This document outlines the different types of Google AdSense ads, including display ads, text ads, link ads, feed ads, video ads, matched content ads, infeed ads, in-article ads, games ads, and mobile ads. Display ads allow posting of graphic banners, images, and video on third-party websites. Text ads match keywords within web page text to related ads and information. Link ads let advertisers see the full customer cycle from interactions to goals on their site. Feed ads appear within article feeds to monetize sites. Video ads engage users across video sites in formats like skippable in-stream ads. Matched content ads promote a site's own content to visitors. Infeed ads customize to
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1. TYPES OF GOOGLE ADSENSE
Display Ads
Text Ads
Link Ads
Feed Ads
Video Ads
Matched Content Ads
Infeed Ads
In Article Ads
Games Ads
Mobile Ads
2. DISPLAY ADS
Display advertising is online graphic advertising through banners, text,
images, video, and audio. the main purpose of digital display advertising is to
post company ads on third-party websites.
A display ad is usually interactive, which allows brands and advertisers to
engage deeper with the users.
3. TEXT ADS
In-text advertising is a form of contextual advertising where specific
keywords within a web page’s text are matched with advertising and/or
related information units.
4. LINK ADS
Linking your google ads account to your analytics property lets you see the
full customer cycle, from how users interact with your marketing (e.g., seeing
ad impressions, clicking ads) to how they finally complete the goals you've
set for them on your site (e.g., making purchases, consuming content).
5. FEED ADS
In-feed ads are native ads that appear in your feeds.
You can either let google suggest an in-feed ad style for you or manually
create your own style. # in-feed #nativeads.
In-feed is a format that you place inside your feed to help monetize your site
and provide a better user experience to your visitors.
6. VIDEO ADS
In google ads, you can create compelling video campaigns with a range
of video ad formats to engage customers in different ways on Youtube
and across video partner sites.
Available video ad formats include skippable in-stream ads. Non-skippable
In-stream ads. In-feed video ads.
7. MATCHED CONTENT ADS
Unlike regular Adsense units, matched content ads are promoting your
site's content to site visitors.
When you activate Adsense-matched content, google will scan your website
and make content recommendations to visitors with the purpose of
increasing engagement, page views, and the time users spend on your
website.
8. INFEED ADS
In-feed is a format that you place inside your feed to help monetize your site
and provide a better user experience to your visitors.
For example, a feed can be an editorial feed (e.g., a list of articles or news)
or listings (e.g., a list of products, services, etc.).
In-feed ads are native which means you customize them to match the look
and feel of your content.
9. IN ARTICLE
In-article is a Google-optimized ad format that helps you put native ads
between the paragraphs of your pages.
10. GAMES ADS
In-game advertising is a monetization strategy that game developers use to
boost their game's revenue.
Game developers earn money and get paid by showing mobile game ads to
their users.
11. MOBILE ADS
A type of ad that can appear on webpages and apps that are viewed on a
mobile device like a cell phone or tablet.
For google ads, "mobile" is defined as where the ad can appear on "mobile"
devices. these include high-end mobile devices with smaller screens, such
as smartphones.