Questions
70.
How Facebook Advertising
Can Boost Your Profits Thursday Jan 22 7:00 PM Spazio’s Westport Just $10 RedCanoeMedia.com/meetup/
71.
Just $1 RedCanoeMedia.com/elite/
72.
Thank You! 314-514-5SEO
Download now