2. It’s a new era in ELT marketing
• Teachers have more choices
• More independent Materials Development
• Online resources
• Dogme approaches
• Increasing Professional Development
10. Displays
• Promotional Sessions: 350,000w
• Unfurnished Standard Display Booth (3m x 3m) 1,700,000w
– standard furnishings 300,000w
• Furnished Economy Display Booth (2m x 2m) 1,400,000w
• Dedicated Room (12 hours) 3,500,000w
• Membership Dues payment as an Associate Member
– a ‘credit’ against the cost of goods and services purchased
• TEAs Display Stand: a new model, included in Dues
11. Invited Speakers
• Chuck Sandy (Cambridge)
• Sara Davila (Pearson)
• Jon Nordmeyer (WIDA)
• IATEFL YLT-SIG team
– Barbara Sakamoto
– Kalyan Chattopadhyay
– David Valente
– (plus one)
• Lee Boyoung
• Robert Murphy
• Glenn Stockwell
• Curtis Kelly
• (undetermined)
• (undetermined)
(sponsored speakers invited)
12. Promotional Sessions
& Dedicated Rooms
• Cheaper than 2014
• Company logo next to session summaries
(this is our plan)
• Your free-standing banner in your session
• You control Dedicated Rooms
• Online form for Promotional Sessions
13. Promotional Sessions Registration
Online form for Promotional Sessions
•You must Login to register a session
•You must Create an account to Login
– “Join” (not pay an individual membership)
– Click confirmation notice (email)
– Sometimes Hanmail/Naver does not work
koreatesol.org/content/promotional-sessions
15. • Saturday night Reception Host
– (currently members-only, but could be open to
all conference attendees)
• Friday night Reception Host
– (limited to invited guests, 50-75)
Additional Marketing Opportunities .2
16. Stickers and Incentives
• Encouraging time
in the Displays
• Prizes from OPs
and KOTESOL
– Books
– Memberships
– Discounts
17. Preliminary Conference Sessions Timetable
• Subject to change
• Potentially longer
coffee breaks
• Possibly only -13-
concurrent sessions