Kisomo-Smart Learn is a program within Smartcore with a primary aim which is to ensure that students in secondary schools have access to affordable, reliable, relevant and easy to access digital learning contents which are visual oriented and practical learning focused.

1. SMARTCORE • www.smartcore.co.tz •
Arusha, Tanzania
info@smartcore.co.tz
smartcore
Prepared By: George Akilimali
CEO-FOUNDER of SMARTCORE
Project:
KISOMO - SMARTLEARN
www.smartcore.co.tz
www.kisomo.co.tz
+255 769 743064

2. SMARTCORE • www.smartcore.co.tz •
Unavailability of relevant, affordable, reliable, ease to
access and interactive digital learning contents for
learners in secondary schools in Tanzania and across
East Africa.
The Problem
IMAGINE: The students to book ratio in Tanzania
secondary schools is 1:3 , meaning three students
shared one book, Yet in other schools students use
just teachers copies of notes. This has been
influenced greatly by High Cost of printed Books.

3. SMARTCORE• •
Some schools have access to Computers But
LACK Relevant Digital Learning Content

4. SMARTCORE • www.smartcore.co.tz •
Question of Day
At vero eos et accusamus et iusto
odio dignissimos ducimus qui
blanditiis praesentium voluptatum
deleniti atque corrupti quos
dolores et quas molestias
excepturi sint occaecati cupiditate
non provident, similique sunt in
culpa qui officia deserunt mollitia?
Our Solution
Kisomo-Smart Learn provide learners in secondary schools have access to
affordable, reliable, relevant, interactive and easy to access digital
learning contents which are visual oriented and practical learning focused.
Awareness & Training
Integration & Support
 Curricula Focused
Local Relevance
 100% Interactive
 Affordable to All
 Easily Accessible
 How to use
 The Benefits
 The Costs
 Everything else..
 Infrastructures Analysis
 Technical & Follow-up Support
Content Features

5. SMARTCORE • •
Underlying Magic
Coverage & Accessibility Affordability Distribution Channel
From the Use of DVDs, Flash Disks,
Content Loaded Tablets, Mobile
App and Web PlatformWe’re low cost Oriented
We guarantee to reach majority
Learners Interactive
From visual illustration, personalized quizzes,
certification & self assessmentstools.
Local Relevance
Covering 100% Local curricula, language
changing ability and using of local illustration.
www.smartcore.co.tz; www.kilex.co.tz

6. SMARTCORE • www.smartcore.co.tz •
Business Model
Our Model is Localized Low Cost Business Model
We charge Minimum Price of 5,000 TZS up to Maximum of 10,000 TZS per subject pack
which is 90% Lower than a normal printed book or existing solutions.
Membership/Subscription Fees
(Web Platform & Mobile App)
Direct Products Selling
(DVD, USB, Tablets)
ICT / EduTech Consulting
& Training Fees
10,000+ Unique Members 25,000 Product Sold 100+ Schools Reached
175M
Est. Revenue /Yr

7. SMARTCORE • •
106,847
Teachers
4,753
Secondary
Schools
Marketing & Sales
Due to new government policy of Free
Education (Elimu Bure) we expect this
number to double by 2025
Marketing Strategy
We intend to prioritize
customer service and make it a
key component of our
marketing programs.
We also focus on creating
brand awareness through
social media campaigns,
printed promotional materials
and direct meeting with
potential parties (Parents
School Meetings & Learning
Institutions Owners Meetings).
SOURCE:
OpenData Tanzania (www.opendata.go.tz)
www.smartcore.co.tz; www.kilex.co.tz

8. SMARTCORE
Competition & Synergy
Online Learning
Content Providers
Books & Equipments
Providers
Customer Service-UnforgettableTeam Expertise & Shared VisionPrice- Low Cost Model
Competitive
Advantage
KISOMOOur Unique Features
Available Online & Offline
And More
100% Local Curricula Based
Visual & Audio Based
Self Assessments & Evaluation
Diverse Content Options
Certification & Skills Tracking
COMPETITORS
X
X
X
X
X
X
• www.smartcore.co.tz; www.kilex.co.tz •

9. SMARTCORE • www.smartcore.co.tz •
How we Maximize Impact
Offline
More than 70% of
Beneficiaries
have Access
Online
About 30% of
Beneficiaries
have Access
Flash Disks DVD’s
Web Platform & Mobile App ContentLoaded TABLETS

10. SMARTCORE • •
2017 In Summary!
Raising Fund Connecting Partners SatInitial Product Implementation
The primary role of collected fund
was to support the initial setups for
the project including Rents,
Equipment's and Human Resources.
This includes, product research,
prototyping, market testing,
Bringing together Various Parties including:
The Government
Teachers
Parents
Students
Initial Production
www.smartcore.co.tz; www.kilex.co.tz

11. SMARTCORE • www.smartcore.co.tz •
July 2017 Dec 2017
Next Step
March 2017
Current
Status
Jan 2017
Sept 2017
Ideation
Includes intensive group
discussions and feasibility study
Launching
Official Bringing of the
innovation to market
Research
Engaging potential future
customers in Human Centered
Design Principles
Prototyping
Creation of a minimum viable
product
Market Testing
Checking the market response to
Pricing & Preferred Distribution
Channels
Partners
Analyzing potential partners and
investors
Our Journey & Current Status
Raising funds for production and
product launching preparation.
Raising Fund($100,000)

12. SMARTCORE • •
0
20
40
60
80
100
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Revenues
Financials Projections
We are looking for 12Month financing to reach 10,000 Customers for year 2018/19.
175M
Revenue
Over 12Mo.
20M
Initial Investment
35K
Product Sold
www.smartcore.co.tz; www.kilex.co.tz

13. Thank You!
• www.smartcore.co.tz ; www.kilex.co.tz •
SMARTCORE