From Tech in Asia Product Development Conference (Special Stage)  Speaker : Marshall Jahja, CEO Foodgasm Get more insightful updates from TIA by subscribe to techin.asia/updateselalu

1. The smartest and fastest way for takeaway or delivery in Indonesia

2. “Foodgasm is a complete IoT product and service
that will change how people connect with
restaurants and revolutionize the Food Tech
sector in Indonesia.”
Marshall Jahja - CEO
marshall@foodgasm.id

3. PROBLEM & SOLUTION

4. PROBLEM
Lack of technology knowledge
Indonesia is an emerging tech country
with unlimited potential
01.
Low Credit and Bankable penetration
With bankable penetration at 12%,
diverse payments options are limited
02.
Complex ordering and delivery processes
Developing Infrastructure limits the ability for
technology expansion
03.
Cash only driven segment
Credit Card penetration at 10%04.

5. Merchant Discovery Platform
User friendly merchant
discovery platform and order
placement
Integrated F&B
Solution to create
market stickiness
without spending too
much subsidies
Order Management
Simplified order management
process without having deep
technology experience
Merchant Digital Cash Register
Bridge merchant’s sales register
with various mobile wallet from
popular provider
and Credit Card transaction via
mPOS
Instant Settlement Cycle
Merchant can receive and
settle any transaction within
platform on daily basis
B2B Services
Provide corporate customers
with 1 bill solution to manage
employee F&B expenses and
budget
Order Fullfillment
Integrated food delivery solution
through partnerships
On-going Integration

6. PRODUCTS

7. The “MIKA Smart Printer”, Foodgasm has developed a true
IoT Order Confirmation System (OCS) that will take
restaurant ordering, payments and delivery management
into the digital age!
We strive to create tools that will help merchants thrive in today’s evolving and connected
commerce world.
Order management
Delivery solution
Digital payment acceptance
Simple Technology
MIKA*
Smart Printer
*Machine Integrated Kiosk Architecture
MIKA is a registered trademark and patent pending

8. Foodgasm invites restaurants and users to connect
seamlessly by creating a better experience for both through
a minimum tap smartphone application.
Technology is not grow dynamically with user knowledge. Many transactions are done
only in a conventional way. This approach will not solve any problems for future
challenges.
Mobile Payments
Reservation
Delivery Ordering
Pre-Order/Take Away
All-in-One
Mobile App

9. MARKETS

10. We estimates around 30%
total market coming from delivery order and takeaway, and 1/3 from that coming from digital channel
Ordering and paying
meals through the
apps is the future of
F&B industry in
Indonesia
GAPMMI estimate
Indonesia's F&B sector
annual turnover reach
USD
120 Billion
and growing
+8% year on year
Total addressable
market of
USD
12 Billion
and growing
+16% year on year
Source : Foodgasm internal research

11. Foodgasm unique
offering open up
bigger opportunity
on go-to-market play
against competitions

12. COMPANY INFORMATION

13. Founded by serial
entrepreneur that
successful exit in
Indonesia, backed by
industry experts
Marshall Jahja
CEO, co-founder
Founder of Lynx Mitra Asia
(acquired by lippo group
2013
Rhietia Ayu
COO, co-founder
Ex. Grohe Indonesia
Project Manager
Santo Sutarmin
CTO
Ex. CTO of emedis.id,
livaza.com, scoop.id
Thong Senelius
CEO of Doku
Board Member
Ponti Pandean
Artha Graha and
SCBD Advisor
Louis Tan
F&B expert Advisor

14. QUICK FACTS
Proven executions
under thought
leadership from key
managements
Start operation in February 2017
+2,000 daily order in July 2017
Avg ticket size reach around USD 15
One transaction every 2 minutes during peak hour
FEATURED ON

15. DEMO