Label shows complete information of product,and a good label technology makes packaging more attractive.

1. When you try to develop a new packaging from the perspective of the
label, you should consider of a certain priority. On this basis, using your
imagination and identifying expectation and then you should find suitable
technology to achieve it.
Clear plan is second to none
Before development of packaging product , the first is to make short-time
desired shelf effect and long-term branding effect clear. It is a wise
choice to develop a long-term business plan that will make time and
money more productive. In general, technology can be superimposed on
each other, thus creates brand story which is creative and resonant.
Both enjoyment and functionality

2. Nowadays the ways to please consumer various,
while you should analyze what the way you take should analyze
specific issues in specific ways. For example, beer or wine
packaging usually creates a humorous effect successfully. The
same way applied in a care product is difficult to follow. In
household care products, it is important to use functionality or
usability design to enhance the using experience. However, it
will be exaggerated in applying to food area. Understanding the
consumption habits of each type of product users, and then try to
get their recognition and love through improving the added
value of product package or lifestyle interesting.
Unique security strategy is essential
Plenty of label technology can be used as entry-level brand protection
initiatives, so patterns, processing effects and printing technology can
provide brand protection by Anti-counterfeiting measure. However, real
brand protection requires a more strategic solution. As brand’s value is
inestimable, it is often based on consumer’s trust to product. Usually, it is
really hard to take the first step to brand protection strategy. Although
many entry-level safeguards do not require costly investment and own
scalability, brand protection is hard to land without both a comprehensive
risk assessment and security strategy.

3. Metallic printing ink is the icing on the cake
Nowadays, metallic printing ink can be applied to more and more printing
processes, and as well the increasing range of substrates. The metallic
printing ink on the shrink label can bear a 25% shrinkage and keep the
original effect of the product.