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CREATE YOUR FUTURE WITH
CONTENT MARKETING
THIS IS WHAT
WE DO
A new age content marketing company since Feb 2011.
We bring on board the industry experience in handling top brands
in marketing and communication since Aug 2011 offering end-to-
end content solutions through
 Content marketing
 PR
 Digital PR
 Paid Content Amplification
 Social Media
 SEO
 Content Development
 Design and Development
We aim at helping in positioning and communicating the event
through meaningful media campaigns.
We
DELIVER OUTPUT WITH AN IMPACT
 IMPACT
 Informational
 Attitudinal
 Behavioral
 OUTPUT
 Distribution to uncontrolled media
 Distribution to controlled media
GOOD JUDGEMENT COMES FROM REAL EXPERIENCES
AND WE HAVE A HISTORY OF GREAT PERFORMANCE
 We’re proud of the work we have done, and continue to do, for our
clients.
 We are also a transparent agency committed to sharing the information
that really matters.
 Below you’ll find a little more about how we work and the results that effort
delivers for those already working with our team.
PUBLIC RELATIONS
 Public Relations is our core competency of our integrated communications group.
 Corporate PR
 Lifestyle PR
 Personality Branding
 Our Areas of strength being
 Launching new companies and product
 Enhancing visibility & Brand identity creation
 Fuelling turnarounds through promotions and advertising
 Establishing competitive differentiation research and planning
 Bringing about positive attitudinal changes
 Creating strategic messages that pique media interest & positioning companies
CONTENT CREATION
 Our in-house team of seasoned journalists, designers and developers create the world class
content that forms the heart of our client strategies.
 Our team is set up to be able to produce everything from
 Ebooks
 White papers
 Infographics
 Press Release
 Website Content
 PPT
DIGITAL PR
 As one of the agencies dedicated to content led digital strategy, we have
helped define what digital PR is, but our distribution doesn’t just stop there.
 We work with an enviable contacts list of key bloggers, built up since 2011
who we are proud to work with on a daily basis.
 We then also include paid distribution as part of the mix to maximize
targeted reach and eyeballs.
SEO
 We take a content-led approach to organic search but our expertise
extends much further, right into data led strategy creation and penalty
recovery.
 Our search teams sit at the very heart of every strategy, we create and
hold the key to our data driven insight.
 Alongside the ‘usual’ on and off page tactical SEO services to ensure the
sites we work across are ‘fit for purpose’, they also ensure that everything
we do is aligned to maximize opportunity.
SOCIAL MEDIA
 Our expert team leverages both organic and paid strategies to grow
audience size and engagement brands, in every language!
 We use a quirky mix of social media to get into the minds of the target
audience
“
”
FCFU
WE WORK AS PART OF YOUR ORGANIZATION
People behind
People Strength
 Ranjane Kumaravelu, Strategist – ( Content Development and Communication )
 Brings 13 years of marketing communication, PR expertise on board. Creating a new future for clients across segment
 Chandramohan – Content Developer
 He bring on board 40 years of content development experience on board
 Prabhu Basuvalingappa, UX Designer
 He brings on board 15 years of design and UX experience
 Priya Suresh, Public Relations
 She brings 20 years of media exposure on board
 S Kumar and M Kumar, Digital PR and Social Media Marketing
 Togeather Kumar’s bring their passion to promote our digital clients, delivering world class reach
 D Madhan Mohan
 He has been the Past President of PSG Alumni Association and carries rich exposure and experience in managing
and overseeing educational institution functions
Advisor’s on Board
 Content
 Arun Ram, Resident Editor Times of India
 Strategy
 John Justin, Regional Head Radio One
 Promotions
 Boopathy Raja, Head Greenways Advertisement
“
”
Our Work
WE HAVE BEEN WITH COMPANIES WORKED AS PART
OF THEIR EXTENDED COMMUNICATIONS TEAM
Case Study
• CII – Trade Body
• SRIET College
• Madras Cristian College
• Bharathiyar University
• Ananda Green Manthra
• Apollo Hospitals
• Chennai Silks
• Sri Kumaran Stores
FCFU HAS WORKED WITH
CHENNAI EXPRESS & KOCHADAIYAAN
KOCHADAIYAAN TRAILER
- XD cinema trailer launch at IPLAY
SREE SRUNGAR
LAUNCH
PR WORKS
THE MAGIC HOUSE AT IPLAY
HARLEY
DAVIDSON
COROMANDEL
– Chapter Road
Show
MAHA
ELEGANCE
LAUNCH
Vels University:
Fourth Annual Convocation & Doctorate Conferral
KALS
DISTILLERY
Konigue Fusion
Launch
OUT WORKS
IPLAY Winter Fashion Show
Red Carpet Fashion Show
SOCIAL MEDIA, DIGITAL PR, SEO
SOCIAL MEDIA
8 months
12 lac budget
Content and paid
promotions
Increase in likes –
1000 to 4000+
ROI – 40 admissions
DIGITAL PR, SEO
1 campaign
3 lac reach
200 blogs targeted
“
”
TALK TO US
Get Your Future Talking For U
FOR DIGITAL PR AND CONTENT DEVELOPMENT
Write to ranjne@fcfu.co
WE HAVE OUR FOOT PRINTS IN CHENNAI I COIMBATORE I PONDY I DELHI I BANGALORE

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CREATE YOUR FUTURE WITH CONTENT MARKETING

  • 1. CREATE YOUR FUTURE WITH CONTENT MARKETING
  • 2. THIS IS WHAT WE DO A new age content marketing company since Feb 2011. We bring on board the industry experience in handling top brands in marketing and communication since Aug 2011 offering end-to- end content solutions through  Content marketing  PR  Digital PR  Paid Content Amplification  Social Media  SEO  Content Development  Design and Development We aim at helping in positioning and communicating the event through meaningful media campaigns.
  • 3. We DELIVER OUTPUT WITH AN IMPACT  IMPACT  Informational  Attitudinal  Behavioral  OUTPUT  Distribution to uncontrolled media  Distribution to controlled media
  • 4. GOOD JUDGEMENT COMES FROM REAL EXPERIENCES AND WE HAVE A HISTORY OF GREAT PERFORMANCE  We’re proud of the work we have done, and continue to do, for our clients.  We are also a transparent agency committed to sharing the information that really matters.  Below you’ll find a little more about how we work and the results that effort delivers for those already working with our team.
  • 5. PUBLIC RELATIONS  Public Relations is our core competency of our integrated communications group.  Corporate PR  Lifestyle PR  Personality Branding  Our Areas of strength being  Launching new companies and product  Enhancing visibility & Brand identity creation  Fuelling turnarounds through promotions and advertising  Establishing competitive differentiation research and planning  Bringing about positive attitudinal changes  Creating strategic messages that pique media interest & positioning companies
  • 6. CONTENT CREATION  Our in-house team of seasoned journalists, designers and developers create the world class content that forms the heart of our client strategies.  Our team is set up to be able to produce everything from  Ebooks  White papers  Infographics  Press Release  Website Content  PPT
  • 7. DIGITAL PR  As one of the agencies dedicated to content led digital strategy, we have helped define what digital PR is, but our distribution doesn’t just stop there.  We work with an enviable contacts list of key bloggers, built up since 2011 who we are proud to work with on a daily basis.  We then also include paid distribution as part of the mix to maximize targeted reach and eyeballs.
  • 8. SEO  We take a content-led approach to organic search but our expertise extends much further, right into data led strategy creation and penalty recovery.  Our search teams sit at the very heart of every strategy, we create and hold the key to our data driven insight.  Alongside the ‘usual’ on and off page tactical SEO services to ensure the sites we work across are ‘fit for purpose’, they also ensure that everything we do is aligned to maximize opportunity.
  • 9. SOCIAL MEDIA  Our expert team leverages both organic and paid strategies to grow audience size and engagement brands, in every language!  We use a quirky mix of social media to get into the minds of the target audience
  • 10. “ ” FCFU WE WORK AS PART OF YOUR ORGANIZATION People behind
  • 11. People Strength  Ranjane Kumaravelu, Strategist – ( Content Development and Communication )  Brings 13 years of marketing communication, PR expertise on board. Creating a new future for clients across segment  Chandramohan – Content Developer  He bring on board 40 years of content development experience on board  Prabhu Basuvalingappa, UX Designer  He brings on board 15 years of design and UX experience  Priya Suresh, Public Relations  She brings 20 years of media exposure on board  S Kumar and M Kumar, Digital PR and Social Media Marketing  Togeather Kumar’s bring their passion to promote our digital clients, delivering world class reach  D Madhan Mohan  He has been the Past President of PSG Alumni Association and carries rich exposure and experience in managing and overseeing educational institution functions
  • 12. Advisor’s on Board  Content  Arun Ram, Resident Editor Times of India  Strategy  John Justin, Regional Head Radio One  Promotions  Boopathy Raja, Head Greenways Advertisement
  • 13. “ ” Our Work WE HAVE BEEN WITH COMPANIES WORKED AS PART OF THEIR EXTENDED COMMUNICATIONS TEAM Case Study
  • 14. • CII – Trade Body • SRIET College • Madras Cristian College • Bharathiyar University • Ananda Green Manthra • Apollo Hospitals • Chennai Silks • Sri Kumaran Stores FCFU HAS WORKED WITH
  • 15. CHENNAI EXPRESS & KOCHADAIYAAN KOCHADAIYAAN TRAILER - XD cinema trailer launch at IPLAY
  • 16. SREE SRUNGAR LAUNCH PR WORKS THE MAGIC HOUSE AT IPLAY HARLEY DAVIDSON COROMANDEL – Chapter Road Show MAHA ELEGANCE LAUNCH
  • 17. Vels University: Fourth Annual Convocation & Doctorate Conferral KALS DISTILLERY Konigue Fusion Launch OUT WORKS
  • 18. IPLAY Winter Fashion Show Red Carpet Fashion Show
  • 20. SOCIAL MEDIA 8 months 12 lac budget Content and paid promotions Increase in likes – 1000 to 4000+ ROI – 40 admissions
  • 21. DIGITAL PR, SEO 1 campaign 3 lac reach 200 blogs targeted
  • 22.
  • 23. “ ” TALK TO US Get Your Future Talking For U FOR DIGITAL PR AND CONTENT DEVELOPMENT Write to ranjne@fcfu.co WE HAVE OUR FOOT PRINTS IN CHENNAI I COIMBATORE I PONDY I DELHI I BANGALORE