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Featured Webinar:
How Cashpor increased
their mail service
performance by adopting
cloud email archival
Welcome to the webinar!
Duration:
1 hour, starting at 3 PM IST,
including 15-min Q&A
Guest Speakers
Our Speaker
Mr. Anjan Kumar Kar
Head Software Development
Cashpor Micro Credit
Mr. Krishnan Mani
Solutions Architect
Amazon Internet Services Pvt. ltd.
Mr. Ashok Malaviya
Co Founder
Mithi Software
Technologies
Wednesday, September 27, 2017
In this webinar, we’ll talk about
 Basics of Email Archiving
 Why the Vaultastic platform is a preferred choice for email archival on cloud
 Performance impact of using Hierarchical Storage Architecture
 Customer speak on How Cashpor increased mail service performance with
Cloud Email Archival
 Amazon speak on how the AWS platform is designed to deliver consistent
performance, hands free
 You Ask we Answer
Keeping a read-only copy
of every mail sent and
received by your users in
an email vault.
What is Email Archiving?
60% of business critical information is stored
exclusively in email - IDC
4GB is the average annual growth in a user's archive
account -Mithi
126 messages are expected to be sent and received,
on average, per business user per day, by the end of
2019 – Radicati
So, a 200 user company will accumulate more than 1
TB of data in 1 year and this will keep growing year
after year.
The Trend today
It’s a Digital Economy Now
and Data is more valuable than
ever before. 
Keep Business Email Safe on the Cloud
Why Archive Email #1
Why Archive Email #2
60% Critical data is in Email. Do
more with it.
Discover useful information, Recover ‘lost’
information, Uncover valuable data, Gain insights
Why Archive Email #3
Managing Risks and ensuring
Compliance is critical to a
disruption free business
Store email in Tamper Proof vaults, Search and
Export selectively.
Why Archive Email #4
Old Methods have
run their course &
are a Drain on
productivity
Simplify Email Management.
Data Security and Availability
is critical to business
continuity.
Extreme Data Durability:
99.99999999999%
Why Archive Email #5
Migrating Large Volumes of
Data is slow, challenging and
vendor dependent
Access archived email during Outages, Down
times and Migrations
Why Archive Email #6
Hierarchical Storage Architecture
Why Archive Email #7
Storing email in 3 tiers, across
Hot, Warm and Cold store, based
on the frequency of access can
improve primary mail service
performance by a high order.
How does email archiving work?
Why Archive Emails
on the Cloud?
Cloud Archiving Benefit #1
Data on a separate operational
Infrastructure
Cloud Archiving Benefit #2
Robust, High performance and
Scalable platform
Cloud Archiving Benefit #3
99.99999999999%
Cloud Archiving Benefit #4
No infrastructure
Why Vaultastic?
True SaaS
•Pay as You Go
•Self Service
•No Infrastructure
•SLA backed warranties
•Strong Data Integrity
Secure Platform
Strong Global Certifications, Millions of customers,
SLAs, Shared Security Model, Encrypted Storage
Secure Application
Tamper Proof Archives, Encrypted Vault,
Encrypted transmission, Role based admin, Strong
Audit trails.
Total Security
In-line email archiving
Archive before Delivery
Works with Zimbra, Lotus Notes, Mdaemon, MS
Exchange, Postfix, Office 365, G Suite and other
on-premise as well as cloud email solutions
Cross Platform
Elastic Infinite Storage
Unlimited Storage
• Options for Bulk data import and Export
using AWS Snowball
• Individual users can Export data in PST
or EML
• Historical email data in EML or PST
format can be uploaded to Vaultastic
Easy Data in Easy Data out
Pay only for what you use
Flexible Mixed Plans
Leverage all that accumulated data to drive
decisions
EDiscovery
e
• The hot store is typically on the primary mail
system and has only recent mail of a specific
duration e.g. 6 months
• This improves the performance of the server
and the client too, since there is less sync,
update and search
Tiered Storage - Hierarchical Store
• All mail older than the specific duration is
stored and accessed from a separate
warm/cold store reducing the load on the
primary mail server
• Technically each user has two access points to
check their mail
• This also helps to drive down the cost of the
more expensive hot store
Tiered Storage - Hierarchical Store
Cashpor Micro Credit –
Increasing mail service
performance with cloud
email archival
Mr. Anjan Kumar Kar
Head – Software Development
Cashpor Micro Credit
• Cashpor is a not-for-profit company founded in
1996 and is based in Varanasi, India.
• The company has microfinanced over 800,000
clients who are below the poverty line in India
• Cashpor is 4th
in the world and 2nd
in India,
amongst profitable microfinance institutiions
• Currently, the company is in 25 regions, across 5
states in India
Cashpor Micro Credit Business
Mailing Setup
• Cashpor accesses all mails using Exchange, with
mails present on individual exchange vaults
• Scheduled backups are taken on storage devices
stored in-premise
• Mails need to be accessed from anywhere and at
anytime
The Requirement
• A large storage space in order to improve mail
service performance
• An online backup solution, providing
guaranteed data security and act as a disaster
recovery mechanism
• An easily accessible mail store to reduce
dependency on the IT team
Solution
• Vaultastic is seamlessly integrated with the primary
mail platform, ensuring automatic email backup
• No need for any infrastructure or intervention from the
Cashpor teams
• Cashpor can now set automatic retention policies on
primary mailboxes with no need to backup on
individual accounts
• Cashpor employees can freely access their old mails
with no dependency on IT
Conclusion

Vaultatic has a very good user interface and
is very intuitive

Unlimited Storage has brought relief from
the fear of running out of space

There is no longer a need of making any
storage infrastructure investments, saving
funds
http://www.cashpor.in/index.html
How the AWS platform
is designed to deliver
consistent high
performance
Mr. Krishnan Mani
Solutions Architect
Amazon Internet Services Pvt. ltd.
Email: krishman@amazon.com
Elasticity with AWS
• Elastic “by request”: The ability to scale resources, just in time, in response
to need, both scale out (++) and scale in (--)
• Elastic “by design”: The inherent capability of services to scale automatically
to customer needs without requiring any prior notice, or incurring fixed costs
or minimums.
© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
ELASTIC
“BY
REQUEST”
Simple Application Architecture
Elastic Load
Balancing Amazon
EC2 app
instances
Clients
Amazon
DynamoD
B
Business
logic
© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Triad of Services
Latency
Utilization
CloudWatchAuto Scaling
Elastic
Load
Balancing
Auto Scaling
group
Execute
AS Policy
© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Auto Scaling Basic Lifecycle
instances
Auto Scaling
group
Scale
Out
Scale
Out
Amazon
CloudWatch
Scheduled
Event
Scale
In
Scale
In
Amazon
CloudWatch
Scheduled
Event
Launch
Instance
Attach to Group
Detach
from
Group
Terminat
e
Instance
X
© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
ELASTIC
“BY DESIGN”
Examples of elasticity of AWS services
• S3
• Customers can store an unlimited number of objects in a given bucket. A
single object can be upto 5 TB in size
• There is no provisioning or other action required ahead of time to put, get,
list, delete, and work with objects in S3.
• S3’s ability to serve customer traffic scales as the request rates grow.
Remember the service limits and how to architect for scale within service limits!
• VPC network components
• Managed network components (e.g. “NAT Gateway”) scale automatically
with data transit volumes with no single point of failure.
© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
You Ask We Answer
For more info Visit
https://www.vaultastic.com
Drop in your Queries @
Sales@vaultastic.com
Get in touch
Thank you !

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Featured Webinar: How Cashpor increased their mail service performance by adopting cloud email archival

  • 1. Featured Webinar: How Cashpor increased their mail service performance by adopting cloud email archival Welcome to the webinar! Duration: 1 hour, starting at 3 PM IST, including 15-min Q&A Guest Speakers Our Speaker Mr. Anjan Kumar Kar Head Software Development Cashpor Micro Credit Mr. Krishnan Mani Solutions Architect Amazon Internet Services Pvt. ltd. Mr. Ashok Malaviya Co Founder Mithi Software Technologies Wednesday, September 27, 2017
  • 2. In this webinar, we’ll talk about  Basics of Email Archiving  Why the Vaultastic platform is a preferred choice for email archival on cloud  Performance impact of using Hierarchical Storage Architecture  Customer speak on How Cashpor increased mail service performance with Cloud Email Archival  Amazon speak on how the AWS platform is designed to deliver consistent performance, hands free  You Ask we Answer
  • 3. Keeping a read-only copy of every mail sent and received by your users in an email vault. What is Email Archiving?
  • 4. 60% of business critical information is stored exclusively in email - IDC 4GB is the average annual growth in a user's archive account -Mithi 126 messages are expected to be sent and received, on average, per business user per day, by the end of 2019 – Radicati So, a 200 user company will accumulate more than 1 TB of data in 1 year and this will keep growing year after year. The Trend today
  • 5. It’s a Digital Economy Now and Data is more valuable than ever before.  Keep Business Email Safe on the Cloud Why Archive Email #1
  • 6. Why Archive Email #2 60% Critical data is in Email. Do more with it. Discover useful information, Recover ‘lost’ information, Uncover valuable data, Gain insights
  • 7. Why Archive Email #3 Managing Risks and ensuring Compliance is critical to a disruption free business Store email in Tamper Proof vaults, Search and Export selectively.
  • 8. Why Archive Email #4 Old Methods have run their course & are a Drain on productivity Simplify Email Management.
  • 9. Data Security and Availability is critical to business continuity. Extreme Data Durability: 99.99999999999% Why Archive Email #5
  • 10. Migrating Large Volumes of Data is slow, challenging and vendor dependent Access archived email during Outages, Down times and Migrations Why Archive Email #6
  • 11. Hierarchical Storage Architecture Why Archive Email #7 Storing email in 3 tiers, across Hot, Warm and Cold store, based on the frequency of access can improve primary mail service performance by a high order.
  • 12. How does email archiving work?
  • 13. Why Archive Emails on the Cloud?
  • 14. Cloud Archiving Benefit #1 Data on a separate operational Infrastructure
  • 15. Cloud Archiving Benefit #2 Robust, High performance and Scalable platform
  • 16. Cloud Archiving Benefit #3 99.99999999999%
  • 17. Cloud Archiving Benefit #4 No infrastructure
  • 19. True SaaS •Pay as You Go •Self Service •No Infrastructure •SLA backed warranties •Strong Data Integrity
  • 20. Secure Platform Strong Global Certifications, Millions of customers, SLAs, Shared Security Model, Encrypted Storage Secure Application Tamper Proof Archives, Encrypted Vault, Encrypted transmission, Role based admin, Strong Audit trails. Total Security
  • 22. Works with Zimbra, Lotus Notes, Mdaemon, MS Exchange, Postfix, Office 365, G Suite and other on-premise as well as cloud email solutions Cross Platform
  • 24. • Options for Bulk data import and Export using AWS Snowball • Individual users can Export data in PST or EML • Historical email data in EML or PST format can be uploaded to Vaultastic Easy Data in Easy Data out
  • 25. Pay only for what you use Flexible Mixed Plans
  • 26. Leverage all that accumulated data to drive decisions EDiscovery e
  • 27. • The hot store is typically on the primary mail system and has only recent mail of a specific duration e.g. 6 months • This improves the performance of the server and the client too, since there is less sync, update and search Tiered Storage - Hierarchical Store
  • 28. • All mail older than the specific duration is stored and accessed from a separate warm/cold store reducing the load on the primary mail server • Technically each user has two access points to check their mail • This also helps to drive down the cost of the more expensive hot store Tiered Storage - Hierarchical Store
  • 29. Cashpor Micro Credit – Increasing mail service performance with cloud email archival Mr. Anjan Kumar Kar Head – Software Development Cashpor Micro Credit
  • 30. • Cashpor is a not-for-profit company founded in 1996 and is based in Varanasi, India. • The company has microfinanced over 800,000 clients who are below the poverty line in India • Cashpor is 4th in the world and 2nd in India, amongst profitable microfinance institutiions • Currently, the company is in 25 regions, across 5 states in India Cashpor Micro Credit Business
  • 31. Mailing Setup • Cashpor accesses all mails using Exchange, with mails present on individual exchange vaults • Scheduled backups are taken on storage devices stored in-premise • Mails need to be accessed from anywhere and at anytime
  • 32. The Requirement • A large storage space in order to improve mail service performance • An online backup solution, providing guaranteed data security and act as a disaster recovery mechanism • An easily accessible mail store to reduce dependency on the IT team
  • 33. Solution • Vaultastic is seamlessly integrated with the primary mail platform, ensuring automatic email backup • No need for any infrastructure or intervention from the Cashpor teams • Cashpor can now set automatic retention policies on primary mailboxes with no need to backup on individual accounts • Cashpor employees can freely access their old mails with no dependency on IT
  • 34. Conclusion  Vaultatic has a very good user interface and is very intuitive  Unlimited Storage has brought relief from the fear of running out of space  There is no longer a need of making any storage infrastructure investments, saving funds
  • 36. How the AWS platform is designed to deliver consistent high performance Mr. Krishnan Mani Solutions Architect Amazon Internet Services Pvt. ltd. Email: krishman@amazon.com
  • 37. Elasticity with AWS • Elastic “by request”: The ability to scale resources, just in time, in response to need, both scale out (++) and scale in (--) • Elastic “by design”: The inherent capability of services to scale automatically to customer needs without requiring any prior notice, or incurring fixed costs or minimums. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
  • 39. Simple Application Architecture Elastic Load Balancing Amazon EC2 app instances Clients Amazon DynamoD B Business logic © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
  • 40. Triad of Services Latency Utilization CloudWatchAuto Scaling Elastic Load Balancing Auto Scaling group Execute AS Policy © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
  • 41. Auto Scaling Basic Lifecycle instances Auto Scaling group Scale Out Scale Out Amazon CloudWatch Scheduled Event Scale In Scale In Amazon CloudWatch Scheduled Event Launch Instance Attach to Group Detach from Group Terminat e Instance X © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
  • 43. Examples of elasticity of AWS services • S3 • Customers can store an unlimited number of objects in a given bucket. A single object can be upto 5 TB in size • There is no provisioning or other action required ahead of time to put, get, list, delete, and work with objects in S3. • S3’s ability to serve customer traffic scales as the request rates grow. Remember the service limits and how to architect for scale within service limits! • VPC network components • Managed network components (e.g. “NAT Gateway”) scale automatically with data transit volumes with no single point of failure. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
  • 44. You Ask We Answer
  • 45. For more info Visit https://www.vaultastic.com Drop in your Queries @ Sales@vaultastic.com Get in touch Thank you !

Editor's Notes

  1. Very good afternoon to all of you, my name is Ashok Malaviya. I will be taking you through this joint webinar which we have. To start with, let me just give you a very brief introduction about how we are going to conduct this webinar. So this is a joint webinar between Mithi, where I will be presenting Mithi, and this will be followed by a brief talk by one of our customers, Cashpor Micro Credit. Mr. Anjan will be taking us through his own experience of using Vaultastic and what advantages it offers. And to wrap it up, we’ll have Mr. Krishnan Mani, from Amazon Web Services, and he will give his own perspective on the Amazon infrastructure and how it really helps in the whole scheme of things. So the agenda for today is that we’ll be basically touching upon the following topics. One is email archiving, what is email archiving and why is it necessary and second point is, why Vaultastic, when it comes to email archiving. There are several other solutions available in the market, so why particularly Vaultastic. Third topic that we’ll cover is the performance impact, how does, I mean, Mr. Anjan would be sharing his own experience regarding the performance. We will be doing a little deep dive and explaining to you as to why and how the performance is better than, or what have we done to make the performance good. Then this will be followed by Cashpor, Mr. Anjan, sharing his views on his experience on using Vaultastic and he we will be touching upon the performance. What is the kind of performance he is experiencing. Followed by Amazon speak on AWS platform and how it is designed to deliver consistent performance, and then lastly we will have the Q&A session. So I would request you guys, that if you have any questions, anything that crosses your minds, any doubts, please note it down. We have a separate time slot for that. So we will be very glad to answer your questions. Okay, so what is email archiving? What we are saying is that email is the principle mode of communication in all businesses. It still remains the number one mode of communication. Now you need to secure this mail data, it is a no-brainer, because with a lot of email getting transacted, a lot of information is getting exchanged and you need to secure this. Now email archiving is, to simply put, is that there is a copy of each and every incoming and outgoing mail, which is kept at a separate location which we call as an email vault and this is where it is secured. Data once it enters the archival vault, is immutable, that is, cannot be deleted, so simply put, when I send a mail to somebody, a copy of that mail, before it even reaches a person, is kept in a separate vault or a separate storage, that is what we mean by email archiving. What is the trend today? Now you can look at all these triggers, but basically, what we are trying to say, this must be your own experience also, that email data is continuously increasing, if you were getting 10 mails in a day, 3 years back, today you would be getting anywhere between 200-300 mails per day. So email today is continuously increasing, we get copies of mails, we get alerts, we get messages, so lots of mails, I mean that is the principle mode of communication. And if you consider, that on an average a person is, lets say transacting 4Gb of mail data viz. approximately 126 massages sent and received on average per day, that in a company which has got 200 people, we are talking about accumulative data of 1 TB in a year. So that is a lot of data. Now this data needs to be secured, this data needs to be kept in a place, where it can be retrieved, it can be used, it can be referred to, and of course you cannot afford to lose any of this data. So basically we are saying that mail transaction is increasing, mail data is increasing everyday and it will continue to increase and that’s where archival becomes important, to manage your mail data. Why archive mail? Number one what we are saying is, a lot of valuable information is there on your mail, for example, I have even seen people even send out their cheque details, purchase orders, confirmations, I mean everything is there on the mail. Most people from when they are sitting on their desk, or on their laptop, one application which they are continuously referring to or working on is mail. So a lot of business gets transacted on mail, a lot of information, digital information is there, and this information needs to be secured, this information needs to be kept safe and you need to protect this data. What we are saying is, that again 60% of business critical data is in email. Now what we are saying is, that once you have this data, once you have the mail data, you need to do more with it. The simplest form would be, that you would want to retrieve a particular mail, or check a particular mail or search through a particular subject, or a particular person or sender. That is the most basic thing. But you can do much more, you can also do a lot of analytic's on the mail data. For example, you have auditors, coming in and checking the mail data and they want to audit certain information. They need all this information, also sometimes the marketing guys for example need to analyse a certain trend, or want to study a particular thing, all these things can be analysed through the mail data, because a lot of important information has been communicated through mail. So it is not just sending and receiving of mails, but the mail data can be used as a knowledge management system also, going forward. As a data analysis, for audit purposes and all that. The third important thing, as to why you need to archive mails is, you need to ensure compliance. Now what are we talking about compliance, so let me give you an example. Let’s say there is a person working in your organisation and he is leaving the organisation. Now he might delete certain mails and go, from his desktop, from his server, the mail is lost forever. Now if there is an audit and if people want to find out certain information, and if that data is missing, that means that you are not complying to certain compliances. In the US, in the west, this is a big thing, you must be aware that you can sue people, much more easily than what you can do in India. But in India also nowadays, since this written communication is taken as legal communication, you need to comply with certain regulations and this compliance is only possible if you are archiving mails. So what are the old methods, or what are the current methods by which people try to secure data. So one of course is that you take a PST backup and put it in your tape drives or you can put it in some hard disk for future reference. So those are the ways in which people generally take a backup. It is a no-brainer that mail data needs to be secured and you have to keep a backup of that. So people take a back up of that and keep it, but that is the old way of doing it, cause you have to invest upfront in the hardware, that is going to be used for storing of the data, plus there will be a lot of storage which is going to be unused, over a long period of time. So it is basically stuck investment. In cloud what happens is, that you are paying only as you go, so since this is a cloud based email archiving solution, you are paying, only as your storage increases you pay, so you are not putting upfront. So what we are saying is, don’t go by the old ways, old ways are not very reliable. Most of the time what happens is that with a tape drive, it might get corrupted, we have seen that the reliability of that is very very poor. When we are talking about Vaultastic, we are saying that we are giving you 99.9 (11 times) of guarantee on reliability. So that is huge, it is almost 100%. So you can’t compare the cloud reliability that we are talking about to a tape drive or a hard disk where you will be storing this. This is what I mentioned, your data security, one, of course is that all the information, all the data which is stored or which is put into the vault, one it is encrypted and second is that it is highly highly secure, very very durable, and we give you an SLA which is 99.9 (11 times). So basically what we are saying is that your business continuity is maintained. At no pint of time are you going to face a problem where you are saying that your data is not available or you are stuck without some information. It will always be available if you are using Mithi’s Vaultastic Archival Solution. The 6th point, why you need to archive email. There is a lot of data that you keep collecting on your mailbox. Now migrating those large volumes of data is going to be very difficult. Every system comes with a red control and if we have to migrate this data or keep a safe backup at a secondary location, it is going to be a challenge, migrating all that data. So archival, the way it works is that, it is online, in-line service, where as the mails are getting transacted, they are also getting archived, so you don’t need to really push in bulk data and then take a backup of that. Now this is something that we would like to talk about which is also impacting performance. What we are saying is that the best practices in the world, they recommend that your primary mailbox, which we call as the hot storage, should be small. Why should it be small? Because number 1, the price or the cost of storage for keeping your hot data or your primary data is quite expensive. Number 2 if you keep on increasing the size of your mailbox, it will definitely affect your performance. So what we do in archival is, we have 3 storages, so first we have the hot storage, where we are saying that you can keep your mails for the last 6 months to 1 year, so you keep your mailbox. Best practices says, that you should have your mailbox with 6 months or maximum 1 year of data. You don’t really need to check your 2 year or 3 year old mail very frequently, so this is enough. Then we have a warm storage, what we call as a warm storage, where, you can again have data which is let’s say 2 years to 3 years or 5 years and then we have a cold storage. So basically we are saying that your storage is divided into hot, warm and cold, and the one very important thing to remember over here is, that even thought he mails are stored in 3 different storages, when you are retrieving the mails, it happens in seconds. So it is not as if, if your mail data is 5 years old then it is in cold storage, then it is going to take more time to be retrieved. It is just that we are dividing this storage, your complete mail storage into 3 different compartments so to say, to improve on the performance and which is what you will hear from our customer also, that it does give very good performance. This is about how email archiving works, so like I told you, when you are sending a mail, (sorry, so there was a slight disturbance, I am sorry for that) so this particular chart shows you how the email archiving works. So you have a primary mail setup and like I said, before, when you send out a mail, before it is sent out, or it reaches the recipient, a copy of that, a PST of that goes to the vault, to a different storage, where it is kept. And once it goes into the vault, once it is there, you can search through the mails, you can retrieve the mails, you can reply. The only thing that you cannot do is delete that mail, once it is in archival. Why archive emails on the cloud? The first and the most obvious benefit is that you don’t have to spend on the infrastructure, no management of the infrastructure, no investment on infrastructure. Second big benefit is that it is very robust and high performance, like I said we will be giving you SLA’s which are very high SLAs where we are guaranteeing you durability and availability. So that’s another advantage of moving to the cloud. The same infrastructure if you have to replicate in prem or within your premises is going to be very very costly and still you will not be able to match that. 99.9 (11 times) kind of data durability, so we are saying that your data is safe, guaranteed, almost 100%. Again no infrastructure required. Now why Vaultastic? First it is a SaaS based solution and it a pure pay as you go model, so you don’t have to invest upfront in infrastructure. As you storage increases, you pay for it. It is self service, this is again very important. We have had customers coming to us and saying that when we take our backup and have a backup in prem and on tape drives and all, when we need to retrieve the data, we have to contact the IT team, or the IT administrator who actually goes, downloads the entire backup and then retrieves, so it is a very cumbersome and long drawn process to retrieve mail, if you are backing up the traditional way. Here we are saying is, the user himself can view his data, he can view his mail data and he can retrieve, and forward, and search through that data. Like I said, no infrastructure required, it is cloud based, SLA backed warranties and very strong data integrity. Basically all the data that is stored is encrypted, it cannot be tampered with, it cannot be seen by anybody. It is a very very secure platform, like I said and it is a very secure application, because what we are saying is, that it is tamper proof, encrypted. We have this role based administration, so that people cannot really view your data. There is no unauthorised access to anybody, so we have this role based administration and strong audit trails to keep in check all the security part of it. Like I said, this is an in-line archiving system. Vaultastic is an in-line archiving system. Your mails are getting archived or backed up as you are using the system, as your mails are getting sent. It does not happen at a particular instant, like how backup happens. The basic difference between backup and archiving is that backup happens, at a particular time that you have given, so in between two backups, if some mails are deleted, they are gone. In archiving, it doesn’t happen like that, each and every mail, that has been sent and received, has been backed up in the email archive. And then it becomes, immutable, cannot be deleted, it becomes read only. One very big advantage of Vaultastic is that it works on all standard platforms, whether you are using Zimbra, or Lotus notes, or O365 or Exchange, G Suite, you can use Vaultastic for archiving your mails. We have seen in a lot of enterprises, use two mailing systems to save cost, so you could be having a situation where O365 is being used with some Linux based system like Zimbra, but the archival solution, or Vaultastic remains common. So you have a common solution, even if you have two different email solutions working in a particular enterprise. All our plans comes with unlimited storage, so we don’t have any restriction on the storage, the archival storage. This is easy data in, easy data out, basically what we are saying is that. This is one of the most common questions asked. We already have a lot of mail data, if we start using Vaultastic, what happens to that data. Well you can migrate all that data to the archival system and one of the features, which we use from AWS, which is Snowball, is that if you have a very large data, we can actually physically transmit or transfer all that data, all that mail data into archival, so we physically shift it, which saves a lot of time and effort if you are doing it in-line, that might take a lot of time, because of the raid control and all that. So Snowball is a very effective way of transferring very large data, physically. We have four plans, so you can use and mix and match of these plans, which is what we are saying as pay as you go. Let me spend just one minute on this. What we are saying is that in any given organisation, there are different profiles of people, and for example, let’s say the management people, they might want to retain their mails forever. Down below we have executives, so you might want to retain only one year of their mail data. So you can have different plans, we have four plans with lifetime retention, 7 year retention, 1 year retention and the last plan basically is for your ex-employees who have left your organisation. So you can mix and match, again take only what yo need. So we don’t have one fixed plan, across all users. Ediscovery, again a ve The solution has seamlessly integrated with our primary mail platform, Exchange, without any external infrastructure or intervention from our teams. This has freed us from the task of maintaining and managing any equipment at our end. Due to unlimited storage, we can now set retention policies on our user’s mailboxes, reducing overload and increasing the mail service performance. We are no longer bothered by the increase in the number of our users. Being on cloud, user’s with access to their vaults can quickly and easily refer to old emails, anytime and from anywhere, cutting out the dependency on one person to retrieve information. This has helped develop a strong knowledge base, reducing the time lost and increasing productivity. Vaultastic has a very good user interface and is very intuitive. One can start quickly with Vaultastic, with no extra efforts required. Unlimited storage is the beauty of Vaultastic, that has brought about relief in terms of not running out of space. The solution works well with all popular email solutions and I would definitely recommend it to anyone who is looking to have all their mails stored safely with easy access, requiring no manual intervention. With this I come to the end of my presentation. I thank you all for taking the time out for this webinar. Back to you Ashok ji. Thanks Anjan for sharing your experience and your thoughts on Vaultastic. And now I would like to invite Mr. Krishnan Mani from AWS to share his thoughts, so over to you Krishnan. Thank you Ashok, hope I am audible now, please can you confirm that. Yes yes, absolutely, please continue. Okay cool, Ashok can we switch to the slides please. And while we get there, thank you very much for participating in this webinar, my name is Krishnan, I am a Solutions Architect with Amazon Web Services. Mithi is one of our trusted partners and we work very closely with Mithi to help both them and their end users, use their successful products like Vaultastic and other products which are operating. Many of the components of these products operate on AWS and take advantage of AWS. So today I am going to spend a few minutes, maybe about 10 to 12 minutes talking about the one specific aspect of AWS which is essential to the availability and the ability to deliver consistent high performance. Next slide please. *Long Pause*. So when we think about the elasticity, I actually wanted to draw your attention to two aspects of elasticity. One aspect which is elasticity by request, that is when you need certain, a certain resource, when you need more of a certain resource or less of a certain resource, just in time, neither too early, nor too late, let’s say you have a particular business event that you are expecting or anticipating higher amount of traffic, it could be a particular month, or even just a certain time of day that you expect to serve more customers. You may require some infrastructure to expand and contract, so that customers have a seamless experience. Another aspect of it is that it can be elastic by request, that is where you are managing the service for your customers, you request, or otherwise put in place mechanisms, with more or less of the infrastructure and ensure that the services take advantage of it. The second aspect which may not be so explicit, or which is rather implicit is that many of the AWS services and the design of the services is inherently elastic, which means that we are able to scale so that customers do not need to for example perform any particular provisioning action where someone needs to call up and say, we have something coming up, we need a particular service, or we need a particular capacity or that we need to pay a particular fixed cost or minimum cost regardless of what our eventual or what our actual utilisation of those processes is going to be. So I wanted to talk about both these aspects, elasticity by request, as a customer you can change up and down, and elasticity by design, services that themselves have been designed from the ground up in such a way that you don’t have to make any special provision upfront in order to use more or use less of a particular service. Next slide please. So if you look at elastic by request. Next Slide Please. Let’s look at a very simple application architecture here, it might be a simple web application or a 3 tier kind of application, where you have some presentation tier, some tier which is responsible for receiving requests from the clients and customers, maybe some layer which implements and encapsulates all of the business logic around serving those requests and then you have a persistence layer, in this case we have chosen DynamoDb, but it could be any other database layer as well. I chose this structure of architecture, just to talk about the different aspects of scaling, so you can see here we have something called the elastic load balance which is a service from AWS. This service automatically scales under the covers based upon the volume of traffic coming to the web application, and then we have the EC2 instances, so you could have EC2 instances that reside as part of what we call an auto scaling group. So I have some slides which actually talk about what an auto scaling group is, how it functions, but in a very basic term, an auto scaling group has what is called a launch configuration which determines what kinds of instances are launched. It has a number of scaling policies, so the scaling policies actually tell in the auto scaling group, how to respond to changes in demand and what to do, such as launching new instances, or terminating existing instances, because they are no longer required, since the load has gone up. In the next slide we can take a deeper look at this architecture in terms of how it scales. Ashok do you know if the animation will work here? Can you try progressing it? Maybe we don’t have the animation on this slide, but what happens is here, as I said there is an elastic load balancer. When we begin, you see that we have these two instances indicated by the two orange rectangle that the load balancer is currently sending the application to. Now the latency in terms of responding to request is being measured, using the service called as Cloud Watch. Similarly Cloud Watch is also measuring metrics such as utilization on these instances and if the latency grows beyond a certain point, so that these instances are getting loaded progressively, then what happens is that, Cloud Watch, executes an Auto Scaling policy, it lets Auto Scaling know (that the arrow at the bottom, from right to left) Auto-scaling is a service in its own right and what Auto Scaling will do, is, (can you take this animation ahead please? Okay, I am sorry, just go back to the previous screen). Auto scaling will actually add a new instance, so instead of two instances there, you will see a third instance being added, typically the instance will launch within a matter of minutes. Once the instance is ready to receive traffic, this will be known to auto scaling from ahead, to check that it runs, and once it determines that the new instance is ready to receive traffic, it will register this instance with the load balancer, so the load balancer now is able to send incremental traffic to 3 instances, instead of 2 in the first place, so this is how it is actually responding in an automated fashion to the changes in the latency or the utilization of instances, and typically these scaling up and scaling down of actions happens within minutes. Next slide please. So once again, the animation may not be working here, but we want to talk a little bit about what we call a life cycle, and you can see that there could be two kinds of actions, the one at the top is called the scale out, scale out instances is where you are adding further resources and the scale in action at the bottom is an action where you are taking away resources, because they are no longer required, maybe the traffic is no longer as high as it was. Now as you can see, with both scale out and scale in actions, these can be triggered either when metrics such as the utilization, the latency etc. When these metrics exceed certain threshold values, so Cloud Watch can actually trigger these scale out and scale in actions. Also you might have a very good idea in terms of how the traffic increases or decreases to your application over the course of a day or week etc. So some applications might be very busy during office hours and not very busy afterwards for example. So you can even use scheduled time of day or week to trigger these scale out and scale in actions. Next slide please. In talking about the elastic load balancer and talking about the auto scale routes, we were speaking about elastic by request, that is you as a customer are actually setting the design of auto scaling routes, are using fixed type load balancers, so that you are able to respond to the elasticity needs by requesting resources. Here once again, you don’t have to do any manual intervention, If you want to do manual intervention, that is also possible. Once again it is just API actions and these actions are completed within a short period of time, so you have a guaranteed way to respond to temporary increases on the sources. Now let’s talk a little about the characteristic of these services being elastic by design. So I just want to illustrate it for a few services. Next Slide Please. I wanted to give you a couple of examples, of elasticity, of AWS which is by design. So if you take the S3 storage service and this is a service which Mithi also relies upon and is using within Vaultastic and other products. S3 is an object storage service for those who don’t know it. You can essentially use as an API, to upload, to retrieve and to store objects for any amount of time. S3 has an exceptionally high durability and availability, so S3 has been in operation, uninterrupted for close to 11 years, the earliest service that was launched by AWS and 11 years, no single customer, anywhere in the world has had to come and speak to Amazon or speak to AWS and say we want to start using S3 and we are going to start uploading objects and therefore we require you to provision some storage space. The design and the API, the contract for S3 is such that customers can store unlimited objects, when using S3 with their AWS account. They do not have to perform any kind of provisioning or other actions ahead of the time that their applications store these objects, or retrieve these objects or work with the object. And because S3 as a service is global in nature and there are probably 100’s and 1000’s of customers who are accessing the S3 API. The S3 API end points are also designed such that as the traffic from the customers to the API endpoints increases, these endpoints will actually grow in th y very important feature, what we are saying is that. What is ediscovery? Ediscovery we are saying is that, if you want to search a mail across mailboxes. For example, tomorrow you want, somebody is auditing, he wants to search all the mails which were transacted with lets say a particular bank. Now there would be several transactions, with several people. You need to check all those mails, so you can do that, you can actually search across mailboxes. So you can assign, within an organisation, let’s say you have another example, just to explain this better. Let’s say you have a sales team in an organisation. Now the head of Sales want to check a particular, check all the mails being transacted by, with a particular prospect and a lot of people under his team, would have actually, transacted those mails, so with ediscovery, he can actually go and search for that mail across mailboxes and he will have all those mails which were transacted by his subordinates, so this is a very very important feature Vaultastic offers. We have, as I explained to you earlier, we have tiered storage, we have hot storage, which is typically the primary mail system and the warm is where we are saying, that you keep between let’s say 1 and 3 years of mail data and then beyond that you can have a cold store. So this syncing actually of your mail store in 3 different stores, 3 different storages actually improves your performance, considerably. Like I said earlier, this also helps not just to improve performance but it also drives down the cost, because what we are saying is that the hot store, typically is the most expensive and the cold store, is the one which costs the least. So by distributing your data across these 3 forms of store, you are actually, that is how we drive down the cost. So now we will switch over to Anjan, from Cashpor Micro Credit, he will share his experience, so over to you a Anjan. *Pause while switching speakers*. So what I was talking about that how Vaultastic specifically have provided us relief from the fear of running out of space and improving our performance. To give you a little introduction on the company. Cashpor Micro Credit is a not-for-profit company that was founded in 1996 and is based in Varanasi, India. We provide microfinance to below poverty line women in eastern U.P., Bihar, Jharkhand, Chattisgarh and are servicing more than 8 lakh clients today. Cashpor uses a cost-effective method to identify below poverty line families and delivers financial services to them in an honest, timely and efficient manner. We also offer scholarships, health education, financial literacy, and community health facilitator training programs; and insurance products. According to a recent global composite ranking by the microfinance information exchange, based in Washington DC, Cashpor Micro Credit is fourth in the world and second in India, amongst profitable microfinance institutions in terms of results achieved in three key attributes, viz attributes, efficiency and transparency. Cashpor has expanded its operations in 25 regions spread across five states of the Country. As we provide micro finance services to some of the most remote areas of the Country it becomes imperative for us to keep the operational cost to a minimum value. All our users at Cashpor access their mails using Exchange. Prior to moving to Vaultastic for archival of mails, our users used to store mails on their individual exchange vaults which have limited space, reducing the mail service performance due to mail overload. Backups were taken on external storage devices. This form of taking backup resulted in a lot of lost time, as taking backups depended on one person and the availability of external devices. Add to this, due to an increasing number of employees, there was also an increase in the storage infrastructure which effectively resulted in the increase of cost. We use email for a lot of internal communication, related to sharing files between departments, coming to an agreement, propagation of an important message as well as external communication with external service providers, vendors and communicating with clients. All this information often needs to be accessed, in order to refer to old mails for future conversations, business requirements or for auditing purposes. Our first and foremost concern was to move the storage or rather keep the storage of mails on individual exchange vaults at a minimum, so as to improve the mail service performance. Being a not-for-profit organization, we are compelled to work within very strict budgets, the increasing number of users was resulting in an increase in investment in infrastructure which was not feasible. Add to this, if any natural calamity such as an office fire or flood were to occur, as all the data was stored in premise and not online, there was a very high chance of loss of all the mails and information, thereby not providing any guaranteed data security. We were therefore on a look out for a solution that would perform backups online, outside the office premise (acting as a disaster recovery mechanism) and provide a large amount of storage space. Storing on backup devices meant, that we were unable to quickly and efficiently access past emails, with a lot of manual intervention involved. We wanted a solution that would allow us to access mails quickly without dependency and having to go through the entire system, providing a strong knowledge base. Vaultastic has brought relief from the fear of running out of space.
  2. Primary mail system performance typically deteriorates with a filling up storage disk since that impacts the IO performance on the server. In addition with larger mailboxes, the clients (MS Outlook, etc), have to work harder to sync and retrieve email, which also burdens the primary mail server throughput. All in all having large mailboxes, and a near full storage, is a poor influence on performance. We have found that our customers who have opted to reduce the mail box size on the primary mail server by deploying a retention criteria on the mailboxes, have seen major performance gains on end user experience. This is true for in premise mail servers like Exchange or cloud services like GSuite or Office 365. To provide access to infrequently required older email, these customers deploy an archival tool like Vaultastic, which retains a copy of every mail sent and received on a warm cloud store and allows any time access to any of the emails in seconds via an ediscovery interface.
  3. Primary mail system performance typically deteriorates with a filling up storage disk since that impacts the IO performance on the server. In addition with larger mailboxes, the clients (MS Outlook, etc), have to work harder to sync and retrieve email, which also burdens the primary mail server throughput. All in all having large mailboxes, and a near full storage, is a poor influence on performance. We have found that our customers who have opted to reduce the mail box size on the primary mail server by deploying a retention criteria on the mailboxes, have seen major performance gains on end user experience. This is true for in premise mail servers like Exchange or cloud services like GSuite or Office 365. To provide access to infrequently required older email, these customers deploy an archival tool like Vaultastic, which retains a copy of every mail sent and received on a warm cloud store and allows any time access to any of the emails in seconds via an ediscovery interface.
  4. Good afternoon everyone. Thanks Sunil for introducing me and inviting me to speak about our experience with Vaultastic and specifically how it has provided us relief from the fear of running out of space and improving our email service performance.
  5. To give you a little introduction on the company. Cashpor Micro Credit is a not-for-profit company that was founded in 1996 and is based in Varanasi, India. We provide microfinance to below poverty line women in eastern U.P., Bihar, Jharkhand, Chattisgarh and are servicing more than 800, 000 clients today. Cashpor uses a cost-effective method to identify below poverty line families and delivers financial services to them in an honest, timely and efficient manner. We also offer scholarships, health education, financial literacy, and community health facilitator training programs; and insurance products. According to a recent global composite ranking by the microfinance information exchange, based in Washington DC, Cashpor Micro Credit is fourth in the world and second in India, amongst profitable microfinance institutions in terms of results achieved in three key attributes, viz attributes, efficiency and transparency. Cashpor has expanded its operations in 25 regions spread across five states of the Country. As we provide micro finance services to some of the most remote areas of the Country it becomes imperative for us to keep the operational cost to a minimum value.
  6. All our users at Cashpor access their mails using Exchange. Prior to moving to Vaultastic for archival of mails, our users used to store mails on their individual exchange vaults which have limited space, reducing the mail service performance due to mail overload. Backups were taken on external storage devices. This form of taking backup resulted in a lot of lost time, as taking backups depended on one person and the availability of external devices. Add to this, due to an increasing number of employees, there was also an increase in the storage infrastructure which effectively resulted in the increase of cost. We use email for a lot of internal communication, related to sharing files between departments, coming to an agreement, propagation of an important message as well as external communication with external service providers, vendors and communicating with clients. All this information often needs to be accessed, in order to refer to old mails for future conversations, business requirements or for auditing purposes.
  7. Our first and foremost concern was to move the storage or rather keep the storage of mails on individual exchange vaults at a minimum, so as to improve the mail service performance. Being a not-for-profit organization, we are compelled to work within very strict budgets, the increasing number of users was resulting in an increase in investment in infrastructure which was not feasible. Add to this, if any natural calamity such as an office fire or flood were to occur, as all the data was stored in premise and not online, there was a very high chance of loss of all the mails and information, thereby not providing any guaranteed data security. We were therefore on a look out for a solution that would perform backups online, outside the office premise (acting as a disaster recovery mechanism) and provide a large amount of storage space. Storing on backup devices meant, that we were unable to quickly and efficiently access past emails, with a lot of manual intervention involved. We wanted a solution that would allow us to access mails quickly without dependency and having to go through the entire system, providing a strong knowledge base.
  8. Vaultastic has brought relief from the fear of running out of space. The solution has seamlessly integrated with our primary mail platform, Exchange, without any external infrastructure or intervention from our teams. This has freed us from the task of maintaining and managing any equipment at our end. Due to unlimited storage, we can now set retention policies on our user’s mailboxes, reducing overload and increasing the mail service performance. We are no longer bothered by the increase in the number of our users. Being on cloud, user’s with access to their vaults can quickly and easily refer to old emails, anytime and from anywhere, cutting out the dependency on one person to retrieve information. This has helped develop a strong knowledge base, reducing the time lost and increasing productivity.
  9. Vaultastic has a very good user interface and is very intuitive. One can start quickly with Vaultastic, with no extra efforts required. Unlimited storage is the beauty of Vaultastic, that has brought about relief in terms of not running out of space. The solution works well with all popular email solutions and I would definitely recommend it to anyone who is looking to have all their mails stored safely with easy access, requiring no manual intervention. With this I come to the end of my presentation. I thank you all for taking the time out for this webinar. Back to you Sunil.