Idea Management at State Farm involves systematic programs to promote targeted innovation through challenges that allow groups to capture, collaborate on, develop, and rate ideas. There are two types of Idea Management campaigns - broad-based campaigns across multiple departments and local campaigns run within a specific unit. Successful companies that have used Idea Management campaigns include IBM, Starbucks, Dell, and State Farm's vendor clients have claimed over $350 million in cost savings. The phases of an Idea Management campaign include planning, idea harvesting, submission, collaboration, peer rating, review, selection of ideas for implementation, and communication of results.