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bamboo business plan.pptx
1. BAMBUSPLAN-2022
Reimagining and Reshaping
Bamboo Based Industries
Business Plan : Mobile Phone Case/Cover & Accessories
Presented By : Shashank Kumar and Shubhranshu Singh
Institute Name : GL Bajaj Institute Of Management and Research,
Greater Noida
2. Overview
• In India , there is more than 750 million smartphone users .
• About 80% of people using phone cover.
• Material used in normal cover Silicon , Plastics , and Fiber and In bulk
cover is imported form china
• People/Customer in India have less or little knowledge about phone cover
and accessories .
3. Bamboo Mobile Phone
Cover Features
• It is eco-friendly
• Durability
• Design and Light Weight
• Easy to Use
• Cheap Rate
• Shock Absorber
• Washable
4. Additional Feature
• Strong and More Protective by using Rubber on Inner corner of phone
• Bamboo Flip Cover
• Engraved Printing Phone Cover (long-lasting engraved )
6. Marketing Strategies
• Initially , Our target area will be Delhi .
• We will sell our product through Offline(Retailer) and Online ( Amazon and flip-
kart
• Price will be Rs. 150 to 200 for a phone case .
• We deliver engraved phone cover with in 24hrs.
• For Promotion :
Introductory Offer , we offer screen guard and Camera glass with phone cover
We can use Instagram ads. , You-tube Influencers .
7. Financial Requirement
• Purchasing a long term lease land to start manufacturing and store raw
material and rooms for labors.
• Raw materials
• Salary/ wages of Labors.
• Purchasing machinery and equipment for manufacturing.
• Bike for delivery/ transportation of Product .