The app that lets you Share Real-World Shopping.

1. Share Real-World Shopping

2. I am
what I buy.

3. Real-World Shopping finds currently get lost in the noise.
People want to connect with others
that care about shopping.

4. The Opportunity
70%
93%
of shopping use smartphones sharing real-world
happens when shopping content via mobile
in the real-world in the real-world phones is growing
No App Exists to Share Real-World Shopping

5. The Market
Shopping
(33 mil)
(5 mil)
(650 k)
(20 mil)
(13 mil)
Online Real-World
(Users where available) Curation (80 mil)

6. With Pashash You Can…
See a Great Buy. Let Everyone Know.
See a great buy
>> take a picture
>> tag it
(price & store)
>> share it
Build your
profile to
reflect who
you are

7. With Pashash You Can…
Discover Shopping – Anywhere.
Discover the
best buys at
your location
specifically for
you
See the things
your friends
have found

8. Growth Strategy
Constantly Optimised Viral Distribution
• All content is user generated
• Focus on social engagement
Target People Passionate About Deals
• 45% of Americans will only shop on sale
• Fashion and home are important verticals
Store Partnerships Leverage Customer-Base
• Offer incentives to users for posting items
• Drive competition amongst stores

9. Revenue Model
1 Lead Generation
Store Name: My Store
Location: 10 Main Road
Reward:
5% off by getting 10
Likes on something
you share
Store pays to Customer shares 92% trust
register a reward coffee and recommendations
with Pashash redeems reward of friends
2 Intent-based Advertising
• Stores and brands connect with people wanting to buy something
• The right: person, place, time

10. Current Status
Available on the Media and networking
App Store through Google Umbono
Community of beta Winner of Startup World
testers and supporters Cape Town

11. 12-Month Roadmap
Grow user-base (focusing on NY, SF and Singapore)
PR and Marketing
Improve product on user-feedback
Begin approaching stores to offer user-incentives
Raise VC and relocate to the US

12. Team
Faheem Kajee – Co-founder (CEO)
• Global Equity Analyst (tech) with Kokkie Kooyman
(Investment Week Best Financial Fund Manager)
• Chief Analyst at World of Avatar
(Acquired Mxit – largest social network in Africa)
Lawrence Webley – Co-founder (CTO)
• Computer Science at University of Cape Town
(Top Student in 2011)
• Smartphone development at:
Korbitec, Tasty Poison Games, and Indaba Mobile

13. Angels & Advisors
Google Umbono Incubator
• Direct investors in Pashash:
Michael Greve; Andrea Bohmert; Tim Parsonson; Willem van Biljon; Andreas von
Blottnitz; Dana Buys
• Personally mentored by:
Ben Davies (Google Emerging Markets UX | London); Pieter Greyling (Developer
Advocate at Android | London); Irving Fain (CEO of Crowdtwist | New York)
Michael Greve – Lead Angel
• Founded Flug.de (Sold to Otto Group)
• Founded Lastminute.de (Sold to Lastminute.com)
• Founded WEB.DE (IPO and sold to United Internet)
• CEO of Kizoo Technology Ventures

14. Contact Us
For further information please contact Faheem Kajee at:
faheem@pashash.com
(US) 917 951 8641
Pashash.com
blog.Pashash.com
facebook.com/pashashapp
twitter.com/pashash
gplus.to/pashash

15. Featured In