The dynamic business duos

2021 | Volume 03 | ISSUE 06
Autumn
Breeze
Vaibhav
Tatwawaadi
FOUNDER
Gaurav
Tatwawadi
FOUNDER
GLOBAL BUSINESS MODELS
Models that Revolutionized
the Global Business Paradigm
www.insightssuccess.in
THE
DYNAMIC
BUSINESS
DUOS
BUSINESS CHOICES
Sole Proprietorship v/s Partnership -
A First Time Entrepreneur's Dilemma
Filmz

Editor’s Note
uccessful business leaders build their own
Sjourney towards prominence, while guiding
others along the way. They are dedicated
towards shaping the destiny of their organization.
These exemplary leaders spearhead by example and
never shy away from accepting challenges. They are
efﬁcient frontrunners who set right examples for the
employees, the organization, and the clients. These
dynamic businesspersons possess great competence
and character. They properly guide the employees and
focus on deriving better results for the organization.
Dedicated business leaders engage their employees in
a constructive manner and boost their moral. They
encourage them to participate actively towards
achieving the organizational goals. These business
leaders focus on creating a positive work culture, while
nurturing gentle behaviour among the employees.
They are of the opinion that inculcating leadership skills
among the future generation leaders is the key
towards future success.
Devoted business duos focus on making the
employees aware of their roles and responsibilities.
ENTERPRISING
BUSINESS
LEADERS WHO ARE
TRANSFORMING
BUSINESSES
CREATIVEL
Y

They nurture and utilize the strengths and skills of their
employees to accomplish the organizational goals. For
these leaders, positive feedback from the employees
is very important. They respect the free will of the
employees and provide employees with the
confidence to take on stiff challenges.
These committed frontrunners are good at
communicating their vision and utilize information
quickly and efficiently for the welfare of the company.
They promote innovative practices and procedures to
empower their employees. The primary goal of these
dynamic duos is to ensure larger progression of the
organization, while utilizing the potential of technology
and delivering excellent customer services.
The dynamic duo of businessmen combines their
innovative mindsets and deliver unique solutions to
different problems. They work together as a team and
also promote harmony and understanding among the
employees. These are forward-thinking leaders, who
believe that healthy relationships among employees
help in better productivity and growth of the
organization.
The innovative pair of entrepreneurs overcome
indomitable odds with sheer confidence and a smile on
their faces. They are confident, humble, and focused
on leading their organization effectively. Such leaders
are naturally respected by the employees; they are
ready to learn and work under the leadership of such
astute personalities.
Hence, in the issue, ‘The Dynamic Business Duos’,
Insights Success recognizes the leading group of
entrepreneurs who are transforming their business,
while majorly impacting the industry as well.
Ananda Kamal Das
ananda@insightssuccess.com

C N
O T
When Creativity and
Entrepreneurship Meet
Autumn
Filmz
Breeze
Cover
Story
08

E T
N S
GLOBAL BUSINESS MODELS
Models that Revolutionized
the Global Business Paradigm
BUSINESS CHOICES
Sole Proprietorship v/s Partnership -
UTKARSH SINGH
Providing Greener Solutions
with BatX Energies
DR. DISHA DINAKAR
Providing Natural Care
Effectively
Articles
24
16
20
28

Copyright © 2021 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or
transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success Media and Technology Pvt. Ltd.
Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd.
Follow us on : www.facebook.com/insightssuccess/ https://twitter.com/insightssuccess
Cover Price : RS. 150/-
RNI NUMBER: MAHENG/2018/75953
Editor-in-Chief Sumita Sarkar
Managing Editor Darshan Parmar
Assisting Editor Ananda Kamal Das
Contributing Writers Ashish, Renuka
Chief Designer Asha Bange
Designing Head Priyanka Rajage
Co-designer Deepanjali Jena
Operations Head Megha Mishra
Business Development Manager Nandan Deshpande
Asst. Manager Ashwini Pahurkar
Business Development Lead Tejswini Whaval
Sr. Business Development Executive Pravin Yalameli
Technical Head Pratiksha Patil
Technical Specialist Amar Sawant
Digital Marketing Manager Amol Wadekar
SME-SMO Executive Atul Dhoran
Circulation Manager Tanaji
Insights Success Media Tech LLC
555 Metro Place North, Suite 100,
Dublin, OH 43017, United States
Phone - (614)-602-1754
Email: info@insightssuccess.com
For Subscription: www.insightssuccess.com
Insights Success Media and Technology Pvt. Ltd.
Off. No. 22, Rainbow Plaza, Shivar Chowk,
Pimple Saudagar, Pune, Maharashtra 411017
Phone - India: +91 7410079881/ 82/ 83/ 84/ 85
Email: info@insightssuccess.in
For Subscription: www.insightssuccess.in
Corporate Ofﬁces:
sales@insightssuccess.com
MARCH, 2021
We are also available on

Management Brief
Company Name
Gaurav Tatwawadi and
Vaibhav Tatwawadi
Co-founders
Digvijaya Herbals
Utkarsh Singh and
Vikrant Singh
Co-founder and CEO;
Co-founder, Director,
and CTO
BatX Energies
Dr. Disha Dinakar and
Mrs. Vijaya Dinakar
Global Business
Advisor,
Managing Director
The Tatwawadi brothers from Nagpur, who are a household
name today in the entertainment industry, shared their passion,
journey, success and opinions about the entertainment industry
and their company with The Insights Success.
The exceptional duo Utkarsh Singh and Vikrant Singh hold
proliﬁc personalities with young, engineered Entrepreneurial
minds.
Digvijaya Herbals is a 100% natural and organic beauty brand
that oﬀers an innovative range of skincare, haircare, health, and
wellness products founded by Dr. Disha Dinakar who is the
Global Business Advisor and Mrs. Vijaya Dinakar who is the
Managing Director.
Autumn Breeze Films
Du s
THE

Breeze
When Creativity and
Entrepreneurship Meet
Autumn
Filmz

Vaibhav
TatwawAadi
FOUNDER
Gaurav
Tatwawadi
FOUNDER
C O V E R S T O R Y

E
quipped with conventional degrees but making
careers in unconventional fields require a lot of
courage, grit, talent and support.
With prestigious professional degrees from reputed
institutes, the obvious expectation would be to make a
career in the same profession. The Tatwawadi brothers,
however, have broken the shackles of such age-old
thoughts.
Despite completing engineering from a reputed
institute, Vaibhav chose to chase his passion of acting
immediately after he bagged his degree from the
College of Engineering Pune (COEP). His younger
brother Gaurav completed his engineering from the
same college and went on to study MBA from MDI,
Gurgaon for the same reason – to pursue his passion.
Gaurav always wanted to be an entrepreneur.
An actor by profession Vaibhav, has made a name for
himself in many Hindi and regional films in nearly a
decade. Gaurav, an entrepreneur worked in many start-
ups and corporate companies before establishing his
own business. With similar passions, albeit in different
sectors of the same field, the duo started their
company, Autumn Breeze Filmz that is into film
production, creative content for branding and digital
marketing. When talent and perseverance are coupled,
there is no way that success can evade you.
The brothers from Nagpur who are a household name
today in the entertainment industry, shared their
passion, journey, success and opinions about the
entertainment industry and their company with The
Insights Success.
Excerpts:
How did you venture into this field?
G - I always wanted to be an entrepreneur. I started
exploring the content space as a potential growing
business around three years back. At that time, OTT
had just started picking up in India. We believed that
increasing content consumption would lead to content
war and the content requirement would grow year on
year with more and more people getting high speed
internet access. This we believed would happen for long
format, short format and even digital ads. That was the
starting point when I decided to make my career in this
field. In addition, Vaibhav having experience of 10 years
as an actor was an advantage. So, we decided to
venture into films and ad films. Though it seems a
conventional business model we have innovated a lot in
terms of fund raising and execution for both films and
TVC by reducing the TATs and overheads substantially

as compared to a conventional production house.
V: I used to participate in acting competitions since
school days. I also was a state level badminton player. I
was planning to pursue badminton as career. But it was
in 8th standard that I realised it was not sports but
acting that I wanted to pursue. I did few plays with the
theatre groups in Nagpur. Then I went to COEP for my
engineering. That was a turning point. I got groomed as
an actor in my college. I won prizes in many
intercollegiate drama competitions and from there
things started falling in place. The journey started from
Marathi serials to Marathi films to Hindi films and the
journey continues.
How has it been without any background in this field?
G: I was the cultural secretary while pursuing my B Tech
from COEP and that was my only small and limited
exposure to this sector. Luckily, Vaibhav has an
experience of 10 years in both Marathi and Hindi
entertainment industry, as an actor though. But he
knew people in the industry and that was definitely a
big help. For the business part, I had been in touch with
many producers because of Vaibhav and we would keep
on bouncing ideas about the industry and the working
style. Through those discussions, I realised that it has to
be a balance of both creative calls and business calls.
And with the present core team we have all the
elements needed for a successful production house. We
have great artists who have great creative vision. They
bring in new concepts on the table. Basically, our core
strength is to map a budget for a particular concept.
Hence, we believe that there is no concept which is
good or bad. It is just that if it is mapped to the right
budget then it makes sense both in terms of business
and creating whatever it is - it may be a web series, it
may be an ad film, short film or anything.
G and V: We basically started with ads for various
brands. Our first Hindi feature film has been announced
recently and it will be coming up in 2021.
The Dynamic Business Duos
·

How was the journey coming from Nagpur to the
entertainment industry in Mumbai and making a
name as well in very less time?
V: Being a Nagpur guy, I did find it difficult to adjust
to the pace of Mumbai. And I feel one improves over
a period of time with the right kind of exposure.
Irrespective of the city, one always faces challenges
when he or she opts for a non-conventional career.
G: For both Vaibhav and me, COEP has played a
major role. It was Pune that introduced us to cultural
professional world. I knew I wanted to be an
entrepreneur but was not very sure on the sector.
Vaibhav always wanted to be an actor so he kept
meeting many people. He did a lot of theatre and ads
in Marathi, Hindi, Telegu and English.
Whenever he used to shoot, I used to tag along and
observe how this industry and business operates. So,
it happened step by step for me.
What was your family’s reaction to both brothers
entering into the entertainment industry despite
engineering qualifications?
G: Fortunately, our family has been always very
supportive. But it was not that we both decided
beforehand and ventured into the entertainment
industry together. Initially, it was Vaibhav, who
always wanted to be an actor. So, my parents were very
supportive about it. Their only condition was that we
should complete any degree we wanted because
education is of prime importance (which even we
brothers believe), and then follow whatever you feel is
your passion.
Vaibhav was very clear that he wanted to be an actor. I
did lot of things. I worked in various sectors like FMCG,
finance and capital markets. I explored quite a number
of things. But I knew that eventually I need to start
something on my own which I love doing. So, I began my
entrepreneurship journey during my engineering days.
Though all of them failed, I knew that this is what I like
to do. As mentioned above, sensing the opportunity in
the content space we decided to venture out in this
space and as always the family has always been very
supportive.
You ventured into this field and the pandemic
happened shortly after that. How has it affected
relatively newcomers to keep their heads above
water?
G: We started two years back and the pandemic is
around a year old. In the first year we were quite
focused on the concepts and getting the right scripts.
We believe that script is the soul of the film. So, we

were scouting on that front and for managing the cash
flow we were doing few ad films. We did work with
Sterling Holidays and few start-ups to begin with.
Coming to your Covid question, frankly it has been
difficult for everyone not only in this industry but also
for other industries.
In terms of fund raising, we did a lot of syndication to
raise the funds and we have found out a couple of
innovative models which I don’t think are presently
happening in terms of fund- raising part for films. So,
the fund-raising model which we have adopted has
been unusual way of doing it and which is not normally
the market practice per se but that has been an
interesting journey during these tough times. I have
met a lot of good financers who have been supportive
from the day we met them. Plus, the trust they have
shown in our team has been commendable
People were already into OTT since it came before
Covid but box office hits are a different experience for
a film maker. Your take?
G and V: Personally speaking, these two are two
different distribution channels per se. At the end the
product is your film whose soul is the script. So you
might be a bit arty when it comes to OTT while you
need to be little commercial when it comes to theatrical
release but at the end of it the person who is going to
see the product is same audience. So, the script and the
soul remain intact. In terms of business, it has definitely
impacted not only small production houses but big ones
too and no one knows how long this will go on. It has
been a tough year for all industries including the
entertainment one.
Tell us more about your partnership. You complement
each other – one being an actor and the other a
producer.
G: Basically, Vaibhav being an actor he comes with lot of
connects and industry experience. During discussions,
he brings a lot on the table in terms of creative calls,
right kind of team for the selected script etc. My job is
to take care of overall business strategy and vision of
the company
We have introduced artificial intelligence (AI) based
marketing tool. This tool, NeuroKit, will tell you where
exactly a user is bound to see in the creatives, video or
2-D even before it is launched. For example, in a
hoarding the user will see few spots and not the entire
hoarding. Keeping this in mind, we have developed
Neurokit. It helps optimise the design - be it product

design, poster release, video, TVC or your film promo.
Now, there are eye tracking tools as well in the market
to map where a user is looking but it is a costly and time
consuming affair. Neurokit will cut down on cost and
TAT substantially and can be used by brands, designers,
social influencers etc.
As young generation of entrepreneurs in the
entertainment industry what is your perception and
idea about the industry at the moment, and what
future does it hold in general?
G: With so many cultures, languages and different
tastes India is a unique market. Every state is like a
country in itself because of the different tastes and
different likings of content consumption. Right now,
what is happening is that people are getting exposed to
lot of national and international cinema which has
started impacting the quality of the content they are
consuming. I have seen many people seeing South Asian
films and films of other languages. The exposure to the
new content is huge and I believe it will keep on
increasing. And seeing the penetration of Jio and OTT
platforms in rural areas as well, I believe there is lot of
scope in terms of content creation. The content that
everyone likes every time is different and they always
need something new. There is lot of scope for all kinds
of content creators. I am very optimistic about the
industry’s growth prospects and strongly believe there
is still lot of scope in the content creation space.
What is your success mantra?
V: I believe the one thing that is of utmost importance
for success is concentration. Attention without tension
brings success.
What have you envisioned for the future?
G and V: One film is already lined up. It is a romantic
love story. We have not yet finalised the name. We have
developed number of scripts. Other than that, we have
an ad vertical in which we are trying to reduce the turn-
around time. At present the TAT for digital ads right
now is around 7-8 days. We are trying to bring it down
to 3-4 days. At the moment, we are working on three
verticals - ads, films, and web series.
What message would you like to give to today’s
generation?
V: The most important thing the youth of today should
practice is meditation. I strongly feel that we have got
so many resources when it comes to improving the
external world but if the internal world is in a mess one
cannot remain sane in the current world of cut-throat
competition. Other than this I don't want to suggest
anything to the youth as I believe that today's youth has
amazing vision and talent.

Subscribe Today
CORPORATE OFFICE
Insights Success Media and Technology Pvt. Ltd.
Off No. 22 & 510, Rainbow Plaza, Shivar Chowk,
Pimple Saudagar, Pune, Maharashtra 411017.
Phone - India: 020- 7410079881/ 82/ 83/ 84/ 85
USA: 302-319-9947
Email: info@insightssuccess.in
For Subscription : www.insightssuccess.in
Cheque should be drawn in favour of : INSIGHTS SUCCESS MEDIA AND TECH PVT. LTD.
Stay in touch.
Subscribe to Insightssuccess Get Insightssuccess
Magazine in print, & digital on www.insightssuccess.in

MODELS THAT REVOLUTIONIZE
GLOBAL BUSI
PARA
16 | March 2021

ED THE
INESS
ADIGM
E
very generation believes it has witnessed the biggest
historical upheavals. However, this belief is debatable.
How can the printing press' invention be compared to
the Industrial Revolution or the internet's emergence? We
are unable to compare. What we should do is identify some of
the characteristics of the current changes in business models
and consider how and why they affect industry, government,
and society.
The term business model refers to a company's idea for
generating a proﬁt. A business recognises the products or
services it plans to sell, its target market, and any expected
expenses. Business models are important for both, new and
set businesses. They help new, evolving companies gather
investment, recruit talent, and motivate management and
staff. Businesses that are established should regularly
refurbish their business plans or they will fail to expect trends
and challenges ahead. Business plans help investors assess
companies that interest them.
The business models for tomorrow's businesses are being
developed right now. A business that is unable to reinvent
itself and create a viable business model has no future, it will
fade and die. We are in the midst of change, and where there
Global Business Models
www.insightssuccess.in March 2021 | 17

Here are five examples of different business models:
Advertisement
The advertising business model has been around for a
long time and has evolved as the world has moved from
print to digital media. The model's foundations revolve
around creating content that people want to read or
watch, and then showing advertisements to your
readers or viewers.
Affiliate
Although the affiliate business model is similar to the
advertising business model, there are some key
differences. The affiliate model, which is most
commonly found online, uses links embedded in
content rather than easily identifiable visual ads.
Brokerage
Brokerage firms help buyers and sellers communicate
and complete transactions. They charge either the
buyer or the seller, or both, a fee for each transaction.
A real estate agency is one of the most common
brokerage firms, but there are many others, such as
freight brokers and brokers who help construction
companies find buyers for dirt they excavate from new
foundations.
Customization/concierge
Some businesses take generic products or services and
add a personal touch to the transaction, making each
sale one-of-a-kind.
Crowdsourcing
Crowdsourcing is when you can get a large number of
people to contribute content to your website. To
generate revenue, crowdsourcing business models are
commonly combined with advertising models, but there
are many other variations of the model. Threadless, for
example, allows designers to send t-shirt designs and
pays a percentage of sales to the designers.
A good business model will help you figure out things
like your business idea, what problem are you solving
for whom, how you'll build customer value, how your
product or service will reach customers, how your
company will remain competitive, and all the revenue
and costs you can expect. This will help figure out a lot
of aspects in a particular firm or a business.
is change, there is chance. Those who are incapable of
seeing opportunities only see threats. The future has
already begun.
Business models can be broken into three parts:
• Everything that goes into making something,
including design, raw materials, manufacturing, and
labour.
• Everything that goes into selling that item:
marketing, distribution, service delivery, and
payment processing.
• Pricing strategy, payment practises, payment timing,
and so on are all factors that influence how and what
a customer pays.
Understanding Business Models
A business model is a high-level strategy for running a
profitable company in a specific market. The value
proposition is an important part of the business model.
This is a description of a company's products or
services and why consumers or clients find them
appealing, preferably stated in a manner that
distinguishes the product or service from its rivals.
A new business model should also include anticipated
startup costs and funding sources, the company's target
customer base, marketing strategy, a competitive
analysis, and revenue and expense forecasts. The plan
may also specify opportunities for the company to
collaborate with other well-established businesses.
Successful businesses have business models that
enable them to meet client needs at a reasonable and
long-term cost. Many companies periodically revise
their business models to reflect changing business
environments and market demands.
When deciding whether or not to invest in a business,
the investor should learn how it makes money. This
entails examining the company's business model. To be
sure, a company's business model may not reveal
everything about its prospects. However, an investor
who knows the business model would be able to
interpret the financial data more effectively.
Types of Business Models
Just like different businesses, there are different types
of business models too. Traditional business models
include direct sales, franchising, advertising-based, and
brick-and-mortar stores, to name a few. Businesses
that blend online retail with brick-and-mortar stores or
with sports organisations like the NBA are examples of
hybrid models.
-Ashish Chandgude
18 | March 2021

‘‘
“ ‘‘
“
Dr. Disha Dinakar
Global Business Advisor
20 | March 2021

Plants that are used as medicines have been referred
to as “herbs” for over 4000 years by European and
Mediterranean cultures. Originally, the term “herb”
only applied to non-woody plants. Today, “herb” refers to
any part of any plant used for aroma, flavoring, or
medicine, including those that come from trees and shrubs.
A “herb” may be a fruit, a bark, a flower, a leaf, or a root, as
well as a non-woody plant. By using herbal beauty
products, you cannot only get radiant and glowing skin, but
you will be able to address all skin problems including
acne, blemishes, pigmentation spots, wrinkles, fine facial
lines, blackheads, etc. The result is flawless and clear skin
bouncing with health when used regularly.
Digvijaya Herbals is a 100% natural and organic beauty
brand that offers an innovative range of skincare, haircare,
health, and wellness products founded by Dr. Disha
Dinakar who is the Global Business Advisor and Mrs.
Vijaya Dinakar who is the Managing Director. The brand
aims to revolutionize the way beauty products are
consumed in the Indian market. The entire range of
Digvijay herbals employs potent organic formulations and
naturally sourced ingredients, that administer a higher
concentration of active ingredients in each product to
provide safe and natural care effectively. The products are
formulated by a panel of doctors who work relentlessly to
deliver products infused with natural extracts for maximum
potency.
Below are the highlights of the interview:
Share with us the history and journey of your company
since its inception. What brought the two of you
together?
Hailing from a family of entrepreneurs, I always wanted to
start my own venture. My mother and I are strong believers
in organic products and their benefits. We both read every
label before we purchase any product. Indian market is vast
with a wide range of beauty and health products. Hence, I
thought it best to fuse my ambitions with my mother’s
passion to launch an organic beauty brand. So along with
my medical practice, me and my mother founded Digvijaya
Herbals Pvt Ltd. in the year 2019.
All the ingredients of the products we offer are 100%
natural and sourced from our private family farms. Within a
short span of time, we have established ourselves well and
have content customers in 40 countries around the world.
What were your teething problems? How did you
overcome it?
There were quite a few challenges initially. We had to spend
a considerable amount of time on the Research &
Development for the ingredients and formulations of our
products. We wanted to reach out to the customer as an
entirely new brand and hence, wanted to get everything
right.
Please tell us about the personalities/business duos of the
company, their background, and their contribution to
the success of the company.
I come from a family of entrepreneurs and feel truly blessed
to be working under the guidance of my parents. My father,
Dr. M.N Dinakar is an entrepreneur and also the Chairman
of the Digvijaya group. My mother, Mrs. Vijaya Dinakar is
the Managing Director of the firm, the mastermind behind
Digvijaya. My mother and father have been my pillars of
strength and have extended their immense support due to
which I’m able to juggle between my practice and business.
How do you complement each other in the business? Do
you share different responsibilities, or do you look into
everything together?
Me and my mother have always been the best of friends
and like to share our responsibilities. Since I have a full-
time practice, my mother manages the office and I focus on
the financial and marketing aspect of the business.
Dr.DishaDinakar
The Dynamic Business Duos

How do you resolve the difference of opinion, if any?
A difference of opinion is bound to exist when there is more
than one person involved in the decision-making process.
But since it’s me and my mother, we respect each other’s
opinion and try to understand the other person’s
perspective. This has helped us resolve our difference of
opinion and come to a mutual agreement.
What are the challenges in your business? How do you
tackle them?
Given that I have a full-time practice, I had to cater to my
clients’ needs and also manage Digvijaya herbals with its
procurement, queries, and feedback.
However, my mother stood by me as a pillar of strength and
helped me manage both, my practice and the business.
What makes your organization stand out from the
herd?
We are a certified organic brand and do not compromise on
the quality of the products. All our essential oils are
procured from the Middle East and most of the herbal
ingredients are sourced from our very own Digvijaya Farms
itself.
We are a consumer-centric brand and try our best to cater to
our client’s needs. We take customer feedback very
seriously and use it to improve our products, in any way
possible.
What is the secret behind the two of you being together
and rise together?
We have a similar thought process which makes it easy for
us to work together.
How did you manage during the lockdown period?
What are you doing now to bounce back to business?
Covid-19 has changed the face of the beauty business. It
certainly did cause a hit in between but the ever-increasing
public awareness about the kind of products they are using
helped us. Everybody is now on the lookout for choosing
the right products for boosting immunity and health. Since
Digvijaya herbals is a 100% natural and organic beauty
brand, we have been able to serve our customers well.
Today, the company’s products are sold on its website and
on social media platforms. The brand directly reaches out to
customers and the mode of shipment is through air freight,
cargo, etc. Apart from the domestic market, the company
has shipped to 45 countries covering the Middle East,
Europe, Far East, America & Australia.
Where do you see yourselves and your organization in
the near future?
For future plans, our vision is to develop a wide range of
organic and wellness products that will be useful to
everybody irrespective of their age or gender. We want to
create products that are result-oriented and made of natural
and pure ingredients.
We have already opened distribution outlets in Singapore
and Sri Lanka and wish to expand to the middle east in the
near future. We wish to see Digvijaya Herbals cross the
100cr milestone soon.
Mrs. Vijaya Dinakar
Managing Director
22 | March 2021

Sole Propriet
v/s
Par
24 | March 21
20

torship
rtnership
T
his is the most common
dilemma for
entrepreneurs when they
enter the innovative
environment of starting
something new and taking
control over their life and
business.
The answer to this perplexity
depends on how one is planning
to structure the business. Are
they looking to expand the
business with sizable employees
or the structure would be similar
even after substantial growth?
Census data shows that about 71
percent of businesses are
comprised of sole
proprietorships whereas 8
percent of businesses are run by
people involved in the
partnership.
When talking about sole
proprietorship – the owner has
full control and is responsible to
make all important decisions
regarding that business. Sitting
Business Choices

on the top, he is not answerable to anyone and can
input his innovative ideas, skills, and abilities to the
table of his growing business.
The one who loves to play with his own ideas and
experiments with different business models is the exact
match for a sole proprietorship. He can bring his ideas
into reality and make things happen with the expertise
to concrete the business. Putting an extra effort in a
start-up can sooner build a fortune with a good
advantage. With solely handling a business, owners can
input their unique and special brilliance confidently,
keeping them on their toes.
Entrepreneurs, who desire to stay free in putting their
ideas and thoughts and take actions with maximum
satisfaction, thrive in the journey of self-employment.
The owner is entirely liable for all the liabilities
incubated by the business. The existence of fewer
complexities in sole proprietorship makes it more
popular among small-scale businesses and individuals
who are more indulged in self-employment.
Small proprietary is exciting and at the same time
brings challenging opportunities for people who find it
difficult to work for others. Such people look for
loopholes in the market and implement their
imaginations to start a new venture.
Hence, the new entrepreneurial venture expands the
economy rapidly, by bringing quality products at an
affordable price and maximizing the employment of
local people. Thus, the control of wealth is no longer
concentrated within a few brands and benefits society
significantly.
People enjoy working in sole proprietary as it is a
business form with little to no paperwork and minimum
fund to establish the business, but again it varies
depending upon the country and state. The entities of
self-employment only adhere to few regulations as they
are not required to invest their time and resources on
various government requirements. When it comes to
income tax, compared to the shareholders, sole owners
are only entitled to pay personal income tax on the
earned profits.
When choosing a partnership for running a business,
several fundamental things should be understood by
the owners. When an entrepreneur has a clear vision
and goal for his business then asking for a new partner,
who brings new concepts to the table, might not be
considered a good choice for your creation.
If you are looking to move ahead with a partner then it
is important to find someone who balances your
expertise and potency. Every business requires an
innovator mind that is proficient in his space, as not all
entrepreneurs are mastered in their particular areas.
Therefore, finding a person who can stabilize the
business with his ability could be fruitful for your start-
up. Ensuring that your partner can handle any challenge
that will come on the way and outshine at doing it, then
that is the partner you are looking for in your business.
It is also important to choose someone who
understands your strength and weakness and at the
same time shows his trust on your ideas. Someone who
shares both the positive and negatives aspects of
owning and handling the business is the primary goal.
Choosing someone who pushes you to get out of your
comfort zone, take risks, and move ahead in the right
direction becomes a terrific business partner.
Try to stay away from the ownership of 50-50 with your
partner as it only raises complexities when it comes to
making final decisions. Do your homework before
entering into any kind of partnership; try to understand
them according to their skills, advice, and nature of the
partnership, familiar with their way of taking decisions
over the course of your career.
Eventually, the real purpose of establishing a
partnership is to assist the partners and to achieve
higher financial results together. That would be
possible if each of the partners would work
independently. Operating together, partners can
successfully form a powerful blend of capabilities in
generating greater economic results.
-Renuka Singh
26 | March 2021

‘‘
“ ‘‘
“
Mr. Utkarsh Singh
Co-founder and CEO
28 | March 2021

The natural resources in the Indian environment are
depleting at a faster pace than before and there is a
need to acknowledge the situation. Identifying this
issue, Mr. Vikrant Singh, Co-founder, Director and
CTO along with Mr. Utkarsh Singh, Co-founder and
CEO of the company BatX Energies started working on a
solution which is dedicated to the welfare of the
environment, bringing sustainability with quality. Their
high-quality products are aimed to provide safety,
performance, and life cycle reliability. The symbol of trust
and quality is reflected through their products, which are
specifically integrated for all kinds of applications,
whether simple or advanced.
Coming from an engineering background and having
similar interest in greener solutions and sustainability,
BatX Energies evolved thought into practicality to provide
greener solutions to the nation by ensuring a safe future
with ecological balance and maintaining the highest
standards of quality. The only company in India working
on both Developing Lithium-ion batteries as well as
Recycling of Lithium-Ion batteries was contributing to the
circular economy. Ltd. It was founded on 7th July, 2020
after 2 years of rigorous R&D. Their wide product
portfolio ranges from Hi Tech Driven and powerful battery
packs for automobiles to grid storage and equipment
mechanization to smaller packs for consumer electronics.
Below are the highlights of the interview:
1. What were the teething problems? How did you
overcome it?
Being a start-up and setting our foothold in this sector was
a challenge in itself. Coming from an engineering
background and sharing a similar experience, we did a
thorough research and identified the problem. The product
and the quality were not up to the mark in terms of
commercials. Observing the need and gap to attain this
problem we developed products which are commercially
available, accessible, and efficient.
Also, while working with different stakeholders, the
demand and specifications vary and meeting their
expectations is also one of the difficult tasks for us. Along
with this, the cost incurred in production and then
managing it, also became one of the biggest challenges for
us. To retain our employees, we acknowledged the hard
work of our team with bonuses and incentives to motivate
them, which resulted in commitment and hard work
furthering the growth of the brand.
2. Please tell us about the personalities/business duos of
the company, their background, and contribution to
the success of the company.
The dynamic duo Utkarsh Singh and Vikrant Singh hold
prolific personalities with young, engineered Entrepreneur
minds. Utkarsh has always been inclined towards working
for community development, be it in his early professional
days he has worked in the rural villages Madhya Pradesh,
Haryana and Rajasthan which gave him an insight of
what's happening in the roots of India and mobility
loopholes there. He believes in developing meaningful
products and taking them to global markets and his
experience is proof of this vehemence. Utkarsh also has
been vehement to bring a difference to people’s lives with
his contribution and founded SAVERA (Students as
Volunteers in Education to Reach and Assist) during his
academic years at BML Munjal University, a system
where 50+ underprivileged people received remedial
education daily.
Vikrant brings with him profound knowledge of energy
storage and operational brilliance to implement it. Having
envisaged that recycling of lithium-ion battery materials is
the key for growth in electric transportation, he ensured
that the company is committed to developing advanced
UtkarshSingh

lithium- ion battery and cell solutions using first and
second-life Lithium-ion cells for many different
applications that facilitate mobility and storage.
Vikrant’s sparkling spirit and unquenchable quest is
accentuated in his profound R&D expertise, which has led
the product portfolio of BatX Energies Pvt. Ltd. to
constantly evolve and diversify. Vikrant is very well
versed on working in advanced materials at the Center of
Advanced Materials at BML Munjal University, which is a
Hero group Initiative.
3. How do you complement each other in the business?
Do you share different responsibilities, or do you look
into everything together?
Knowing each other for a long time and working together
for about three years, we both believe in easing the stress
from each other’s shoulder, while working together.
Everyone has a different set of working and observing
things, which has helped both of us to grow and
strengthen our bond and build BatX as a differentiator in
the industry. Our core strength lies in working
independently and fulfilling responsibilities which we
have set for all our employees. We believe in
empowering our Employees and developing a sense of
responsibility, which is our success mantra.
4. What are the challenges in your business? How do
you tackle them?
There is a lack of resources and raw material in India, for
the industry we operate in. But we have been efficient in
tackling and creating our own channels by curating our
own resources, which has helped us in our business
operations.
5. How did you manage during the lockdown period?
What are you doing now to bounce back to business?
The lockdown period was tough for all of us. We invested
our time in research and rigorously tested our products to
improvise and develop them in a fruitful manner. In order
to push our business in the right direction, we are now
engaging with more stakeholders and developing
innovative products to push which will help us regain our
lost track.
6. Where do you see yourselves and your organization
in the near future?
We aim and look forward to placing ourselves in the
recognized 5 companies under Renewable Energy sectors.
We want to be a differentiator in the industry by being the
best organization in Renewable Energy Sector as so far,
we are the only company doing both recycling and battery
manufacturing in India.
Mr. Vikrant Singh
Co-founder and CEO
30 | March 2021

The dynamic business duos

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Similar to The dynamic business duos

Similar to The dynamic business duos (20)

More from Merry D'souza

More from Merry D'souza (20)

Recently uploaded

Recently uploaded (20)

The dynamic business duos