1. Usama Sultan.
2 Abo Keer St, Heliopolis, Cairo, Egypt.
Mobile +20 10 666 599 83
usamasultan@hotmail.com
sultanusama@yahoo.com
Objective:
Executive position in a large national/multinational organization where I can use
my background and professional experience in its future business plan while
having a chance to expand and enrich my knowledge.
Summary:
- More than 15 years of progressive sales and marketing Experience.
- Faculty of Commerce graduate, Ain Shams University.
- Professional sales management and marketing skills.
- Proficient with MS Office and the Internet.
- Proficiency in English language and Arabic is mother tongue.
Education:
- Pre-Master Degree (International Economics) Grade Good – Nov 2004.
- Bachelor of Business Administration, June 1996
Faculty of Commerce, Ain Shams University
Courses taken included:
- Business Administration
- Marketing
- Accounting
- Economics
Experience:
Senior Export Sales Manager (Europe-Section head). 2014 till Present.
Mac Carpet, Egypt.
- Preparing sales plans of all customers in Europe, and detailed sales offers
according to nature and demand of every market.
- Preparing FC for full year in advance according to markets updates and
accounts sales performances of each unit and individual customers
- Making sales reviews on a quarter bases Vs previous years and FC.
- Developing new products and ideas with relative departments to suite the
international markets updates and markets new tastes.
- Targeting new markets and customers to enlarge total market shares in
Europe region.
- Analyzing sales performance of every account, to prepare the suitable prices
and quotation accordingly.
2. - Attend international fairs and exhibitions to promote products and
establish relations with offshore importers and customers, main
ones are ( Heimtex/ Frankfurt and Domotex/ Hannover) in Germany,
- Keep a close relation with existing customers by visiting them by 3:4 times
yearly in most of Europe countries ( UK, Germany, Spain, Portugal, Greece,
Finland, Poland, Romania, Croatia, Bulgaria, Kosovo, Belgium, Sweden, ……..)
Export Sales Manager (Europe), 2009 till 2014.
Mac Carpet, Egypt.
Countries to Handle: (UK, Spain, Portugal and Romania).
- Preparing sales FC (Budget) of the existing customers 1 year in advance
according to market status and updates and according to sales performance
of every account and customer separately.
- Following sales calls, and open tenders in the markets, to ensure giving the
right quotation allowing winning such tenders.
- Working closely with the existing customers to ensure keeping the current
market shares plus gaining more shares by offering a better prices, qualities
and new developments and ideas, always ensure keeping the competition in
the right position.
- Always looking for new customers in same markets to enlarge our market
shares without making any conflicts with existing channels, creating new safe
opportunities.
- Analyzing sales performances of every account, customer, and country to
plan for future business relation accordingly.
- Analyzing competitors’ performances and supply in the existing markets to
well evaluate our performance Vs others, such figures are leading to keep
competing in right position.
- Developing new products and qualities according to markets needs and
updates fashions, trends and tastes.
- Keep close relations with all customers by visiting them several times a year
in their places and invite them in factory to ensure keeping strong relation
with all of them.
- Reflecting customers comments and requirements of our products and
qualities to the factory, production teams, QC and QA teams to keep working
on improving our quality, packaging way and service generally.
Export Area Manager, 2004 till 2009
Pharaohs Ceramic Group
- Responsible for exporting ceramic tiles and sanitary ware to the USA,
Germany, Spain, India, Kenya, South Africa, Gabon, Cameron, Hungary, U.K,
Ukraine and Russia.
- Handling all shipment procedures starting from selecting and preparing the
order until arrival of goods to final destination.
- Prepare all shipping documents such as:
-
- B/L Original/House/ Copies
3. - Certificate of Origin (Euro1 - Form A – Comesa – Chamber of Commerce)
- Invoices and Packing Lists.
- Fumigation Certificates.
- L/Cs documents.
- E-Marketing through internet search engines.
- Direct Sales and Marketing through international exhibitions and field visits
such as:
- Cairo International Fair, March 2006, Cairo, Egypt.
- Mosbuild International Fair, April 2006, Moscow, Russia.
- Saitex International Fair, September 2006, Johannesburg, South Africa.
- Big Five Show Fair, October 2006, Dubai, United Arab Of Emirates.
- Visits to Mombassa, Nairobi, Kenya.
- Visits to Cape Town, Johannesburg, Durban and Pretoria, South Africa.
-
Sales and Marketing Manager – Export department, 2001 to 2004
Marble Art
- Expanding marketing strategies through various contacts such as
international commercial offices or economic departments in foreign
embassies.
- Follow up on old clients requests and supervise the shipments procedures
until arrival to destination.
- Trying to achieve new accounts through E-Marketing.
- Assist in laying down the company’s marketing plan.
- Responsible of market analysis through periodic research in order to focus on
current/upcoming problems and assist the Quality Control department on
setting down applicable market strategies in order to achieve the company’s
objectives.
- Follow up on international fairs and exhibitions to participate in such as Inter
build, Verona exhibition and Building and Reconstruction exhibit (Kuwait
fair).
Sales and Follow-up Officer, January 1997 to 2001
Pan Arab for importing hard woods
- Coordinate between the importers and the hard wood traders.
- Arrange and organize expected shipments with the hard wood market in
Egypt.
- Complete and full follow up on on-going shipments, which gave me the
chance for successfully handling many shipments with professional
companies in the hard woods lumber field in Canada and USA such as:
* Buchanan hard woods lumber
* North Pacific Lumber
*Foresbec hard woods Lumber