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Pow!!!
Data!
Power!
The law!
Zap!!!
Timing!
Personal!
Boooom!!
Super Marketing
Hero
80% of consumers say they
have never been marketed to
via SMS by their favourite
brand or company
64% of consumers think that
businesses should converse
more through SMS
81% of consumers prefer to
talk to brands through SMS
than apps
Collect your customers numbers by...
Timing is everything, think about what your average
target customer will be doing when you send your
message, for example...
The power of the mobile is incredible, we love it
and it’s how we want to communicate
It’s a personal device which means you
can offer a personal service
Superheroes don’t break the law, so make
sure you add an opt-out option to the end
of your text allowing customers to
opt-out easily
91% of us have our mobile
in arms reach 24/7
Retail
Payday
10am - 1pm on a Satuday
5 - 8pm on a Sunday
of all texts
get read
of all emails
get read
42% said that special or
personalised treatment would
keep them coming back
of URL’s get clicked
in a text
of URL’s get clicked
in an email
Food outlets
3 - 5pm
Early evening Friday/Saturday
An hour before the big match
adding a mobile number field to the check
out on your site and onto reciepts in store
asking customers when they purchase
something in-store
promoting your opt-in code online and
in-store so customers can text you to join
Top tip
Segment your data into different
groups so you send your customers
relevant messages
98% 20% 19% 4.2%
Hi Will, just thought we would let
you know we have...
Super Marketing
Herorescuing and growing
businesses all around the world
We deliver. You save.
text marketer
R
Text Marketer one of the
UK’s largest SMS providers
Sources;
Hipcricket SAP Hemsmedia Textboard & Mailchimp Nielson Emarsys
www.textmarketer.co.uk

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SMS Super Marketing Hero

  • 1. Pow!!! Data! Power! The law! Zap!!! Timing! Personal! Boooom!! Super Marketing Hero 80% of consumers say they have never been marketed to via SMS by their favourite brand or company 64% of consumers think that businesses should converse more through SMS 81% of consumers prefer to talk to brands through SMS than apps Collect your customers numbers by... Timing is everything, think about what your average target customer will be doing when you send your message, for example... The power of the mobile is incredible, we love it and it’s how we want to communicate It’s a personal device which means you can offer a personal service Superheroes don’t break the law, so make sure you add an opt-out option to the end of your text allowing customers to opt-out easily 91% of us have our mobile in arms reach 24/7 Retail Payday 10am - 1pm on a Satuday 5 - 8pm on a Sunday of all texts get read of all emails get read 42% said that special or personalised treatment would keep them coming back of URL’s get clicked in a text of URL’s get clicked in an email Food outlets 3 - 5pm Early evening Friday/Saturday An hour before the big match adding a mobile number field to the check out on your site and onto reciepts in store asking customers when they purchase something in-store promoting your opt-in code online and in-store so customers can text you to join Top tip Segment your data into different groups so you send your customers relevant messages 98% 20% 19% 4.2% Hi Will, just thought we would let you know we have... Super Marketing Herorescuing and growing businesses all around the world We deliver. You save. text marketer R Text Marketer one of the UK’s largest SMS providers Sources; Hipcricket SAP Hemsmedia Textboard & Mailchimp Nielson Emarsys www.textmarketer.co.uk