Project on Traffic Jams and DELL EMC Project by Basana Sir Director CMR Univesity Submitted by THE VISUAL SPECTACLE Group project

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CMR UNIVERSITY
MINI PROJECT
INFORMATION SYSTEM MANAGEMENT
Submitted
By
Syed Sadath (MBA)
Hamza Jawad (MBA)
Mohammed Fahim V.T (MBA)
Mohammed Ghayas (MBA)
Shewatha N (MBA)
Rashmitha SR (MBA)
Under the guidance of
Dr.Basanna Patagundi, MBA, PhD
Director CMR University
CMR UNIVERSITY
BANGALORE-560043

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LIST OF CONTENTS OF PART-A
SL.NO TITLE PAGE
NO.
1. Definition of a problem 03
2. Backdrop of problem identified 04
3. Proposed solution, literature review,
Technology and technology based solution
05-14
4. Conclusions and Learning experience 15
5. References 16
LIST OF CONTENTS OF PART-B
SL.NO TITLE PAGE
NO.
1. ANALYSIS OF HARDWARE INDUSTRY 18-29
2. ORGANIZATIONS MISSION, VISION AND
OBJECTIVES
30-31
3. LIST OF CLIENTS AND TESTIMONIALS 32-33
4. EMERGING TECHNOLOGY IN HARDWARE
INDUSTRY
34-36
5. GROWTH OPPORTUNITIES FOR THE
ORGANIZATION
37-38
6. CONCLUSIONS AND LEARNING EXPERIENCE 39
7. REFERENCES 40

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PART-A
THE PROBLEM IS TRAFFIC
Traffic is a condition on transport networks that occurs as use increases, and is characterized by
slower speeds, longer trip times, and increased vehicular queuing. A situation in which a long
line of vehicles on a road have stopped moving or are moving very slowly.
Solving the problem of traffic congestion. Traffic congestion is a growing problem in many
metropolitan areas. Congestion increases travel time, air pollution, carbon dioxide (CO2)
emissions and fuel use because cars cannot run efficiently.

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BACKDROP OF PROBLEM IDENTIFIED
Too many cars for the roadway due to inadequate mass transit options or oath-the rapid growth
of the population, so that the number of cars is increasing annually. Obstacles in the road causing
a blockage and merger. These can be any of the following:
 Double parking
 road work
 lane closure due to utility work
 road narrowing down
 an accident
 Traffic signals out of sync many times on purpose or occasionally when the computers
are malfunctioning.
 inadequate green time
 too many pedestrians crossing not permitting cars to turn
 too many trucks on the road due to inadequate rail freight opportunities
 Overdevelopment in areas where the mass transit system is already overcrowded and the
road system is inadequate.
 There are more number of women drivers and younger drivers today than in the past.

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POSSIBLE SOLUTIONS TO TRAFFICPROBLEMS
 Introduce electronic road pricing and road-space rationing systems
 Encourage more people to opt for bicycles
 Road tax should be levied on car owners depending on their road usage each day
 Buses and other public transport services should be improved
 Proper lanes should be created for four-wheelers7 and two-wheelers separately
 Heavy penalties should be imposed on those who fail to produce emission test reports
LITERATURE REVIEW
-Traffic congestion is a temporal condition on networks that occurs as utility increases, and is
characterized by slower speeds, longer trip times, and increased queuing. When volume of traffic
is high and so heterogeneous that the interaction between vehicles slows down the speed of
traffic, traffic congestion is the result. As demand approaches the capacity of a road (or of the
intersections along the road), traffic congestion sets in. When vehicles are fully stopped for the
period of time, this is colloquially known as a traffic jam.

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GEOGRAPHIC INFORMATION SYSTEM (GIS)
GIS is a computer-based tool for mapping and analyzing things that exist and events that happen
on earth. GIS technology integrates common database operations such as query and statistical
analysis with the unique visualization and geographic analysis benefits offered by maps. These
abilities distinguish GIS from other systems and make it valuable to a wide range of public and
private enterprises for explaining events, predicting outcomes, and planning strategies (Moses
Santhakumar, 1998). GIS store information about the world as collection of thematic layers
which can be linked together by geography. This is a simple but extremely powerful and
versatile concept has proven invaluable for solving many real-world problems from tracking
delivery vehicles, to recording details of planning applications, to modeling global atmospheric
circulation. GIS allows us to bring all types of data together based on the geographic and
location component of the data. But unlike a static paper map, GIS can display many layers of
information that is useful to us(www.esri.com). Using this, one will be able to integrate,
visualize, manage, solve, and present the information in a new way. Relationships between the
data will become more apparent and the data will become more valuable. GIS gives us the power
to create maps, integrate information, visualize scenarios, solve complicated problems, present
powerful ideas, and develop effective solutions like never before.

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TRAFFIC STUDIES
Traffic studies or surveys are carried out to analyze the traffic characteristics. These studies help
in deciding the geometric design features and traffic control for safe and efficient traffic
movements. The traffic surveys for collecting traffic data are also called traffic census.
The various traffic studies generally carried out are:
 Traffic volume study
 Speed Studies
 Traffic flow characteristics
 Traffic capacity study
 Parking study
 Head way study

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DETAILED EXPLAINATION OF SOLUTION WITH FLOWCHART IF ANY
Traffic Flow is the study of the movement of individual drivers and vehicles between two points
and the interactions they make with one another. Unfortunately, studying traffic flow is difficult
because driver behavior is something that cannot be predicted with one-hundred percent
certainty. Fortunately, drivers tend to behave within a reasonably consistent range and, thus,
traffic streams tend to have some reasonable consistency and can be roughly represented
mathematically. To better represent traffic flow, relationships have been established between the
three main characteristics:
(1) flow,
(2) density, and
(3) velocity
These relationships help in planning, design, and operations of roadway facilities.

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TECHNOLOGY
New technologies in traffic management Balance between Meeting and Managing
Demands:
 A choice is open to society as to the extent to which demands for travel should be met or
managed, and the individual's preferences may not lead to the best result. The CTS-3
models are designed to forecast travel demand under the influence of assumed policy
inputs. The selection of policies will have a great influence on the resulting demand, how
that demand manifests itself, and hence the "need" for infrastructure to meet the demand.

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 The most important single variable in this context is the size of the private vehicle fleet,
since this is known from experience to be manageable via fiscal measures. The
commercial vehicle fleet size is much less amenable to change by fiscal measures, since
the vehicles, and their trips, are needed to maintain the economy, and the cost of
transport forms only a small proportion of the total production costs of goods or services.
In effect, the commercial sector will track the changes in the economy, and the
determination of the direction of the whole economy is beyond the scope of CTS-3. In
addition, transport policy can have little effect on the other input variables that determine
demand, such as population and GDP levels.
 CTS-3 has examined the demand that arises from a wide range of development
scenarios, as described in Chapter 2. A key element of the low, medium and high growth
scenarios is the forecast fleet size. The high private vehicle fleet is that which is
estimated by the Consultants to be most likely if economic growth picks up soon and
continues and if no additional restraint measures are employed. The medium and low
fleets imply a less booming economy and/or increasing levels of restraint. The
Consultants consider that the implications of the high vehicle fleet on the need for
infrastructure, and the probable deterioration in the environment, are such that it will be
undesirable, and so in the long run restraint measures may be needed. However, given
the current state of the regional economy, it may be some years before significant
problems are encountered. Under these circumstances, the most prudent course is to
monitor the increases in vehicle fleets, and the resultant increases in highway traffic, and

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to act firmly if the forecast problems start to manifest. This action could take the form of
ownership or usage restraint.
 The infrastructure plans provided by CTS-3, together with modifications resulting from
subsequent review, will allow Government to handle future traffic increases. The
possible restraint measures that may be used are described below:
 Private Vehicle Restraint
 The possible strategies for managing road use by private vehicles can be broadly
subdivided into ownership restraint and usage restraint.
TRAFFIC MANAGEMENT TECHNIQUES
Traffic management measures should be implemented based on:
1. Category and function of the street
2. Forecast traffic intensity and the structure of transport flows
3. structure of transport flows
4. General concept of traffic organization
5. Results of traffic organization solutions impacting concrete groups of traffic
participants
6. Adjustment of traffic organization solutions to the needs of people with reduced
mobility

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7. Increased traffic safety on streets
8. Protection of urban sensitive objects from intense transport flows
IMPLEMENTATION PROCESS AND CHALLENGES
Various solutions have been developed and implemented in solving traffic congestions especially
for congestions in urban areas categorized the solutions into two strategies: hard and soft. Hard
strategy involves changes in network topology structure while soft strategy focuses on managing
the traffic based on current structure. Hard strategy will incur extra cost and manpower
compared to soft strategy.
Traffic routing is the process of improving traffic flow by redirecting and re-routing the vehicles
in the traffic0 network according to changes in traffic conditions. The main purpose of traffic
routing is to homogenize and improve traffic flow in network structure. It is a different problem
compared with Vehicle Routing Problem (VRP). In VRP, the algorithm tends to find the shortest
path for vehicles to visit all nodes at a time. While in routing process, the objective is to find the
best route for vehicles from its origin to the destination.

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TECHNOLOGY BASED SOULUTION FOR THE PROBLEM:
Each of the citizens should obey traffic laws and safety guidelines, this fundamental self-
discipline is the key to turnaround the problems in traffic. Technology cannot help much in this
case.
 Use public transport: take mass transit as much as possible.
 Obey traffic rules: Always follow rules, signs and speed limit so all vehicle will go
in flow & traffic would not be stuck.
 Map out alternative routes.
 Walking should be preferred for less distance.
 First reduce the need of moving from one place to another. Internet / Video calling is
great example of that.
 Smaller Single person electric car.
 We can use carpool
 We can use Google maps

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CONCLUSIONS AND LEARNING EXPERIENCE
Thus from above conclude that using the method of density bases control of traffic lights we
save a considerable amount of time and also we can prevent excessive traffic jams thus leading t
smooth traffic flow
In India we are following time based control of traffic signals and we are experiencing a heavy
traffic jams all over which in turn consumes lot of time and fuel we hope these methods will
adopt as soon as possible so that the limitations we are experiencing with present method can be
overcome
 Learning experience
 We can car pool to reduce traffic
 We should use public transport
 Mass travelling
 Obey traffic rules
 Use Google maps technology to find the easiest way

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REFERENCES
https://www.collinsdictionary.com/dictionary/english/traffic
https://www.slideshare.net/dheKuLuLFhatma/traffic-jam-28389813
www.Google.com
PDF file from Google
www.slideshare.net
https://en.wikipedia.org/wiki/Traffic

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PART-B

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ANALYSIS OF HARDWARE INDUSTRY IN GLOBAL AS WELL AS INDIAN
CONTEXT
DELL
Dell a multinational provider of IT solutions with headquarters in Round Rock, Texas, United
States. Dell Software was created merging various acquisitions (mainly QuestSoftware and Sonic
wall) by Dell Inc., the third-largest maker of PCs and now a privately held company, to build out
its software offerings to provide end-to-end solutions for data center and cloud management,
information management, mobile workforce management, security and data protection for
organizations of all sizes.
Dell Inc. formed the Dell Software group in February 2012, after a series of 37 acquisitions
strengthened the company’s focus on software and services. The new group helped unify the
acquisitions, which included the following companies, among others:
 KACE Networks, specializing in computer appliances for IT systems management and
software for security, application virtualization and systems management products.
 Boomi, makers of Atmosphere, on-demand integration technology that uses pure SAAS
technology to connect any combination of SAAS, cloud and on-premises applications
without needing to install and maintain integration software or appliances.
 AppAssure Software, which developed a series of backup solutions for Windows and
Linux servers. The AppAssure solution provides global Deduplication, overall reduced
recovery time, enhanced scalability, and granular object-level recovery for both files and
application-level objects, such as emails.

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 SonicWALL, creators of various internet appliances primarily directed at content control
and network security. Solutions include devices and services for managing network
firewalls, unified threat management (UTM), virtual private networks (VPN), backup and
recovery, and anti-spam systems for email.
 Quest Software, the makers of Toad (software), a productivity tool used by millions of
database professionals. Quest also produced products that help develop, manage, monitor
and protect packaged and custom software applications.
Dell Technologies will comprise Dell, EMC Information Infrastructure, VMware, RSA,
Pivotal, SecureWorks and Virtustream:

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 DELL EMC
Dell EMC (EMC Corporation until 2016) is an American multinational
corporation headquartered in Hopkinton, Massachusetts, United States. Dell EMC sells data
storage, information security, virtualization, analytics, cloud computing and other products and
services that enable organizations to store, manage, protect, and analyze data. Dell EMC's target
markets include large companies and small- and medium-sized businesses across various vertical
markets.
Dell EMC has reorganized its hardware business to focus on specific products, a change from its
previous distinctions of labeling core vs. emerging technologies.
EMC had over 70,000 employees and was the world’s largest provider of data-storage systems
by market share, competing against NetApp, IBM, Hewlett Packard Enterprise, and Hitachi Data
Systems.
Dell EMC's products will be divided into five divisions centered on servers, storage, data
protection, networking and converged infrastructure, said David Goulden, president of Dell
EMC.
Product category Products/Services
Information Storage
VMAX3 Family, VNX/VNXe Family, Isilon, Atmos, XtremIO,
ScaleIO, DSSD, Unity, ECS

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Archiving, Backup,
and Recovery
Avamar, DataDomain, NetWorker, Mozy, RecoverPoint Centera,
SourceOne
Storage and Content
Management
Service Assurance Suite, Appsync, ViPR SRM, ViPR Controller
Enterprise content
management
Captiva, ApplicationXtender, InfoArchive, LEAP
Virtualization VMware, VPLEX
Services
Consulting, Customer support, Education Services, Managed Services,
Technology Services and Solutions
Security/Compliance RSA Security, Dell SecureWorks
Cloud
computing/Converged
Infrastructure
VxBlock, VxRack, VxRail, VSPEX, Virtustream
Data Computing Greenplum, Pivotal

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 VMware
VMware, Inc. is a subsidiary of Dell Technologies that provides cloud computing and platform
virtualization software and services. It was the first commercially successful company to
virtualize thex86 architecture.
VMware's desktop software runs on Microsoft Windows, Linux, and macOS, while its enterprise
software hypervisor for servers, VMware ESXi, is a bare-metal hypervisor that runs directly
on server hardware without requiring an additional underlying operating system.
The Dell and VMware partnership has resulted in innovation that has transformed IT for the
better part of two decades. We deliver solutions that solve customer challenges through tightly
aligned strategies, joint engineering and exceptional customer experience. Together, our
solutions deliver better outcomes for our customers. As a testament to our joint strategy Dell was
awarded the 2015 strategic partner of the year award for the second consecutive year.
As demands on IT increase, VMware and Dell are working together to make designing, buying,
building, and maintaining your data center simpler than ever, with a scalable, end-to-end
approach that delivers rapid time-to-value, superior ease of use and unrivaled flexibility to adapt.
Dell can strike a balance between initial costs and ongoing costs due to a standards-based
approach, open architectures and modular systems that enable enterprises to flexibly scale.

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Products
 VMware ESXi
 VMware vsphere
 VMware Workstation
 VMware Integrated Open stack
VMware Fusion
VMware Cloud Foundation
VMware Player
 VMware ThinApp

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 RSA
RSA Security LLC, formerly RSA Security, Inc. and doing business as RSA, is an
American computer and network security company. RSA was named after the initials of its co-
founders, Ron Rivest, Adi Shamir and Leonard Adleman, after whom the RSA public key
cryptography algorithm was also named. Among its products include the RSA
BSAFE cryptography libraries and the SecurID authentication token. RSA is known for
allegedly incorporating backdoors developed by the NSA in its products. It also organizes the
annual RSA Conference, an information security conference.
Founded as an independent company in 1982, RSA Security was acquired by EMC
Corporation in 2006 for US$2.1 billion and operated as a division within EMC. When EMC was
acquired by Dell Technologies in 2016, RSA became a subsidiary of Dell EMC Infrastructure
Solutions Group.
Products
RSA is most known for its product that provides two-factor authentication to hundreds of
technologies utilizing,

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PRODUCTS
SecurID
hardware tokens
software tokens
RSA Factoring Challenge
RSA Secret-Key Challenge

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 Pivotal Software
Pivotal Labs is an agile software development consulting firm headquartered in San
Francisco, California. The company develops Pivotal Tracker workflow software. It is a division
of Pivotal Software. The tool includes file sharing and task management, velocity tracking and
iteration planning; release markers; and progress charts. Divisions include Pivotal Labs for
consulting services, the Pivotal Cloud Foundry development group, a group developing some
products for the big data market. Pivotal Cloud Foundry running on Dell EMC Native Hybrid
Cloud with VMWare vSphere or Microsoft Azure Stack is the fastest, most secure way to deploy
and run Pivotal's leading cloud-native platform inside enterprise data centers with the flexibility
to expand to the public cloud. The turnkey offering enables IT to easily deliver, scale, and
operate the cloud-native platform so developers can quickly get to work doing what they do best
– building great software.

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 SecureWorks
SecureWorks Inc. is a United States-based subsidiary that provides information security services,
protecting its customers' computers, networks and information assets from malicious activity
such as cybercrime. The company has approximately 4,400 customers across 61
countries, ranging from Fortune 100 companies to mid-sized businesses in a variety of
industries. It became part of Dell in February 2011 and branched off to become a public
organization in April 2016. It is still majority-owned by Dell.
Services
Managed IDS/IPS
Network IPS with iSensor
Firewall Management
Firewall Audit
Next Generation Firewall
Managed UTM
Web App Firewall
Host IPS
Security Monitoring
Log Monitoring
Log Retention
SIM On-Demand

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Vulnerability Management
Web App Scanning
PCI Scanning
Threat Intelligence
Web Security Services Consulting

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 Virtustream
Virtustream is a provider of cloud computing management software, infrastructure as a
service ("IaaS") and managed services to enterprises, governments and service providers.
Virtustream was recognized as a visionary by Gartner in their 2012 infrastructure-as-a-service
Magic Quadrant report, which highlighted their charging based on resources used rather than
allocated and their application performance APIs. The company also received the "2012 North
American Hybrid Clouds Product Line Strategy Award" from Frost & Sullivan and was listed in
the 2011 Red Herring Global 100, the Always On Global 250, and the 2010 Inc. Magazine Top
5000.
Product
Infrastructure as a service
Infrastructure as a service (IaaS) refers to online services that provide high-level APIs used
to dereference various low-level details of underlying network infrastructure like physical
computing resources, location, data partitioning, scaling, security, backup etc. A hypervisor, such
as Xen, Oracle VirtualBox, Oracle VM, KVM, VMware ESX/ESXi, or Hyper-V, LXD, runs the
virtual machines as guests.

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ORGANIZATIONS VISION, MISSION AND OBJECTIVES

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MISSION
 Our mission is to be the most successful IT systems company in the world by delivering
the best customer experience in all markets we serve. In doing so, Dell will meet
customer expectations of:
- highest quality
- leading technology
- competitive pricing
- individual and company accountability
- best-in-class service and support
- flexible customization capability
- superior corporate citizenship”
Vision
 The Company’s Vision statement is all about the way they do business and the way they
interact with the community.
 To serve customers, employees and society at large with passion and sincerity.
 Dell is committed to being a good neighbor in the communities we call home.
 We must continue to grow responsibly – protecting our natural resources and practicing
sustainability in all its forms
 To improve the communities where we live and work through our financial and volunteer
efforts.

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DELL CLIENTS AND THEIR TESTIMONIALS
COMPANY COMPANY

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EMERGING TECHNOLOGY IN HARDWARE
 Dell Technologies is thinking like Alphabet/Google
Dell Technologies will be a mix of independent units tethered to each other. That's similar to
Alphabet, which has a bunch of independent units led by Google working closely with each
other. The Dell Technologies units will continue to function independently, but also work
together to offer integrated products like hyper converged systems that mix Dell's servers, EMC's
storage, VMWare virtualization and private-public cloud assets.
 Overlapping products are not in immediate danger
The Dell-EMC merger made sense because the assets were compatible, particularly Dell servers,
EMC storage arrays and VMware virtualization assets. Before the merger was completed, Dell
made space for EMC's assets by agreeing to shed its software business for $2 billion to equity
firms Francisco Partners and Elliott Management. It also sold its IT services businesses for $3
billion to NTT Data. There are still some overlapping clouds, security, and storage products, but
Dell Technologies won't kill them off immediately.
 There will be no changes to the PC business
There will be no changes in the PC business, Dell says. Driver development won't change, and
customers will get the same level of support. The company will continue to offer XPS,
Alienware and Inspiron PCs, and it will explore new areas of growth. In fact, Dell plans to show
groundbreaking products at CES early next year, and displays will be a big area of focus for Dell

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Technologies, Burton said. Virtual reality and augmented reality are also a big part of the
company's future.
 All-flash arrays and rack-scale infrastructure are priorities
All-flash storage is huge and growing at a rate of 100 percent a year, so it will be a big area of
focus for Dell Technologies, Burton said. Another long-term focus will be on rack-scale
computing and infrastructure, which will change server structures and bring more processing
speed to data centers.
The company will break up traditional server components like storage, processing, and memory
into discrete boxes, and they will be networked with super-speedy interconnects. The goal is to
make a data center configured like one giant server, and the rack-scale structure will help reduce
power bills and cut inefficiencies in processing and data movement. Dell already offers servers
for rack-scale infrastructures.
 EMC product users won't be shortchanged
Existing Dell Technologies assets like VMware and Pivotal are used in servers from several
vendors, and that won't change. VMware products figure to have higher levels of integration in
Dell servers, but customers with a preference for non-Dell servers will still be able to buy EMC
products and support. HPE and Lenovo are notable partners with VMware, but it's not clear if
those partnerships will remain in place.
 Dell Technologies won't be a slave to Wall Street whims

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Dell went private in 2013 to stay away from the bright lights of Wall Street, where shareholders
demanded immediate results, which the company says stifled innovation. In that vein, remaining
private will help Dell Technologies to chase long-term goals.
"We don't have to cater to short-term thinking that exists in the market. We can think to
decades," Burton said.

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GROWTH OPPORTUNITIES FOR DELL
 Dell's global curriculum
Being an inspiring leader requires a broad range of skills, including strategic thinking, listening,
problem solving, decision-making, and the ability to motivate others to do their best work.
Leading within Dell’s fast-paced, global work environment requires additional skills such as
leading geographically dispersed teams, managing remote workers, and understanding diverse
cultural backgrounds. To cultivate these leadership skills at all levels of our organization, from
team members to first-time people managers to our executives, Dell has developed end-to-end
development programs. This end-to-end curriculum increases engagement and drives
inspirational leadership for Dell’s strategies, priorities and goals.
 Executive development
The Executive Rapid Start Program consists of a customized on-boarding plan and resources that
helps incoming executives to accelerate their time to performance. The plan and toolkit provides
resources and coaching around Dell’s culture, business, and organization. Executives may also
take advantage of targeted leadership programs and executive coaching to enhance their
development.
 Manager and Director Development
New leaders are developed in our Foundations of Leadership Program to smoothly transition to
their role. As leaders progress into a director role, they will attend the Director Leadership
Program designed to enhance the business acumen of directors and provide them with an

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opportunity to learn from senior Dell leaders. Additional training workshops and leader-led
sessions are available to hone leadership skills once development programs are completed.
 Professional development
From technical training to communication skills and sales workshops, Dell’s Professional
Development courses encompass a wide breadth of topics. Current course offerings align
business goals and strategy.

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CONCLUSION AND LEARNING EXPERIENCE
Dell has a come a long way from building computers in his dorm room to becoming one of the
biggest company in the world. It is interesting that Dell bought IBM parts from a warehouse and
created PC that he later sold by mail order. It was a simple move that created the biggest
computer company in the world. His method is simple. He sells his computers directly to the
customers without using retail stores. It strives in efficiency by selling customers with best
quality in a low price. Dell Company uses business to business as well as business to consumer
to buy and sell products on internet, which is also known as e-commerce. In a conclusion, Dell
company will continues to grow by its direct selling strategy. Dell Company will continue to
offer new quality products which both individuals and businesses will need.
Processes to backup and restore any VMware vSphere component participating in ELM must be
absolutely reliable and supportable across Converged Systemsand data centers. To maintain
synchronization of PSC replication requires 100% network availability between PSCs in
different Converged Systems or data centers. After a PSC outage, synchronization may take
some time to occur.

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REFERENCES
https://en.wikipedia.org/wiki/Dell
www.dell.com
https://www.featuredcustomers.com/vendor/dell-emc/testimonials
https://cpsdocs.dellemc.com/bundle/P_AG_350/page/GUID-336F7624-D760-44F8-B441-
523AD7015C7A.html?#
http://www.dell.com/learn/in/en/incorp1/charting-your-career