Meaningful Technology for Humans: How Strategy Helps to Deliver Real Value fo...
Presentation on organizational performance of MNEs.pptx
1. Welcome to our presentation
ON
Organizational performance of
MNE
2. Introduction
We have selected Nestle as an MNE for our presentation.
We will explore the procedure of Nestle through the
Performance prism, target wheel setting, and Key
performance indicator.
4. Strategies
• the company launched GoodNes chocolate oat milk.
• This product was inspired by consumers’ choice of more protein and less sugar
Process
• “Eat Right, Live Well”
• “Discover Your Way to a Healthy Living”
Capabilities
• Long term strategy of Nestle is to ensure a team that is capable of delivering
quality service to the customers.
5. Stakeholder satisfaction
• The motto of Nestle is “When we listen, we improve.”
Stakeholder contribution
• Civil society, academia, communities, and the government is helping the
smooth operation of Nestle
9. Nestle culture, values, and principles over the last three years
• Nestle work with people and their attitudes.
• It focused on the geographic presence more than any other MNE in the world.
• It emphasizes research based on the development capability of a market
Compliance sustainability over the last three years
• The product and service delivery are very efficient to deliver any place and at any time.
• It focuses on the innovation of new products and services
Creating shared value over the last three years
• Nestle ensures the nutrition, health, and wellness of consumers around the world.
10. Conclusion
We have explored through our chosen MNE Nestle the methods they
do business. WE made a targeted plan for implementing a new product.
Then we have discussed the key performance indicator of Nestle while
doing business around the world.
Editor's Notes
Introduction
We have selected Nestle as an MNE for our presentation. We will explore the procedure of Nestle through the Performance prism, target wheel setting, and Key performance indicator.
Strategies:
Nestle is improving its range of activities by launching new products. Recently, the company launched GoodNes chocolate oat milk. It is a new product in the product line of the Nesquik brand. This product was inspired by consumers’ choice of more protein and less sugar (Home, 2022). The survey showed that consumers are more health-conscious and are seeking quality and healthy products. The MNE is also spreading the business of MILO, a malt-based food drink all over the world.
Process:
Nestle is organizing different events. The theme of the events is: “Eat Right, Live Well” and “Discover Your Way to a Healthy Living”. The events include an educational session about healthy eating, emphasizing on rich and good breakfast, and eating an ample amount of fruits, milk, and Nestle cereals. The events are seeing huge participation and encouraging teams to embrace new ventures (Hwang and Gaur, 2018).
Capabilities:
Nestle is always evolving to meet consumer demands. Long term strategy of Nestle is to ensure a team that is capable of delivering quality service to the customers. The MNE shape the portfolios according to the set goals and capabilities of the people working in the organization.
Stakeholder satisfaction:
The motto of Nestle is “When we listen, we improve.” That is why Nestle is regularly engaging with a wide range of stakeholders to create a shared value strategy. It seeks suggestions from experts and advocates from the global stakeholder network. Nestle holds stakeholder meetings, conferences, dialogue, and interactive sessions to create mutual trust and respect (Home, 2022). It assesses the feedback from the stakeholders for the approach to activities and underpins the material assessment process (Hwang and Gaur, 2018). It focuses on climate change, biodiversity, water, sustainable sourcing, nutrition, etc.
Stakeholder contribution:
Consumers and the general public are benefitting the MNE with profits and feedback. Employees and the representatives are delivering quality services to the customers and making them loyal to the organization. Civil society, academia, communities, and the government is helping the smooth operation of Nestle. Industry and trade associations and Non-government organizations are benefitting in the way of policy and strategy. Finally, suppliers are the contributors who are helping the operation of the organization.
Review stakeholder expectations
Stakeholders want Nestle to remain transparent about its commitment to climate action. The company should work closely with biodiversity performance, species, habitats, ecosystem, and coffee landscapes (Cascio, 2019). The membership of Nestle in the Water Resources Group (2030) mandates that it should work on water, sanitation, and Sustainable Development Goals. Our new product will be launched keeping these factors in mind.
Strategic objectives
Nestle has set the target to be the leader in Nutrition Health and Wellness based on the trust and expectations of the stakeholders. It believes that leadership is all about behavior not just about size. Its motto is “Good Food, Good Life.” Our new product will be something that meets the trust of stakeholders and links to our MNE motto (Home, 2022).
Success map
We are going to make the strategy of our new product launching based on the success story of Nestle. We will build and focus on a product for the profitable segment.
Objective prioritization
The objective of Nestle is to apply expertise in nutrition, health, and wellness. Foster innovation, and distinctiveness in the field. Meet the modern-day consumers with healthy and delicious products (Hwang and Gaur, 2018). Sustaining mid-single-digit organic sales growth and enhancing operational efficiency. Our new product for Nestle will be an innovative product to launch in the sustainable market.
Operationalization
The Nestle group is managed by geographies like North America, Latin America, Europe, Asia, Oceania, Africa, and Greater China. With the expectations of global business, it operates most food and beverage businesses including Nespresso and Nestle health products. It also provides joint ventures such as Cereal Partners worldwide and Froneri. We are going to launch the product worldwide as it is doing business across the globe (Soviana, 2014).
Data collection
Nestle collects data through analytics to speed up operations with artificial intelligence. It is accelerating the digital transformation to drive growth (Cascio, 2019). We will collect data for our new product to meet the taste and demand of the customers.
Data analysis
The data analysis process of Nestle is to measure each customer’s review and satisfactory parameters. We will use the reviews of the customers to shape our new product to launch in the market.
Set targets
We are going to sell $10 million in the first stage of our new product operation. This will operate across the globe.
Action plan design
We will be aware of our new product regarding any problems create in the international market. Different culture has different choice (Surdu and Narula, 2021). Based on the information and problems we will shape the product and meet the growing demands of the customers.
10.Action plan discussion and agreement
If we become successful in the new product business, we will make the market bigger in the second stage. If the product becomes less effective in terms of profit and demand we will take the product out of the market and plan to launch a new product.
Nestle culture, values, and principles over the last three years
Nestle work with people and their attitudes. It focused on the geographic presence more than any other MNE in the world. It emphasizes research based on the development capability of a market (Soviana, 2014). It offers a wide range of product and brand portfolios in the world market.
Compliance sustainability over the last three years
Nestle gives emphasis on consumer engagement because it gives the optimum priority to its customers. Operational efficiency is the main target in the market operation. The product and service delivery are very efficient to deliver any place and at any time. It focuses on the innovation of new products and services (Home, 2022).
Creating shared value over the last three years
Nestle ensures the nutrition, health, and wellness of consumers around the world. It promotes the product in emerging markets around the world. It creates loyal customers by providing an out-of-home consumption experience (Surdu and Narula, 2021).
We have explored through our chosen MNE Nestle the methods they do business. WE made a targeted plan for implementing a new product. Then we have discussed the key performance indicator of Nestle while doing business around the world.
References
Cascio, W., 2019. The Puzzle of Performance Management in the Multinational Enterprise. Industrial and Organizational Psychology, 4(2), pp.190-193.
Hwang, P. and Gaur, A., 2018. Organizational Efficiency, Firm Capabilities, and Economic Organization of MNEs. Multinational Business Review, 17(3), pp.143-162.
Nestlé Global. 2022. Home. [online] Available at: <https://www.nestle.com/> [Accessed 14 April 2022].
Soviana, S., 2014. Toward a Sustainable Community-based Enterprise: Organizational Architecture and Performance. Management and Organizational Studies, 2(1).
Surdu, I. and Narula, R., 2021. Organizational learning, unlearning and re-internationalization timing: Differences between emerging- versus developed-market MNEs. Journal of International Management, 27(3), p.100784.