SlideShare a Scribd company logo
1 of 4
Download to read offline
1
Question3. How to develop a communication policy for non government
organization?
Introduction
It is commonplace to observe that the influence of non-governmental organizations
has dramatically increased in the recent decades. The understanding of what they
do and their impact on the economy is necessary. NGOs develop a wide range of
activities. In certain cases, they directly provide services such as health care and
education or they subsidize their supply. For providing these services NGOs need
to develop a communication policy.
How to develop a communication policy for non government organization:
Developing a clear and consistent communications policy for our NGO will
contribute to the fulfillment of our annual financial plan. Considering that
contacting donors for general enquiry, updates, and day-to-day clarifications is
vital to our NGO, it is important that the ways in which members of staff make use
of available means of communication is constantly monitored and recorded.
Ideally our office will be provided with a telephone line, fax, and a fast Internet
connection. Accordingly, employees and volunteers will make use of said means of
communication to carry out their daily activities. A successful policy will ensure
that all the communications are made in a cost effective way to cut on unnecessary
expenses.
Given Below the useful tips to develop our communications policy.
1) General guidelines
Telephone calls should be limited to your local area. In fact, long-distance calls
could be extremely expensive and, often, unnecessary.
State in your policy document that the preferential means of communication shall
be considered the e-mail. Donors and potential stakeholders are normally easily
reachable via e-mail.
In case of long-term working relationships with someone based abroad, make sure
to agree with your partner to communicate via e-mails.
2
Consider asking to existing partners whether you could contact them via Skype. In
fact, it could be quicker to talk to them and, by using Skype you won’t incur in
expensive telephone bills.
If you need to contact a potential donor or collaborator, look up for their e-mail
address and ask, at the end of your mail, whether they would rather be contacted in
other ways to ensure that you are meeting their communications policy. However,
always state that your preferential means of communication is electronic.
Fax should be used to send important documents when electronic submissions are
not possible. Keep the length of faxes at minimum when possible.
2) Monitoring and regulation of the access of staff to existing means of
communications.
Once you clarified the preferential ways in which your NGO shall contact people
and institutions make sure to clarify ways in which the office staff will use the
office equipment.
First of all, it should be made clear that, in general, no private calls shall be made
from the office.
Prepare a form to be placed near the telephone in which each call must be
recorded.
In doing so, you will find it easier to monitor the usage of the telephone line and
also, private calls shall be highlighted and paid for at the end of the month.
If staff needs to make calls when working outside the office, provide them with
credit for their mobile phones or pre-paid telephone cards. In doing so, you will
ensure that nobody is taking advantage of the NGO financial resources.
It is also important that all the electronic communications relevant to ongoing
projects are filed in a shared folder that is made available to everybody in order to
keep all the office updated.
3
Media is also a private organization. Given below how to develop a
communication policy for media organization.
Developing Media Communication Policy
A media communication policy is the “who, what, where, when, and how” the
incident present on the media house. Its most important purpose is to establish
boundaries. Before beginning a media campaign, we should gather our team and
review our goals and objectives.
Then we can answer the following questions:
1. What topics will our administrators cover? If we have multiple team
members covering content to our media, we may decide to have them cover
different topics depending on their background or area of expertise.
2. When are they going to do this? We’ll want to inform frequently and
consistently, so it may be easier to set a schedule (such as Mondays,
Wednesday, and Fridays, for example).
3. What will be the style or tone of the media communication? Applying a
consistent “personality” to the media is part of branding the organization.
Communications on media have to be formal for most businesses.
Sometimes it can be informal.
4. What is inappropriate for the media? What is defined here should be held
as a standard both for the media users (your followers) and the
administrators. Obviously, foul or discriminatory language should be deleted
immediately. However, there may be other kinds of content that you flag as
inappropriate.
5. What happens (and who will deal with) negative feedback? Since
sometimes media use as two-way form of communication, it’s possible that
someone may have something negative to say about your organization,
discussant or your program guest. While it may be tempting to just delete
these phone, addressing the person directly shows respect and concern.
Don’t be afraid to say that you are sorry, and to ask what you can do better
next time.
6. How often will your team meet to discuss and update the media
communication plan? A good communication plan leaves room for
4
changes. It’s important to evaluate what strategies have and have not been
successful, and to update the plan as needed.
Conclusion
Finally we can say that if anyone follow the above guideline he/she can be
developed a communication policy for non government organization and also
media house.

More Related Content

Similar to Communication policy of a non-government Organisation .pdf

Business Communication And Report Writing boa
Business Communication And Report Writing boaBusiness Communication And Report Writing boa
Business Communication And Report Writing boa
raileeanne
 
Business Communication And Report Writing boa
Business Communication And Report Writing boaBusiness Communication And Report Writing boa
Business Communication And Report Writing boa
raileeanne
 
$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign
SilvaGraf83
 
$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign
SilvaGraf83
 
$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign
MoseStaton39
 
1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx
1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx
1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx
felicidaddinwoodie
 

Similar to Communication policy of a non-government Organisation .pdf (20)

7 Steps
7 Steps7 Steps
7 Steps
 
Internal Communication.ppt
Internal Communication.pptInternal Communication.ppt
Internal Communication.ppt
 
Unit 1 CCS - 2
Unit 1 CCS - 2 Unit 1 CCS - 2
Unit 1 CCS - 2
 
CHCCOM003 PPT.pptx
CHCCOM003 PPT.pptxCHCCOM003 PPT.pptx
CHCCOM003 PPT.pptx
 
National institute of higher education system is providing training and devel...
National institute of higher education system is providing training and devel...National institute of higher education system is providing training and devel...
National institute of higher education system is providing training and devel...
 
Business Communication
Business CommunicationBusiness Communication
Business Communication
 
Discovery Workshop Exercise
Discovery Workshop ExerciseDiscovery Workshop Exercise
Discovery Workshop Exercise
 
Unit 3
Unit 3Unit 3
Unit 3
 
Working Through Conflict and Negotiation.pdf
Working Through Conflict and Negotiation.pdfWorking Through Conflict and Negotiation.pdf
Working Through Conflict and Negotiation.pdf
 
Why Quality Content Is Important, and How Do You Create It?
Why Quality Content Is Important, and How Do You Create It?Why Quality Content Is Important, and How Do You Create It?
Why Quality Content Is Important, and How Do You Create It?
 
Business Communication And Report Writing boa
Business Communication And Report Writing boaBusiness Communication And Report Writing boa
Business Communication And Report Writing boa
 
Business Communication And Report Writing boa
Business Communication And Report Writing boaBusiness Communication And Report Writing boa
Business Communication And Report Writing boa
 
$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign
 
$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign
 
$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign$6.00 Discussion· Bythe due date assigned, respond to the assign
$6.00 Discussion· Bythe due date assigned, respond to the assign
 
Mastering the Art of Business Communication A Comprehensive Guide.pdf
Mastering the Art of Business Communication A Comprehensive Guide.pdfMastering the Art of Business Communication A Comprehensive Guide.pdf
Mastering the Art of Business Communication A Comprehensive Guide.pdf
 
Performance of personal & professional skills development 1
Performance of personal & professional skills development 1Performance of personal & professional skills development 1
Performance of personal & professional skills development 1
 
Plugin Case: social conversation of dengue Latinamerica
Plugin Case: social conversation of dengue LatinamericaPlugin Case: social conversation of dengue Latinamerica
Plugin Case: social conversation of dengue Latinamerica
 
inbound7527454915642329263.pptx
inbound7527454915642329263.pptxinbound7527454915642329263.pptx
inbound7527454915642329263.pptx
 
1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx
1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx
1REPORT2TABLE OF CONTENTSTABLE OF CONTENTS1COMMUNICA.docx
 

More from Md. Sajjat Hossain

Easy way to learn vocabulary .pdf
Easy way to learn vocabulary .pdfEasy way to learn vocabulary .pdf
Easy way to learn vocabulary .pdf
Md. Sajjat Hossain
 
Vocabulary related to educational institutions.pdf
Vocabulary related to educational institutions.pdfVocabulary related to educational institutions.pdf
Vocabulary related to educational institutions.pdf
Md. Sajjat Hossain
 
Noun and Verb form of 86 important words.pdf
Noun and Verb form of 86 important words.pdfNoun and Verb form of 86 important words.pdf
Noun and Verb form of 86 important words.pdf
Md. Sajjat Hossain
 
One word substitution part-1 (study).pdf
One word substitution part-1 (study).pdfOne word substitution part-1 (study).pdf
One word substitution part-1 (study).pdf
Md. Sajjat Hossain
 
An overview of Editing Courses in Journalism.pdf
An overview of Editing Courses in Journalism.pdfAn overview of Editing Courses in Journalism.pdf
An overview of Editing Courses in Journalism.pdf
Md. Sajjat Hossain
 
Problems of child exploitation in Bangladesh.pdf
Problems of child exploitation in Bangladesh.pdfProblems of child exploitation in Bangladesh.pdf
Problems of child exploitation in Bangladesh.pdf
Md. Sajjat Hossain
 
What is social media advocacy? How to build a successful social media advoca...
What is social media advocacy? How to build a successful social media  advoca...What is social media advocacy? How to build a successful social media  advoca...
What is social media advocacy? How to build a successful social media advoca...
Md. Sajjat Hossain
 
What is lobby? Discuss the types and process of lobby.pdf
What is lobby? Discuss the types and process of lobby.pdfWhat is lobby? Discuss the types and process of lobby.pdf
What is lobby? Discuss the types and process of lobby.pdf
Md. Sajjat Hossain
 
What do you mean digital media advocacy? Discuss the steps to successful dig...
What do you mean digital media advocacy? Discuss the steps to successful  dig...What do you mean digital media advocacy? Discuss the steps to successful  dig...
What do you mean digital media advocacy? Discuss the steps to successful dig...
Md. Sajjat Hossain
 
What do you mean by advocacy? Discuss the importance and types of advocacy. ...
What do you mean by advocacy? Discuss the importance and types of  advocacy. ...What do you mean by advocacy? Discuss the importance and types of  advocacy. ...
What do you mean by advocacy? Discuss the importance and types of advocacy. ...
Md. Sajjat Hossain
 
What is media advocacy? Discuss the importance of media advocacy. When shoul...
What is media advocacy? Discuss the importance of media  advocacy. When shoul...What is media advocacy? Discuss the importance of media  advocacy. When shoul...
What is media advocacy? Discuss the importance of media advocacy. When shoul...
Md. Sajjat Hossain
 
discuss the characteristics of media management .pdf
discuss the characteristics of media management .pdfdiscuss the characteristics of media management .pdf
discuss the characteristics of media management .pdf
Md. Sajjat Hossain
 
what is advertising? Discuss the function of media management in advertising...
what is advertising? Discuss the function of media management in  advertising...what is advertising? Discuss the function of media management in  advertising...
what is advertising? Discuss the function of media management in advertising...
Md. Sajjat Hossain
 
principles of media management.pdf
principles of media management.pdfprinciples of media management.pdf
principles of media management.pdf
Md. Sajjat Hossain
 
media management .pdf
media management .pdfmedia management .pdf
media management .pdf
Md. Sajjat Hossain
 
What is project Management? How will you make a project effective by commuta...
What is project Management? How will you make a project  effective by commuta...What is project Management? How will you make a project  effective by commuta...
What is project Management? How will you make a project effective by commuta...
Md. Sajjat Hossain
 
Discuss the ownership of media house.pdf
Discuss the ownership of media house.pdfDiscuss the ownership of media house.pdf
Discuss the ownership of media house.pdf
Md. Sajjat Hossain
 

More from Md. Sajjat Hossain (20)

Evolution of Communication Theories.pptx
Evolution of Communication Theories.pptxEvolution of Communication Theories.pptx
Evolution of Communication Theories.pptx
 
Easy way to learn vocabulary .pdf
Easy way to learn vocabulary .pdfEasy way to learn vocabulary .pdf
Easy way to learn vocabulary .pdf
 
নবম দশম শ্রেণির বাংলাদেশ ও বিশ্বপরিচয় MCQ.pdf
নবম দশম শ্রেণির বাংলাদেশ ও বিশ্বপরিচয় MCQ.pdfনবম দশম শ্রেণির বাংলাদেশ ও বিশ্বপরিচয় MCQ.pdf
নবম দশম শ্রেণির বাংলাদেশ ও বিশ্বপরিচয় MCQ.pdf
 
Vocabulary related to educational institutions.pdf
Vocabulary related to educational institutions.pdfVocabulary related to educational institutions.pdf
Vocabulary related to educational institutions.pdf
 
Noun and Verb form of 86 important words.pdf
Noun and Verb form of 86 important words.pdfNoun and Verb form of 86 important words.pdf
Noun and Verb form of 86 important words.pdf
 
One word substitution part-1 (study).pdf
One word substitution part-1 (study).pdfOne word substitution part-1 (study).pdf
One word substitution part-1 (study).pdf
 
An overview of Editing Courses in Journalism.pdf
An overview of Editing Courses in Journalism.pdfAn overview of Editing Courses in Journalism.pdf
An overview of Editing Courses in Journalism.pdf
 
Problems of child exploitation in Bangladesh.pdf
Problems of child exploitation in Bangladesh.pdfProblems of child exploitation in Bangladesh.pdf
Problems of child exploitation in Bangladesh.pdf
 
What is social media advocacy? How to build a successful social media advoca...
What is social media advocacy? How to build a successful social media  advoca...What is social media advocacy? How to build a successful social media  advoca...
What is social media advocacy? How to build a successful social media advoca...
 
What is lobby? Discuss the types and process of lobby.pdf
What is lobby? Discuss the types and process of lobby.pdfWhat is lobby? Discuss the types and process of lobby.pdf
What is lobby? Discuss the types and process of lobby.pdf
 
What do you mean digital media advocacy? Discuss the steps to successful dig...
What do you mean digital media advocacy? Discuss the steps to successful  dig...What do you mean digital media advocacy? Discuss the steps to successful  dig...
What do you mean digital media advocacy? Discuss the steps to successful dig...
 
What do you mean by advocacy? Discuss the importance and types of advocacy. ...
What do you mean by advocacy? Discuss the importance and types of  advocacy. ...What do you mean by advocacy? Discuss the importance and types of  advocacy. ...
What do you mean by advocacy? Discuss the importance and types of advocacy. ...
 
What is media advocacy? Discuss the importance of media advocacy. When shoul...
What is media advocacy? Discuss the importance of media  advocacy. When shoul...What is media advocacy? Discuss the importance of media  advocacy. When shoul...
What is media advocacy? Discuss the importance of media advocacy. When shoul...
 
What are the social problems in Bangladesh? Discuss the media advocacy for s...
What are the social problems in Bangladesh? Discuss the media advocacy for  s...What are the social problems in Bangladesh? Discuss the media advocacy for  s...
What are the social problems in Bangladesh? Discuss the media advocacy for s...
 
discuss the characteristics of media management .pdf
discuss the characteristics of media management .pdfdiscuss the characteristics of media management .pdf
discuss the characteristics of media management .pdf
 
what is advertising? Discuss the function of media management in advertising...
what is advertising? Discuss the function of media management in  advertising...what is advertising? Discuss the function of media management in  advertising...
what is advertising? Discuss the function of media management in advertising...
 
principles of media management.pdf
principles of media management.pdfprinciples of media management.pdf
principles of media management.pdf
 
media management .pdf
media management .pdfmedia management .pdf
media management .pdf
 
What is project Management? How will you make a project effective by commuta...
What is project Management? How will you make a project  effective by commuta...What is project Management? How will you make a project  effective by commuta...
What is project Management? How will you make a project effective by commuta...
 
Discuss the ownership of media house.pdf
Discuss the ownership of media house.pdfDiscuss the ownership of media house.pdf
Discuss the ownership of media house.pdf
 

Recently uploaded

Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
PECB
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
heathfieldcps1
 

Recently uploaded (20)

How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17
 
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
 
Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and Mode
 
Micro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdfMicro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdf
 
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
 
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17  How to Extend Models Using Mixin ClassesMixin Classes in Odoo 17  How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
 
Role Of Transgenic Animal In Target Validation-1.pptx
Role Of Transgenic Animal In Target Validation-1.pptxRole Of Transgenic Animal In Target Validation-1.pptx
Role Of Transgenic Animal In Target Validation-1.pptx
 
This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.
 
Food Chain and Food Web (Ecosystem) EVS, B. Pharmacy 1st Year, Sem-II
Food Chain and Food Web (Ecosystem) EVS, B. Pharmacy 1st Year, Sem-IIFood Chain and Food Web (Ecosystem) EVS, B. Pharmacy 1st Year, Sem-II
Food Chain and Food Web (Ecosystem) EVS, B. Pharmacy 1st Year, Sem-II
 
Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptx
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
 
Unit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptxUnit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptx
 
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural ResourcesEnergy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
Energy Resources. ( B. Pharmacy, 1st Year, Sem-II) Natural Resources
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
Class 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdfClass 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdf
 
Web & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdfWeb & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdf
 

Communication policy of a non-government Organisation .pdf

  • 1. 1 Question3. How to develop a communication policy for non government organization? Introduction It is commonplace to observe that the influence of non-governmental organizations has dramatically increased in the recent decades. The understanding of what they do and their impact on the economy is necessary. NGOs develop a wide range of activities. In certain cases, they directly provide services such as health care and education or they subsidize their supply. For providing these services NGOs need to develop a communication policy. How to develop a communication policy for non government organization: Developing a clear and consistent communications policy for our NGO will contribute to the fulfillment of our annual financial plan. Considering that contacting donors for general enquiry, updates, and day-to-day clarifications is vital to our NGO, it is important that the ways in which members of staff make use of available means of communication is constantly monitored and recorded. Ideally our office will be provided with a telephone line, fax, and a fast Internet connection. Accordingly, employees and volunteers will make use of said means of communication to carry out their daily activities. A successful policy will ensure that all the communications are made in a cost effective way to cut on unnecessary expenses. Given Below the useful tips to develop our communications policy. 1) General guidelines Telephone calls should be limited to your local area. In fact, long-distance calls could be extremely expensive and, often, unnecessary. State in your policy document that the preferential means of communication shall be considered the e-mail. Donors and potential stakeholders are normally easily reachable via e-mail. In case of long-term working relationships with someone based abroad, make sure to agree with your partner to communicate via e-mails.
  • 2. 2 Consider asking to existing partners whether you could contact them via Skype. In fact, it could be quicker to talk to them and, by using Skype you won’t incur in expensive telephone bills. If you need to contact a potential donor or collaborator, look up for their e-mail address and ask, at the end of your mail, whether they would rather be contacted in other ways to ensure that you are meeting their communications policy. However, always state that your preferential means of communication is electronic. Fax should be used to send important documents when electronic submissions are not possible. Keep the length of faxes at minimum when possible. 2) Monitoring and regulation of the access of staff to existing means of communications. Once you clarified the preferential ways in which your NGO shall contact people and institutions make sure to clarify ways in which the office staff will use the office equipment. First of all, it should be made clear that, in general, no private calls shall be made from the office. Prepare a form to be placed near the telephone in which each call must be recorded. In doing so, you will find it easier to monitor the usage of the telephone line and also, private calls shall be highlighted and paid for at the end of the month. If staff needs to make calls when working outside the office, provide them with credit for their mobile phones or pre-paid telephone cards. In doing so, you will ensure that nobody is taking advantage of the NGO financial resources. It is also important that all the electronic communications relevant to ongoing projects are filed in a shared folder that is made available to everybody in order to keep all the office updated.
  • 3. 3 Media is also a private organization. Given below how to develop a communication policy for media organization. Developing Media Communication Policy A media communication policy is the “who, what, where, when, and how” the incident present on the media house. Its most important purpose is to establish boundaries. Before beginning a media campaign, we should gather our team and review our goals and objectives. Then we can answer the following questions: 1. What topics will our administrators cover? If we have multiple team members covering content to our media, we may decide to have them cover different topics depending on their background or area of expertise. 2. When are they going to do this? We’ll want to inform frequently and consistently, so it may be easier to set a schedule (such as Mondays, Wednesday, and Fridays, for example). 3. What will be the style or tone of the media communication? Applying a consistent “personality” to the media is part of branding the organization. Communications on media have to be formal for most businesses. Sometimes it can be informal. 4. What is inappropriate for the media? What is defined here should be held as a standard both for the media users (your followers) and the administrators. Obviously, foul or discriminatory language should be deleted immediately. However, there may be other kinds of content that you flag as inappropriate. 5. What happens (and who will deal with) negative feedback? Since sometimes media use as two-way form of communication, it’s possible that someone may have something negative to say about your organization, discussant or your program guest. While it may be tempting to just delete these phone, addressing the person directly shows respect and concern. Don’t be afraid to say that you are sorry, and to ask what you can do better next time. 6. How often will your team meet to discuss and update the media communication plan? A good communication plan leaves room for
  • 4. 4 changes. It’s important to evaluate what strategies have and have not been successful, and to update the plan as needed. Conclusion Finally we can say that if anyone follow the above guideline he/she can be developed a communication policy for non government organization and also media house.