12 Digital Signage Benefits You Should Take Advantage of Right Nowpptx
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The document outlines 12 benefits of using digital signage over traditional signage: 1) Easier content creation using tools like PowerPoint without graphic design skills. 2) More cost effective than TV, radio, and billboards. 3) Attention grabbing through video and movement. 4) Easy and inexpensive to update content remotely. 5) Ability to automatically schedule content changes. 6) Inform and entertain patrons. 7) Make wait times pass faster. 8) Show live updated content. 9) Easily distribute content in multiple locations. 10) Avoid issues with out of stock products. 11) Increase sales through interactive features like QR codes and time-limited offers. 12) Engage patrons through interactive features like reviews.
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12 Digital Signage Benefits You Should Take Advantage of Right Nowpptx
- 1. 12 Digital Signage Benefits You Should Take Advantage Of Right Now PresentationPoint.com
- 2. #1: Easier Content Creation • Easier to create content for digital signage than traditional signs • Can use easy-to-use tools like PowerPoint • Don’t have to be a graphic designer
- 3. #2: Cost Effective • Digital signage less money than traditional advertising like TV, radio and billboards
- 4. #3: Attention Grabbing • Video and movement grabs attention of passerbys
- 5. #4: Easy to Update • No need to print new signs • Just make a few tweaks using a tool like PowerPoint • Update over the Internet • Show live data updates using DataPoint
- 6. #5: Scheduling • Automatically change for • Holidays • Weather • Time of day • Use iPoint for digital signage scheduling
- 7. #6: Inform, Entertain • Share information • Tell your brand story • Provide a positive experience for patrons
- 8. #7: Make Wait Times Go Faster • Provide interesting things to view while waiting • Improves patrons emotional state
- 9. #8: Active Content • Show live news, weather, sports scores
- 10. #9: Easy Content Distribution • Distribute content across the city or around the globe
- 11. #10: Avoid Out of Stock Issues • Don’t disappoint your customers • Link digital signage to inventory to drop low stock products from your advertising
- 12. #11: Sell More • Link to deeper product info using QR codes • Provide time limited coupons to create urgency • Or create urgency by showing “only 4 left at this price”
- 13. #12: Engage • Don’t treat patrons as mindless Pac-Man like “consumers” • Go beyond broadcasting one-way messages and let patrons interact • Reviews • Virtual change room • Let them customize products • Let them feel they are heard
- 14. Share YOUR PresentationPoint Story • Use our software? – tell us how! • Our readers love real-life case studies • Email garland@presentationpoint.com
- 15. Getting Started • PowerPoint is great for digital signage • Easy to use • Our DataPoint software automates QR code creation in PowerPoint to link to: • Websites • Product details • Contests • Quizzes • Feedback forms • How-to videos and more
- 16. Find Out More at PresentationPoint.com