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Skive Kommune
Boosting Job Creation 2015 - 2016
Line Kjeldsen
Attraction and retaining of
talent and jobs
Local policy level
• Business policy
• Tourism policy
• Settlement strategy
• Annual employment plan
Branding and marketing Skive
• As a place to live
– The ”RENT LIV” brand (”Pure Living”)
– ”Move to Skive” - viral campaign - target group: 25-35
years
• www.flyttilskive.dk
• www.movetoskive.dk
• As a place to do business
– www.investinskive.dk
Jobcentre – skills supply
• Business service team in jobcentre
• Strategy
– Assisting businesses with recruitment
– Helping unemployed and employees to get better skills
(through work experience, training and job rotation)
– Retainment (ill or disabled employees)
Hotline and chat - 07:00 – 22:00
www.jobcenterskive.dk
Attracting international talents
through international recruitment
• International Citizen Service – one stop shop for
registration with all authorities
• International recruitment specialist (to be) in
jobcentre
• Collaboration with EURES (Workindenmark)
Highly educated / specialists
• KIS-huset (”Career in Skive”)- temporary
residence hall for newcomers – financed by local
businesses
• Collaboration with Aalborg University (AAU)
– Traineeships in Skive for students
– Connecting businesses and researchers
• Collaboration with relevant trade unions
National and regional level
• Collaboration with other municipalities
– Business Region MidtVest - to attract talents and jobs to
the areas
– Jobcentre collaboration – to optimize recruitment
• Lobbying for government jobs to be relocated to
Skive
– (e.g. Home Guard regional head office)
• Supporting local educational institutions
– e.g. teachers’ college
• Working for more flexible planning legislation
Special projects and focus areas
• Energibyen (Energy City since 2008)
– A municipal team
– Develops projects that will lead to a more sustainable
municipality and industrial growth
• BIG Blue Skive 2040
– A vision for developing the city of Skive by the award-
winning architects ”Bjarke Ingels Group”
Integration of migrants
Migrant workers and families
• Welcome meetings for new citizens
– Welcome package with local products
• Collaboration with volunteers, local and sports
associations, etc.
– Local area ambassadors
• Collaboration with employers
• ”Ethnical Committee” – involving immigrants in
local democracy – focus on integration
Involving local businesses
in development
Involving local businesses in
development
• A close dialogue with the local Business and
Tourism Centre (Skiveegnens Erhvervs- og
Turistcenter)
• A Key Account Management scheme for some of
the most important local companies with
municipal directors as ”key account managers”
• Employers in advisory committee on employment
The most important labour
market challenge
The most important labour
market challenge
• Lack of skilled / highly educated workers
• Too many unskilled workers
• Too many people outside the labour market –
NEETs, mentally and socially vulnerable etc.
Thank you!
https://www.facebook.com/skivekom/videos

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Boosting Job Creation in Skive Municipality

  • 1. Skive Kommune Boosting Job Creation 2015 - 2016 Line Kjeldsen
  • 2. Attraction and retaining of talent and jobs
  • 3. Local policy level • Business policy • Tourism policy • Settlement strategy • Annual employment plan
  • 4. Branding and marketing Skive • As a place to live – The ”RENT LIV” brand (”Pure Living”) – ”Move to Skive” - viral campaign - target group: 25-35 years • www.flyttilskive.dk • www.movetoskive.dk • As a place to do business – www.investinskive.dk
  • 5. Jobcentre – skills supply • Business service team in jobcentre • Strategy – Assisting businesses with recruitment – Helping unemployed and employees to get better skills (through work experience, training and job rotation) – Retainment (ill or disabled employees)
  • 6. Hotline and chat - 07:00 – 22:00 www.jobcenterskive.dk
  • 7. Attracting international talents through international recruitment • International Citizen Service – one stop shop for registration with all authorities • International recruitment specialist (to be) in jobcentre • Collaboration with EURES (Workindenmark)
  • 8. Highly educated / specialists • KIS-huset (”Career in Skive”)- temporary residence hall for newcomers – financed by local businesses • Collaboration with Aalborg University (AAU) – Traineeships in Skive for students – Connecting businesses and researchers • Collaboration with relevant trade unions
  • 9. National and regional level • Collaboration with other municipalities – Business Region MidtVest - to attract talents and jobs to the areas – Jobcentre collaboration – to optimize recruitment • Lobbying for government jobs to be relocated to Skive – (e.g. Home Guard regional head office) • Supporting local educational institutions – e.g. teachers’ college • Working for more flexible planning legislation
  • 10. Special projects and focus areas • Energibyen (Energy City since 2008) – A municipal team – Develops projects that will lead to a more sustainable municipality and industrial growth • BIG Blue Skive 2040 – A vision for developing the city of Skive by the award- winning architects ”Bjarke Ingels Group”
  • 11.
  • 13. Migrant workers and families • Welcome meetings for new citizens – Welcome package with local products • Collaboration with volunteers, local and sports associations, etc. – Local area ambassadors • Collaboration with employers • ”Ethnical Committee” – involving immigrants in local democracy – focus on integration
  • 15. Involving local businesses in development • A close dialogue with the local Business and Tourism Centre (Skiveegnens Erhvervs- og Turistcenter) • A Key Account Management scheme for some of the most important local companies with municipal directors as ”key account managers” • Employers in advisory committee on employment
  • 16. The most important labour market challenge
  • 17. The most important labour market challenge • Lack of skilled / highly educated workers • Too many unskilled workers • Too many people outside the labour market – NEETs, mentally and socially vulnerable etc.