Corporate and Personal Strategic Planning is a Process for Reaching Professional or Personal Goals. It can be used in coaching sessions for individuals, small businesses corporate teams or corportae planning to strategize action plans

1. Strategic Planning Insight into the Creation of Winning Business Ideas

4. Strategic Planning Process Setting Direction Vision/Mission Values Goals Creating Strategy determining the way forward Implementing Change making it happen Assessing Performance today and tomorrow Ongoing Process

10. Competitive Value Proposition Superior Value Inferior Value Equal Value Price features “ give more of what customers value and less of what they don’t”

16. Competitor Analysis Assumptions What assumptions do our competitors hold about the future of industry and themselves? Current Strategy Does our current strategy support changes in the competitive environment? Future Objectives How do our goals compare to our competitors’ goals? Capabilities How do our capabilities compare to our competitors? Response What will our competitors do in the future? Where do we have a competitive advantage? How will this change our relationship with our competition?

21. Setting Goals and Objectives The difference between where we are (current status) and where we want to be (vision and goals) is what we do (Objectives, action) VISION GOALS Strategy Plans Objectives

28. Business Strategy Development Understanding of Competitive Environment Appraisal of Resources Strategy = Choices Competitive Advantage Goals Sustained Superior Profitability Lower Cost per Unit of Quality Scarce Resources Organizational Capabilities Industry Structure Competitors Customers Where to Compete How to Compete How to Organize