The document discusses the unveiling of a mobile game platform called 'Direct Games' by VK.com that aims to revolutionize the casual gaming space. It emphasizes the success of small game developers over big companies due to enthusiasm and innovative ideas, as highlighted by Pavel Durov. The platform will feature a limited selection of free games and social mechanics to enhance user engagement and support for free-to-play games with in-app purchases.

1. Game Platform

2. Unveiling Direct Games
Maksim Babichev, VK.com, Head of Games

3. 2008
“The most successful games are more ofter created by small and no-name companies. Big ones are more
often crash. That is because enthusiasm and faith are incommensurably more important than money and
connections. You will be tried to convince in the opposite. But David kills the Goliath. Always.”
- Pavel Durov, VK.com ex-CEO and founder

4. Mobile game platform
2014

6. 20 7

7. Direct Games

9. Direct games is a new milestone in the casual
game’s era

10. In the games catalog in
VK’s official mobile apps
* coming on Android soon
** iOS will come later
Where?

11. Little amount of games
plus free featurings such
as New Games, Editors’
choice, and custom
selections
Traffic

12. Classic ones: invites,
requests, sharing
Plus friends’ activity feed
Plus leaderboard and
sharing to messages
Social mechanics

13. Platform is designed for
f2p games
In-app purchases via VK
votes
Money

14. Small and fast game
Plus all social mechanics
How to get on board?

15. May the platform be with you