1. STEPHEN LYNDON SEELEY
315 North Ola Vista #2  San Clemente, CA 92672  949-573-8675  steveseeley@live.com
General Manager/Membership Sales/Business Development
Performance Summary
Highly developed and accomplished General Manager, with a consistent history of success in building strong financial
fitness centers and performance based teams. Thrives in a fast paced performance driven work culture. Who has
extensive, and thorough, knowledge, of the membership sales process, marketing, customer service, and development.
Recognized as an expert at pre-sale through hard opening. Computer, Internet, and social media proficient.
Core Competencies
Professional Experience
Better Bodies, Westlake Village, Ca 2005 - 2013
General Manager
Responsible for the direction, operation and success of 20,000 sq. ft. fitness facility.
Maintain exemplary, customer service culture.
Led team and provided support for 35 employees. Staffing and development of key team members. Created sales, marketing,
membership retention programs. Meet or exceed daily sales goals as a rule. Developed, motivated, and mentored elite
membership sales cycles and teams.
The Body Connection, Eugene, Oregon 2002 - 2005
General Manager
Managing partner of start-up fitness center, Provided site acquisition, lease negotiation, tenant improvements, equipment
leases, and facility design. Responsible for the entire pre-sales process, Launching of the preview center, marketing, training,
team development, new membership sales, and customer service. Smashed 1st year projections with 4000+ members, and
over $120,000 in dues.
CJL Executive Security, Thousand Oaks, Ca 2000-2001
Security Specialist, Bodyguard
Provided armed campus security for faculty, students, and families, prestigious Harvard Westlake Schools, Beverly Hills, Ca.
Personal bodyguard, professional driver, and event management, to celebrities and elite clients.
Head of Security, Fred Segal’s Designer stores, Santa Monica, Ca
 Management
 Skilled Communicator
 Marketing
 Social Media/Internet
 Brand Building
 Referrals
 Lead Creation
 Closing
 Accountability
 Membership Sales
 Training/Development
 Promotions

2. The Ding King, Irvine, Ca 1999-2000
EXECUTIVE DIRECTOR OF TRAINING AND SCHOOLING
Provided total support, management, and guidance for California Post Secondary vocational school, curriculum, students, and
faculty. Served as liason between Corporation, students, and the state of California. Maintained strict standards of excellence
set forth by the State of California in the areas of knowledge proficiency, Coordinated financial aid, programming, housing, and
transportation.
L.A. FITNESS, Irvine, Ca 1991-1999
Membership Counselor, General Manager, Regional V.P.
Insured the club consistently offered a superior member experience in
terms of hospitality, cleanliness, programming, and a strong commitment
to helping members achieve their goals
Led by example through recruiting, training and motivating the highest
quality service staff, establishing the highest performance standards and
holding staff accountable for results
Mentored a thorough knowledge and understanding of the membership
sales process, personal training, and club operations
Consistently met financial objectives with flexibility to make appropriate
adjustments to ensure success.
Molded trustworthy team players who employ sound and accurate
judgment and exhibit a high level of personal integrity. Demonstrated a
proven ability to lead and motivate people through a teaching culture
Always driven towards success, determined, with a passion for improving
the member experience while growing and developing the Club.
Developed a business acumen and innate aptitude to understand and
demonstrate CORE values that are common in all successful fitness centers.
EDUCATION
Bachelor of Science Degree (Business Management)
Cal State University Channel Islands
Certified Personal Trainer
CPR Rescuer, First Aid, American Red Cross
Ventura Police and Sheriff Reserve Academy Graduate
Camarillo, Ca