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Data Caricatures: rethinking visualisation for the modern researcher
The document discusses innovative approaches to data visualization for researchers, emphasizing the importance of clarity, creativity, and collaboration with graphic designers. It suggests various mediums for visualizing insights and introduces the concept of 'data caricatures' to highlight key features in data interpretation. Additionally, it outlines practical steps and considerations for effective communication of data insights, including the intended audience and medium of delivery.
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Data Caricatures: rethinking visualisation for the modern researcher
- 1. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 PaulMcGhie, Leading Thought & Betty Adamou, Research Through Gaming Rethinking visualisation for the modern researcher
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- 4. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Howto create Insight Visualisation as a graphic (or other product) YOU become the Insight Visualisation person. Learn to use Photoshop or Illustrator. Such a skill is transferable & looks great on a CV! Work with a graphic designer. You identify the insight, ideation & design – the graphic designer translates your ideas as graphics. Work with an Insight Visualisation expert. They will identify the A.I.M. for you, provide ideas AND produce the product You do everything = free You = 50% of the effort, graphic designer = 50% of the effort They do everything, you sit back & wait!
- 5. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Step1: Let’s do away with confusing/irrelevant terminology! Data Viz Infographics Data Art Visual Data Storytelling Data Narra3ves
- 6. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Step2: think visualisation Both finding AND articulating the insight requires the human touch
- 7. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Cannotskip Step 2! Acquire RAW DATA Find INSIGHT INSIGHT Visualise 3 stages of Insight Visualisation
- 8. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 “Findingand Communicate the Story in the Data” webinar series by Ray Poynter. Access via NewMR.org
- 9. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Step3: Realise you can be TOTALLY FLUID in the medium you use for Insight Visualisation
- 10. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Don’tfeel restricted by examples you’ve already seen. Visualisation can come in all sorts of forms. *!A QUICK SPEED THROUGH ABOUT TO COMMENCE!* *BE LIBERATED BY VARIETY*
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- 26. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Adoptthe Data Caricature mindset Create a Graphics library Think ‘Functional Design’ Apply the A.I.M approach
- 27. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Caricaturesof people emphasize key features; be it teeth, chin, dimples, ears etc. The Data Caricature mindset is about giving focus and emphasis to the key features in the data -> the insight
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- 30. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 VISUALHARMONY WITH CONTENT Where function drives aesthetic SEMIOTICS, ICONOGRAPHY, COLOUR, ARE ALL IMPORTANT. Advice #3
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- 33. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 .I.M. Client? Yourteam? Other departments? Stakeholders? Employees? Third-party organizations? General public? Participants? Academics?
- 34. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 • Is shared amongst key audiences? • Increased understanding of a topic? • Simply made people think? • To decipher confusion? • Help people make a decision? • Help people take some other action? What does a successful insight visualisation look like to you? . .M.
- 35. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 Howto best reach your audience for the intended impact . . . • Should your Insight Visualisation be created as a PDF? A booklet? A bookmark? A poster? A social media share? A gif? A video? • Accessible via mobile? TV? Laptop? • Does it need to be scalable? (ongoing with multiple parts to tell a wider story?) • Or is this it a ‘one-off’ piece?
- 36. Data Caricatures: rethinking visualisa3on for the modern researcher Be9y Adamou, Research Through Gaming & Paul McGhie, Leading Thought Festival of #NewMR 2018 PaulMcGhie, Leading Thought Betty Adamou, Research Through Gaming Upcoming workshops (London): • 22nd February 2018 • 14th June 2018 • 10th October 2018
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