Visual search is the future of retail and eCommerce. Image recognition providers like Fashwell are powering image recognition software solutions for fashion retailers and businesses.

1. visual
& the future of retail
search

2. We live in digital,
visual economy.
More and more, our
communication is
based on images.

3. 65% of us are visual learners because
words are hard.

4. Especially when it
comes to fashion,
it’s difficult to
describe a style
just with words.

5. Consider this:
1. Internet usage, especially mobile, will continue to grow
2. The lines between ads, content and products are blurring
3. eCommerce is growing at a rate of +15% every year
Source: KP Internet Trends 2017

6. “A lot of the future of search
is going to be about pictures
instead of keywords.”
-Ben Silbermann, Pinterest Founder & CEO, 4/17

7. The modern shopper wants choice, ease,
personalization and curation.

8. Modern shoppers…
… get inspired on Instagram
… want to shop specific styles
… want personalized
recommendations and service
… don’t want to waste time
searching
… don’t want to waste time at
checkout

9. Visual Search
✅ fast and accurate
✅ product discovery
✅ personalized experience
❌ endless scrolling
❌ inaccurate results
❌ wasting time

10. Upload a picture → Picture is analyzed → Products are retrieved.

11. Deep learning
algorithms extract data
from every layer of an
image and localize the
fashion products.

12. All this thanks to our fashion
product universe.
The input image is analyzed. The products are localized. Then
they’re mapped within the product universe of an online shop.

13. The future of retail
1. eCommerce spending will reach
an estimated $632 billion in 2020
2. More than 8600 stores are
expected to close in 2017
3. Social media influences the buying
decisions of 66% of millennials

14. Visual search and image recognition
solutions boost sales and
influence customer loyalty.

15. Visual Search:
● In search, images are
better than text
● Especially when shopping
for fashion!
● Modern consumers expect
this technology
● Important for retailers to
stay ahead of the tech
curve
● Visual search is the
future of retail

16. Let Fashwell fulfill your image recognition needs!
We power:
❖ Visual search
❖ Visual recommendation
❖ Shoppable content
❖ Attribute tagging
Get in touch:
hello@fashwell.com
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